final congress programme

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FINAL CONGRESS PROGRAMME
Presented by
The home of global
IP expertise
iam-250.com
Contents
Welcome
General information
2
3
Programme
Day 1 – 19th June
Day 2 – 20th June
Day 3 – 21st June
4
4
6
Gala dinner information
8
IP Hall of Fame 2011
9
Speaker biographies
11
IPBC partners
Presented by
Platinum sponsor
Gold sponsors
Silver sponsors
Bronze sponsors
Supported by
Media partners
33
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40
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Exhibition information
52
Platinum sponsor
Gold sponsors
Silver sponsors
Bronze sponsors
19-21 June San Francisco IPBC 2011 programme 1
Welcome
O
n behalf of Intellectual Asset Management (IAM) magazine, it is a pleasure to
welcome delegates, speakers and sponsors to the IP Business Congress
(IPBC) 2011, being held at the Palace Hotel in San Francisco from 19th to
21st June 2011.
Given our location on the West Coast of the United States, with Silicon Valley just
down the road, we could well be in the capital city of the world IP market. The list of
creative, IP-rich companies that make their homes hereabouts is a long one. Many
will have representatives at this event.
The IPBC is now established as the world’s pre-eminent conference focusing on
the dynamics of IP value creation. This year we have sold all of our delegate places,
meaning that close to 500 attendees will be here. The prospect of having so many IP
thought leaders in one place at one time, in an atmosphere conducive to the
exchange of ideas and experiences, is an exciting one.
Over the next three days, our world-class faculty of speakers - drawn from industry,
finance, government, academia, accountancy and the law - will be discussing the
ways in which IP value can (and should) be created, managed, assessed and
communicated. They will examine the state of play in many of the world's major
marketplaces and look to the future to debate what will happen in the coming years.
As in previous years, the role of the chief intellectual property officer (CIPO) will
also come under the spotlight. We have a record number of CIPOs with us in San
Francisco and we will be drawing on their expertise to explore the ideal CIPO profile
and the organisational environment within which the CIPO should operate, as well as
the responsibilities that should come with the role and the metrics by which CIPO
performance should be measured.
Another highlight this year is the IP Hall of Fame Gala Dinner, taking place on 20th
June at the Westin St Francis Hotel on Union Square, just a few minutes’ walk from
the Palace. This is always a memorable evening during which the most recent
inductees into the IP Hall of Fame are honoured for their considerable achievements.
We are delighted that four of the five individuals selected for induction by the IP Hall
of Fame Academy in 2011 will be joining us. We look forward to saluting the
outstanding contribution that each has made to the development of intellectual
property as an indispensable global resource. You will find more information about
the dinner and the IP Hall of Fame elsewhere in this programme.
The IPBC 2011 is a unique conference aimed specifically at understanding the
dynamics of IP value and how this can be tied into the overall strategic approach of
IP-owning organisations. All delegates are urged to get as involved as possible in the
plenary sessions, the breakouts and the many informal conversations that I know will
spring up on the fringes of this event.
Many thanks for joining us and have a very enjoyable three days.
Joff Wild
Editor, IAM magazine
www.iam-magazine.com
2 IPBC 2011 programme 19-21 June San Francisco
General information
IPBC venue
Registration
Palace Hotel
2 New Montgomery Street
San Francisco CA 94105-3402
Opening times
www.sfpalace.com
Tel: +1 415 512 1111
All events will take place at the Palace Hotel in
the Grand Ballroom, unless otherwise stated.
Presentations
Speaker presentations for the IPBC 2011
are posted online at
www.IPBusinessCongress.com.
Any additional presentations received will be
posted on the website following the IPBC.
All plenary sessions will be audio recorded.
For further information please contact a
member of the registration staff.
Sunday 19th June 15:00-19:00
Monday 20th June 7:00-17:45
Tuesday 21st June 7:00-17:40
Welcome drinks
All attendees are invited to the
welcome drinks in the Garden Court at
the Palace Hotel
Sunday 19th June 17:00-19:00
Mobile phones
As a courtesy to speakers and delegates, we
request that all electronic devices be set to
silent mode during sessions.
Security
Business centre
For security purposes, please wear your
badge at all times during the IPBC.
The 24-hour business centre is located
on the seventh floor and is available for use
by hotel guests.
Internet access
Certificate of attendance
Internet access is included for delegates staying
at the Palace. Free wireless internet access,
courtesy of the IPBC, is available for delegates
and exhibitors in all the meeting spaces. The
code to log in is “ipbc”.
A certificate of attendance will be made
available to all delegates. Please ask at the
registration desk or email Alan Mowat at
[email protected] for more
information.
19-21 June San Francisco IPBC 2011 programme 3
Programme
Day 1 – Sunday 19th June
15:00-19:00
Registration
17:00-19:00
Welcome drinks
Day 2 – Monday 20th June
07:00-8:45
Breakfast
07:00-17:45
Registration and exhibition
08:45-12:30
Plenary sessions
08:45-09:00
Welcome from IPBC chairman
09:00-10:30
IP 2015
The IP landscape is evolving rapidly as policy makers, corporate boardrooms and the financial markets pay growing
attention to IP’s value-creating potential. Understanding what will change and how is vital.
• Perspectives from the C-suite
• How policy issues will evolve
• The market for IP and greater transparency
• Challenges for chief IP officers (CIPOs)
Moderator:
Thomas Filarski, President-Elect, Licensing Executives Society (USA & Canada)
Speakers:
Eric Schulman, Director of Patents, Google
Hank Nothhaft, Serial Entrepreneur and Author
John Kim, Assistant General Counsel, IP, Samsung Electronics Co Ltd
Paul Ryan, Chief Executive Officer, Acacia Technologies LLC
Randall R Rader, Chief Judge, US Court of Appeals for the Federal Circuit
Teresa Stanek Rea, Deputy Director, US Patent and Trademark Office
Wim van der Eijk, Principal Director for Patent Law and International Affairs, European Patent Office
10:30-11:00
Coffee and networking break
11:00-12:30
The value proposition
There is a lot more to creating IP value inside a corporation than straight monetisation. Understanding this is key in
order for businesses to maximise the potential of the IP assets they own.
• What IP value means
• Using IP assets and strategy to create shareholder value
• Measuring and communicating IP value
• Making corporate IP investment decisions and trade-offs
Moderator:
Joseph Siino, Chief Executive Officer, Ovidian Group
Speakers:
Timothy Crean, Chief IP Officer, SAP AG
Peter Holden, Head, IP Investment Group, Coller Capital
Horacio E Gutiérrez, Corporate Vice President and Deputy General Counsel, Microsoft
Roger Shang, Chief Patent and Technology Counsel, Alibaba Group
12:30-14:00
Lunch
IPBC 2011 programme 19-21 June San Francisco
Programme
14:05-17:40
Breakout sessions
14:05-15:35
Breakout 1
Telegraph Hill
Twin Peaks
Gold Ballroom
Patents in Europe
The US patent infrastructure
Lift-off in China
When it comes to patents, the EU is far from
being a single market. It is vital to know what
is happening and where in order to stay
ahead of the game.
• The proposed EU patent and patent court
• An evolving transactions marketplace
• Update from the EPO
There has rarely been a more fluid period in the
history of patents in the United States. From the
courts to the legislature to the USPTO, change
is in the air.
• Key legal developments
• All change at the USPTO
• The future of patent reform
China is a patent superpower that has put
innovation at the heart of its long-term growth
strategy. Opportunities and challenges
abound as a result.
• IP investment opportunities
• Implications of the indigenous
innovation policy
• The corporate perspective
Moderator:
Telmo Vilela, Vice President, Portuguese
Industrial Property Institute
Moderator:
Scott M Frank, President, AT&T Intellectual
Property
Moderator:
Mike McLean, Vice President, IP Rights,
Professional Services, UBM TechInsights
Speakers:
Charles Clark, Global Head of IP, Edwards Ltd
John Pryor, Managing Director Europe, ICAP
Patent Brokerage
Christoph de Coster, Partner, Taylor Wessing
Speakers:
James Hurst, Chairman, Intellectual Property
Practice, Winston & Strawn LLP
Paul Michel, Chief Judge (retired), US Court
of Appeals for the Federal Circuit
Cheryl Milone, Founder and Chief Executive
Officer, Article One Partners
Speakers:
Yun Zeng, Deputy Director, IP
Transactions, CTEX
Richard Thurston, Senior Vice President and
General Counsel, Taiwan Semiconductor
Manufacturing Company Ltd
Mengbin Wen, Deputy Director, North
America Legal Department, Huawei
15:35-16:05
Coffee and networking break
16:10-17:40
Breakout 2
Telegraph Hill
Twin Peaks
Gold Ballroom
Brands 2.0
The great data race
The developing NPE market
The brand-building and brand management
paradigm has changed completely. Madison
Avenue style is out; Silicon Valley is in.
• The hows and whys of change
• The financial aspects of brand exploitation
• IP challenges for brand owners
Access to data is becoming one of the most
important currencies in the innovation
strategies of companies across a variety of
industries.
• The industries where it matters
• Data wars – present and future
• The IP implications
Although non-practising entities (NPEs) are a
fact of life, the business models they employ
are varied and always changing.
• The rise of the privateers
• NPEs in Europe
• The legal landscape in the US
Moderator:
Trevor Little, Editor, World Trademark Review
Moderator:
John Squires, Head of IP, Chadbourne & Parke
LLP
Moderator:
Terry Ludlow, Founder, Chair and Chief
Executive Officer, Chipworks
Speakers:
Paul Melin, Vice President, Intellectual
Property, Nokia
Doug Luftman, Vice President and Chief
Patent Counsel, CBS Interactive
Benjamin Lee, Legal Counsel, Twitter
Speakers:
Tom Ewing, Principal Consultant, Avancept LLC
Daniel Papst, Chief Patent Officer,
Papst Licensing GmbH & Co KG
Michael Lennon, Partner, Kenyon & Kenyon LLP
John Desmarais, President, Round Rock
Research LLC
Speakers:
Kelly Smith, Senior Trademark Attorney,
Intel Corporation
Chris O’Brien, Business and Technology
Columnist, San Jose Mercury News
John Olsen, Partner, Edwards Angell Palmer
& Dodge
18:15-24:00
IP Hall of Fame gala dinner
19-21 June San Francisco IPBC 2011 programme 5
Programme
Day 3 – Tuesday 21st June
07:00-08:45
Breakfast
07:00-17:40
Registration
07:00-16:05
Exhibition
08:45-12:30
Plenary sessions
08:45-09:00
Welcome from IPBC chairman
09:00-10:30
The great patent debate
There is growing scrutiny of the patent system. Some see it as a crucial facilitator of innovation that underpins business
success. Others are not so sure and regard it as an expensive hindrance to innovative companies.
• Head-to-head debate
• Key assets or an expensive waste of time?
• Encouraging innovation or a brake on it taking place?
• Tweaking the system or fundamental reform?
Moderator:
Bruce Berman, Chief Executive Officer, Brody Berman Associates Inc
Speakers:
Mark F Blaxill, Managing Partner, 3LP Advisors, LLC
Ralph Eckardt, Managing Director, 3LP Advisors, LLC
Peter Menell, Professor of Law and Director, Berkeley Center for Law and Technology
Michael Meurer, Professor, Boston University School of Law
10:30-11:00
Coffee and networking break
11:00-12:30
The role of the CIPO 2015
As the nature of IP value creation evolves, and with it the way in which IP is viewed both inside and outside IP-owning
entities, CIPOs must adapt and reassess the ways in which they do their jobs.
• Views from top CIPOs in different industries
• The job now and how it will change
• Dealing with the C-suite
• Creating IP value
Moderator:
David Brown, President, IP Solutions, Thomson Reuters
Speakers:
Kasim Alfalahi, Vice President and CIPO, Ericsson AB
Damon Matteo, Vice President and CIPO, PARC
Frank MacKenzie, IP Counsel, Ford Global Technologies
Ruud Peters, CIPO, Philips IP&S
Loria Yeadon, Executive Vice President, Invention Investment Fund, Intellectual Ventures
Paul Fehlner, Global Head, Pharma Intellectual Property, Novartis Pharma AG
12:30-14:00
Lunch
IPBC 2011 programme 19-21 June San Francisco
Programme
14:05-17:40
Breakout sessions
14:05-15:35
Breakout 1
Telegraph Hill
Twin Peaks
Gold Ballroom
The changing face of the patent professions
Friends, not foes
From risk management to value creation
The upper echelons of the patent professions
have traditionally been male dominated.
However, this is gradually beginning to
change as companies are waking up to the
value of gender diversity.
• An under-used asset
• Retention and advancement
• A global perspective
There is a lot more to maximising IP value
than creating assets and exploiting them.
Partnerships based on IP are increasingly
common.
• The new world of collaboration and
open innovation
• Thriving in an open-source environment
• Meeting the standards challenge
IP management priorities are evolving as inhouse IP departments are increasingly seen
as profit centres, not just deadweight costs.
