Damon And The Magic Turkey
From Damon & Darla Hackleman, of KleenRite
P.O. Box 11286, Champaign, IL 61826, (217) 351-4930
“Insider Tips For Healthy, Wealthy & Fun Living…”
Enjoy a healthier and cleaner
home with our column:
“Caring For Your Home”
Volume V, Issue 11
Monday, 3:50 PM
O
nce upon a time, a carpet cleaner named Damon, came home from work one November
evening to discover the kids were starving and there was nothing to eat. Having no money,
for he had just paid it all to the evil Tax Man (but that is another story), Damon decided to go
hunting.
“There is no agony like bearing
an untold story inside of you.” Maya
Angelou, poet
He hurriedly grabbed his carpet grooming broom, for he had no gun, and headed
into the woods. He felt a storm brewing and thought to himself, “It’s getting near dark…
better take to the dark forest, to find game quick.” The dark forest is where the trees grow
large and it is loaded with game because most people have sense enough to stay away… the
dark forest is filled with magic and monsters.
This Month’s Best Testimonial I’d
Love to Hear From YOU!
Deep woods seem to take on a light of their own, blocking the sun, but lit with
luminous mosses, fireflies and wisps. Eerie light danced upon puddles of water as the carpet
cleaner skulked around looking for prey.
Thought For The Month…
“I got prompt service when I
needed it. The carpet looks great.”
-Shirley Skaggs
Soon a wild female turkey happened along and the carpet cleaner chased the hen
through the woods, ready to swing his broom. They ran for miles through the woods until the
turkey got stuck in a thorny berry bush. The carpet cleaner prepared to swing his broom,
between gasps for air.
Amazingly the turkey spoke, “Don’t kill me…”
“What?” said the carpet cleaner.
“Don’t kill me, don’t kill me. I will give you wishes three.”
“Wishes? I am only hunting because my kids are starving,” he replied, almost
apologetically.
“Dinner’s on me,” pleaded the turkey, “I will feed, but first I grant your wishes
three.”
“I don’t think I believe in wishing,” confessed Damon the carpet cleaner. “I believe
that you have to decide what you want, make a plan to get it and then work until it happens. I
believe in goals.”
See Insert This Issue:
How To Lose 8
Pounds Before
The Next Holiday
Without:
• Surgery
• Dieting
• Or Pills
The turkey swore, “Magic, me. You will see. I will grant your wishes three. Only be
careful thee, not to wish selfishly. Or turkeys shall thy wishes be.”
Damon sat down and marveled the turkey hen for a long time, “Could wishes really
exist?” he thought to himself… “Well, I am talking turkey with a turkey,” he reasoned,
“maybe more mysteries exist that I don’t know.” Damon carefully thought through his
wishes, unselfish wishes. The turkey untangled herself from the bush, laid an egg and waited
patiently.
Finally Damon spoke, “I wish that I and all my technicians will always please our
cherished clients by doing more for them than they expect.”
The hen cocked her head, considered the wish, “A curious wish though it be, still it
doth not seem selfish to me,” she said and so she flopped into the air and pecked the carpet
cleaner’s, carpet grooming broom. A shimmer of blue magic went through the broom and
tingled the carpet cleaner’s hand. “It is done.”
©Piranha Marketing 2000
Pueblo Pie
Ingredients:
• 1 Tablespoon olive oil
• 1 med. onion finely chopped
• 1 med. yellow, red or green
bell pepper, seeded and
finely chopped
• 4 garlic cloves
• 1 jalapeno pepper
• 1 16-oz can unsweetened
tomato sauce
• 1 16-oz can black beans
• 1 16-oz can of corn
• 2 tsp chili powder
• 2 tsp cumin
• 1/2 tsp fine sea salt
• 1/2 tsp cayenne pepper
• 3 cups water
• 1 cup yellow stone-ground
cornmeal
• 1 Tablespoon lemon juice
• 1 tsp Dijon mustard
• 1/2 tsp fine sea salt
• Shredded mozzarella cheese
Instructions:
1. Heat the oil in a large frying
pan over medium-high heat.
