Final Step by Step Delta Media Group Facebook Connector 2 Mike

Facebook Connector
Step-by-Step User Guide
7-1-2015
TABLE OF CONTENTS
Why is Facebook Connector Important to my Business? ...................................................2
Automated Posting While You Focus on Client Engagements ......................................2
Drive Traffic to Your Web Site From 1.44 Billion Users..................................................2
Search Engine Optimization (SEO) For Your Web Site .................................................2
Automated Brand Marketing And Positioning For New Listings.....................................2
First Time Setup of Facebook Connector ............................................................................3
Setting Up Facebook Connector Post Preferences .............................................................4
Frequently Asked Questions ................................................................................................5
DELTA MEDIA GROUP
deltagroup.com / 866.233.9833 / 4726 Hills and Dales Rd NW Canton, OH 44708
Confidential: The contents of this document are confidential and intended solely for the recipient.
Reproduction of, or forwarding to anyone not directly sent this document is strictly forbidden.
Copyright © 2015 Delta Media Group, Inc.
Page 1 of 5
Why is Facebook Connector Important to my Business?
Facebook Connector automatically posts your listing information to Facebook on your
behalf. This is a one-and-done system, provided within the DeltaNet™, to you meaning
you set it up once and it does all the work for you. The automated sharing of new
listings and open houses directly on your Facebook Page or Facebook Timeline helps
you focus on growing your business.
Automated Posting While You Focus on Client Engagements
By enabling Facebook Connector you’re able to focus more of your time
engaging directly with clients and doing your job with the peace of mind that
comes with knowing that Facebook Connector is posting your activity to
Facebook on your behalf.
Drive Traffic to Your Web Site From 1.44 Billion Users
Facebook Connector posts drive visitors to your web site. According to
Facebook, in March 2015 there were 1.44 billion monthly active users. (http://
newsroom.fb.com/company-info/)
Search Engine Optimization (SEO) For Your Web Site
Facebook Connector automation helps your web site’s search engine
optimization through driving more visitors and social media visitors to your web
site.
Automated Brand Marketing And Positioning For New Listings
Keeping your brand positioned as relevant is important for getting new listings.
Facebook Connector automation keeps your brand active in the social media
marketplace as a real estate professional, or organization. You want people to
think of you, or your organization, when they think of local real estate
professionals.
DELTA MEDIA GROUP
deltagroup.com / 866.233.9833 / 4726 Hills and Dales Rd NW Canton, OH 44708
Confidential: The contents of this document are confidential and intended solely for the recipient.
Reproduction of, or forwarding to anyone not directly sent this document is strictly forbidden.
Copyright © 2015 Delta Media Group, Inc.
Page 2 of 5
First Time Setup of Facebook Connector
The setup process for Facebook Connector takes about five minutes. Follow the stepby-step directions below to get up and running with Facebook Connector. If you need
assistance please contact your companies web site administrator or the Delta Media
Group Technical Support team at [email protected] or by calling 866-233-9833.
Step 1 - Log Into Facebook and The
DeltaNet™
Before getting started be sure you are using
your personal computer that is logged into
your Facebook Account. Visit https://
facebook.com to ensure you are logged into
Facebook.
After verifying that you are logged into
Facebook log into the DeltaNet™ using your
user name and password.
Example DeltaNet™ Login Screen
Step 2 - Enable Facebook Connector
Move your mouse over the “More” navigation
tab in the upper right corner of the DeltaNet™
and click “Facebook” then “Post Preferences”
from the drop down menu that appears.
If you have not already configured Facebook
Connector a screen will appear with a button
saying “Sign in with Facebook.” Click this
button and follow the steps provided in the
new window that opens. This will allow the
Delta Media Group Posting tool to post on
your behalf to Facebook. Be sure to select
“Public” when Facebook asks who you want
to share your posts with.
After completing these steps you are
connected and need to setup your posting
preferences (next section).
DELTA MEDIA GROUP
deltagroup.com / 866.233.9833 / 4726 Hills and Dales Rd NW Canton, OH 44708
Confidential: The contents of this document are confidential and intended solely for the recipient.
Reproduction of, or forwarding to anyone not directly sent this document is strictly forbidden.
Copyright © 2015 Delta Media Group, Inc.
Page 3 of 5
Setting Up Facebook Connector Post Preferences
Step 3 - Posting Preferences
After completing the first time setup process
you will see a screen similar to the one to the
right. This screen may contain multiple tabs if
you have business pages or you manage
multiple pages on Facebook.
Begin by clicking on the tab for where you
want your Facebook posts to appear. The
screen shot to the right shows the left tab in
dark blue. The dark blue tab is the currently
selected tab.
Facebook Post Preferences Screen
Under each tab you are able to enable up to
three types of postings: New Listings, New
Open Houses, and New Listing Videos. For
each type of posting you are also able to
control the frequency of posts per day. This
may be useful if you generally list multiple
properties in bulk (such as land, REO, etc)
and want to limit your daily postings.
*Please note that each of the three types of postings
may only be enabled on only one Facebook Page. For
example, you are not able to post New Listings to your
personal page and your firm page.
Once you have configured settings under
each tab be sure to click the “Save” button.
DELTA MEDIA GROUP
deltagroup.com / 866.233.9833 / 4726 Hills and Dales Rd NW Canton, OH 44708
Confidential: The contents of this document are confidential and intended solely for the recipient.
Reproduction of, or forwarding to anyone not directly sent this document is strictly forbidden.
Copyright © 2015 Delta Media Group, Inc.
Page 4 of 5
Frequently Asked Questions
I’ve heard that I shouldn’t post new listings to Facebook so why should I do
this?
No one wants to get “spammed” on social media such as Facebook. By
“spammed” we mean constant posting from someone promoting a product or
service. This is exactly why we have enabled the posting limits within the
Facebook Connector and the ability to post to not just your personal timeline but
your business pages as well. If you are active on Facebook and you post a few
times per week your real estate activity is not considered spam!
Do these Facebook posts direct visitors to my web site?
Yes, Facebook Connector directs visitors to your Delta Media Group powered
web site.
Does Facebook Connector work with mobile?
Yes, Facebook Connector is fully compatible with the Facebook mobile apps and
people using the Facebook mobile apps will see your mobile web site when they
click on the Facebook posts.
What are New Listing Videos?
At Delta Media Group we integrate with many third-party systems. One type of
integration offered is integration with listing video companies such as Properties
In Motion®. Customers using these systems have found it useful in attracting new
web site visitors to also post new listing videos to social media. So, New Listing
Video postings are triggered when we receive a video on a listing.
Can I change the verbiage of the posts?
Currently, you are unable to change the verbiage of the posts.
When did Delta Media Group release Facebook Connector?
Facebook Connector was released in beta form in January of 2014 and was
released in June of 2015 to all upgraded Sales Associates and Real Estate Firms
engaged with Delta Media Group for SEO Marketing Services.
DELTA MEDIA GROUP
deltagroup.com / 866.233.9833 / 4726 Hills and Dales Rd NW Canton, OH 44708
Confidential: The contents of this document are confidential and intended solely for the recipient.
Reproduction of, or forwarding to anyone not directly sent this document is strictly forbidden.
Copyright © 2015 Delta Media Group, Inc.
Page 5 of 5