• Undertaking the transformation
• What can go wrong
• The potential rewards
Moderator:
Sherry M Knowles, Principal, Knowles
Intellectual Property Strategies
Moderator:
Frank J Bernhard, Director, Technology,
Media and Telecommunications Industry,
Deloitte Consulting LLP
Moderator:
Tyron Stading, Chief Technology Officer and
Founder, Innography®
Speakers:
Béatrix de Russé, Executive Vice President,
Intellectual Property and Licensing,
Technicolor
Mona Sabet, Corporate Vice President,
Business Development, Cadence
Kathryn Wheble, Vice President, Women’s
Intellectual Property Lawyers Association
Speakers:
Bruce A Story, Senior Adviser,
ipCapital Group
Erin-Michael Gill, Managing Director and
Chief IP Officer, MDB Capital
Eric Siow, Director of Strategic Business
Development, Strategy and Ecosystem
Initiatives, Intel Corporation
Speakers:
William C Elkington, Senior Director, IP
Strategy, Rockwell Collins Inc
Diana Jungmann, IP Programme Coordinator,
National Confederation of Industry – Brazil
Samantha Funnell, Chief Patent Counsel,
ARM
15:35-16:05
Coffee and networking break
16:10-17:40
Breakout 2
Telegraph Hill
Twin Peaks
Gold Ballroom
Beyond IP
The valuation challenge
IP markets
Companies own many valuable intellectual
assets that are not protected by IP law. The
ability to identify these assets and manage
them effectively can bring significant
competitive advantages.
• From intellectual capital to intellectual
assets
• The vital role of reputation management
• Managing intangible value
Valuing IP and other types of intangible
property is a tricky task. Ye t it is an essential
one if a transparent asset class is truly going
to develop.
• Creating valuation standards
• The view from the accountancy profession
• Corporate perspectives
Recent years have been turbulent for those
involved in IP transactions, but the market
could now be settling down and beginning to
mature.
• New investment opportunities
• Valuation and pricing transparency
• Deal-making in the here and now
Moderator:
Suzanne Harrison, Founder and Chief
Executive Officer, Gathering2.0
Moderator:
Cynthia Murphy, Vice President and General
Manager, IP Management Services,
Thomson Reuters
Moderator:
David Yurkerwich, Vice President,
Charles River Associates
Speakers:
Nir Kossovsky, Chief Executive Officer and
Director, Steel City Re LLC
Stephen Robertson, Director, Metis Partners
Elisabeth Sussex, Director of Intellectual
Property and IP Counsel, Proteus Biomedical
Speakers:
Richard Buttrick, Founder, RB Intellectual
Property
David Haigh, Chief Executive Officer, Brand
Finance
Andrew Ramer, Chief Executive Officer,
Marqera LLC
Speakers:
Ron Laurie, Managing Director, Inflexion
Point Strategy
Joe Chernesky, Vice President and General
Manager, Global Licensing Sales, Intellectual
Ventures
Tracey Thomas, Chief IP Strategist and
Licence Negotiator, American Express
NOTE: This is a provisional programme only and all timings and sessions are subject to change
19-21 June San Francisco IPBC 2011 programme 7
Gala dinner information
IP Hall of Fame Gala Dinner
Supported by Thomson Reuters
Monday 20th June, 18:15-24:00
Dress
Business attire
Venue
Westin St Francis
335 Powell Street
San Francisco CA 94102
Ticket price
US$145 for IPBC attendees
www.westinstfrancis.com
Tel: +1 415 397 7000
Pre-ordered tickets will be distributed upon
registration at the IPBC. Attendees wishing to
purchase a ticket may do so, subject to
availability, at the registration desk.
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8 IPBC 2011 programme 19-21 June San Francisco
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The Westin St Francis is located within a
10-minute walk from the Palace Hotel.
he IP Hall of Fame is a not-for-profit initiative designed to highlight the
importance of IP rights to today’s global economy. Established by
Intellectual Asset Management magazine in 2006, the IP Hall of Fame
exists to honour those individuals who have made an outstanding contribution
to the creation of today’s global IP system, which is a crucial engine for
economic growth and prosperity, as well as something which helps to improve
lives across the world.
Inductees into the IP Hall of Fame for 2011 were selected by the IP Hall of
Fame Academy from nominations submitted by the global IP community. The IP
Hall of Fame Academy is a group of around 50 recognised IP thought leaders
from across the world. Having reviewed the extensive document containing the
names and details of all nominees, the academy selected five individuals for
induction. They are:
• Robert Armitage (1) – Senior vice president and general counsel for Eli
Lilly since 2003. A tireless campaigner for US patent reform, he has
testified before Congress on IP policy issues and is a past president of
the American Intellectual Property Law Association.
• Lynne Beresford (2) – Recently retired as the US Patent and Trademark
Office’s commissioner for trademarks, she significantly reduced pendency
and improved quality during her time at the agency. In 2008 she led the
US team that negotiated the Singapore Trademark Law Treaty.
• Donald Chisum (3) – Author of the definitive Chisum on Patents, a text
first published in 1978 and regularly updated to incorporate changes to
US patent law and practice.
• Randall Rader (4) – Chief judge of the US Court of Appeals for the
Federal Circuit. With more than 20 years on the bench at the court, he
has handed down a number of important judgments.
• Tian Lipu (5) – Commissioner of China’s State Intellectual Property Office
(SIPO) since 2005, he has dramatically increased its size, efficiency and
quality. Under his leadership, SIPO has become one of the world’s
leading patent issuing authorities.
T
These five individuals will be honoured at the IP Hall of Fame Gala
Dinner, being held at the Westin St Francis in San Francisco on the evening
of 20th June.
To find out more about the IP Hall of Fame visit www.iphalloffame.com.
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19-21 June San Francisco IPBC 2011 programme 9
We are
honoured
that at 1:00pm
on 21st June, the
IP Business Congress
will be the location
for the remote ringing
of the closing bell of the
New York Stock Exchange.
Please collect your own bell
from the Thomson Reuters
stand any time during the IPBC
and join us in the exhibition hall
for this unique event, which will be
televised live across the world.
Speaker biographies
Kasim Alfalahi
Bruce Berman
Frank J Bernhard
Mark F Blaxill
David Brown
Richard Buttrick
Joe Chernesky
Charles Clark
Bill Coughlin
Timothy Crean
Christoph de Coster
Béatrix de Russé
John Desmarais
Ralph Eckardt
William C Elkington
Tom Ewing
Paul Fehlner
Thomas Filarski
Scott M Frank
Samantha Funnell
Erin-Michael Gill
Horacio E Gutiérrez
David Haigh
Suzanne Harrison
Peter Holden
James Hurst
Diana Jungmann
John Kim
Sherry M Knowles
Nir Kossovsky
Ron Laurie
Benjamin Lee
Michael Lennon
Trevor Little
Terry Ludlow
Doug Luftman
Damon Matteo
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Mike McLean
Paul Melin
Peter Menell
Michael Meurer
Paul Michel
Cheryl Milone
Cynthia Murphy
Hank Nothhaft
Chris O’Brien
John Olsen
Daniel Papst
Ruud Peters
John Pryor
Randall R Rader
Andrew Ramer
Stephen Robertson
Paul Ryan
Mona Sabet
Eric Schulman
Roger Shang
Joseph Siino
Eric Siow
Kelly Smith
John Squires
Tyron Stading
Teresa Stanek Rea
Bruce A Story
Elisabeth Sussex
Tracey Thomas
Richard Thurston
Wim van der Eijk
Telmo Vilela
Mengbin Wen
Kathryn Wheble
Loria Yeadon
David Yurkerwich
Yun Zeng
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19-21 June San Francisco IPBC 2011 programme 11
Speakers
Kasim Alfalahi
Vice President and Chief IP Officer
Ericsson AB
Kasim Alfalahi has been vice president and chief IP officer at Telefonaktiebolaget LM Ericsson since
June 2005. Mr Alfalahi is responsible for Ericsson’s patent licensing and patent development
worldwide.
Mr Alfalahi joined Ericsson in 1995 as a product manager of IP rights, responsible for patenting in the
area of mobile systems for North America. In 1999 he was appointed director of patent licensing – a
business that he was instrumental in establishing within the Ericsson Group. In this role, he was a key
contributor to the transformation of Ericsson’s patenting – taking it from being a net payer to a net
receiver of royalty income, which is now contributing significantly to the bottom line.
Mr Alfalahi received his MSc in engineering and management from Linköping Institute of Technology,
Sweden in 1995.
Bruce Berman
Chief Executive Officer
Brody Berman Associates Inc
Bruce Berman is chief executive officer of Brody Berman Associates, a management consulting and
communications firm which advises IP holders, managers and investors.
Mr Berman works with businesses to frame and properly convey intangible assets, and to reach
key audiences. Since 1988, the firm has improved the performance, value and reputation of more
than 150 IP holders, strategic advisers, investors and law firm practices.
Mr Berman draws on an extensive network of IP, business and media contacts in the United States
and Europe. He has personally counselled scores of IP executives, litigators and private equity
investors, as well as their clients.
Mr Berman has written four books: From Assets to Profits – Competing for IP Value & Return,
Making Innovation Pay, From Ideas to Assets and Hidden Value. He is a member of the Intellectual
Property Owners Association, the Licensing Executives Society, the Intellectual Asset Finance Society
and the IP Hall of Fame Academy.
Frank J Bernhard
Director, Technology, Media and Telecommunications Industry
Deloitte Consulting LLP
Frank J Bernhard is one of today’s leading technology strategists and a director within Deloitte
Consulting’s global technology, media and telecommunications practice. His consulting clients span the
globe and include an established portfolio of Fortune 500 companies across an array of industry sectors.
Mr Bernhard’s insights and research embrace more than 20 years of telecommunications industry
experience in segments such as broadband service generation, wireless carrier operations, public
switched telephone network evolution and subscriber modelling across North American, European and
Asian operators. His depth of advisory research and perspective as an authority continue to shape
technology and strategy decisions made by the firm’s portfolio of telecommunications clients.
12 IPBC 2011 programme 19-21 June San Francisco
Speakers
Mark F Blaxill
Managing Partner
3LP Advisors, LLC
Mark Blaxill is a founding partner of 3LP Advisors, based in the Boston office. 3LP advises clients on IP
strategy, completes patent portfolio transactions for clients – both buy side and sell side – and
manages investment capital focused on patent portfolios. Mr Blaxill has over 25 years of strategic
advisory experience, including extensive experience in technology-related industries. Prior to launching
3LP, he was a senior vice president at the Boston Consulting Group, where he led the firm’s strategy
practice investments, launched the IP strategy practice and recruited the core IP strategy team. He is
co-author of the book The Invisible Edge: Taking Your Strategy to the Next Level Using Intellectual
Property and has been named one of “The World’s Leading IP Strategists” by IAM Magazine. Mr Blaxill
is a graduate of Princeton University and holds an MBA from Harvard Business School.
David Brown
President, IP Solutions
Thomson Reuters
David Brown serves as president of IP Solutions at Thomson Reuters, Legal and is responsible for the
worldwide information, software and services businesses covering patents, trademarks and
standards. Mr Brown was most recently executive vice president of corporate markets at Thomson
Reuters Scientific.
During his 22-year career in the information industry, Mr Brown has held a variety of senior
management roles, including executive vice president and general manager of Dialog.
Mr Brown holds BAs in history and computer applications from the University of Notre Dame and
received his MBA from the University of North Carolina. He also serves on the board of the National
Federation of Advanced Information Services.
Richard Buttrick
Founder
RB Intellectual Property
Since April 2009, Richard Buttrick has been an independent consultant working with clients in the
United Kingdom and worldwide to create and deliver value from intellectual property by building IP
strategies and IP management structures designed around the client. Previously, Mr Buttrick worked in
senior roles for healthcare, lighting and consumer lifestyle company Philips, including spells managing
the company’s extensive licensing activities and overall management of the consumer lifestyle
division’s IP business.
Mr Buttrick has extensive knowledge and experience of the creation and exploitation of intellectual
property to maximise value, acquired through over 30 years in many different sectors, technologies
and situations, including time with British Telecom and British Technology Group, an IP licensing
company. He is a qualified UK and European patent attorney and a member of the Licensing
Executives Society.
Joe Chernesky
Vice President and General Manager, Global Licensing Sales
Intellectual Ventures
Joe Chernesky is vice president of licensing at Intellectual Ventures (IV), an invention capital company.
Founded in 2000, IV collaborates with leading inventors, partners with pioneering companies and
invests both expertise and capital in the process of invention.
Mr Chernesky was also co-founder, president and chief operating officer of IPotential, where he
brokered patent sales transactions, developed and managed patent licensing programmes and
completed complex IP consulting projects. From 2001 to 2004, Mr Chernesky served as vice
president of Boeing Management Company, a subsidiary of The Boeing Company, and was responsible
for its IP policy and initiatives. Prior to joining Boeing, Mr Chernesky held management positions at
Intel in areas such as IP licensing and business development. Mr Chernesky holds a BSc and an MBA
from the University of Arizona, and served for 10 years as a US naval officer.
19-21 June San Francisco IPBC 2011 programme 13
Speakers
Charles Clark
Global Head of IP
Edwards Ltd
Charles Clark joined the IP profession after a period working as a research scientist at a UK
government laboratory, primarily on defence projects. As a patent attorney he has worked in private
practice and in-house departments (such as Black and Decker), ultimately reaching his current
position with Edwards, a leading manufacturer of vacuum and abatement equipment for industrial and
research applications. He is a qualified European and British patent attorney and holds a physics
degree from London University. His current role includes managing a global IP team and working with
business leaders to ensure that an effective IP strategy is in place for both technology and branding
intellectual property. He works closely with research and commercial teams based across Asia, Europe
and the United States.
Bill Coughlin
President and Chief Executive Officer
Ford Global Technologies
Bill Coughlin started out as a research engineer in electrochemistry. He became a patent agent and
joined Harness, Dickey & Pierce. He became a partner within four years of becoming a lawyer and spent
one term on the firm’s administrative committee. After 17 years, Chrysler talked him into going inhouse as its chief trademark counsel. Mr Coughlin became Chrysler’s chief patent counsel a year later.
