Tackers Graphical Standards Guide
2013-2014
Acknowledgement
The national roll-out of the Tackers program is
supported by the Australian Sports Commission.
Yachting Australia also acknowledges the funding
provided by the Commonwealth Government and
VicHealth to undertake the initial development and
piloting of the Tackers program in Victoria.
About this Document
The purpose of this document is to outline the
graphical standards associated with the Tackers
junior sailing program. It is intended to provide
all stakeholders with guidelines for the correct
representation of Tackers in any publication, visual
media, or written text. These guidelines apply in the
context of adherence to the Yachting Australia and
State Yachting Association guidelines.
The use of any graphical collateral and associated
text is directed by Yachting Australia who reserve
the right to refuse any individual or organisation the
ability to use logos, text, and graphical associated
with Tackers. Only Yachting Australia Tackers Clubs
are able to use the graphics associated with Tackers
and only in accordance with the guidelines in this
document. Any Yachting Australia Tackers Club that
contravenes the guidelines may jeopardise renewal of
their Yachting Australia Tackers Club Agreement.
Yachting Australia is holds the registered trademark
ownership for the Tackers junior sailing program.
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Contents Page
Tackers Program Description & Terms of Ref...... 2
About Tackers........................................................ 3
Logo Colours and Colour Palette........................ 4
Alternate Logo Colour Usage............................... 5
Logo Sizes and Placement................................... 6
Characters............................................................. 7
Graphic and Visual Usage(s)................................ 8
Tackers Program Description & Terms of Reference
Program Name
Participants
• Tackers junior sailing program
(official program name)
• Participants are children taking part in the
Tackers junior sailing program – they may be
referred to as ‘tackers’.
• Kids + Boats = Fun
(as a heading for promotional material produced
by Yachting Australia)
Course Names
Courses run through Tackers can only be named
the following:
• Tackers 1 – Having Fun
• Tackers 2 – Tricks & Techniques
• Tackers 3 – Sailing Fast!
• Tackers Intro
• Tackers Intro for Schools
• Little Tackers
Host Location Name
• Yachting Australia Tackers Club (denotes a club
or centre who has been endorsed by Yachting
Australia to host Tackers).
Organisational Roles
• Yachting Australia Participation Manager (the led
organisational role employed by Yachting Australia
to manage Tackers).
• State Tackers Leader (the led role within a state
yachting association that is responsible for
Tackers Clubs in that state).
• Tackers Club Leader (the led role within each
Yachting Australia Tackers Club responsible for
co-ordinating delivery of Tackers at that club).
• Tackers Instructors and Tackers Assistant Instructors
(hold Yachting Australia qualification, have completed
a Tackers Instructor and Assistant Instructor
Induction, and are on the official Yachting Australia
Tackers Instructor and Assistant Instructor register).
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• Participants must be aged 7-12 years old inclusive
to participant in Tackers with the exception of
participants in Little Tackers who can only be
aged 4-5 years old inclusive.
Tackers Mission
The objective of the Tackers program is to
attract a significantly increased number of
primary school age children to sailing, especially
those who would not otherwise participate, and
have them participate in an initial fun sailing
experience before progressing on a pathway,
to a full learn to sail program over three main
levels, then non-competitive participation, and
long-term club membership.
The Tackers Mission emerged in response to clubs’
desire to increase rates of participation in sailing
at the grass roots level within Australia, particularly
with regard to the number of children entering the
sport. The central theme of the mission is to deliver
a more effective and structured approach to the
attraction and retention of children within sailing at
Yachting Australia affiliated clubs.
Tackers was researched, designed, and piloted
through investigating international junior sail
training programs, entry-level junior programs
in other sports, and through recognition of the
dominant child health and physical activity
messages disseminated through state and national
government. The outcome of this process was the
establishment of a strong rational for the creation
of a program specifically designed for children that
held appeal to the broader general public and could
be delivered to large volumes of participants within
Yachting Australia affiliated clubs.
