TAN, Qun

Name: TAN, Qun
Gender: Female
Nationality: Chinese
Degree: PhD
Title: Assistant Professor
Research Interest: Export Performance, Foreign Entry &
Exit
Office: Room602, Baoxin Liying Bldg
Tel (O): 0592-2187902
Email: [email protected]
Academic Background
09/2003 - 06/2006
09/1998 - 06/2002
Master in Marketing, Southwest University of Finance &
Economics,
Bachelor in Marketing, Southwest University of Finance &
Economics
Overseas Study Experience
10/2011 - 08/2013
09/2009 - 09/2011
PhD in Marketing, Durham University, United Kingdom
PhD student in Marketing, University College Dublin, Ireland
Academic Positions
09/2013 -Present/
09/2006 - 08/2009
Assistant Professor, Xiamen University
Lecturer, Guizhou Institute of Finance & Economics
Courses Taught
Principles of Marketing (Undergraduate)
International Marketing (Undergraduate)
Honours and Awards
2015-2018
2014
Honorary Fellow in Durham University Business School
Best Thesis Prize
Research Grants(2010-2016)
Research Grants from Public-Sectors / Academic Research Projects
1.
2.
“A Study on the Survival of Chinese Outward Foreign Direct Investment Firms from
the Perspective of Attribute Theory”, Humanities and Social Sciences Research Fund
for Young Scholars, Ministry of Education of China (MOEC) (Ref. 15YJC630115),
2015-2018, amount: RMB 80000.
“A Study on the Survival of Chinese Outward Foreign Direct Investment”, Scientific
3.
Research Foundation for the Returned Overseas Chinese Scholars, State Education
Ministry, 2015-2018, amount: RMB 30000.
Field Research on PhD Thesis, Durham University Business School, GBP 6000, 2013
Publications (2010-2016)
Scholarly Articles (in int’l referred journals)
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5.
Sousa, C. M. P., &Qun, T. (2015). “Exit from a Foreign Market: Do Poor Performance,
Strategic Fit, Cultural Distance, and International Experience Matter?” Journal of
International Marketing, 23(4), 84-104.
TAN, Qun and Carlos M. P. SOUSA (2015), "Leveraging Marketing Capabilities into
Competitive Advantage and Export Performance," International Marketing Review, 32
(1), 78-102.
TAN, Qun and Carlos M. P. SOUSA (2015), "A Framework for Understanding Firms’
Foreign Exit Behavior," Advances in International Marketing, 25, 223-38.
TAN, Qun and Carlos M. P. SOUSA (2013), "International Marketing Standardization: A
Meta-Analytic Estimation of Its Antecedents and Consequences," Management
International Review, 53 (5), 711-39.
TAN, Qun and Carlos M. P. SOUSA (2011), "Research on Export Pricing: Still Moving
Toward Maturity," Journal of International Marketing, 19 (3), 1-35.
Papers in int'l conferences
1.
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TAN, Qun and Carlos M. P. SOUSA, “Exit from a Foreign Market: More Than Just Poor
Performance,” EMAC 2015 Conference, Leuven, Belgium
TAN, Qun and Carlos M. P. SOUSA, “Antecedents and Consequence of Marketing
Capabilities: A Meta-Analytical Review,” CIMaR 2015 Conference, Vienna, Austria
TAN, Qun and Carlos M. P. SOUSA, “Exiting from a Foreign Market: The Two Key
Triggers and the Moderating Role of Marketing Capability,” AIB 2014 Conference,
Vancouver, Canada
TAN, Qun and Carlos M. P. SOUSA, “A Framework for Understanding FDI Firms’ Exit
Behavior,” CIMaR 2014 Conference, Victoria, Canada
TAN, Qun and Carlos M. P. SOUSA, “How Marketing Capabilities are Influenced and
Reflected: A Meta-Analytical Review,” EMAC 2013 Conference, Istanbul, Turkey
Books and Book Chapters
1.
TAN Qun, Service Quality Management, in WEI Jin & LI kaili (eds) Service Marketing,
Dalian:Dongbei University of Finance & Economics Press,2011