When the “merger of equals” happened, Mr Coughlin was sent to Stuttgart to lead
DaimlerChrysler’s IP legal team too. After he managed to find his way back home, Ford called. Today,
Mr Coughlin is president and chief executive officer of Ford Global Technologies, which handles all of
Ford’s IP matters. In addition, he has been an adjunct at Cooley Law School for the past eight years.
Timothy Crean
Chief IP Officer
SAP AG
Tim Crean is the chief IP officer for SAP AG. He leads a global team of IP professionals handling public
policy, procurement, licensing and litigation issues relating to IP matters for SAP.
Christoph de Coster
Partner
Taylor Wessing
Christoph de Coster heads the German patents group of Taylor Wessing, a European law firm
recognised for its IP strength and services for technology-driven companies. Mr de Coster’s practice
focuses on advising clients on patent litigation and IP-related transactions. He has extensive
experience in cross- border litigation and the coordination of Europe-wide patent disputes. Mr de
Coster’s cases cover a broad range of products, including pharmaceutical blockbusters, medical
devices, telecommunication networks and materials.
Mr de Coster studied law in Munich and Paris. He spent three years at Max Planck Institute for
Intellectual Property in Munich. He obtained an LLM in intellectual property from the University of
California (Davis/Berkeley) and passed the New York bar exam. He frequently lectures on patent litigation
and international litigation strategies. He has been recognised by Legal 500 and for the last three years
has been named “frequently recommended patent litigator” in the European JUVE lawyer directory.
14 IPBC 2011 programme 19-21 June San Francisco
Speakers
Béatrix de Russé
Executive Vice President, Intellectual Property and Licensing
Technicolor
Béatrix de Russé has been the executive vice president, intellectual property and licensing at
Technicolor (formerly Thomson) since February 2004. She leads a team of around 200 highly
experienced IP professionals located across 13 sites in Europe, the United States and Asia. The
annual revenues of her activity amounts to more than €400 million a year.
Before this, from 1993 onwards she led patent and licensing operations at Thomson, growing the
business significantly during that period. From 1984 to 1992, Mrs de Russé was in charge of
international contracts and intellectual property at Thomson Components and STMicroelectronics,
where she specialised in IP matters. From 1976 to 1983, she worked as an international attorney in
the international division of Thales (former Thomson CSF).
Mrs de Russé holds a master’s degree in law and a DESS in international trade law, as well as a
master’s degree in English and a CDCI diploma.
John Desmarais
President
Round Rock Research LLC
John Desmarais is president of Round Rock Research, a large patent holding company. He is also
founding partner of Desmarais LLP, where he specialises in patent litigation matters. Before forming
Round Rock and Desmarais LLP, Mr Desmarais was a partner at Kirkland & Ellis, where he led the firmwide IP litigation practice, was a member of the firm’s management committee and was the firm’s
representative on the board for the Legal Aid Society. Mr Desmarais has spent his entire career in the
IP litigation practice, except for a period of service as an assistant US attorney for the Southern District
of New York, where he spent over three years trying criminal jury trials for the federal government. He is
a member of the bars of New York and Washington DC, the US Supreme Court and the Federal Circuit
Court of Appeals. He is also registered to practise before the US Patent and Trademark Office.
Ralph Eckardt
Managing Director
3LP Advisors, LLC
Ralph Eckardt is the co-founder and managing partner of 3LP Advisors, an IP advisory firm focused on
IP strategy development and investment.
Prior to founding 3LP Advisors, Mr Eckardt served as head of the Boston Consulting Group’s IP
strategy practice, where he developed IP strategies for corporations in the technology,
telecommunications, pharma/biotech, automotive, basic materials and industrial sectors. He is a
founding fellow of the Institute for Progress and a member of the Brain Trust of the Global Innovation
Forum, and has been included in the IAM 250 list of the world’s leading IP strategists since its inception.
Mr Eckardt is co-author of the book The Invisible Edge: Taking Your Strategy to the Next Level
Using Intellectual Property. He received an MBA from MIT/Sloan School of Management and a BS
from Messiah College.
19-21 June San Francisco IPBC 2011 programme 15
Speakers
William C Elkington
Senior Director, IP Strategy
Rockwell Collins Inc
William C Elkington is senior director of IP management at Rockwell Collins. He is responsible for
protection, value extraction and rights management strategies concerning Rockwell Collins’s strategic
intellectual property. His group works with the company’s business units to value intellectual property
and to structure both upstream and downstream licences in the normal course of its business. He has
held this position since 2003.
Prior to joining Rockwell Collins, Mr Elkington was co-founder and vice president of programme
management at MeshNetworks, a wireless start-up company established to commercialise ITT’s novel
communications technology. MeshNetworks was sold to Motorola in 2004.
Prior to joining MeshNetworks, Mr Elkington held positions in IP management, technology
marketing, strategic and operations planning, and programme management in ITT’s
aerospace/communications division and GE research and development organisations.
Mr Elkington is a Phi Beta Kappa graduate of the University of Michigan and his advanced degrees
are from Syracuse University.
Tom Ewing
Principal Consultant
Avancept LLC
Tom Ewing is a utility player in the IP field. He draws upon a firm grasp of the fundamentals of IP
theory to counsel clients ranging from established companies to inventors of disruptive technologies,
from universities to governments, and from the developing world to first-world investors. He has
developed a keen sense for the variety of ways in which intellectual property may be created and
utilised during his 20 years as a commercial lawyer, patent attorney and IP counsellor. Mr Ewing
developed a patent agent training programme for the World Intellectual Property Organisation, which
has been used in dozens of training courses worldwide. He has personally trained patent agents from
some 40 countries. He has taught courses at undergraduate and graduate level, and has collaborated
in several academic research projects. Mr Ewing authored “The Rise of the Privateers”, the cover story
for the January/February 2011 issue of IAM.
Paul Fehlner
Global Head, Pharma Intellectual Property
Novartis Pharma AG
Paul Fehlner joined Novartis from Baker Botts, where he specialised in IP counselling and strategic
planning in the pharmaceutical, biotechnology and medical device industries. Mr Fehlner has over 18
years’ experience in IP law, including seven years as partner at Darby & Darby, with earlier work as
biotechnology counsel for Rhone-Poulence Rorer and as an associate for the boutique IP firm Klauber
& Jackson. IP Law and Business named Mr Fehlner as one of the top IP lawyers under the age of 45.
Mr Fehlner has a BS from Haverford, a JD from Fordham and a PhD from Rockefeller.
The Pharma IP team is responsible for IP rights for Pharma’s products. The team acts as
architects, working with clients and Novartis Institutes for BioMedical Research to build a holistic IP
portfolio. This includes patents, trademarks, regulatory exclusivity and other IP rights. We collaborate
with the product or brand teams, technical research and development, business development and
licensing, and legal.
16 IPBC 2011 programme 19-21 June San Francisco
Speakers
Thomas Filarski
President-Elect
Licensing Executives Society (USA & Canada)
Thomas J Filarski litigates patent and Hatch-Waxman law in the US district courts, the US Court of
Appeals for the Federal Circuit and the International Trade Commission. He represents companies in
the pharmaceutical, medical device, biotechnology, chemical and electrochemical industries. Mr
Filarski is chair of Brinks Hofer Gilson & Lione’s biotechnology and pharmaceuticals group. He coauthors the chapter “Patent Defenses” in BNA Books’ 2005 Patent Litigation Series Handbook, now in
its third edition. He is a charter member of the Richard Linn American Inn of Court chapter in Chicago,
and is president-elect of the Licensing Executives Society USA and Canada.
Scott M Frank
President
AT&T Intellectual Property
Scott Frank is the president of AT&T Intellectual Property. He is responsible for the identification,
development, protection, management, marketing, licensing and sale of all company-wide intellectual
property for AT&T, the world’s largest communications company. Mr Frank was named president of
AT&T Intellectual Property in March 2007, following the December 2006 merger of AT&T and
BellSouth, where he had previously been the president of intellectual property since 1998. When Mr
Frank joined BellSouth in 1998, it had fewer than 50 patents issued in its first 14 years of existence
and had not proactively marketed its intellectual property. At the time of the merger (nine years later),
BellSouth Intellectual Property had more than 1,000 patents, had been recognised by BusinessWeek
for the significant value of its patent portfolio and had added over US$0.5 billion to BellSouth’s
bottom line from its IP marketing efforts.
Samantha Funnell
Chief Patent Counsel
ARM
Samantha Funnell joined ARM in February 2002 as its first in-house patent attorney. She is now chief
patent counsel, managing a substantial patent and trademark portfolio and a small in-house
department. She is responsible for all patent and trademark litigation and the outsourcing of all patent
and trademark prosecution work. Ms Funnell has an honours degree in electronic engineering with
computer science and a master’s degree in intellectual property, both from the University of London. She
spent seven years with BTG in London and qualified as both a chartered patent attorney and a European
patent attorney in that time. She then spent time with Lucent Technologies and in private practice.
Erin-Michael Gill
Managing Director and Chief IP Officer
MDB Capital
Erin-Michael Gill is managing director and chief IP officer of MDB Capital, an investment bank
specialising in the identification and capitalisation of early-stage disruptive technologies.
Before this, he served as an adviser to the Obama-Biden transition team, reviewing operations and
strategy for the US Patent and Trademark Office (USPTO). He then served as special adviser to the under
secretary of commerce for intellectual property and director of the USPTO. In that role, Mr Gill was a key
policy official, responsible for the development and coordination of US IP policy and agency operations.
He has held IP leadership positions for venture-backed IT companies in the United States, Canada
and India, as well as IP and product management roles within DuPont. Mr Gill began his career as a
US patent examiner while a graduate student in applied physics at Johns Hopkins University. He has a
BS in astronomy and a BA in physics from Benedictine College.
19-21 June San Francisco IPBC 2011 programme 17
Speakers
Horacio E Gutiérrez
Vice President and Deputy General Counsel
Microsoft
Horacio Gutiérrez is corporate vice president and deputy general counsel of the Microsoft
Corporation’s worldwide IP and licensing group. Prior to his current position, Mr Gutiérrez was based in
Paris as Microsoft’s associate general counsel for Europe, the Middle East and Africa. Before joining
Microsoft, Mr Gutiérrez worked at Morgan, Lewis & Bockius LLP (Miami), where he focused on
international IP and competition law, commercial law and corporate finance matters. Prior to that, he
was vice president of corporate finance for a leading Latin American investment bank. Mr Gutiérrez
holds an LLM from Harvard Law School, where he was a Fulbright scholar; a JD degree, summa cum
laude, from the University Of Miami; an LLB from Universidad Católica Andres Bello in Caracas; and a
specialisation in corporate and commercial law from the same institution.
Mr Gutiérrez is a member of the New York, Florida, American, International and Federal District
(Venezuela) Bar Associations.
David Haigh
Chief Executive Officer
Brand Finance
David Haigh is the chief executive officer and founder of Brand Finance plc, the leading independent
brand valuation consultancy. Mr Haigh qualified as a chartered accountant with Price Waterhouse in
London. He has worked in the area of branded business, brand and intangible asset valuation since
1991, and since January 1995 has specialised entirely in this area. Mr Haigh has represented the
British Standards Institute on the International Standards Committee working party on the
standardisation of brand valuation methods and practices, whose standard (ISO 10668) was due to be
published in early 2010. Mr Haigh is a passionate writer and has written many articles for the
marketing and financial press on branded businesses and brand valuation, and is the author of
numerous publications. He also lectures on the subjects of branded business and brand and
intangible asset valuation at many of the leading business schools around the world.
Suzanne Harrison
Founder and Chief Executive Officer
Gathering2.0
Suzanne Harrison is a co-founder and principal of Percipience LLC, a board-level advisory firm focused
on IP strategy and management, quantifying and mitigating IP risk, increasing IP value capture and
focused innovation. She is also chief executive officer of Gathering2.0, the first online peer community
for IP professionals. She is a convenor of the ICM Gathering, a group of 20-plus global companies that
have been meeting since 1995 to define, create and benchmark best practices around IP
management and other intangibles (I-stuff). She holds an undergraduate degree in economics from the
University of California at Davis and an MBA from the University of Chicago. Ms Harrison is the coauthor of Einstein in the Boardroom (John Wiley & Sons, 2006) and Edison in the Boardroom (John
Wiley & Sons, 2001).
Peter Holden
Head, IP Investment Group
Coller Capital
Peter Holden is a partner at Coller Capital Ltd, a leading secondary private equity firm with over US$8
billion under management, and runs the firm’s IP investment practice from New York and London. Mr
Holden has spent 20 years monetising IP assets from corporations, research centres and universities
worldwide, and has generated over US$1 billion in licensing and royalty income during this time. His
experience includes senior positions at Panasonic (in Osaka, Japan); IPVALUE Management (in Palo
Alto, California); University Patents (in Westport, Connecticut); and Invisible Hand LLC ( New York, New
York) – a US$50 million IP venturing fund that he founded and led. He holds post doctorate, doctorate
and undergraduate degrees from the United Kingdom and Japan, and is a senior fellow at Wharton.
18 IPBC 2011 programme 19-21 June San Francisco
Speakers
James Hurst
Chairman, Intellectual Property Practice
Winston & Strawn LLP
Jim Hurst chairs Winston & Strawn’s 160-lawyer IP practice and serves on the firm’s executive
committee. He is a veteran trial lawyer, having tried dozens of cases throughout the United States. His
focus is patent litigation, which has included numerous battles over market-leading products with
combined annual sales that easily exceed US$20 billion. He also regularly argues appeals in the
federal courts, including precedent-setting cases before the seventh, ninth, federal and DC circuits. Mr
Hurst graduated cum laude from the University of Pennsylvania Law School in 1989. He has been
recognised by Chambers USA’s Leading Lawyers and by US News & World Report, which in 2010 said
that he provides “absolutely excellent service” and has “extensive” knowledge. For the last three
years he has been named in Lawdragon 500: Leading Lawyers in America.