2. Add the onion, pepper, and
garlic and cook until
softened, 6-8 minutes.
3. Remove from heat and stir in
the tomato sauce, beans,
corn, chili powder, cumin,
salt and cayenne.
4. Stir and mash the beans some
to make a thicker
consistency.
5. Pour into a 8 x 8 inch glass
baking dish.
6. Sprinkle a layer of
mozzarella cheese on top of
mixture.
7. Preheat the oven to 350 F.
8. Boil water, add cornmeal,
lemon, mustard and salt in a
large saucepan, and stir until
mixed.
9. Bring to a boil over mediumhigh heat, then immediately
reduce the heat to low and
simmer, stirring often, until
thickened, 3 to 5 min.
10. Spread the cooked cornmeal
over the bean mixture. Bake
for 30 minutes.
11. Cool for 10 min before
serving.
Damon wished again, “I wish that every day I will be able to find new ways to serve
people better than I did the day before.”
Again the hen cocked her head and ruffled her feathers saying, “Service to others, I
agree, truly is a selfless plea. Granted.” She again flopped into the air and pecked the carpet
cleaner’s broom and it beamed with white light from that moment to this day.
“I wish that I will always be humble enough to learn from those I serve,” was the
carpet cleaner’s last wish.
“Granted!” Cried the hen. With that, she burst like a ball of light, feathers flying
everywhere and suddenly she was no longer a turkey, but a beautiful nymph clad in a downfeathered cloak. She told the frightened carpet cleaner, holding his broom out for protection,
“A hundred years I have searched for you, a selfless man of service. I tested lots of brave
men who entered these woods, but they all turned out to be turkeys. Finally I have found
you.” The nymph picked up her egg and held her arm out for the carpet cleaner to take her,
waiting expectantly.
The carpet cleaner motioned toward the egg and asked, “What’s that for?”
“Dinner,” she answered.
With that, Damon took his nymph by the arm and lead her home. She cooked birdnest soup for his starving children who were delighted with her. They made a family
together.
Damon cleaned carpets like no one ever had before. His grateful clients spread his
name throughout the world and he cleaned before presidents, kings and holy men. He
learned at the feet of every client he served. At last he had a palace with a throne of gold,
where others sought out the wisdom of his travels and he made certain that no children ever
went hungry again.
The day came that Damon lay down his head in eternal slumber, his chest barely
able to rise with all the metals and awards he bore. He blissfully nodded off beside his loving
nymph, still young as the day he met her… at least in his eyes she was still young. As he left
this world, he gave her a grin and a wink, for he knew the greater truth all along: “He, whose
goal is to serve others best, serves himself as well.”
Thank You! Thank You! Thank You!
Thank You! Thank You!
Thanks to YOU the word is spreading. Thanks to all of my clients
and friends who graciously referred me to your friends and neighbors last
month! Rather than pester people with unwanted calls, I build my
business based on the kind words and referrals from people just like you.
I just couldn’t do it without you!
Shirley Schweighart
Christine Richardson
Judi Studer
Mike Namoff
Rick Stone
Kevin Nolan
Marsha Nichols
Westgate Apartments
Dr. Ray Alexander
Christie Ramshaw
©Piranha Marketing 2000
Amazing Facts
Fabulous Turkeys
Client Of The Month: Meet Kay Miller
Every month I choose a very special Client Of The Month. It’s my way
of acknowledging good friends and saying “thanks” to those who support me and
my business with referrals, word of mouth and repeat business.
You might be my next Client Of The Month! Watch for your name monthly.
This field in Turkey is covered
with precious rugs being sun
damaged to make mock antiques
for tourists.
Store executives of Neiman and
Marcus decided to send “Thank
You” cards to their biggest
jewelry customers… mostly men.
