Forty West Brochure

FORTY WEST
WHERE IT ALL COMES TOGETHER
where urban living
meets a high
quality of life
Welcome to the new Cairo neighbourhood with a vibrant
social scene, amazing luxury apartments and bustling
open-air spaces. It’s a place designed for Egypt’s pleasant
climate and gregarious lifestyle, opening up new
possibilities for indoor-outdoor living in Cairo. The gardens,
terraces and public areas are as meticulously designed and
well appointed as the interiors of each apartment.
This is a place that fully embodies the aspirations of
modern Egyptians, who can live, work and socialise here, all
in the company of like-minded people. It’s the first
development at Westown, the thriving downtown of SODIC
West. And it will be one of Westown’s finest landmarks—a
place with urban amenities and residential features that
make life exhilarating, relaxing and complete.
This is where it all comes together. This is Forty West.
WHERE
MEDITERRANEAN
SPIRIT MEETS SLEEK
MODERN DESIGN
Forty West is a place inspired by the easy living of old
Mediterranean cities like Barcelona, Beirut and Rome.
Where people’s homes spill out into terraces, roof decks
and courtyards and where creative architecture makes
convivial indoor-outdoor living enjoyable all year-round.
Forty West combines these Mediterranean charms with a
truly modern design aesthetic and cutting edge
technology. It’s stunning, international and sleek. Inside and
out, Forty West incorporates the best of master-planning,
design, materials and craftsmanship. It takes the idea of
urban comfort to a whole new level.
WHERE
NEIGHBOURHOOD
LIFE MEETS A VIBRANT
SOCIAL SCENE
The Forty West Piazza brings the best of international
dining and design together in one extraordinary outdoor
space. This is the social heart of Forty West. A place that
will be full of life from the first sip of a cappuccino in the
morning to the last sip of a cocktail at night.
You will always find something to do here: stop by the
sculpture garden to see great artworks; browse the
boutiques for eclectic finds and designer fashion; take the
kids to a mesmerising performance in the outdoor
theatrical space; feast with friends and family in a great
restaurant or spend a lazy afternoon chatting with friends
over coffee or an ice cream.
There is something here for every lifestyle, every occasion
and nearly every taste. We are hand picking all of the
restaurants, cafés and boutiques to make sure each of
them is the kind of amazing neighbourhood place you’ll
want to come to again and again. It’s all part of what makes
Forty West an Egyptian destination that is truly one of a
kind. And its set in the heart of SODIC West, making it
easily accessible to the surrounding area.
WHERE URBAN
VITALITY MEETS
RESIDENTIAL CALM
Walk a short distance from the vibrant Forty West Piazza
and you can find yourself in a peaceful residential area
designed to be quiet and naturally cool. Forty West is a
neighbourhood with two distinct and complementary styles
of living. Both are equally urban and luxurious, but one puts
the focus on sociability and buzz while the other centres
around family life, botanical greenness and residential calm.
LIVE IN THE HEART
OF THE ACTION
The apartments on the Forty West Piazza will be among
the most exclusive and admired homes in Cairo. Each
apartment has an individual layout, with features that
provide the highest standard in urban living. Choose an
apartment that fits your lifestyle, whether you enjoy
sunbathing beside a private plunge pool, lounging in a
Jacuzzi tub or entertaining friends with dinners prepared
on your outdoor barbecue unit.
Live here, and your windows and terraces will form part of
the vibrant tapestry that is the Forty West Piazza. The
fringe of palm trees down below will add a lush
Mediterranean vibe to your view while adding to your
privacy. Be at concerts and special events without leaving
your balcony. Or close your curtains, shut the windows and
enjoy some quiet ‘me’ time in the comfort of your
luxurious home.
LIVE IN BOTANIC
TRANQUILLITY
Live in the North Gardens at Forty West and you’ll be close
to nature in an environment that has been carefully
designed to be both modern and harmonious. Like the
apartments on the Forty West Piazza, the apartments here
stretch out into the open air in ways that are surprising and
highly luxurious. Several of the ground-floor apartments
have spacious private gardens. And the Mediterraneaninspired community gardens are great spaces for relaxation
and for children to play together. At night, the garden
blocks are for residents only, with access controlled by
electronic key.
WHERE A CHIC
RETREAT MEETS
ASIAN HOSPITALITY
The boutique hotel at Forty West will be a chic city
retreat.
Here, guests will be treated to this same
legendary largesse, tailored to fit the hotel’s boutique
size. In addition to the sumptuous guest rooms, there will
be elegant restaurants, a rooftop pool, a spa and a
business centre.
The hotel will be a favourite among well-informed
travellers and locals drawn to its great service and
amazing views. The glamorous, shaded rooftop bar
overlooks the palm tops and dramatic lighting of the
Forty West Piazza. And its pool will be one of the
trendiest spots in all of Westown and SODIC West.
WHERE CREATIVE
INSPIRATION
meets modern
business life
Lease an office at Forty West, and you will benefit from
all of the technologies and facilities that modern
businesses need, from plentiful underground parking to
central air-conditioning, smart energy systems and highspeed internet.
Your windows will look out on the busy Piazza on one side
and serene gardens on the other. Hold your meetings at a
café table outdoors and entertain your clients with a meal
at one of the open-air restaurants.