Diana Jungmann
IP Programme Coordinator
National Confederation of Industry – Brazil
Diana Jungmann works at the National Confederation of Industry (CNI) in Brazil, where she
coordinates the Brazilian IP Programme for Industrial Innovation launched in 2010. She is
responsible for implementation of the initiative in the country, which is a Latin American landmark
involving extensive propagation of IP-related issues. Ms Jungmann represents CNI as a council
member for the IP Brazilian Association and for the Anti-Piracy National Council of the Ministr y of
Justice in Brazil. She has a PhD (UK), MSc and BSc (Brazil), an Executive Education in IP and
Business Strategy from Harvard Business School and qualifications in business and innovation
management from IMD, Wharton and Duke-LSE. Ms Jungmann is a successful inventor (EasiGrid™)
and has broad experience in intellectual property and innovation as a project manager, business
liaison, lecturer and speaker. She has delivered her work in the United Kingdom, the United States,
Mexico, Canada, France, Italy, Germany, Portugal and in 24 Brazilian states.
John Kim
Assistant General Counsel, IP
Samsung Electronics Co Ltd
John Kim is assistant general counsel, IP at Samsung Electronics Co Ltd in Korea and works on global
IP and competition law matters. Before re-joining Samsung in 2009, Mr Kim was a partner at the
Silicon Valley office of Quinn Emanuel, focusing on patent infringement actions in the US district
courts and before the US International Trade Commission. His patent cases have covered a wide
range of technologies, including telecommunication networks, semiconductors, LCDs, consumer
electronics and software. Mr Kim received a bachelor of science degree from Cornell University and a
juris doctor degree from American University’s Washington College of Law, where he was federal circuit
editor of the Law Review.
Sherry M Knowles
Principal
Knowles Intellectual Property Strategies
Sherry M Knowles is an IP attorney with over 20 years of experience. From 2006 to 2010 Ms Knowles
was senior vice president and chief patent counsel at GlaxoSmithKline (GSK), where she served as
the worldwide head of patents for litigation and transactional matters, and managed a global
department of over 200 people in 12 offices. At GSK, Ms Knowles was a member of the Scientific
Advisory Board, the Technology Investment Board, the Product Management Board and the Legal
Management Team, and she led the Global Patents Executive Team. In 2010 the New Jersey
Intellectual Property Lawyers Association awarded Ms Knowles, as the representative of GSK, the
Jefferson Medal for exceptional contribution to intellectual property. In 2010 Ms Knowles launched
Knowles Intellectual Property Strategies (www.kipsllc.com), which provides strategic legal and
business advice to companies developing, commercialising, litigating and monetising assets, with a
focus on pharmaceutical, biotech, medical device and chemical inventions.
19-21 June San Francisco IPBC 2011 programme 19
Speakers
Nir Kossovsky
Chief Executive Officer and Director
Steel City Re LLC
Nir Kossovsky is an authority on business process risk, reputation and enterprise value. He is chief
executive at Steel City Re, a provider of headline risk mitigation solutions. He is also executive
secretary of the Intangible Asset Finance Society, the premier organisation for operations executives,
and edits the society’s Mission: Intangible blog. A seasoned speaker, he authors IAM magazine’s
reputation series and most recently published the book Mission: Intangible. Managing risk and
reputation to create enterprise value. He served on the boards of the Patent and Licence Exchange
(sold to Access Integrated Technologies (NASDAQ:AIXD)) and Littlearth Inc; was a consultant to the
Food and Drug Administration’s medical device advisory panels; and is featured in case studies from
Harvard and Darden Schools of Business. Dr Kossovsky earned an MBA from the University of
Southern California, an MD from the University of Chicago and a BA in philosophy from the University
of Pittsburgh, and graduated from the US Navy War College.
Ron Laurie
Managing Director
Inflexion Point Strategy
Ron Laurie is managing director of Inflexion Point Strategy LLC, the first IP investment bank, which he
co-founded in 2004. Inflexion Point represents technology companies and financial investors in bringing
the unrealised value of high-quality IP assets to the bottom line by increasing corporate valuation in
M&A transactions, by building a defensive patent shield against litigious competitors and by generating
additional top-line revenue via creative exclusive field-of-use licensing programmes. Mr Laurie is also a
principal in Percipience LLC, a board-level advisory firm focused on IP strategy, competitive intelligence,
focused innovation and patent valuation. He has worked in Silicon Valley since before it had that name,
initially as a software engineer and then as an IP lawyer focusing on IP strategy – a subject that he has
taught at Stanford and Boalt law schools. He was a founding partner of the Silicon Valley offices of
Skadden Arps, Weil Gotshal & Manges and Irell & Manella, and has led IP teams in some of the largest
technology deals ever done, worth over US$50 billion in the aggregate.
Benjamin Lee
Legal Counsel
Twitter
Benjamin Lee is IP legal counsel at Twitter. He was senior counsel at Google, patent counsel and
secretary of NEC Laboratories America, and senior counsel at AT&T. He was also an adjunct professor
at Seton Hall Law School.
20 IPBC 2011 programme 19-21 June San Francisco
Speakers
Michael Lennon
Partner
Kenyon & Kenyon LLP
Michael Lennon is chair of Kenyon & Kenyon’s European practice group. He focuses his practice on
the litigation and licensing of IP rights, technology transfer transactions and the negotiation of patent,
trademark and copyright contracts and agreements. Mr Lennon has more than two decades of
experience representing multinational corporations in the automotive, computer, electronics,
healthcare and information systems industries in IP lawsuits and transactions. Some of these include
Aladdin Knowledge Systems Ltd, Goss International Americas Inc, IMI plc, MANN+HUMMEL Gmbh,
Marconi plc, Daimler AG, Mercedes-Benz USA Inc, Robert Bosch Gmbh and Robert Bosch Corporation.
He is an author and frequent speaker on IP litigation and licensing issues, and his contributions as a
leading IP attorney have been recognised in, among other publications, Intellectual Asset
Management’s IAM 250 – The World’s Leading IP Strategists and IAM 250 – The World’s Leading
Patent & Technology Licensing Lawyers, and the Legal 500.
Trevor Little
Editor
World Trademark Review
Trevor Little has been editor of World Trademark Review (WTR), the only independent multimedia
publication dedicated solely to international trademark law and practice, since 2009. The WTR
platform, which includes a bi-monthly magazine, a daily email alert and regular outbound supplements,
tracks the latest business, legal and brand management developments, and analyses their impact on
the trademark and brand protection functions. As a legal and business journalist for almost 20 years,
Mr Little has headed up titles across a range of industries, covering issues as diverse as not-for-profit
sector management, the business applications of new technologies and risk management. Throughout
his career, Mr Little has written extensively on the issues surrounding corporate reputation and
identity, brand management and business development.
Terry Ludlow
Founder, Chair and Chief Executive Officer
Chipworks
Terry Ludlow, founder, chairman and chief executive officer (CEO) of Chipworks, is a recognised
pioneer in semiconductor reverse engineering and was among the first to realise its value for IP
groups. He founded Chipworks in 1992 to offer semiconductor and microelectronics system reverse
engineering services and patent infringement analysis to companies involved in licensing negotiations
and litigations. As CEO, Mr Ludlow continues to provide the strategy, vision and driving force that have
earned Chipworks its position as the premier source of knowledge of what’s inside technology.
19-21 June San Francisco IPBC 2011 programme 21
Speakers
Doug Luftman
Vice President and Chief Patent Counsel
CBS Interactive
Douglas Luftman is vice president and chief patent counsel of CBS Interactive, where he is
responsible for CBS’s worldwide patent strategy.
Mr Luftman’s areas of expertise are in delivering worldwide IP services to clients ranging from
individual inventors and private start-up companies to global conglomerates. Such IP ser vices
include strategic IP counselling, patent portfolio development, IP enforcement/licensing strategy, IP
asset acquisitions, standards strategy, IP and technology licensing, open source strategy, M&A,
government affairs and leveraging IT systems to maximise the effectiveness of delivering legal and
business services.
Prior to joining CBS, Mr Luftman worked at various cutting-edge Silicon Valley companies, including
Palm Inc where, as chief IP counsel, he oversaw the development of the company’s worldwide IP
strategy. Mr Luftman also externed for the Honourable Randall R Rader of the US Court of Appeals for
the Federal Circuit.
Damon Matteo
Vice President and Chief IP Officer
PARC
Damon C Matteo is vice president and chief intellectual property officer of the Palo Alto Research
Center (PARC). Mr Matteo’s career spans nearly 20 years in the strategic creation, management and
commercialisation of high-value intellectual capital assets. He regularly employs such vehicles as new
business creation, start-ups, direct productisation, M&A, licensing and assertion – all in an
international context. Dedicated to developing new theory and best practice in realising value from
intellectual capital assets, Mr Matteo is also an author, columnist and frequent lecturer at universities
and professional organisations worldwide. Mr Matteo was recently appointed chairman of the US
Patent and Trademark Office (USPTO) Public Advisory Committee, which operates like a board of
directors (overseeing operations, goals, performance, budget etc) for the USPTO. Other board
memberships include the European Centre for Intellectual Property Studies and the Silicon Valley
Licensing Executives Society. In recognition of this professional standing, he has received numerous
awards and fellowships, and has served as a government agency and trial expert.
Mike McLean
Vice President, IP Rights, Professional Services
UBM TechInsights
Mike McLean was promoted to his current role in March 2008 after holding a series of progressively
senior positions with the company. Since joining the company in 1996, Mr McLean’s technical and
management posts have included vice president IPinsights, director of IP, IP manager, account
manager and patent analyst. Mr McLean led the creation of the patent development business unit
within TechInsights. He has also worked extensively with the technology practices of major law firms,
the in-house corporate counsel teams of key technology companies and external licensing agencies.
Mr McLean holds a bachelor of science, engineering with first-class honours from Queens University
and is a licensed member of the Association of Professional Engineers of Ontario. In recognition of his
strong technical and business acumen, he has served as a witness in several IP suits on behalf of
TechInsights’ clients.
22 IPBC 2011 programme 19-21 June San Francisco
Speakers
Paul Melin
Vice President, Intellectual Property
Nokia
Paul Melin is vice president of intellectual property at Nokia, with global responsibility for the
company’s intellectual property, including patent licensing, portfolio development, filing and
prosecution, IP issues in business transactions, as well as IP acquisitions, investments and
divestments. He was named to this role in July 2010, prior to which he led Nokia’s patent licensing
and IP strategy and business development activities.
Before joining Nokia in 2004, Mr Melin spent seven years as a management consultant with
McKinsey & Company, advising clients primarily in the technology and telecommunications sectors on
issues of strategy, organisation and operations.
Mr Melin has an master’s degree in industrial management and engineering from Helsinki
University of Technology.
Peter Menell
Professor of Law and Director
Berkeley Center for Law & Technology
Peter S Menell is professor of law at the University of California at Berkeley School of Law. He cofounded and serves as a director of the Berkeley Center for Law and Technology. Professor Menell
earned his SB from MIT, his PhD (economics) from Stanford University and his JD from Harvard Law
School. He clerked for the Honourable Jon O Newman of the Second Circuit Court of Appeals.
Professor Menell joined the law faculty at the University of California at Berkeley in 1990, where his
research and teaching have focused on intellectual property. He has written more than 50 articles and
numerous books. Professor Menell has organised more than 30 IP education programmes for the
Federal Judicial Centre. He has submitted amicus briefs in several leading IP cases and served as an
expert witness on a variety of IP matters in state, federal and foreign tribunals.
Michael Meurer
Professor
Boston University School of Law
Michael J Meurer is a professor and Abraham and Lillian Benton scholar at Boston University School of
Law. He teaches and writes on patent law, antitrust law, copyright law and economic regulation. Before
joining BU Law, he was an economics professor at Duke University and earlier a law professor at the
University at Buffalo. Professor Meurer has received numerous grants and fellowships, including the
David Saul Smith Award from BU Law, a grant from the Kauffman Foundation, two grants from the Pew
Charitable Trust, a Ford Foundation grant, an Olin Faculty fellowship at Yale Law School and a
postdoctoral fellowship at AT&T Bell Labs. He has testified before and served as an expert witness for
the Federal Trade Commission. He has consulted with government officials from developing countries
about antitrust law and taught courses in US IP law at the University of Victoria and the National
University of Singapore.
19-21 June San Francisco IPBC 2011 programme 23
Speakers
Paul Michel
Chief Judge (Retired)
US Court of Appeals for the Federal Circuit
Paul R Michel was appointed to the Federal Circuit in 1988, and from 2004 until his retirement in May
2010 was chief judge. The author of over 900 opinions, he has spoken and taught widely. He is a
member of honour of the International Federation of Intellectual Property.
Mr Michel was the recipient of the 1999 Jefferson Medal, the 2002 Katz-Kiley Prize and the 2005
Eli Whitney Prize. Since 2003, he has annually been named by Managing Intellectual Property
magazine as one of the Top 50 Most Influential People in IP in the World.
In 2007 he received the New York Intellectual Property Law Association’s Fifth Annual Outstanding
Public Service Award. Later, Mr Michel was given the Sedona Conference Lifetime Achievement Award
for contributions to IP law, the first award for Outstanding Achievement of the Philadelphia Intellectual
Property Law Association and the Intellectual Property Person of the Year Award by the Los Angeles
Intellectual Property Association. Mr Michel was inducted into the IP Hall of Fame in 2010.