Unfortunately, the notes were
opened by their wives, who
mostly turned out to NOT be the
recipient of the jewelry gifts.
In 1797 James Hetherington,
inventor of the Top Hat, was
arrested for disturbing the peace
by wearing his hat in public.
Belgium once tried using cats
to deliver mail (it was a catastrophe).
There are over 1000 different
chemicals in coffee. Only 26
have been tested to see if they
cause cancer and half of them
did.
The 3 things pregnant women
dream about most during their
first trimester are frogs, worms
and potted plants.
Donald Trump—“I love
creating stars. To some extent I
have done that with Ivana. To a
certain extent I have done that
with Marla. I have really given a
lot of women great opportunity.
Unfortunately, after they are a
star, the fun is over for me.”
This Month’s winner
of the “Who Wants
To Be A Millionaire?”
trivia contest is…
Amy McCartney
Kay Miller and BradyMiller Real Estate have been clients of KleenRite for
several years. We have done several jobs for the BradyMiller staff and have
also cleaned at Kay’s home several times. We look forward to a continuing
relationship in the years to come.
Caring For Your Home
How Does A Carpet Survive A Holiday?
Discovering the miracles of carpet construction will quickly reveal why a carpet works
and how it can work harder for you.
What makes my carpet’s yarns stand up?
Your carpet’s yarns are spun like a spring and also consist of pairs of yarns wound
around each other like springs. This dual spring action makes your yarns resist footsteps and
spring back into shape when the foot moves away. That is why an unwound carpet yarn goes
limp. How do you prevent flattened carpet? High temperature steam cleaning rewinds
most of the yarns back into their original shape so they spring to life again.
Why don’t carpet yarns all fall out when I vacuum?
Yarns are glued into place with enormous amounts of latex glue. That is what holds most
carpets together. Without powerful latex glue, your yarns would fall out like a balding man.
Can anything make the yarns fall out anyway?
Yarns can fall out wherever carpet seams are put together. There are certain products that
can destroy the glue and cause yarns to fall out too, such as mildew and repeated soaking of
pet urine. Any solvent based product will destroy the carpet glue in seconds, such as
gasoline, paint thinner, nail polish remover, oil and even natural citrus cleaners. Solvents
make fantastic cleaning agents, but they often have the power to destroy your carpet.
Why do some carpets feel luxurious to walk on and others feel cheap?
Almost any carpet with a great pad under it can feel like it cost a million dollars. A dense
pad will absorb the weight and force of your step, causing less flex to the carpet, which
makes the carpet feel better and last longer at the same time.
How come a carpet stays clean so long for the first few years, but then gets dirty fast
and gets tough spots and stains even after a good professional cleaning?
Scientists discovered an invisible barrier that they attach to every new carpet. We call it
carpet protectant. After six months or a few years, the protective barrier wears off of most
brands of carpet. Suddenly, the carpet gets dirty very fast and spots that came up easily only
months before can be tough or impossible to remove.
Quick fix: We can re-apply that protective finish almost as effectively as the scientists
could adhere it to the carpet when it was brand new. Some people don’t want to take this
level of care of their carpet, so most companies offer protectant as an option after cleaning.
Be sure to ask if you want it.
©Piranha Marketing 2000
Damon & Darla Hackleman
(217) 351-4930
KleenRite
P.O. Box 11286
Champaign, IL 61826
See Insert This Issue:
How To Lose 8
Pounds Before
The Next Holiday
Without:
• Surgery
• Dieting
• Or Pills
Inside This Issue
•
Page 1
Story: The Magic Turkey
•
Thought For The Month…
Poet, Maya Angelou
•
This Month’s Best
Testimonial
•
Page 2
Recipe: Pueblo Pie
•
Honor Roll Of Clients
•
Page 3
Amazing Facts
Fabulous Turkeys
•
Client Of The Month
•
Caring For Your Home
How Does A Carpet Survive
A Holiday?