About Tackers
What is Tackers?
What are the ‘Tackers Values’?
Tackers was developed to provide a junior entrylevel program for large numbers of primary school
aged children to enter the sport within yacht clubs
around Australia. The program is aimed at children
from aged 7 to 12 years and comprises sequential
development through three main courses/levels
each involving 20 hours of tuition from Yachting
Australia qualified Instructors and Assistant
Instructor who have been inducted into their role in
Tackers. The three main levels of Tackers are:
1. Kids centric.
Tackers 1 – Having Fun
Tackers 2 – Tricks & Techniques
Tackers 3 – Sailing Fast!
Children start at Tackers 1 – Having Fun and then
move up to Tackers 2 – Tricks & Techniques and
finally to Tackers 3 – Sailing Fast!
All Tackers Clubs work from Tackers Instructor
Manuals (there is a manual for each level of
the program) that outline session plans that have
been specifically designed and tested for use in
Tackers. An example of a session plan can be found
at the back of this document. Children undertake
both on-water and off-water games and activities
where practical learning takes place in a safe and
fun environment.
The Tackers program is run in OziOpti boats and
only at Yachting Australia registered Tackers Clubs.
The choice of boat was determined by its low cost,
high durability and suitability for teaching children
who are new to the sport. The boat provides entry
to the International Optimist class or any other
class which the child wishes to sail on completing
Tackers 3 – Sailing Fast!
To really understand Tackers, it is important to grasp
the ‘Tackers Values’ that underpin the program.
These values are critical for a consistently delivered,
high-quality program where children are the focus
within an environment of fun and safe participation.
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2. Non-competitive, games-based and social.
3. Delivered by professional, Yachting Australia
qualified Instructors & Assistant Instructors.
4. All aspects of the program are consistent
across all Tackers Club locations.
5. Branded modern presentation.
6. Tackers is an entry-level program which means
it is designed to be accessible to a child who
has never sailed before and whose family
members do not sail.
7. Value for money relative to similar programs
in other sports.
8. Fundamental skill foundations and enthusiasm
for long term participation are fostered within
Tackers through the progressive levels of the
program.
As branding is one of the most important aspects
of the Tackers program, the following guidelines on
the use of the brand are provided for use by clubs.
Only registered Yachting Australia Tackers Clubs
can use the Tackers brand.
Logo Colours and Colour Palette
These are the logo colours. They are expressed in
all the ways you would use them. They also form
the colour palette.
PMS 186
C 0 M 100 Y 81 K 4
R 207 G 20 B 43
Hex CF142B
PMS 293
C 100 M 57 Y 0 K 2
R 0 G 71 B 186
Hex 0047BA
PMS 2747
C 100 M 85 Y 0 K 13
R 20 G 31 B 120
Hex 141F78
PMS 293
C 100 M 57 Y 0 K 2
R 0 G 71 B 186
Hex 0047BA
The Discover Sailing logo is to be used in CMYK colour.
Tackers 1 – Having Fun
T1
PMS 2915
C 53 M 8 Y 0 K 4
R 124 G 179 B 226
Hex 7CB3E2
PMS 186
C 0 M 100 Y 81 K 4
R 207 G 20 B 43
Hex CF142B
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PMS 116
C 0 M 16 Y 100 K
R 247 G 209 B 23
Hex F7D117
Tackers Graphical Standards Guide
Tackers 2 – Tricks & Techniques
T2
PMS 7489
C 60 M 0 Y 80 K 7
R 107 G 171 B 77
Hex 6BAB4D
PMS 3415
C 100 M 0 Y 77 K 22
R 43 G 121 B 83
Hex 2B7953
PMS 258
C 43 M 776 Y 0 K 0
R 150 G 69 B 148
Hex 964594
Tackers 3 – Sailing Fast!