Cheryl Milone
Founder and Chief Executive Officer
Article One Partners
Cheryl Milone is the founder and chief executive officer of Article One Partners, the world’s largest
patent validation community (www.ArticleOnePartners.com) working with 10 of the top 15 high-tech
industry leaders, 50% of the top US Patent and Trademark Office patent filers, almost 50% of the top
30 companies targeted most frequently by non-practising entities and 25 of the global Fortune 500
companies. Article One’s global community of researchers finds key non-digitised patent evidence in
multiple languages. Article One’s clients use the community’s results to resolve patent litigations,
remove patents that are blocking inventions and simply strengthen their patent portfolios.
Prior to founding Article One, Ms Milone was a patent attorney and co-founder of the electronic
patent group for Darby & Darby PC. Ms Milone earned her JD in 1992 from Georgetown University Law
Centre, and was a member of the Ethical Law Review. She also holds a bachelor’s degree in electrical
engineering from Bucknell University.
Cynthia Murphy
Vice President and General Manager, IP Management Services
Thomson Reuters
Cynthia Murphy holds responsibility for overall management of Thomson IP Management Services,
including operating strategy, payment services, customer operations and sales. Her industry
experience includes 20 years with Thomson Reuters in a variety of roles of increasing responsibility.
Most recently, she was senior vice president of strategic marketing at Dialog, overseeing worldwide
planning and implementation of product development, marketing, communications and customer
service programmes. Prior to joining Dialog, Ms Murphy served as commercial director at Sweet &
Maxwell, where she was accountable for all aspects of the launch and subsequent commercial
success of Westlaw UK.
Ms Murphy’s career with Thomson Reuters began at West in sales organisation, after starting her
professional career as a law librarian in Boston. She is a graduate of the University of Maine and
earned her master’s degree in library and information sciences from Simmons College in Boston.
24 IPBC 2011 programme 19-21 June San Francisco
Speakers
Hank Nothhaft
Serial Entrepreneur and Author
Henry (Hank) R Nothhaft is a serial entrepreneur and advocate of smart innovation policies in
Washington, whose new book – Great Again: Revitalizing America’s Entrepreneurial Leadership – has
just been published by Harvard Business Review Press. The former chief executive officer of Tessera,
a semiconductor miniaturisation firm, Mr Nothhaft previously served as chief executive officer of
Danger, a pioneering firm that developed the popular T-Mobile Sidekick smart phone, and engineered
its acquisition by Microsoft in 2008 for US$500 million. He also held the role of chief executive officer
at early internet service provider Concentric Network, where he led the company to a US$70 million
initial public offering and later a US$2.5 billion acquisition by Nextlink Communications (now XO
Communications). Mr Nothhaft holds a master’s degree in information systems technology from
George Washington University and a bachelor’s degree with distinction from the US Naval Academy. He
is a former officer in the US Marine Corps.
Chris O’Brien
Business and Technology Columnist
San Jose Mercury News
Chris O’Brien is a business and technology columnist at the San Jose Mercury News, where he has
covered Silicon Valley for more than a decade. In his column, he explores the people, ideas and
companies that are driving the region’s innovation economy.
John Olsen
Partner
Edwards Angell Palmer & Dodge
John Olsen is co-chair of the international trademark, designs and copyright group at international law
firm Edwards Angell Palmer & Dodge. He advises clients on the selection, acquisition, exploitation and
enforcement of trademark rights throughout the world and has over 30 years’ experience in IP law. He
advises clients from individuals through to multinational companies, managing more than 1,500
contested trademark cases at the second level of appeal or higher in more than 80 countries around
the world for many household names. He has litigated cases in more than 50 countries worldwide.
Mr Olsen has been recommended in The Legal 500 directory since 2000. He is listed as a leading
IP lawyer by Chambers & Partners and is referred to as “world-famous” in The International Who’s
Who of Trademark Lawyers.
Daniel Papst
Chief Patent Officer
Papst Licensing GmbH & Co KG
Daniel G Papst is one of the managing directors and owners of Papst Licensing GmbH & Co KG, a
patent monetisation company established in 1993 and located in St Georgen, Germany. Papst
Licensing’s expertise gives patent owners with limited resources the ability to participate in the world
licensing market, especially to take action against patent infringements at an international level. Mr
Papst is a member of VPP, LES and IEEE. He graduated from the University of Karlsruhe/Germany in
electrical engineering and information technology in 2000, earning a Dipl-Ing, and has been a licensed
German patent attorney since 2005.
19-21 June San Francisco IPBC 2011 programme 25
Speakers
Ruud Peters
Chief IP Officer
Philips IP&S
Ruud Peters, a national of the Netherlands, was appointed chief executive officer of Philips Intellectual
Property & Standards in 1999, in which position he is responsible for managing Philips’ worldwide IP
portfolio creation and value extraction activities. He is also responsible for the technical and formal
standardisation activities in the fields of consumer lifestyle, healthcare, lighting and technology.
He joined the Philips Intellectual Property & Standards organisation in 1977, where he became
director responsible for licensing in 1990. He participated in standards bodies, such as the
International Organisation for Standardisation and the European Telecommunications Standards
Institute, where he was active in the formulation of IP policies. Currently, the Philips Intellectual
Property & Standards organisation has about 450 people working in 16 countries around the world.
Mr Peters is also a board member of three technology/IP licensing/trading companies. He has a
background in physics. Mr Peters was inducted into the IP Hall of Fame in 2010.
John Pryor
Managing Director Europe
ICAP Patent Brokerage
John Pryor is managing director Europe in ICAP Patent Brokerage’s London office and heads up Europe
for both the private brokerage and live IP auction platforms. ICAP Patent Brokerage is wholly owned by
ICAP, a multi billion-dollar public company listed on the London Stock Exchange. In 2011 ICAP received
the Queen’s Award for Enterprise in the international trade category.
Prior to joining ICAP Patent Brokerage, Mr Pryor was vice president at CPA Global, a US$1 billion IP
company and the market leader in the management of intellectual property. At CPA Global he was
responsible for developing and executing programmes to help clients to align their IP portfolios with their
corporate strategies and to realise substantial economic benefits and returns on their IP investments.
He also served as a strategy consultant at Accenture and as sales and marketing manager with
Procter & Gamble. He has an extensive knowledge of IP strategy and a thorough understanding of how
businesses can best manage their intellectual property. He has an MBA from Warwick Business
School and a BSc (Hons) from Kings College, University of London
Randall R Rader
Chief Judge
US Court of Appeals for the Federal Circuit
Randall R Rader was appointed to the US Court of Appeals for the Federal Circuit in 1990 and
appointed chief judge in June 2010. He was appointed to the US Claims Court (now the US Court of
Federal Claims) by President Ronald W Reagan in 1988.
As professor of law, Chief Judge Rader has taught courses on patent law and other advanced
intellectual property courses at numerous universities in the United States and Asia, and has coauthored several internationally renowned texts. Chief Judge Rader has won acclaim for leading
dozens of government and educational delegations to every continent (except Antarctica), teaching
rule of law and IP law principles. Chief Judge Rader has received many awards, including the Sedona
Lifetime Achievement Award for IP Law.
26 IPBC 2011 programme 19-21 June San Francisco
Speakers
Andrew Ramer
Chief Executive Officer
Marqera LLC
Andrew Ramer is the chief executive officer of Marqera, a globally focused IP banc, with offices in the
United States and abroad. Marqera delivers a range of products and services, including patent,
product and brand commercialisation, advisory services and various forms of IP-related capital.
Mr Ramer developed a worldwide reputation in the IP marketplace, having led the world’s first eight
global live multi-lot IP auctions, and has completed hundreds of IP transactions for a cumulative value
exceeding US$150 million. Mr Ramer is a frequent lecturer on IP issues and has been quoted by some
of the leading international media outlets, including The Wall Street Journal, Red Herring, Business
Week, Barron’s, Bloomberg, Reuters and The New York Times. In the years 2009 to 2010 Mr Ramer
was selected as one of the World’s 250 Leading IP Strategists by IAM magazine.
Stephen Robertson
Director
Metis Partners
Acknowledged as one of the World’s 250 Leading IP Strategists, Stephen Robertson founded Metis
Partners in 2003 to assist businesses with the maximisation of value from their IP assets. He has
provided expertise to a range of enterprises, including FTSE quoted companies, Small and Mediumsized enterprises, global banks, insolvency practitioners and public sector organisations across
Europe and the United States. Mr Robertson’s experience includes monetising IP assets, providing IP
due diligence, delivering IP strategies, IP asset brokerage and valuation. He also provides expertise
with IP commercialisation, using IP assets as security to restructure debt and IP infringement and
invalidity. Mr Robertson has 20 years’ experience in corporate finance and has worked in banking,
business angel investment and the plc sectors. Mr Robertson graduated with a degree in law before
qualifying as a chartered accountant. He is chairman of the Licensing Executives Society (LES) for
Scotland and is a member of the LES Council for Britain and Ireland.
Paul Ryan
Chief Executive Officer
Acacia Technologies LLC
Paul R Ryan has served as a director since August 1995, as chief executive officer since January
1997 and as chairman since April 2000. He also served as president of the company from January
1997 until July 2000. Prior to being named chief executive officer, he was executive vice president and
chief investment officer of Acacia Research from 1996 until 1997, and vice president, capital
management of Acacia Research from 1995 until 1996. He was formerly co-founder and general
partner of the American Health Care Fund, LP, has held positions with Young & Rubicam, Ogilvy &
Mather and Merrill Lynch, and was a private venture capital investor. Mr Ryan holds a BS from Cornell
University and attended the New York University Graduate School of Business.
19-21 June San Francisco IPBC 2011 programme 27
Speakers
Mona Sabet
Corporate Vice President, Business Development
Cadence
Mona Sabet serves as corporate vice president, business development at Cadence Design Systems,
a public global software company. In her current role she is responsible for leading all acquisitions,
strategic technology transactions and venture investments. Ms Sabet joined Cadence from Coverity,
where she was vice president, general counsel and corporate secretary, initially having oversight and
management responsibility for legal and regulatory matters worldwide. Over time, she expanded her
responsibilities at Coverity to initiating new growth programmes and managing the company’s open
source strategy and strategic planning process.
Prior to Coverity, Ms Sabet was a vice president at Cadence, managing its IP strategy and portfolio
during a time of rapid company growth through acquisitions. She built her career practising law in private
firms where she specialised in negotiating international technology licence agreements and raising capital.
Ms Sabet holds an engineering degree from the University of Toronto and a law degree from the
University of Western Ontario.
Eric Schulman
Director of Patents
Google
Eric Schulman is a director of patents at Google. Google offers a large number of products and services,
including search and online advertising. Google’s mission is to organise the world’s information and
make it universally accessible and useful. Mr Schulman joined Google in 2005 and he currently manages
a team of patent professionals that perform a variety of functions, including portfolio management,
patent-related M&A work, licensing and strategic development of Google’s patent portfolio. Prior to
joining Google, Mr Schulman worked as of counsel in the IP group at Mintz Levin Cohn, Ferris, Glovsky
and Popeo, and as an associate with the IP group at Fenwick & West. Mr Schulman received a BS in
physics from MIT, an MS in physics from BU and a JD from Boston College Law School.
Roger Shang
Chief Patent and Technology Counsel
Alibaba Group
Roger Shang is chief patent and technology counsel at Alibaba Group, which owns and controls
Alibaba.com, Taobao, Alipay, Alibaba Cloud Computing and Yahoo! China. He is responsible for
prosecuting and managing the global patent portfolio of all Alibaba Group companies. He is also
responsible for IP licensing and other technology-focused legal matters. Prior to joining Alibaba, Mr
Shang practised IP law at the law firms Weil Gotshal & Manges LLP and Knobbe Martens Olson & Bear
LLP. He received a JD degree from New York University School of Law.
Joseph Siino
Chief Executive Officer
Ovidian Group
Joseph Siino is the principal founder and chief executive officer of Ovidian Group. Mr Siino has
decades of experience as an IP adviser, investor, entrepreneur and attorney, and has managed billions
of dollars’ worth of IP-focused deals for technology companies. Prior to Ovidian, Mr Siino served as
Yahoo!’s first-ever senior vice president of global intellectual property, headed Brobeck, Phleger &
Harrison’s IP strategy practice (where he was listed as one of The World’s Leading Lawyers by
Chambers Global) and ran SLTG, an IP strategy consulting firm. Mr Siino also serves as an adjunct
professor at the University of California, Berkeley. He is an alumnus of both the London Business
School, where he studied finance, and the University of California, Berkeley, where he received a
bachelor’s degree in physics and a JD in law. He has been recognised as one of The World’s Leading
IP Strategists by IAM magazine.
28 IPBC 2011 programme 19-21 June San Francisco
Speakers
Eric Siow
Director of Strategic Business Development, Strategy & Ecosystem Initiatives
Intel Corporation
Since joining Intel in 2006, Eric Siow has been responsible for driving the formation of the Open Patent
Alliance (OPA) and the WiMAX patent pool. As director of the OPA’s IP rights programme, he successfully
evangelised the vision of the WiMAX patent pool and currently oversees formation negotiation among
19 essential patent holding companies. In addition to his responsibilities with the OPA, he is
responsible for new business initiatives within the mobile wireless group at Intel Corporation.
Prior to Intel, he spent time in the wireless industry as chief financial officer and vice president of
business development at Golden Bridge Technologies, an IP licensing company. Mr Siow also worked
as a vice president at Silicon Valley Bank financing emerging technology companies, and was a
certified public accountant with Ernst & Young earlier in his career. He holds an MBA in international
business and marketing, and is magna cum laude with a BS in finance from the University of Oregon.