•
This Month’s Winner
•
Insert
How To Lose 8 Pounds
Before The Next Holiday
Did You Just Win The
‘Millionaire Contest?’
Look inside for YOUR name…
“Who Wants To Be A Millionaire?”
Take my Trivia Challenge and win!
Let me start you on your way to becoming a millionaire with this FREE $100
Gift. Just call my office and guess the answer to this trivia question.
Guess right and you will enter to win 2 rooms of carpet cleaning up to $100.00
value. Use it yourself or give it to an appreciative friend. Invest your savings wisely and
you could be a millionaire in as little as 77 years. (he-he) Okay, so it’s not the
sweepstakes, but it is a lot of fun, and why not win? All you have to do is call.
Here’s This Month’s Mega Trivia Question…
Which of these phrases is NOT a “palindrome?”
a) Tuna nut b) Lager, Sir, is regal c) Gnu dung d) U.F.O. Tofu e) Beggs egg
Call me right now with your answer! (217) 351-4930
©Piranha Marketing 2000
How To Lose 8 Pounds Before
The Next Holiday Without
Surgery, Dieting Or Pills
No one ever believes it, but it’s true…
the average room of carpet loses 8 pounds of soil from a professional cleaning.
Let me remove those embarrasing age spots and wrinkles from your
carpet, or surgically excise 8 pounds per room of ugly, unhealthy dirt.
• Don’t be embarrassed this year by unsightly carpet
• Don’t get behind the 8-ball, schedule now before the rush
• Save money with this 8-Pounder Special…
Upholstery Cleaning
$8.00 off
per seat cushion
(when cleaning any sofa, loveseat,
sectional or recliner)
Fabric limitations apply, expires 12/30/01
Carpet Cleaning
$8.00 off
per large room
(large rooms are living, family and master bed)
$4.00 off per medium room
(medium rooms are dining, bedrooms, office)
$2.00 off per small room
(small rooms are bath, hall, walk-in closet)
Size limitations apply, expires 12/30/01
Carpet Protectant
Only
15
¢
per square foot
Save your carpet from excess wear,
permanent stains and make it clean up
easier and stay clean longer with top the
finest protectant.
Expires 12/30/01
Carpet Fragrance
Only
$8.00
per room
Small rooms FREE with
purchase of larger rooms.
Size limitations may apply, expires 12/30/01
“Nice to meet you
Uncle Norman. Want
to play ‘Hurl?’ First we
put dozens of hot, wet
cups on each of your
carpets’ spots… then
we sniff in the cups
and guess what your
spots are made of.”
Postcard
Front
How To Lose 8 Pounds Before The Next
Holiday Without Surgery, Dieting Or Pills
It’s true… the average room of carpet loses 8 pounds of soil from a professional cleaning.
Carpet Cleaning
$8.00 off
per large room
(large rooms are living, family and master bed)
$4.00 off per medium room
(medium rooms are dining, bedrooms, office)
$2.00 off per small room
(small rooms are bath, hall, walk-in closet)
Size limitations apply, expires 12/30/01
Upholstery Cleaning
Carpet Protectant
Only
15¢
per square foot
Save your carpet from
excess wear, permanent
stains and make it clean up
easier and stay clean longer
with top the finest
protectant.
Expires 12/30/01
$8.00 off
Carpet
Fragrance
Only
$8.00
per room
Small rooms
FREE
with
purchase of larger
rooms.
Size limitations may apply,
expires 12/30/01
Call KleenRite
at (217) 351-4930
per seat cushion (when cleaning any sofa, loveseat,
sectional or recliner) Fabric limitations apply,
expires 12/30/01
Damon & Darla Hackleman
KleenRite
P.O. Box 11286
Champaign, IL 61826
Address Correction Requested
Back
Special Preparation Instructions For Volume V of Clean News
There are a number of changes and insertions that you have to make. Here they are in order. Follow
this list and you will finish them all fast with no mistakes…
Page 1
1. Top left corner… Pick a testimonial from a client and put it in this corner. Be sure to include a
$10.00 gift certificate with the letter that goes to the home of the recipient and highlight their
testimonial and name.
