PUSHFIRE is the marketeer für millennials. It puts together innovative and high-coverage marketing channels to an appealing portfolio. By
focussing on media and events with an audience aged 18 to 39, our campaigns reach their target group without any wastage. PUSHFIRE reaches
more than 15 million young people. More every day!
ONLY NATIVE
With ist publisher channels, PUSHFIRE covers a wide range of topics that are relevant to millennials: Music, lifestyle and food & beverage as well as
dating, networking and career planning. With this spectrum, brands do not only obtain great opportunities to publish their content in high-range
and attractive media. The channel targeting also allows for adressing special interest groups such as singles, foodies or entrants in a specific way.
We bring young people together: dating and flirting, getting to know likeminds and
finding new friends in a new city – the publishers in our SOCIAL CHANNEL make it
possible with matchmaking, apps and other features.
In the car, on the train, while working out or on the couch: music is streamed
digitally today. The publishers in our MUSIC CHANNEL have playlists for any taste
as well as exclusive DJ and live sets from clubs all over the world. And there‘s more:
artist interviews, reviews and concert or festival dates.
Food is the new party. Cooking, eating out and indulgence with friends have never
been as popular as today. Our FOOD & BEVERAGE CHANNEL features publishers
that dive into the restaurant and bar scene, feature the best street food and have
great cooking or drink recipes.
A vibrant metropole with some four million inhabitants: This channel‘s publishers
feature news from Berlin‘s famous club scene, openings and events, trends and
everything that moves and shakes Germany‘s capital city.
BLOGS
Fashion trends, new products from smartphones to cars, design ideas for one‘s own
four walls, sports, wellness and travel: our LIFESTYLE CHANNEL bundles
publishers that are tastemakers for millennials.
BLOGS
The publishers in our URBAN CHANNEL are experts in their local cities: be it the
talk of the town or new spots, they know what is up to date. What‘s more, they‘ve
got a great many ideas for leisure time and let their readers discover their home
city anew day by day.
Future prospects and career advancement: For millennials, further education and
job opportunities play an important role. They‘re self-conscious and emphasize
work-life balance when setting their goals. Publishers in our CAREER CHANNEL
provide orientation, have great job offers and know what this target group needs.
BILLBOARD
WALLPAPER
FIREPLACE
HEALTH
RECRUITING
BEAUTY
INTERSTITIAL
INTERSTITIAL
INTERSTITIAL
MOBILITY
CONSUMER ELECTRONICS
VIDEO ON DEMAND
ADVERTORIAL
FACEBOOK
LIFESTYLE
SOCIAL MEDIA
PRODUCT PLACEMENT
CONTENT & INFLUENCER MARKETING
DRINKS
With our preroll ads, you‘ll reach your contacts when consuming relevant
content: Matching the requested clip and the ad message brings more
awareness for your product!
Advantages:
 Matching of clip a preroll content
 ad streaming without interruption/skipping
 integration of TV spots possible – no further costs
 intense ad appeal – direct play before the clip
(Double Sky)
CPM 35 EUR
CPM 55 EUR
728 x 90 px
300 x 250 px
CPM 40 EUR
120 to 200 x 600 px
CPM 60 EUR
300 x 600 px
CPM 75 EUR
Bigsize 728 x 90 px and Sky
160 x 600 px
CPM 80 EUR
CPM 85 EUR
CPM 80 EUR
Super bigsize 970 x 90 px and
half page (sky) 300 x 600 px
2 x sky 120 to 160 x 600 px and
wide bigsize 1050 x 90 px
bigsize is between the skys
Max. displayport to content
width
CPM 50 EUR
970 x 90 px
CPM 90 EUR
770 x 250 px
CPM on demand
CPM 40 EUR
CPM 50 EUR
970 x 350 px
1038/1040 x 40 px
1038/1040 x 40 to 125 px
CPM 70 EUR
800 to 970 x 250 px
CPM 80 EUR
Max. height: 200 px
CPM 90 EUR
CPM 90 EUR
CPM 70 EUR
Max. height: 400 px
400 x 400 px to
freely configurable
370 x 370 px
CPM on demand
Header and footer: 1038 x
150 px
Background: 1038 x 875 px
CPM 90 EUR
Head: 1300 x 250 px and 2 x
sky 130 x 600 px
On demand!
CPM 45 EUR
CPM 50 EUR
CPM 45 EUR
300 x 100 px
300 x 150 px
300 x 50 px (mobile web)
320 x 50 px (apps, iPhone)
CPM 65 EUR
320 x 480 px or
640 x 960 px
CPM 100 EUR
Only LOVOO!
Header: 640 x 216 px
Interstitial: 640 x 960 px
LOOKING FORWARD TO ADVISE YOU:
Kai Brökelmeier
Marcus Lerche
managing director
managing director
Guido Thiemann
managing partner
+49 (0) 201 / 24 09 96 11
[email protected]
+49 (0) 201 / 24 09 96 10
[email protected]
+49 (0) 201 / 24 09 96 19
[email protected]
Reiner Stendel
Larissa Chrenko
Mario Ricke
Stefan Dietrich
Christian Ruthus
Anna-Lena Kalweit
Mike Kucksdorf
Florian Grob
senior account manager
account manager
junior account manager
head of content
head of events
head of ad operations
senior ad management
campaign manager
+49 (0) 201 / 24 09 96 31
[email protected]
+49 (0) 201 / 24 09 96 39
[email protected]
+49 (0) 201 / 24 09 96 26
[email protected]
+49 (0) 201 / 83 99 77 16
[email protected]
+49 (0) 170 / 29 97 95 9
[email protected]
+49 (0) 201 / 24 09 96 33
[email protected]
+49 (0) 163 / 77 53 520
[email protected]
+49 (0) 201 / 24 09 96 21
[email protected]
Pushfire LTD.
Head Office Essen: Kronprinzenstr. 5-7 / D - 45128 Essen / Fon: +49 (0) 201 – 24 09 96 0
Office Berlin: Am Krögel 2 / D – 10179 Berlin / Fon: +49 (0) 30 – 92 40 77 02
www.pushfire.de / [email protected]
Lukas Pelzer
programmatic
campaign manager
+49 (0) 201 / 24 09 96 38
[email protected]