singapore Beyond the obvious The New Zealand travel trade is being encouraged to get clients ‘off the beaten track’ in Singapore. Area director Australia and New Zealand with the Singapore Tourism Board (Your Singapore) Sharon Lam says many New Zealanders have been to Singapore over the years and may think they know about everything the destination has to offer. ‘Our message is that so many things have changed and there are new attractions that New Zealanders will enjoy. We’re asking them to look further than Orchard Road, Singapore Sling and chilli crab – those things are great, but there is so much more to see, do and enjoy.’ Examples include Gardens by the Bay, a spectacular new attraction that includes stunning art and architecture with botanical delights. New Zealanders have shown immediate interest in this, with a number of special interest garden groups visiting. Other news includes River Safari – the latest offering at Wildlife Rivers (already famous for its Night Safari and other zoological drawcards). River Safari is a S$160 million attraction. It includes the world’s largest panda exhibit as well as the world’s largest freshwater aquarium. With one of the globe’s largest collections of freshwater fauna, the park features over 5000 animals, including 42 endangered Gardens by the Bay… just five minutes walk from Marina Bay species. Ecosystems showcased are those of the Mississippi, Congo, Nile, Ganges, Murray, Mekong and Yangtze Rivers. Each has its own attractions – for example the opportunity to get close to beavers and paddlefish in the Mississippi area; the world’s largest freshwater puffer fish in the Congo region, and the giant salamander at the Yangtze River. The outdoor areas of Gardens by the Bay are free to enter, though conservatories do have an admission charge. The award winning horticultural activity is open daily from 9am to 9pm. Spanning 101 hectares, it houses over 250,000 rare plants and is just a five minute walk from Marina Bay. Bay South, the largest waterfront garden, is where visitors will find the much photographed Supertrees – 16 storey tall vertical gardens that collect rainwater, generate solar power and act as venting ducts for the park’s conservatories. A suspended 128-metre long walkway between two Supertrees, the OBC Skyway, is ideal for a walk at any hour and offers a bird’s eye view of the Gardens and the Marina Bay urban area. On business While Singapore’s new and traditional attractions are a drawcard for leisure travellers, the city is also a much visited business hub – in part because of its strategic position in South East Asia (something that appeals to the organisers of the travel exhibition ITB Asia as just one example). It is the fourth leading financial centre in the world and the fifth busiest port. It is also the number one meeting city and country in the world according to the Union of International Associations (UIA) 2012 global rankings. Singapore – modern and traditional meet travelinc december/january 2014 31
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