20 www.FarmProgress.com ● July 2015 The Farmer Livestock/Poultry BALANCING SUPPLY, DEMAND: Stored butter goes through a “microfixing” process (left) that softens butter so it can be pumped around the plant. Butter churns its way back on top D AIRY diehards never ever gave up on butter, even in the dark days of nonfat this and hydrogenated that. Since 2012, butter has regained U.S. market share and reached its highest percapita consumption in 40 years: 5.5 pounds per person annually. That’s up from a low of 4.2 pounds per person in 1997. Butter still plays a prominent role in the state’s dairy industry, even though the number of creameries has dwindled over time, the same as dairy farm numbers. Yet, Minnesota continues to hold its own as a dairy manufacturing state, rather than a marketer of fluid milk. Given the resurgence of butter, we recently took a tour of the Associated Milk Producers Inc. butter plant in New Ulm. AMPI is a regional dairy co-op with 2,500 members across the Midwest producing 5.8 billion pounds of milk. The co-op makes nearly 10% of the nation’s butter, ranking it among the top five U.S. butter manufacturers. Leading the butter plant tour was Key Points BY PAULA MOHR ■ Butter consumption is back up after a 40-year lull. ■ Cooking shows have helped boost butter’s presence. ■ AMPI in New Ulm is one of the top five butter-makers in the U.S. Bill Swan, division plant manager. This is what we learned that day: ■ The butter plant gets a tanker — 48,000 pounds of cream — every eight hours. The cream SWAN goes through various quality and taste checks. If it’s good, workers pump it through a pasteurizer and into a silo. Pasteurizing melts the fat, and sitting in the silo lets the fat globules go back together. ■ Cream flows into one of four stainless-steel, multi-chambered churns, which first beat the cream into little shapes that look like grains of rice. These rice-shaped pieces then drop into a separator that rolls the little pieces into snowball-sized shapes. The rolling action helps separate the liquid — buttermilk — from the solids. The solids enter a third section of the churn where the milkfat is blended further with augers and metal plates. Salt is added here, too. Throughout the churning process, cream is kept at a constant 52 degrees F. A tanker of cream goes through the four churns in about 45 minutes. ■ AMPI makes and packages butter several ways, depending on customer preference. Production lines can make it whipped or nonwhipped, and package it into 1-pound solids, quarter sticks, butter pats (also called “continental chips”) and butter cups. ■ AMPI butter can be found everywhere — Sysco Foods, the largest food distributor in the U.S.; Wal-Mart; Cracker Barrel. Sales are evenly split between retail and food service customers. ■ Cream supplies for butter drop off in summer because ice cream plants need it. Come fall, however, butter production triples, due to seasonal baking demand. ■ In the U.S., butter’s standard of identity is a minimum of 80% milkfat. It consists only of cream and a little salt. No coloring is added. If it appears lighter in color, that simply means air was mixed into it. ■ When you see a USDA AA label on the carton, that means the butter is the best quality available. Not all cartons list this, so buyer beware. ■ AMPI provides the hand-packed, 90-pound butter blocks that are artistically transformed into Princess Kay butterheads every year at the Minnesota State Fair. Marshall Reece, AMPI’s vice president of sales and marketing, says he continues to see the resurgence of butter. He attri- CHOICE PRODUCT: Quarter sticks of butter are in high demand, starting in the fall. AMPI starts building quarter stick inventory in August and September. butes growing demand for butter to the numerous food shows on television. “Ten years ago, there were one or two shows. Now there are channels, such as the Food REECE Network. [The cooks] are entertainers, and they do it with butter. We have a whole generation growing up, watching and being exposed to cooking and making everything with butter.” Another avenue for increasing butter sales is consumer demand for butter that contains higher milkfat. European-style butter, which may or may not be made in Europe, contains a minimum of 87% milkfat. AMPI expects European butter sales to increase in both food service and retail sales outlets. Sheryl Meshke, AMPI co-president and chief executive officer, points out another reason why butter is rebounding in sales: It’s a basic, true dairy product — pure cream, clean and wholesome. At AMPI, butter makes of 15% of total sales. Cheese is its top seller. AMPI made nearly 10% of the nation’s Americantype cheese last year. That includes cheddar, colby and Monterey Jack. MESHKE See our full line of farm products in stores & online. 60 TH 1955-2015 Save Time. Shop fleetfarm.com
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