2. Specials on lower right… Change the special to suit your needs.
Page 2
3. Thank you, thank you box… List the names of all clients who have referred you and/or the
names of the people they have referred.
Page 3
4. Top right corner… Client of the month. Pick a client to recognize, call them for a mini-interview
to find out a little bit about them. Try to find out a significant accomplishment or something
interesting they do.
5. Left column… ‘Who wants to be a millionaire’ trivia contest. Write the name of the person who
won the contest here. Be sure to attach their winning gift certificate to their copy of the
newsletter when you mail it.
Page 4 (none)
Special note the answer to this month’s millionaire contest is:
E. Beggs egg: A palindrome is a puzzling statement that is spelled the same backward or
forward. Some folks really get into this as a hobby.
Specials insert
6. These are suggested discounts on suggested services. Adapt them as you see fit.
Postcard
General Changes
7. Now, you need to ‘censure’ the newsletter. Go through it and cut any features you don’t like and
replace them with the Additional Materials I have included in this or past editions of the
newsletter.
8. If your country uses A4 size paper instead of Letter size, go into the page layout feature, change
to A4 size and use half-inch margins all the way around, except the left margin, which is 2.5
inches. The newsletter should reformat easily to your paper size.
9. If you want to print your newsletter in color, you can use one or more colors, full color on 1 or
more pages. Most or all the graphics are in color. Right click on a graphic, select ‘format
picture/graphic/drawing/object/box,’ left click on the ‘picture’ tab and click on the drop down
arrow beside the ‘color’ reader box and change it from its current setting of ‘grayscale’ to
‘automatic.’ Repeat for other graphics.
(HINT: right click on your toolbar and a settings menu will pop up. In this menu, there is a
“repeat” button you can just click, hold, drag and drop to any of your toolbars. The ‘repeat’
button will repeat whatever last command was. So all you have to do is format one picture, click
on the next one and then click on your repeat button. You can use this button for anything, and
you will find that it saves you lots and lots of time.)
Next, highlight any text you want to change the color of, and change that.
I would also recommend that you use fake highlighting to accentuate areas you want read.
Lastly, you might consider using a colored gradient background for the specials text boxes. To
do this, right click on the edge of the border of the text box. Select ‘format text box’ from the
menu that appears, select the ‘colors and lines’ tab, click on the down-arrow next to the ‘fill
color’ window, select the ‘fill effects tab’, choose: ‘2 colors’, ‘gradient’, ‘from center’ and then
select the colors you want. You can see the preview of your selection in the sample window.
10. Next you need to customize the phone and name on the newsletter. Use the ‘replace’ feature in
the edit menu to do this. Use the tab key to maneuver between windows and this goes amazingly
fast. (make sure none of the ‘match’ boxes are checked)
What to type in the ‘replace’ window
Damon & Darla Hackleman
KleenRite
(217) 351-4930
jobs
1-888-739-2425 Ext. 86003
line
P.O. Box 11286
newsletter
Champaign, IL 61826
want
Kay Miller
Amy McCartney
What to type in the ‘replace with’ window
Your personal name
The name of your company
The phone number clients call to book
Pre-recorded message
The address you want on the
The city state, zip you
Name of client of the month
Name of winner of trivia contest
11. Finally, check what you see on your monitor against what you see on the printed copy you
received in your packet. Make sure that the newsletter is still laid out in the same manner that I
prepared it for you.
In the process of changes, sometimes boxes jump around. I have anchored every object and
grouped them on each page to prevent that, but it is going to happen to some degree anyway.
Once it looks right, print off the final copy and read the printed version out loud. This will reveal
most errors.