1st Quarter - 2007 ® Senninger People in the News NEW Smooth Drive NEW Drain Stop Plus NEW Magmeter The People Behind the Product The Senninger Florida team. Bringing together the strengths of more than 23 nationalities standing behind a common commitment to customer satisfaction. To hear from their customers, go to www.senninger.com and go to "About Us" and click on the corporate video link. James Burks Accepts Presidency James Burks President, Senninger Irrigation Feb 2-3 Mobile, AL Gulf States Horticultural Expo Feb 6-7 Kearney, NE Mid-America Alfalfa Expo Feb 6-8 Moses Lake, WA Washington State Potato Conference & Trade Show Feb 6-8 Boston, MA New England Grows Feb 7-8 Madras, OR Central Oregon Farm Fair & Trade Show Feb 9-10 Mesquite, TX Northeast Texas Nursery Growers Association Annual Trade Show Senninger is pleased to announce James Burks as their new president. James assumed the office beginning in January 2007. Feb 13-14 James brings to the position more than 23 years in the irrigation industry. He has been with Senninger for ten years. Throughout that time, he has served in the capacity of Domestic Sales Manager and Vice President of Sales and Marketing. Prior to coming to Senninger, James was with Waterman Industries for 13 years. He also has a BS degree in Agriculture from the University of Nebraska. Feb 27-28 Colby, KS Central Plains Irrigation Association Short Course (CPIA) "Senninger is known for their commitment to certain core values --- trust, honesty, respect, loyalty, and teamwork. There is a great foundation that has been laid over our 44 year history. We have an amazing legacy, and I am confident in the Senninger team and our products. I look forward to bringing continuity in leadership in step with our core values." Adam Skolnik Retires Senninger extends their deepest gratitude to Adam Skolnik for his 24 years of service and leadership. Adam steps down as president of Senninger in order to spend more time with his family and pursue interests he has not previously had time to enjoy. However, anyone who knows Adam realizes that he will more than likely stay busy, maybe even busier than he has ever been. In fact, he has agreed to continue serving as the Chair for the IAEF (Irrigation Association's Education Foundation) and is even an ad hoc member of the IA’s regular board for their upcoming strategic planning event. Photos by Studio T Photography Come See Us Tulare, CA World Ag Expo ® Corporate Headquarters: 16220 E. Highway 50 Clermont, FL 34711 USA Phone: 407-877-5655 Fax: 407-905-8249 Int'l Fax: 407-905-8239 Web: www.senninger.com E-mail: [email protected] Branch Offices: Grand Island, NE: Phone: 308-381-8558 Fax: 308-381-7562 Lubbock, TX: Phone: 806-793-3010 Fax: 806-793-0462 Holambra, Brazil: Phone: 011-55-19-3802-1917 Fax: 011-55-19-3802-4764 Edwin Smith Completes CAIS Please join with Senninger in congratulating Edwin Smith for his recent completion of the Irrigation Association's CAIS. As a Certified Agricultural Irrigation Specialist, Edwin, who is also CID certified, brings additional expertise in system design and equipment, principles and practices of irrigation management, as well as crop watering requirements. This knowledge will no doubt prove helpful to many irrigators in the High Plains territory that he has managed for 19 years. With water becoming a limiting resource, education on the proper management and operation of irrigation systems is essential. The primary benefit is the increased water use efficiency that can be obtained by combining a properly maintained irrigation system with excellent irrigation management. This translates into increased crop yield using the same amount of water resources. The Irrigation Association has established their certification programs to achieve national recognition of irrigation professionals. NEW Production Touch-Screen Computer Kiosks Senninger is committed to saving energy, and that includes the human energy, especially when it means becoming more efficient. After all, efficiency translates to better customer service. Touch-screen kiosks are now located at each of the production's work areas. These kiosks are connected via wireless network to our production manager's computer terminal. Now when an order is placed, the production manager selects via a software control panel which departments to send a copy of the order to. When the department's kiosk receives an order, it has a strobe light indicating that an order is waiting. The department head acknowledges receipt and then prints as many copies as needed to fulfill the order. This new process has saved the production manager an enormous amount of time and energy. This will not only help expedite processing of all orders but will help save paper and energy as well. Senninger Stands Behind Their Products Senninger products are backed by a two-year warranty on materials, workmanship, AND performance. Nozzles carry a five-year warranty for nozzle orifice wear. Senninger Expands Flo-Wise Meter Line with the Addition of the NEW Magmeter The Flo-Wise Magmeter is an insertion style electro-magnetic flow sensor, that provides increased functionality for a wide range of application needs. With no moving parts to wear or foul, the Magmeter is ideal to measure flow in fluids containing a high content of particles, solids and fibers. This makes it an excellent choice for applications with dirty fluids. It is constructed of corrosion-resistant materials for chemical compatibility and long-term reliability with minimal maintenance costs. The Flo-Wise Magmeter measures the flow rate by monitoring the voltage produced when the water moves through the magnetic field created between the two electrodes on the sensor. Flow rate and nonvolatile total flow are calculated and the data is sent to a remote location. Features • Reliable, easy calibration to standard flow meter measurement or specific field conditions • Simple to install -- sensor lowers into the fitting using a simple twisting motion and is then hand tightened • Suitable for synchronization of chemigation injection with irrigation systems • Easy to maintain, no moving parts for long life • Pipe sizes: 0.5" to 12" • Power requirements: 12.6 to 26.4 VDC • Fluid conditions: 25 to 180 psi (1.7 to 12.5 bar) 68- to 194-degrees F (20- to 90-degrees C) Other Meters