Kelly Smith
Senior Trademark Attorney
Intel Corporation
Kelly Smith is a senior attorney, trademarks and brands at Intel Corporation. For the past 10 years she
has advised clients regarding the clearance, prosecution, enforcement and licensing of Intel’s
trademarks. Prior to joining Intel, Ms Smith worked for several years as an IP litigator in Silicon Valley law
firms. Ms Smith received her JD degree from the University of California, Hastings College of the Law.
John Squires
Head of IP
Chadbourne & Parke LLP
John A Squires is co-chair of Chadbourne & Parke’s IP practice and has significant international
experience in intellectual property. He advises on all aspects of intellectual property, including patents,
branding and trademark issues, operational and technology matters, and licensing transactions and
investment due diligence, and has worked on numerous large-scale patent infringement litigation and
technology matters.
Mr Squires’ experience includes founding the patent practice at Goldman Sachs, where he created
one of the premier IP platforms in the financial services industry. He has also worked with both
houses of Congress and the regulatory community to bring about long-needed improvements in US
patent law. He has filed numerous amicus briefs with the US Supreme Court and the Court of Appeals
for the Federal Circuit, and is widely recognised in the financial services and technology sectors as
one of the country’s top experts on the issue of patent-eligible technologies.
Tyron Stading
Chief Technology Officer and Founder
Innography®
Tyron Stading founded Innography® in 2006 with a vision of redefining the IP research landscape. As
chief technology officer, he strives to continuously deliver the most comprehensive and robust user
experience and business value. Prior to Innography, Mr Stading was an IBM worldwide industry
solutions manager in the telecommunications and utilities sectors, and worked at start-ups focused on
mobile communications and network security. He has published multiple patent research papers and
filed over two dozen patents. Mr Stading has a BS in computer science from Stanford University and
an MS in science and technology commercialisation from the University of Texas at Austin.
19-21 June San Francisco IPBC 2011 programme 29
Speakers
Teresa Stanek Rea
Deputy Director
US Patent and Trademark Office
Teresa Stanek Rea is the deputy director of the US Patent and Trademark Office (USPTO). Ms Rea is a
leading attorney in the field of intellectual property with more than 25 years of legal experience, and is
a past president of the American Intellectual Property Law Association. Ms Rea is a member of many
technical and legal associations, and has been a frequent lecturer and publisher on topics including
biotechnology, nanotechnology, licensing, technology transfer, patent practice, export control and
interferences. Before joining the USPTO in 2011, Ms Rea was a partner in Crowell & Moring LLP’s
Washington DC office. She also worked for Ethyl Corporation from 1980 until 1984 and for patent firm
Burns, Doane, Swecker & Mathis in Alexandria, VA. Ms Rea received a JD degree from Wayne State
University and a BSc in pharmacy from the University of Michigan.
Bruce A Story
Senior Adviser
ipCapital Group
Bruce Story has served as senior adviser at ipCapital Group, an IP strategy advisory firm, since
retiring in 2008 from The Dow Chemical Company, where he was senior director of intellectual capital
management. While at Dow Mr Story was involved in the creation of one of the world’s leading
intellectual asset management organisations, which he has managed for the past six years.
Mr Story’s experience includes creating processes for developing and implementing businessaligned intellectual asset strategy. Among the intellectual asset processes that he has developed are
those for managing competitive assessment, litigation support, new product intellectual asset
protection strategy and open innovation agreement strategy.
Mr Story’s accomplishments while at Dow included the development and execution of a global patent
strategy which resulted in a new patent-protected US$1 billion business, plus annual licensing revenues
in excess of US$100 million and numerous favourable IP settlement agreements and cross-licences.
Elisabeth Sussex
Director of Intellectual Property and IP Counsel
Proteus Biomedical
Elisabeth Sussex serves as the director of intellectual property and IP counsel for Proteus and is
responsible for its IP strategy and management to identify, protect and monetise intellectual assets. Ms
Sussex also has extensive experience as a computer scientist, specialising in enterprise architecture
design and strategic enterprise management. Ms Sussex is a graduate of Wayne State University and
received her JD from Wayne State Law School, Detroit, Michigan. As a national IP scholarship awardee,
Ms Sussex completed a focused concentration in IP law and practice studies at Franklin Pierce Law
Centre, Concord, New Hampshire. She is admitted to the US Patent Bar, the State Bar of California and
the State Bar of Michigan. She is also a member of the Licensing Executives Society.
Tracey Thomas
Chief IP Strategist and Licence Negotiator
American Express
Tracey Thomas is chief IP strategist and licence negotiator at American Express. In his current role, Mr
Thomas runs the IP licensing business and is primarily responsible for commercialising American
Express’s global IP portfolio, including the development and implementation of IP and technology
licensing and protection strategies.
Prior to joining American Express, Mr Thomas practised in the Chicago offices of McDermott, Will &
Emery, Rudnick and Wolfe, and Brinks Hofer Gilson & Lione, where he focused on all aspects of IP law,
including IP licensing, litigation and patent preparation and prosecution. While in private practice, he
also practised sports and entertainment law, representing professional athletes, artists, record
labels, music producers and musicians.
Currently, American Express and Mr Thomas are leading an effort to create an Intellectual Property
Zone in Upper Manhattan that will serve as a global corridor for IP investments, transactions and jobs.
30 IPBC 2011 programme 19-21 June San Francisco
Speakers
Richard Thurston
Senior Vice President and General Counsel
Taiwan Semiconductor Manufacturing Company Ltd
Richard (‘Dick’) Thurston is senior vice president and general counsel of Taiwan Semiconductor
Manufacturing Company Ltd (TSMC). Before joining TSMC, Dr Thurston was a partner at Haynes and
Boone, Dallas, Texas. Previously, he was the regional counsel, Asia Pacific and vice president,
corporate staff, assistant general counsel at Texas Instruments (1984 to 1996).
Dr Thurston graduated cum laude with a BA in history from Alma College (Michigan, United States)
and an MA and PhD in East Asian studies from the University of Virginia, United States. His JD is from
Rutgers School of Law (New Jersey). Dr Thurston also studied law at Soochow University (Taiwan),
while researching in Taiwan his PhD dissertation entitled “Civil Law Reform in China, 1906-1930”. Dr
Thurston has also taught courses at Southern Methodist School of Law/School of Management;
University of Texas, Dallas; Soochow University; National Chiao Tung University; and National ChengChih University. Dr Thurston has been active in numerous community affairs in the United States,
Japan and Taiwan, and has received many awards and recognitions throughout his career.
Wim van der Eijk
Principal Director for Patent Law and International Affairs
European Patent Office
Wim van der Eijk has been principal director for patent law and international affairs at the European
Patent Office since 2005. In 2009 and 2010 he was also vice president responsible for legal and
international affairs.
Before joining the European Patent Office, Mr van der Eijk was manager of the patent division and
chief legal officer of the Netherlands Patent Office. He also worked at the Ministry of Economic Affairs
of the Netherlands in a variety of legal posts. Mr van der Eijk was chairman of the Patent Law
Committee of the European Patent Organisation and chairman of a working group that drafted the
European Patent Litigation Agreement. He has also assisted as an honorary judge at the District Court
of The Hague in dealing with patent cases.
Telmo Vilela
Vice President
Portuguese Industrial Property Institute
Telmo Vilela has a degree in law and holds postgraduate qualifications in IP and competition law,
genetics and law and pharmaceutical law. Mr Vilela started his career as an IP legal adviser at
TecMinho and as manager of the IP Office at the University of Minho, Portugal. Later, he joined Clarke,
Modet & Co, a multinational IP consultancy company, where he opened and managed the company’s
office at Oporto and was also responsible for the company’s Portuguese marketing department. In
2007 Mr Vilela was appointed a patent and trademark attorney. In 2009 he joined COTEC, a non-profit
association representing the top 100 Portuguese companies, where he worked as IP manager. In
2010 he was appointed vice president of the Portuguese Industrial Property Institute. He is a member
of the Administrative Council of the European Patent Office and the Administrative Board of the Office
for Harmonisation in the Internal Market. Mr Vilela teaches IP and technology transfer.
Mengbin Wen
Deputy Director, North America Legal Department
Huawei
Mengbin Wen joined Huawei’s IP rights department in 2004. Until 2010, he was in charge of
managing several patent portfolios. As deputy director of the North America legal department, he is
responsible for various legal affairs from the US research and development centre.
19-21 June San Francisco IPBC 2011 programme 31
Speakers
Kathryn Wheble
Vice President
Women’s Intellectual Property Lawyers Association
Kathryn Wheble is vice president of the Women’s Intellectual Property Lawyers Association, an
organisation established in 2006 to promote the role of women in IP law and connect practitioners in the
San Francisco Bay Area.
Ms Wheble is also a partner in the IP department of law firm K&L Gates, where she focuses her
practice on IP counselling - in particular, trademark and copyright law. Ms Wheble was named by Trademark
Insider as one of the Top Trademark Lawyers in the United States based on trademark applications filed in
2007. In the same publication, she ranked 21st in the United States for the first quarter of 2008. In 2005
she was named one of the best IP lawyers in the Bay Area by Bay Area Lawyer Magazine.
Loria Yeadon
Executive Vice President, Invention Investment Fund
Intellectual Ventures
Loria B Yeadon is executive vice president of the invention investment fund for Intellectual Ventures. She
is a senior IP business executive with 20 years’ experience in managing all aspects of invention rights.
Mrs Yeadon previously served as vice president and general manager of Honeywell Intellectual
Property International and as chief IP litigation counsel for Honeywell International Inc.
Mrs Yeadon currently serves on the advisory board for the Gibbon’s Institute of Law, Science and
Technology for Seton Hall School of Law and on the industrial advisory board for the computer and
electrical engineering departments at the University of Virginia. She received a BSc with distinction
from the University of Virginia, an MSc from Georgia Institute of Technology and a JD magna cum laude
from Seton Hall School of Law.
David Yurkerwich
Vice President
Charles River Associates
David Yurkerwich assists clients throughout the world with the valuation, licensing and sale of
technology and intellectual property. He operates from the New York and Frankfurt offices of Charles
River Associates (CRA). Mr Yurkerwich was the founding chief executive officer of InteCap in 1998
before it was acquired by CRA in 2004 for US$82 million. Clients seek his assistance to identify IP
assets for monetisation, benchmark competitor intellectual property, facilitate IP acquisitions,
complete IP transactions and quantify IP damages.
Mr Yurkerwich has completed significant IP transactions and provided damages testimony in many
patent infringement cases. For example, he was responsible for arranging the sale of a portfolio of
wireless patents to Broadcom for US$24 million and has had jury verdicts for patent owners of US$120
million. He is currently implementing a multi-year patent monetisation programme for a Fortune Global
500 company and managing the exploitation of a €100 million European-based patent investment fund.
Yun Zeng
Deputy Director, IP Transactions
CTEX
Zeng Yun is deputy director of IP transactions at CTEX. He is responsible for IP commercialisation, patent
transfer and technology investment. He recently finished the cross-border transfer of IT patents from
China Academy of Science to Industrial Technology Research Institute. Before joining CTEX, Mr Yun was
IP manager for Siemens China, where he managed intellectual property related to telecommunications
technology and established an IP check process for the design and development of mobile devices. He
has built his career by practising law in both state-owned and foreign-invested corporations, where he
has specialised in negotiating international technology transactions and licence agreements with
multinational vendors such as Qualcomm and Nokia. He has presented on IP commercialisation at the
CSIP Summit Meeting and on state-owned IP transfer at the Peking University IP Forum.
32 IPBC 2011 programme 19-21 June San Francisco
IPBC partners
Presented by
Intellectual Asset Management magazine
Platinum sponsor
Thomson Reuters
Gold sponsors
Chadbourne & Parke LLP
Charles River Associates
Chipworks
Edwards Angell Palmer & Dodge
Innography®
Kenyon & Kenyon LLP
Ovidian Group
Philips IP&S
Taylor Wessing
UBM TechInsights
Winston & Strawn LLP
Silver sponsors
Article One Partners
Finnegan
Intellectual Ventures
Marqera
Bronze sponsors
CPA Global
Gevers Validations-Valipat
Global IP Law Group
Global IP Net
Husch Blackwell
IPXI
IP Zone
Microsoft
Minesoft
Papst Licensing GmbH & Co KG
Perception Partners®
Questel
Red Chalk Group
RWS Group
Sterne, Kessler, Goldstein & Fox PLLC
Technology, Patents & Licensing
Tessera Technologies, Inc
Unycom
Van Merle IP Counsel Select
Supported by
The Association of Corporate Counsel
The International IP Strategists Association
Licensing Executives Society (United States and Canada)
NYSE Euronext
Media partners
The International Law Office
Lexology
World Trademark Review
China Business Law Journal
India Business Law Journal
Asia IP
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19-21 June San Francisco IPBC 2011 programme 33
Presented by
Intellectual Asset Management magazine
Intellectual Asset Management (IAM) magazine is widely recognised as the leading global publication
on intellectual property as a business asset. The magazine’s primary focus is on looking at how
intellectual property can be best managed and exploited in order to increase company profits, drive
shareholder value and obtain increased leverage in the capital markets. Its core readership primarily
comprises board level and senior executives in IP-owning companies, corporate counsel, private
practice lawyers, licensing and technology transfer managers, investors and analysts. IAM is
published by Globe White Page Ltd, London.
For more information please visit www.iam-magazine.com
34 IPBC 2011 programme 19-21 June San Francisco
Platinum sponsor
Thomson Reuters
Thomson Reuters helps professionals around the world to drive innovation, protect intellectual assets
and create maximum value from their ideas via solutions that power the IP lifecycle. A world leader in
patent research and analysis, trademark brand protection and monitoring and IP portfolio management,
the IP Solutions business of Thomson Reuters combines industry expertise with innovative technology to
deliver critical information to key decision makers.
