Puma Heritage’s core focus is on secured lending. Its primary objectives are to preserve capital and mitigate risk whilst generating stable returns for shareholders. The Offer Strategy: Conservative trading strategy focused on secured lending. Flexibility: Choice of income or growth shares and ability to switch between them. Directors: Three experienced Directors bringing a multidisciplinary approach. Key Features Experienced Adviser: Puma Heritage has appointed Puma Investments as its trading adviser. Aligned Interests: The interests of Puma Investments (the trading adviser) and Shareholders are entirely aligned: Puma Investments will not receive any performance fees and its annual advisory fees are only paid in full if a minimum annual return is achieved. Liquidity: Twice yearly opportunity to access capital (subject to terms set out in the Prospectus). Subscription Amount: Minimum subscription of £25,000 with no maximum. Inheritance Tax: It is intended that a subscription for shares in Puma Heritage plc will benefit from relief from Inheritance Tax provided the shares have been held for at least 2 years prior to and at the point of death. Highlights Sector Breakdown of Loans (% amount deployed) Residential Real Estate 22% Renewable Assets 8% Property Development 4% (Source: Puma Heritage as at 28 February 2015) Supported Living 8% Leisure 31% Healthcare 27% £25k MINIMUM SUBSCRIPTION No performance fees Twice yearly shareholder reports Puma Heritage operates in a range of sectors and focuses on making secured asset-backed loans to small and medium sized businesses. Puma Investments is a member of the Shore Capital Group, an independent investment group, listed on AIM with c.£800m of assets under management. Example transactions: Overview of the loan: Overview of the loan: Puma Heritage’s subsidiary Heritage Square Ltd, lent £750,000 as part of a total £7,000,000 facility to Connolly & Callaghan, an established provider of emergency accommodation in the Bristol area with a 25 year operating history. As a social landlord, Connolly & Callaghan works with local councils to assist them in fulfilling their statutory obligations by providing emergency accommodation in 18 premises around Bristol. Puma Heritage’s subsidiary Heritage Square Ltd has participated in loans totalling £15,000,000 to Citrus PX. Citrus PX is an established company providing a property part exchange service to developers who in turn wish to offer a part exchange service to their clients. Citrus PX operates in all parts of the UK therefore ensuring that Heritage Square has the benefit of a basket of geographically diversified loans. Key feature Key feature • The loan was advanced at a conservative loan to value and is secured with the benefit of a first charge over 25 properties which are in established residential locations. Summary of Fees PROMOTER FEE • The loans are made at a conservative loan to value. As at 30 June 2015 there have been 166 individual loans funded with an average individual loan amount of £142,000 and secured with first charges on acquired properties. Risk Factors 1.5% of amount subscribed ANNUAL ADVISORY FEE 1% Deferred and only paid plus VAT in full if the company achieves a minimum return of 3% p.a. ADMINISTRATION FEE 0.4% of net asset value p.a. plus VAT DEALING FEE 1% PERFORMANCE FEE None on entry and exit Other expenses: The Company is responsible for its normal operating costs. The trading adviser receives fees for business support services and may be paid arrangement, structuring and/or monitoring fees for originated transactions. You can only apply to subscribe for shares in Puma Heritage through a Financial Adviser who has assessed that a subscription is suitable for you. Below are the key risks of a subscription however you should read in full the Puma Heritage Prospectus: General: Past performance is no indication of future results and share prices and their values can go down as well as up. The forecasts in this document are not a reliable guide to future performance. Capital at Risk: A subscription for shares in Puma Heritage can be viewed as high risk. Shareholders’ capital may be at risk and shareholders may get back less than their original subscription. Tax Reliefs: Tax reliefs depend on individuals’ personal circumstances, minimum holding periods and may be subject to change. There can be no guarantee that Puma Heritage will fulfil the criteria to obtain business property relief. Liquidity: It is unlikely there will be a liquid market in the shares of Puma Heritage and it may prove difficult for shareholders to realise immediately or in full proceeds from the sale of Puma Heritage shares. Access to capital is subject to the discretion of the directors, applicable law/regulation and the availability of sufficient cash reserves. For further information and copies of the Prospectus please contact: Joint Promoter 14 Clifford Street London, W1S 4JU Advisor Enquiries: 020 7408 4070 Investor Enquiries: 020 7408 4100 Joint Promoter 4 Staple Inn, London, WC1V 7QH T: 0203 006 7530 F: 0870 383 7777 E: [email protected] www.pumainvestments.co.uk E: [email protected] www.ramcapital.co.uk This document is a financial promotion issued by Puma Investments in accordance with section 21 of the Financial Services and Markets Act 2000 and an advertisement as described in the Prospectus Rules of the Financial Conduct Authority (“FCA”). Puma Investments is the trading name of Puma Investment Management Limited which is authorised and regulated by the FCA, FRN 590919. Prospective shareholders should not subscribe for shares in Puma Heritage except on the basis of the Prospectus.
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