Contact:
Sherry Martin (613) 438-4150
Richard Karlo (613) 438-4800
For Immediate Release
[email protected]
[email protected]
March 5, 2014
Karlo Estates winery located in Prince Edward County just outside the town of Wellington is pleased to
announce we are the first Vegan certified winery in North America. The Vegan certification is a result of
the beliefs of partners Richard Karlo and Sherry Martin as to the many benefits of a plant based lifestyle.
When winery partner, Sherry Martin adopted a vegan diet, she quickly discovered the positive health and
environmental impact of a vegan lifestyle.
The health benefits of a plant strong diet are significant. Richard had been considering a healthier diet for
some time and after watching the documentary “Forks Over Knives” found the argument for a plant based
diet very compelling. Richard now eats largely Vegan and feels much better for it. “My energy level is
much higher and I have lost 20 lbs without dieting” says Richard.
It is a common practice in winemaking to use animal products in the clarification of wine. Some of these
products include egg whites, which are used to reduce tannin levels; casein, derived from milk; gelatin,
coming from animal tissues and isinglass, derived from fish. Karlo Estates only uses clay-based products
like Bentonite or Sparkaloid derived from plants in the clarification process.
When Richard started researching Vegan wines he was surprised to find there were no Vegan certified
wineries in North America. This seemed like a good opportunity to become the first and bring more
profile to plant based lifestyle.
Karlo wines are certified Vegan by the Canadian body VegeCert who reviewed Karlo’s winemaking,
confirming all processes and supplies were Vegan and certified the winery.
Karlo Estates just sees the trend continuing. Recently, the United Nations called all member countries to
adopt a plant based diet to reduce carbon emissions’ to help the environment and save the planet.
Cornell and Harvard say the optimum amount of meat in a healthy human diet is zero.
Many celebrities have become Vegan including Bill Clinton, Carl Lewis, James Cameron, Brad Pitt, Demi
Moore, Michelle Pfeiffer, Shania Twain, Bryan Adams and Ellen DeGeneres to name just a few. This has
brought much needed profile to the benefits of a Vegan diet.
Veganism is the fastest growing food movement in the world now. There are now over 180 million
Vegans and the number keeps increasing. The Vegan trend is growing fastest in North America and the
UK.
On average people adopting a vegan diet live 15 years longer than those who are omnivores. That's 15
more years to enjoy good wine Richard says.
Karlo Estates, 561 Danforth Road, Wellington, Ontario K0K 3L0, Prince Edward County
KarloEstates.com