Cancer is a word, not a sentence. ~John Diamond TABLE OF CONTENTS: OUR GOAL 1 WHO WE ARE AND OUR EVENT 2 MEDIA KIT -‐ DEMOGRAPHIC PROFILE – MANAGEMENT – ADVISORS & COMMITTEE 3 EVENT LOGISTICS 4 -‐ 6 DESIGNERS 3-‐6 VENUE –MODELS – HAIR – MAKE UP – MC’S -‐ MUSIC 7 TYLISTS – VENUE – ARTIST – SPONSORS FINANCIAL GOAL: AUSTRALIAN CANCER RESEARCH FOUNDATION CONTACT US 8 Where Couture Meets the Cure OUR GOAL: Our goal is to help find a cure for cancer. In order to achieve this, we are organising a fashion show and cocktail event where all net proceeds will be directed towards the Australian Cancer Research Foundation, without receiving any financial benefit for ourselves. Cancer is Australia’s number one killer. The number of deaths increases annually. One in three Australians will have to endure cancer at some point in their lives. Our TeamWhere Couture Meets The Cure- is supporting the Australian Cancer Research Foundation in the hope that researchers will one day find a way to prevent, fight and cure cancer. The suffering endured by those inflicted, their family and their friends, is overbearing. Not only does the disease physically torment its patients, it also causes months, even years, of mental anguish. As we know, treatments such as chemotherapy and radiation are often unsuccessful, physically draining and painful to endure. Those who have experienced such a battle first hand understand the degree to which it affects so many lives. The injustice and heartache cancer causes has had a profound impact on each and everyone one of us. It is with this mind, that we hope to help find a cure for cancer. However, helping researchers to find a cure is not our only goal we wish to achieve with this fashion show, we are also aiming to create a legacy for those who are no longer with us. We are not only fighting for the victims but also for the children, the parents, the partners, the brothers and sisters, the friends and family that have lost loved ones to cancer. We are fighting to give hope to those who feel it no longer exists. We have chosen to support the Australian Cancer Research Foundation because they have a policy where every dollar donated will go directly towards cancer research. 1 WHO WE ARE: We are a group of 19 and 20 year old girls who have recently finished high school, but already have experience in the fashion industry, and in event planning. However, this is not the only link we share. We are also a group of young girls that have suffered and experienced the loss of loved ones whose lives have been taken from us to cancer. Three years ago several of us organised a fashion show to raise money to assist the millions of women living in the Democratic Republic of the Congo, who had suffered immense terror as well as horrific rape. We managed to raise $60,000 with all proceeds going towards Women for Women International, as our designated charity in 2007. Now with a similar organising committee coupled with enthusiasm, determination and passion we hope to raise an even greater sum money and our ultimate goal is to reach over $150,000 in funds for the Australian Cancer Research Foundation. We are determined to make a difference. ABOUT THE EVENT: On 28/09/2011 the Where Couture Meets The Cure team has created for you a night of high-end fashion, live performances, silent yet deliciously delightful auctions, such as a 5 night stay in some of Thailand’s most luxurious hotels, and of course exquisite food and lip smacking liquor. This night of wonder will take place at the Dockside Convention Centre, Cockle Bay Wharf, where an 800+ strong crowd will watch renowned designers like Alex Perry and Carla Zampatti lighting up the runway, as our gorgeous Chic models pave the way to finding a cure. This cocktail event will feature an open bar, including the exclusive “Couture” cocktail and food catered by Dockside Convention Center. We invite you to join us on this wonderful night of high-end couture for a drink, a dance and ultimately to help us find a cure. All money raised will be directed to the Australian Cancer Research Foundation. With your help, highend couture may lead us to the cure we’ve been looking for. 2 Demographic Profile: National and international business owners, developers, tastemakers, entertainers, celebrities and fashionistas. Australia’s premier elite: all of who have an earnest interest in helping to find a cure for cancer Management: Where Couture Meets The Cure, in association with the Australian Cancer Research Foundation Advisors: Anthony Bell (Accountant); Philip Carr (Event Coordinator); Grant Vandenberg (PR); Michelle Jank Committee Members: Stephanie Allen, Natalie Archer, India Carr, Annabel Gorman Deane, Molly Hill, Nicole Kallin, Katia Penemenos, Kate Raftos, Lara Vandenberg, Katie Wilenski Our Media Kit: Choose the level of sponsorship and it will determine your media and press coverage. - Platinum (naming rights) - Gold - Silver - Corporate - In Kind Please ask for sponsorship guidelines for further details. Confirmed Designers: Alex Perry Alex Perry is Australia's most glamorous designer, by virtue of his magnificent gowns and sensational red carpet evening wear. Working for over 17years, Alex Perry's label has become synonymous with luxury, prestige and quality. Perry has become a red carpet favorite amongst many celebrities, including Jennifer Lopez, Nelly Furtado, Rhianna, Natalie Portman and Miranda Kerr. 3 Bianca Spender Bianca Spender is forging a reputation for intriguing modern clothes with a fiercely independent attitude. Her collection is known to mix structure with fluidity, resulting in looks both sophisticated yet spirited. Intelligent