Also Available The Flo-Wise Ag Rotor or Rotor-X Meter Systems are available in either a self-contained (SC) model or analog output (AO) model. Each is a flow indicator displaying the current flow, as well as a totalizer to record total flow over a period of time. Output is displayed in user-selected units (English or Metric). Flow rate and non-volatile total flow are calculated and displayed on the totalizer above, or sent to a remote location. The all-digital design means low maintenance at competitive pricing. In the Ag Rotor (above left), the water flow propels the free-spinning rotor. As the rotor blades spin, an electromagnetic signal is transmitted from the tip of the rotor blades directly to the sealed pick-up within the sensor. In the Rotor-X (lower right), the water flow propels the free-spinning paddle wheel. As the paddle blades spin, an electromagnetic signal is transmitted from the tip of the paddle blades directly to the sealed pick-up within the sensor. SENNINGER IRRIGATION - 407-877-5655 - WINTER 2007 NEW Smooth Drive Senninger’s new Smooth Drive applicator is designed for under-tree, open-field and nursery irrigation. Its unique “walking diffuser” helps deliver an extremely uniform pattern, without distortion from bracket legs. Features Model SD2214 (patent pending) • Walking diffuser for outstanding uniformity, gentle application, and no bracket-leg shadows • Precision-contoured deflector provides greater throw and enhanced distribution • Advanced braking mechanism for smooth, consistent rotation speed and minimal riser stress • Rugged design stands up in harsh field conditions • User friendly method of assembly no tools required for accessing nozzle • Flow: 1.22 to 2.79 gpm (279 to 633 L/h) • Operating pressure: 25 to 40 psi (1.75 to 2.75 bar) • Base configurations: 1/2" M NPT or combination 1/2" socket and 3/4" spigot solvent weld base for theft resistance ORDINARY DEVICES SMOOTH DRIVE Shadow created by fixed bracket legs Walking diffuser eliminates leg shadow Ordinary rotating sprinklers have stationary legs that block water and create leg shadows (drier areas).The Smooth Drive’s walking diffuser eliminates bracket leg shadows resulting in unobstructed uniform distribution. NEW Drain Stop Plus Features Senninger’s new Drain Stop Plus is specifically designed for overhead irrigation to prevent draining from applicators when the system is shut down. This protects plants beneath applicators from damage and over-watering. The Drain Stop Plus allows lines to remain full to help expedite system start-up time and maximize initial zone coverage. • Unique 3-mode dial design - open, check, and closed • Easy clean feature allows the device and applicator to remain in place, a simple twist releases bonnet for debris removal • Two models available: 1/2" M NPT inlet x 1/2" F NPT outlet and 1/2" M barb inlet x 1/2" F NPT outlet • Less than 4.25 psi total friction loss through the device at 5 gpm (0.29 bar at 19 L/m) • High-impact engineering-grade thermoplastic construction for durability • Minimum opening pressure 13.5 psi (0.93 bar) Minimum closing pressure: 3.5 psi (0.24 bar) Maximum operating pressure: 50 psi (3.45 bar) • Flow: 0.25 to 5 gpm (1 to 19 L/m) (left to right functions) Check, Open, and Closed SENNINGER IRRIGATION - 407-877-5655 - WINTER 2007 Don't Treat Your Soil Like Dirt Pattern Integrity So much is depending on your soil. Irrigation application should allow water and soil to develop a penetrating lasting relationship. This involves application intensity and pattern integrity. Application Intensity High Application Intensity disrupts soil composition Application intensity refers to "how" water meets the soil. Irrigation applicators vary in the way they deliver water. Some devices distribute water in concentrated streams. Others offer a disbursed pattern. The differences are in volume delivered and total area of the instantaneous application. Within soil, there is a unique High Application Intensity structure and composition of can cause surface soil sealing different-sized particles. Different soil types have different porosities and infiltration capabilities. Knowing your soil will help you give it the amount of water it needs in the way it needs to receive it. This can increase the soak time, allowing the water to penetrate the surface slowly. High application intensity breaks down soil structure and disrupts the composition. Particles become segregated by size, with smaller particles becoming suspended. As infiltration occurs, smaller particles come to rest on top of the soil, creating a sealing effect. This newly arranged soil composition impedes future water applications from penetrating properly. The result is surface water buildup and runoff. 16220 E. Highway 50 Clermont, FL 34711 USA S AS L C T FIRSMAIL Low Application Intensity maintains soil composition A key component to preserving lower application intensity and irrigation efficiency is pattern integrity. This refers to the consistency of the distribution footprint from applicators. Consistency requires maintaining the size of the total coverage area and the uniformity within that area. Applicators must deliver the "right-sized" water droplets or, the largest droplets your soil and crops will allow. Larger droplets travel farther for larger diameter of coverage. But they should not be too large so as to harm your soil or plants. Conversely, droplets that Low Application Intensity are too small can be carried away maintains soil infiltration capability by the wind or evaporate and never arrive at the soil level. When either of these occurs, the overall pattern becomes distorted. Droplets that are consistently the "right size" will maintain the pattern integrity of your applicator. Applicators are selected based on published performance data and manufacturer's recommendations. Environmental factors can cause applicators to perform very differently in field conditions. This impacts the application uniformity and efficiency, especially on applicators delivering small droplets that are more susceptible to wind drift. Visit with your Senninger District Manager of call the Technical Support Department to see what products may help you to lower application intensity and improve pattern integrity. 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