For more information please visit www.ip.thomsonreuters.com
19-21 June San Francisco IPBC 2011 programme 35
Gold sponsors
Chadbourne & Parke LLP
Chadbourne & Parke LLP is an international law firm headquartered
in New York City. Chadbourne’s IP practice offers clients the highly
specialised legal and technical expertise of an IP “boutique”,
combined with the business and litigation skills of a multinational
general practice law firm. Chadbourne’s IP lawyers are trusted
advisers representing the leading financial services, internet and
computing technology and clean energy firms worldwide.
For more information please visit www.chadbourne.com
Charles River Associates
Charles River Associates (CRA) is a leading global consulting firm
that provides economic, financial and business management
expertise across North America, Europe, the Middle East and
Asia. For more than 40 years we have combined deep industry
knowledge with rigorous, fact-based analysis to solve complex
problems for legal, corporate, regulatory and government clients.
CRA assists clients in aligning IP and business strategy to
maximise shareholder returns, and has an established track
record of identifying, screening and executing IP-rich transactions
in a broad range of industries.
For more information please visit www.crai.com
Chipworks
Chipworks is the recognised leader in reverse engineering and
patent infringement analysis of semiconductors and electronic
systems. The company’s ability to analyse the circuitry and
physical composition of these systems makes it a key partner in
the success of the world’s largest semiconductor and
microelectronics companies. IP groups and their legal counsel
trust Chipworks for success in patent licensing and litigation –
earning hundreds of millions of dollars in patent licences and
saving as much in royalty payments. Headquartered in Canada,
Chipworks maintains offices in the United States, Japan, Korea
and Taiwan.
For more information please visit www.chipworks.com
36 IPBC 2011 programme 19-21 June San Francisco
Gold sponsors
Edwards Angell Palmer & Dodge
Edwards Angell Palmer & Dodge is a full-service law firm of 550
attorneys across 12 offices in the United Kingdom, the United States
and Hong Kong. We practise in patent portfolio strategy, prosecution,
counselling and opinions; trademark, copyright and domain name
protection; IP litigation; and IP licensing and transactions.
We learn your business first and work to create the best IP
strategy aligned to your goals. This ensures that your IP assets are
well protected and enforceable, and that they evolve with your
growth and success. Our global perspective allows you to identify
strategic markets where protection will be most effective and to
implement an international IP strategy.
Our business sense, deep experience and technical depth
combine to provide a shared road map for you to manage and
protect your intellectual property. You will have confidence that
your strategy is relevant, efficient and effective.
For more information please visit www.eapdlaw.com
Innography®
Innography® delivers a comprehensive, online IP business
intelligence application that enables companies of all types and
sizes to achieve the optimal return on their IP investments. By
correlating patent and trademark data with financial, litigation and
other key business information, Innography instantly generates a
variety of unique visualisations so that users reduce the time that
it takes to perform IP research by 10 times and reduce associated
legal expenditures by 25%. As a result, they can get products to
market faster, uncover new and more lucrative revenue sources,
keep better track of competitors, pre-empt and counter litigation
claims, and stay on top of additional IP-associated functions.
For more information please visit www.innography.com
Kenyon & Kenyon LLP
Kenyon & Kenyon LLP has a record of successfully enforcing and
defending IP rights for some of the world’s best-known
corporations. As one of the largest and oldest full-service IP law
firms in the United States, we represent a worldwide clientele in
all IP-related matters, such as litigation, prosecution, licensing and
counselling services for patents, trademarks, copyrights, trade
secrets, unfair competition, false advertising, antitrust and
international trade. Kenyon is regarded as a firm of choice in
various IP areas by reputable legal reference guides, which base
their rankings on reviews provided by our clients and peers. Such
guides include Chambers Global, Chambers USA, Legal 500,
Managing Intellectual Property, PLC Which Lawyer? Yearbook and
IP Law & Business.
For more information please visit www.kenyon.com
19-21 June San Francisco IPBC 2011 programme 37
Gold sponsors
Ovidian Group
The Ovidian Group is a US-based IP firm that provides IP
investment and business solutions to companies around the
world. Based in Berkeley, California the Ovidian leadership team
has deep experience and business contacts in Silicon Valley. The
team includes experts in intellectual property, innovation and
business matters who have worked extensively with the world’s
leading technology companies and with nearby world-renowned
universities. Ovidian clients include Fortune 500 companies in
the United States; leading companies from Asia and Europe;
investors in IP assets and IP-rich companies; and emerging
technology companies.
For more information please visit www.ovidian.com
Philips IP&S
Philips IP&S proactively pursues the creation of new intellectual
property in close cooperation with Philips’ operating sectors and
the other departments within corporate technologies. IP&S is a
leading industrial IP organisation, providing world-class IP solutions
to Philips’ businesses to support their growth, competitiveness and
profitability. Philips’ IP portfolio consists of about 50,000 patent
rights, 36,000 trademarks, 63,000 design rights and 3,900
domain name registrations. Philips filed approximately 1,300
patents in 2010, with a strong focus on the growth areas in health
and wellbeing. IP&S participates in the setting of standards to
create new business opportunities for the healthcare, consumer
lifestyle and lighting sectors. With 450 employees in 26 offices in
17 countries, Philips IP&S has a strong global presence. Philips
IP&S is part of Philips, a diversified health and wellbeing company
focused on improving people’s lives through timely innovations.
For more information please visit www.ip.philips.com
Taylor Wessing
Taylor Wessing is a leading full-service law firm with 12
international offices based primarily in the three largest economies
in Europe. A recognised market leader in IP law and technology
across Europe, we advise IP-rich businesses globally across the
entire range of IP rights including patents, trademarks, designs,
domain names and copyright, whether through litigation, licensing,
portfolio management, strategic or transactional advice.
For more information please visit www.taylorwessing.com
38 IPBC 2011 programme 19-21 June San Francisco
Gold sponsors
UBM TechInsights
UBM TechInsights is the pre-eminent firm for the provision of
sophisticated information and advice to technology companies. Our
foundation of technical expertise and analysis tools, combined with
years of experience on all aspects of the IP/technology lifecycle,
allow us to deliver the highest return on investment to the client. Our
leadership position is sustained by our commitment to the upmost
integrity and the ongoing investment and acquisition of knowledge
and capabilities necessary to meet our clients’ evolving needs. If you
need assistance in managing your most complex technology or IP
challenges, turn to UBM TechInsights for assured results.
For more information please visit www.ubmtechinsights.com
Winston & Strawn LLP
Winston & Strawn LLP is an international law firm with nearly 1,000
attorneys in 14 offices across North America, Europe and Asia. Its
160-lawyer IP group routinely ranks among the most active in the
United States according to IP Law & Business; and in 2009 The
American Lawyer recognised the firm as one of the country’s top
four IP practices. The firm was also recently ranked in the IAM Patent
Litigation 250. Winston has long been a leading player in the
pharmaceutical patent litigation arena. Its litigators have also
handled cases for companies in the following fields: e-commerce and
new media (Navteq, CNET/CBS Interactive); computer products
(Dell); telecommunications/networking/internetworking (Verizon,
Nortel, Cisco); semiconductors (Nanya Technologies, Lam Research);
retail (Lowe’s, Sears); financial services (eSpeed, ISE, Discover
Card); optics (Hoya-Pentax); medical devices (Abbott, Medtronic); biotech (Monsanto); and automotive (Hyundai, Lear).
For more information please visit www.winston.com
19-21 June San Francisco IPBC 2011 programme 39
Silver sponsors
Article One Partners
Article One Partners connects IP leaders to the world’s largest
patent research community to increase patent quality and resolve
litigation. Our global community of researchers finds key nondigitised patent evidence in multiple languages. Our clients use the
community’s results to resolve patent litigations, remove patents
that are blocking inventions and simply strengthen their patent
portfolios. Since launching in November 2008, Article One Partners
has conducted over 150 patent studies and worked with 100+-plus
clients, including 13 Fortune 100 clients, over half of the top 15
high-tech industry leaders, 50% of the top patent filers to the US
Patent and Trademark Office and 40% of the top 30 companies as
targets of non-practising entities.
For more information please visit www.articleonepartners.com
Finnegan
With 375 IP lawyers, Finnegan is one of the largest IP law firms in
the world. From offices in the United States, Europe and Asia, we
work with leading corporations and innovators to protect, advocate
and leverage their most important IP assets. Our practice spans
virtually every industry and technology. We handle all aspects of
US patent, trademark, copyright and trade secret law, including
counselling, prosecution, licensing and litigation. We also
represent clients on IP issues related to international trade,
portfolio management, the Internet, e-commerce, government
contracts, antitrust and unfair competition.
For more information please visit www.finnegan.com
Intellectual Ventures
Founded in 2000, Intellectual Ventures (IV) is the global leader in
the business of invention. IV collaborates with leading inventors,
partners with pioneering companies and invests both expertise
and capital in the process of invention. IV’s mission is to energise
and streamline an invention economy that will drive innovation
around the world.
For more information please visit www.intellectualventures.com
40 IPBC 2011 programme 19-21 June San Francisco
Silver sponsors
Marqera
Marqera is an IP banc, delivering a range of products and services
tailored to parties' IP needs, including transactions for both patents
and brands and advisory services ranging from large companies to
venture capitalist/private equity firms, and providing transaction
capital and financing options for parties in need of IP-based funding.
Marqera maintains offices in the United States and abroad, and
is comprised of experienced professionals in the industry.
For further information please visit www.marqera.com
19-21 June San Francisco IPBC 2011 programme 41
Bronze sponsors
CPA Global
CPA Global is the world’s leading provider of IP management and
legal services outsourcing, including patent renewal services,
document review, transaction support, contract solutions and legal
research. With offices across Europe, the United States and Asia
Pacific, CPA Global supports many of the world’s best-known
corporations and law firms with a diverse set of legal and IP-specific
services. CPA Global helps clients to manage their valuable IP assets,
ensuring that their IP portfolios are protected, maintained and
regularly reviewed in order to maximise value.
For more information please visit www.cpaglobal.com
Gevers Validations-Valipat
GEVERS Validations is the branch of GEVERS that deals with
validations of European patents – notably through its web interface
Valipat®. With Valipat®, your European patent validations are made
easy, quick and cost effective in a one-stop shop, and are driven by
European patent attorneys to ensure premium quality translations.
For more information please visit www.valipat.com
Global IP Law Group
Global IP Law Group is a law firm with global reach and experience
focused on IP monetisation. With US, European and Asian Pacific
offices, Global IP offers services, insight and global resources to
companies, independent inventors and universities seeking value for
their IP assets. It aims to monetise intellectual property through sale,
licensing and litigation. Its representations differ from widely used
approaches: it explores all monetisation options with a tested and
refined business model and has contacts in numerous industries that
produce superior results.
For more information please visit www.giplg.com
Global IP Net
Global IP Net, established in 1995, is widely recognised as the
leading provider of worldwide IP cost-estimating software. Our
software has been used by companies and firms of all sizes,
including over 70% of the top 100 US IP law firms, as well as
multinational companies such as Exxon Mobil and DuPont. Our
unique products offer simple, effective and economic ways to
create current and accurate reports quickly (for filing, examining,
prosecuting, issuing and maintaining individual applications or
entire portfolios).
For more information please visit www.globalip.com
42 IPBC 2011 programme 19-21 June San Francisco
Bronze sponsors
Husch Blackwell
As a result of two mergers in 2008, the law firm Husch Blackwell
now comprises about 100 IP attorneys, making it one of the largest
IP departments of any law firm in the United States. Its Chicago
office operates under the name Husch Blackwell Welsh & Katz,
unique because it combines experienced trial attorneys with
specialist trademark, copyright and patent attorneys resulting in very
effective results. The firm was recognised by Intellectual Property
Today magazine as one of the 2009 Top Trademark Firms in the
country, seventh among the 277 firms and individuals in the survey.
For more information please visit www.huschblackwell.com
IPXI
IPXI is the world’s first financial exchange focused on IP rights.
Through its innovative product offerings, IPXI facilitates investment
in and risk management of IP-related assets, and allows IP owners
– both large and small – to unlock the value of their assets,
creating an efficient and transparent means for technology
transfer to improve price discovery. By enhancing efficiency and
transparency in the marketplace, IPXI promotes a deeper
understanding of the economics of innovation.
For more information please visit www.ipxi.com
IP Zone
American Express has created an IP Zone designed to promote the
advancement of the IP marketplace, including patents,
trademarks, software and other IP products. The IP ZoneTM, which
includes an online tool called Virtual Intellectual Property
Exchange (VIPEX) and a physical office location, is a platform for
buying and selling intellectual property globally, while cultivating an
environment for open innovation and collaboration.
For more information please visit http://about.americanexpress.com/
news/pr/2011/ipzone.aspx
Microsoft
Microsoft has one of the world’s most valuable IP portfolios and a
patent portfolio recognised as one of the highest-quality portfolios
in any industry. Microsoft views intellectual property as the
currency of innovation and a key to promoting healthy and
competitive economies. Microsoft collaborates with companies of
all sizes around the world, giving them access to its innovation
through programmatic IP licensing efforts. Since Microsoft
launched its IP licensing programme in December 2003, the
company has entered into more than 700 licensing agreements.
For more information please visit www.microsoft.com
19-21 June San Francisco IPBC 2011 programme 43
Bronze sponsors
Minesoft
Minesoft creates products and solutions at the forefront of today’s
patent information sector, such as PatBase, PatentArchive,
PatentOrder, PatentTracker and Alert Management Solutions.