T3
PMS 293
C 100 M 57 Y 0 K 2
R 0 G 71 B 186
Hex 0047BA
PMS Black
C 0 M 0 Y 0 K 100
R 33 G 33 B 33
Hex 212120
Alternate Logo Colour Usage
Black and white logos may only be used with
the prior agreement of the Yachting Australia
Participation Manager.
T1
T2
T3
T1
T2
T3
T1
T2
T3
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Logo Sizes and Placement
Tackers is the main brand and as such should
always appear the most prominent. This would
normally mean at the top and usually to the right.
The Yachting Australia Logo must always appear
when the Tackers Logo does. It should appear in the
lower right hand corner. It’s minimum width is 18mm.
Minimum width 55mm
Any other brands or logos, such as sponsors must
not be positioned to convey direct association with
the Tackers brand unless agreed by the Yachting
Australia Participation Manager.
A club logo may appear alongside the Yachting
Australia and Tackers logos by permission of the
Yachting Australia Participation Manager.
Only pictures of OziOpti boats with coloured sails
should appear with the Tackers brand.
Any photos of Instructors and Assistant Instructors
must include them outfitted in the official Tackers
Instructor shirt and hat.
Any photos of tackers should include them wearing
a PFD when the photograph shows water or when
the photograph shows the Tacker in proximity of a
boat. It is preferable that Tackers are outfitted in the
Tackers t-shirt.
Yachting Australia Tackers Clubs will have access to
a Tackers certified photographic library.
Information and visual media relating to the Tackers
program should not appear in conjunction with
information and/or visual media associated with
boats other than OziOptis.
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Minimum width
18mm
Characters
The Tackers ambassadors are friendly and fun,
just what all Tackers should be. They help create a
positive friendly personality for the Tackers brand.
They are correctly attired and ready to have fun.
Whenever they are used the Tackers Logo as well
as the secondary logos must be used.
Primary Tackers Ambassadors
Secondary Tackers Ambassadors
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Graphic and Visual Usage(s)
Recommended Colours for Designs
Provision of Tackers Promotional Materials
As Tackers is presented as a “fun” program the
use of black and white promotional material is
prohibited. PMS colours, as appearing on logos,
must be used in any club documentation or
graphics associated with Tackers.
Yachting Australia provides recognised
Yachting Australia Tackers Clubs with the
following promotional materials and promotional
material templates:
The Tackers enrolment form should include logos
(in colour) as described on page 4.
• Tackers Administration & Registration Guide that
will support your Tackers Club Leader with the
procedures to be undertaken to successfully deliver
the Tackers program. This guide includes templates
for setting season plans, templates for marketing,
information for managing instructing staff, budget
templates, information about the online registration
process and risk management information.
To obtain any of these logos or graphics, please
contact the National Participation Manager.
Typeface
Tackers uses Helvetica Roman as its main font.
Body copy is 10/14pt. Headings are bold and
pages heading are 15pt bold.
Design Services
All Tackers branding and material is managed by
The Creative Parrot (Tel 03 9690 4321 or
[email protected]) who are available for
Registered Tackers Clubs to provide design
services for specific club promotional materials on
a normal fee basis.
• All-weather Tackers promotional banner.
• Tackers fridge magnets ‘What to bring’ that can
be sent with the Welcome Letter when participants
are enrolled.
• Tackers promotional posters and flyers.
• Tackers name badges for participants.
• Tackers off-water activity sheets.
• One set of Tackers Instructor Manuals.
• Certificate presentation and sausage sizzle
invitations that can be sent home with the child
inviting their friends and family to attend the
last session of the Tackers program to see the
participants receive their Tackers Certificate.
• One set of Tackers 1 – Having Fun participant kit
and certificate to display at your Tackers Club.
• Tackers card photo frames. Any Tackers Club
wishing to produce promotional materials outside
of what is provided by Yachting Australia must gain
written approval from their State Tackers Leader.
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Yachting Australia
Locked Bag 806, Milsons Point NSW 2065
www.yachting.org.au