pieces often draped from a single piece of cloth are an important source of inspiration. A fresh approach, Bianca's eye for detail and strong focus on shape, form and tailoring has given her a distinct signature style that is gaining a discerning and loyal following. Camilla Since launching her label seven years ago, Camilla Franks continues to be internationally recognized as a designer who has a unique approach to creating colourful, playful and luxurious lifestyle fashion statements. With an ever-growing list of celebrity fans including Oprah Winfrey, Lily Allen, Kim Cattrall, Fergie, Beyonce and Gwen Stefani who have all embraced her creations. Camilla is a brand on the move. Carla Zampatti Carla Zampatti is one of Australia's most renowned designers. Originally from Italy, Carla has brought with her designs that are exceedingly synonymous with beauty, grace, creativity and style. Cooper St Clothing Cooper St represents the high streets of London, the pulse of Soho, New York right through to the overt glamour of LA woven into a tapestry of femininity and all things diversely beautiful here in Australia. Their ability to capture the ever changing ‘vogue’ of the now is pivotal to the Cooper St philosophy that fashion is inspiration through expression. 4 Fleur Wood Fleur Wood is a renowned Australian designer who spent two years living in a nunnery in the Indian Himalayas designing fabrics and textiles for a culture-preservation project sponsored by the Tibetan exile government. Fleur Wood mixes her love of textiles with the idea that something should be given back. All garments are ethically manufactured, no animal products are used, and a percentage of company profits go to charity. House of Iluka Fashion designer, Amanda Nelson has released a new Label, House of Iluka. She is inspired by the amazing colours of the coastline, bush and ocean; the freedom and happiness she saw it bring to those enjoying it-‐ in particular women. From Luxurious long kaftans, flowing skirts, dresses, playsuits and swimwear, House of Iluka is made with the finest quality silks, combined with necklines of mother and pearl, bronze silver and glass beads. Jayson Brunsdon When Jayson Brunsdon’s label began in 2004 it received immediate positive press coverage, and is now available in over 15 countries worldwide. His cutting edge designs focus on structure and aim to emphasize femininity. Marie Claire Australia: “…a truly grown up collection… Jayson Brunsdon with his beautifully classic clothes.” Little Joe Woman Little Joe Woman prides itself on high quality garments made from beautiful fabrics. This wearability reflects the timeless nature of Little Joe Woman garments, which are true investment pieces for women who place importance on sophistication, elegance, luxury and value. The brand is a celebrity favorite, loved by names such as Elle Macpherson, Cindy Crawford, Yasmin 5 Le Bon, Elisabeth Hurley, Natalia Vodianova, Naomi Watts, Kristy Hinze and more. Rachel Gilbert With luxury embellishments as her personal hallmark, thirteen celebrated high-end collections under her belt, and a cluster of A- list stars walking the red-carpet in her creations. Designer Rachel Gilbert is on course to become a leading fashion figure in Australia and across the globe. Shona Joy Shona Joy is a label developed on the ideas of fun and frivolity. Her style has a range of unique and interesting prints. Shona Joy’s uniquely cool pieces will continue to be at the forefront of Australian Fashion. Terry Biviano Shoes With an unrivalled passion and obsession for women’s footwear, Terry Biviano is quickly establishing herself as the footwear queen of Australia. Known for her penchant for producing shoes that have a minimum six-‐inch heel or higher, Biviano’s footwear collections can be found on runways across Australia accompanying the latest in Australian fashion. PeepToe PeepToe exploded onto the Australian fashion and accessories market in October 2006 with lustworthy stilettos. Since the company's debut PeepToe has expanded to include beautiful bags, exquisite jewellery and bridal ranges as iconic as the shoes. 6 Models: Choreographer: Chic Model Management Dani Swan Hair: Artists: L’Oreal Professional Marc and Gillie Schattner Judy Cassab MakeUp: Asher Bilu Australian Beauty College George Hatsatouris Annie Malos (Wild Orchid Beauty) Bianca Paloumpis (Glitz & Glam Beauty) Music: Erryn (Beauty Kit) Lady Tre MC: Financial: Richard Wilkins Chapman Yacht Management Natalie Gruzlewski Dr. Kim Carr and Associates LJ Hooker Newtown and Green Square Spirit Publishing Stylist: Wild Orchid Beauty Fiona Kamper Isaac Property Jo Ferguson Other: Entertainment: Mark Lizotte (Diesel) and David Jones daughter, Lily Lizotte. Dragon Images Fitness First Auctioneer: Grandiflora Craig Marshall Love From Venus Maya Ubud Mod Bod Beauty Media: Shoe Sticks Kyle and Jackie O (2DAY FM) Taronga Zoo Alan Jones (2GB Radio Station) Ticketek Wentworth Courier Wayne Black Kate Waterhouse (SMH) Magic Harpers Bazaar, in Parties section 7 Financial Goal Our goal is to raise $150,000 for The Australian Cancer Research Foundation. The Foundation has a unique policy whereby every dollar received goes directly to cancer research. To see more about the ACRF you can visit: http://www.acrf.com.au/ We would love your support in any form possible. If you could contact us whenever you have a chance, we would greatly appreciate it. Kind Regards from the Where Couture Meets The Cure team. Contact Us Website: www.couturexcure.com.au Email: [email protected] Phone: 0434 643 387 (Natalie) 0408 114 034 (Nicole) 8
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