Minesoft develops tailored patent archive and corporate
intelligence systems to manage the gathering, flow and storage of
critical patent information within a corporation. The strong inhouse development team continually enhances standard products,
such as the searchable international, full-text, patent family
database PatBase, and PatentOrder, Minesoft’s extensive patent
document delivery service.
For more information please visit www.minesoft.com
Papst Licensing GmbH & Co KG
Papst Licensing GmbH & Co KG was established in 1992. In 1993
the patent licensing firm acquired the entire patent portfolio of
Papst-Motoren and set out to take active action against patent
infringements on the international level. Papst Licensing built up
an international network of experts for monetising infringed
patents, concluding more than 150 licence agreements in the IT
and electronics industries. Papst Licensing offers practical
support to third parties facing infringements of quality patents,
with the aim of securing licences from infringers.
For more information please visit www.papstlicensing.com
Perception Partners®
Perception Partners® is a global advisory services firm that helps
clients to understand, quantify and maximise the value derived
from innovation and intellectual property. Perception Partners
analyses the world's available science, business and legal facts to
provide actionable decision-support solutions in six key areas:
competitive landscaping, white space analysis, partner
identification, technology scouting, freedom to operate and IP
valuation and monetisation. We have evaluated over half a million
patents worldwide, driving more than US$1 billion in technology
investment, business development and IP transactions.
For more information please visit www.perceptionpartners.com
Questel
Questel has focused on its core business, intellectual property, since
its inception in the early 1970s. We provide a suite of leading-edge
patent, trademark and industrial design services to researchers,
lawyers, scientists and competitive intelligence professionals. Known
for having the largest database collections in the world, we also offer
a wide array of tools for searching, watching, archiving and sharing
information, as well as analysing and managing IP portfolios. All of our
services are available from our portal orbit.com. Since 2007, Questel
has been supported by leading European mid-cap private equity
investor Syntegra Capital.
For more information please visit www.questel.com
44 IPBC 2011 programme 19-21 June San Francisco
Bronze sponsors
Red Chalk Group
Red Chalk Group is an IP professional services firm chosen by
clients who are seeking unique insight and resolution to their most
challenging and urgent IP-related issues. Our efforts integrate
business, technical and legal expertise to deliver decision-grade
results. We serve our clients through five specialised practice areas:
consulting, transaction services, litigation support, investment
research and patent data. We have experience in addressing IPrelated issues for Fortune 500 corporations, small and mediumsized enterprises, law firms and the investment community.
For more information please visit www.redchalkgroup.com
RWS Group
The RWS Group provides specialist IP search, translation and filing
services. Its translation division is the world's leading patent
translation specialist. Its core services are EuroFile - full European
translation and validation; WorldFile - translation and filing
worldwide, via national and PCT route; and translations for
information purposes. Its information division services include
patent, design and non-patent literature searches; patent watches;
file wrappers/inspections; and status reports. It also offers
PatBase - its professional patent database (developed in
partnership with Minesoft Limited).
For more information please visit www.rws.com
Sterne, Kessler, Goldstein & Fox PLLC
Sterne, Kessler, Goldstein & Fox PLLC specialises in the
protection, transfer and enforcement of IP rights. Our attorneys
work to satisfy the needs of entities across diverse areas of
technology, as well as in a variety of consumer products sectors.
In the fast-changing, competitive business world, we provide
responsive, proactive counsel. We prepare and prosecute patent
applications before the US and foreign patent offices, as well as
advise on worldwide IP strategy. Our clients include emerging and
established companies, venture capital firms, universities and
select individuals.
For more information please visit www.skgf.com
Technology, Patents & Licensing
Technology, Patents & Licensing (TPL) is a leading technical and
transactional advisory services firm that specialises in patent
evaluation, mining, acquisitions and support of monetisation
programmes. TPL was founded in 1998 by Charles Eldering, who
in 2010 was named one of the 250 World’s Leading IP Strategists
by IAM magazine. TPL helps clients to achieve a return on IP
investment by delivering lifecycle-based services that optimise IP
assets. We plan, develop, leverage and safeguard clients’ patent
assets in a way that positions businesses for growth and success.
For more information please visit www.techpats.com
19-21 June San Francisco IPBC 2011 programme 45
Bronze sponsors
Tessera Technologies, Inc
Tessera Technologies, Inc invests in, licenses and delivers
innovative miniaturisation technologies that transform nextgeneration electronic devices. Its micro-electronics solutions
enable smaller, higher-functionality devices through chip-scale, 3D
and wafer-level packaging technology, as well as high-density
substrate and silent air cooling technology. Tessera licenses its
technologies, as well as delivering products based on these
technologies, to promote the development of the supply chain
infrastructure.
For more information please visit www.tessera.com
Unycom
Unycom has provided enterprise software solutions for IP
management to some of the world’s largest and most innovative
companies for more than 10 years. Our integrated IP Management
system (IPMS) comprehensively tracks and supports all activities
related to the development, maintenance and utilisation of large IP
portfolios. The main solution modules include docketing, portfolio
management, licensing and standards, and business intelligence.
Unycom IPMS enables an integrated electronic workflow between all
stakeholders involved in the process, such as the corporate IP
group, inventors, business managers and outside counsel.
For more information please visit www.unycom.com
Van Merle IP Counsel Select
Van Merle IP Counsel Select is the world’s first and only IP
consulting firm specialised in selecting outside IP counsel. We have
been selecting patent firms, patent translation agencies, patent
search firms and other IP service providers all over the world for
over 10 years. We serve companies worldwide, whether they file
fewer than 20 or more than 1,000 patent applications per year. Our
clients confirm the added value in terms of outside counsel quality
improvement and 20% to 50% savings on attorney fees.
For more information please visit www.vanmerle.com
46 IPBC 2011 programme 19-21 June San Francisco
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Supported by
The Association of Corporate Counsel
The Association of Corporate Counsel (ACC) is the world’s largest
organisation serving the professional and business interests of
attorneys who practise in the legal departments of corporations,
associations and other private-sector organisations around the
globe. We promote the common interests of our members,
contribute to their continuing education, help them to succeed in
their careers and provide a voice on issues of national and
international importance. With over 24,000 members employed by
more than 10,000 organisations in 80 countries, ACC connects its
members to each other, and to the people and resources
necessary for their personal and professional growth.
For more information please visit www.acc.com
The International IP Strategists Association
The International IP Strategists Association (INTIPSA) is a
professional association serving the community of IP strategists
worldwide. Its members come from a wide variety of backgrounds
and share a common interest in the commercial implementation
of business strategies relating to intellectual property. INTIPSA
aims to raise awareness of the value of IP strategy; allow
professionals to build their careers, understanding and networks;
share their knowledge; and promote excellence and
professionalism within IP strategy.
For more information please visit www.intipsa.com
Licensing Executives Society (USA & Canada)
Established in 1965, the Licensing Executives Society (United
States and Canada) Inc (LES) is a professional society comprised
of nearly 5,000 members engaged in the transfer, use,
development and marketing of intellectual property. The LES
membership includes a wide range of professionals, including
business executives, lawyers, licensing consultants, engineers,
academicians, scientists and government officials. Many large
corporations, professional firms and universities make up the
society’s membership. LES is a member society of the Licensing
Executives Society International Inc, which has a worldwide
membership of over 12,000 members in 30 national societies,
representing over 80 countries.
For more information please visit www.lesi.org
48 IPBC 2011 programme 19-21 June San Francisco
Supported by
NYSE Euronext
NYSE Euronext (NYX) is a leading global operator of financial
markets and provider of innovative trading technologies. The
company’s exchanges in Europe and the United States trade
equities, futures, options, fixed-income and exchange-traded
products. With approximately 8,000 listed issues (excluding
European structuredroducts), NYX’s equities markets – the New
York Stock Exchange, NYSE Euronext, NYSE Amex, NYSE Alternext
and NYSE Arca – represent one-third of the world’s equities trading,
the most liquidity of any global exchange group. NYX also operates
NYSE Liffe, one of the leading European derivatives businesses and
the world’s second-largest derivatives business by value of trading.
The company offers comprehensive commercial technology,
connectivity and market data products and services through NYSE
Technologies. NYSE Euronext is in the S&P 500 index, and is the
only exchange operator in the S&P 100 index and Fortune 500.
For more information please visit www.nyse.com
19-21 June San Francisco IPBC 2011 programme 49
Media partners
International Law Office
The International Law Office (ILO) delivers expert knowledge to
lawyers worldwide via a subscription-only email service. It provides
legal developments from 100 jurisdictions (produced in
collaboration with over 500 of the world’s leading experts), a
comprehensive directory of firms and partners, a database of the
world’s major deals and the legal advisers involved, and a global
news roundup. ILO is proud to be the Official Online Media Partner
to the International Bar Association, an International Online Media
partner to the ACC and European Online Media Partner to
European Company Lawyers Association.
For more information please visit www.internationallawoffice.com
Lexology
Lexology is an innovative web-based service that provides law
departments and law firms with a depth of free practical know-how
that would be impossible to produce internally. By collaborating
with the world’s leading business law firms, government agencies
and academic institutions, Lexology is able to deliver essential
know-how and market intelligence to the desktops of business
lawyers worldwide on a daily basis.
For more information please visit www.lexology.com
World Trademark Review
World Trademark Review is a bi-monthly, practitioner-led
publication which focuses on the issues that matter to trademark
professionals the world over. In each issue the experienced
editorial team and extensive panel of correspondents provide indepth coverage of national and regional trends, profile the world’s
major trademark offices (including how they function and handle
important registration issues), and conduct interviews with leading
trademark personalities.
For more information please visit www.worldtrademarkreview.com
50 IPBC 2011 programme 19-21 June San Francisco
Media partners
China Business Law Journal
China Business Law Journal is a fully bilingual magazine for Chinafocused business and legal professionals. It investigates the
practical implications of legal developments, identifies the optimal
legal strategies for managing complex business transactions and
provides expert-written digests of new laws and regulations. IP
issues receive prominent coverage in the magazine. We operate
and publish bilingually, in simplified Chinese and English, ensuring
that foreign and domestic enterprises and their legal advisers have
access to a common source of high-quality information and
analysis.
For more information please visit www.cblj.com
India Business Law Journal
India Business Law Journal is a specialist magazine that provides
in-depth coverage of the legal, financial and regulatory issues that
make or break business deals in India’s fast-changing commercial
environment. The challenges – and practical solutions – relating to
the protection and enforcement of IP rights receive prominent
coverage in the magazine. Our subscribers include many of the
world’s leading IP owners and their legal advisers.
For more information please visit www.indilaw.com
Asia IP
Asia IP is a unique and vital source of intelligence for IP-owning
companies active in Asia and international law firms that want to
keep ahead of key issues in the region. Written for in-house counsel
and business-focused private practice lawyers, the magazine
includes an extensive range of in-depth features, news and analysis
designed to meet the information needs of in-house counsel, senior
business leaders and partners at Asian and international law firms.
Focusing on the matters behind the headlines, it provides
unparalleled access to the issues that companies face when trying
to protect their intellectual assets in Asia.
For more information please visit www.asiaiplaw.com
19-21 June San Francisco IPBC 2011 programme 51
Exhibition information
Opening times:
Monday 20th June 7:00-16:05, Tuesday 21st June 7:00-16:05
The following firms will be exhibiting:
Firm
Table number
Licensing Executives Society (United States & Canada)
1
IP Zone
2
Chipworks
3
Chadbourne & Parke LLP
4
Van Merle IP Counsel Select
5
Philips IP&S
6
Charles River Associates
7
IPXI
8
Legal
9
CPA Global
10
NYSE Euronext
11
Papst Licensing GmbH & Co KG
12
Unycom
13
RWS Group
14
Firm
Minesoft
Global IP Net
UBM TechInsights
Innography®
Ovidian Group
Thomson Reuters
Red Chalk Group
Questel
The Association of Corporate Counsel
IPMG
Perception Partners®
Gevers Validations-Valipat
Tessera Technologies, Inc
Technology Patents & Licensing
Entrance
9
8
7
Table number
15
16
17
18
19
20/21
22
23
24
25
26
27
28
29
Entrance
6
5
4
2
3
1
Entrance
Emergency exit
29
Food
Food
28
10
11
27
Beverages
12
26
13
25
Food
Entrance
Food
Emergency exit
24
14
15
16
17
18
19
20
Garden Court
52 IPBC 2011 programme 19-21 June San Francisco
21
Emergency exit
22
23
Emergency exit
Thank you for attending the IPBC 2011
©iStockphoto.com/lillisphotography
We hope to see you again in Lisbon, Portugal
next year. Visit www.ipbusinesscongress.com
for the latest information
Damien Scott
General Manager
Williams Technology Centre, Qatar
WILLIAMS ADVANCED ENGINEERING TAKES
RACING TECHNOLOGY BEYOND THE TRACK
THOMSON INNOVATION® POWERS WILLIAMS ADVANCED ENGINEERING TO
EXPLORE COMMERCIAL OPPORTUNITIES FOR ITS CUTTING-EDGE TECHNOLOGY.
“With Thomson Innovation, we’ve been able to get insights we otherwise would not have
uncovered,” said Damien Scott, General Manager, Williams Technology Centre, Qatar. “And
with Custom Fields on Thomson Innovation, we are now able to integrate our own research
data with Thomson Innovation’s global IP data to make better licensing decisions about our
patented technologies.”
Discover how Thomson Innovation, the world’s most comprehensive intellectual property
research and analysis platform, can help you. Visit: thomsoninnovation.com
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