WHERE GLOBAL
ARCHITECTURE
MEETS CUTTING-EDGE
EGYPTIAN INTERIORS
From every angle, Forty West embodies amazing modern
design. We’ve brought together the acclaimed Bostonbased architects Machado and Silvetti Associates with
up-and-coming Cairo-based designers Eklego to ensure
that every aspect of Forty West has exceptional looks
and liveability.
When you buy a Forty West apartment, you’re buying a
home that is part of a beautifully designed community.
And that is a design original from bottom to top.
Apartments
by Machado
and Silvetti
Argentinean-born Rodolfo Machado and Jorge Silvetti are
among the world’s most respected architects. Rodolfo is
a
distinguished professor of architecture at Harvard and
a
sought-after lecturer around the world. Jorge is often asked
to officiate at prestigious competitions, including
architecture’s highest honour, the Pritzker Architectural Prize.
Their Boston-based firm has designed the heralded
expansion of the Getty Museum in California and a new
downtown square combining the ancient and modern in
Beirut. Each Machado and Silvetti project is different,
focusing on whatever is unique and important about the
setting, situation and place. This is why they were our first
choice to be the architects for Forty West.
Interiors by Eklego
Award-winning Eklego are one of the hottest design teams
working in Cairo at the moment. They’re known for
bringing eclectic materials, textures and patterns together
into a unique and striking whole.
Eklego’s residential interiors have made a splash in local
and regional design press because their work is at the
vanguard of an emerging contemporary Egyptian style.
And they’ve applied this same visionary approach to the
styles they’ve created for Forty West.
APARTMENTS
WITH ORIGINALITY
AND COMFORT
By any measure, the apartments at Forty West are
exceptional. In fact, each apartment is unique. Our
architecture partners Machado and Silvetti Associates have
designed each space to ensure maximum privacy and
coolness while letting in lots of natural light.
Apartments with one to four bedrooms are available. They
all come fully finished to a specification that is
unprecedented in Cairo, with exquisite materials and
dramatic design features to match your lifestyle and taste.
Choose an apartment with an optional plunge pool or
Jacuzzi tub, a roof terrace or landscaped garden, with a
fully equipped outdoor kitchen or with a patio fireplace that
will keep your terrace cosy even on a chilly night.
EXCLUSIVE INTERIORS
TO MATCH YOUR
PERSONAL STYLE
Everyone’s style is different. We think everyone’s home
should effortlessly reflect this individuality with features
that match your lifestyle and approach to life. That’s why
we asked our design partner Eklego to create three
distinct contemporary interior styles for the apartments
at Forty West.
Each style has a palette of fittings that Eklego have
sourced from their network of fine artisans and world-class
suppliers around the world. And it will all be tailored to the
size, layout and location of your new apartment. Eklego will
take care of everything on your behalf. Each apartment will
be finished in one of our unique styles: Urban Chic, Natural
Zen or Modern Islamic.
URBAN chic
Classy, artistic, daring. Urban Chic is inspired by the loft
living of New York and London. It’s a sophisticated style for
fashionable people who know what they want. The perfect
environment for art books, freshly ground coffee and
dinner parties that last well into the night.
NATURAL ZEN
Sensuous, cool, calm. Natural Zen is urban tranquillity,
a
blend of natural materials and balanced spaces where
every element works in harmony. Inspired by the simplicity
of Japanese design, the look is relaxed, with many soothing
touches. With this style’s cooler colour palette and clean
horizontal lines, your home will feel like a calming retreat,
far away from the city outside.
MODERN ISLAMIC
Clear, light and contemporary. Modern Islamic borrows the
intricate patterns of classical Egyptian living, updating them
for an aesthetic that’s completely modern. This is the style
for anyone who wants home to be a place of warmth,
reassurance and all-enveloping luxury.
A HOME THAT MAKES
LIFE EASIER AND
MORE COMPLETE
You’ve selected your apartment. Now all you have to do is
move in. The apartments at Forty West come fully fitted,
with luxury European kitchens, exquisite modern bathrooms,
top-quality finishes and the latest in-home technologies.
After you move in, life continues to be simple. You’ll benefit
from a range of comprehensive amenities, from central airconditioning to secure underground parking and dedicated
underground storage space. SODIC property management
will look after security, safety and the maintenance of
courtyards and public areas. So you will have all the
pleasure of owning a home that is spacious, with clean air
and open spaces, and none of the hassle of lawn
maintenance or villa upkeep.
COMMON AMENITIES
COMFORT AND CONVENIENCE
Clubhouse with pool, sauna, steam room and
exercise room.
Semi-private lush botanical courtyards.
Residents-only roof decks with amazing views.
Elegant lobbies—air-conditioned and well-maintained.
Dedicated underground parking.
Double-glazed windows to keep out noise and heat.
SIMPLICITY AND SPACE
Centralised hot water system.
Centralised air-conditioning system.
Dedicated space in an underground storage area.
A central garbage disposal system.
Facility management by SODIC.
SECURITY AND SAFETY
CCTV monitoring for your security.
Security gates with entry by convenient electronic keys.
Fire and smoke detection throughout.
Back-up electrical generators for elevators and common
areas in case of power outage.
Pressurised fire escapes.
APARTMENT AMENITIES
DURABLE AND LUXURIOUS MATERIALS, FIXTURES
AND FITTINGS
Imported wood and marble floors.
Handmade mosaic wall inlays.
Custom-made solid-core doors with top-quality locks,
door handles and hinges.
Indoor and outdoor fireplaces with sleek mantles.
BRIGHTNESS AND COMFORT THROUGHOUT
YOUR HOME
High ceilings, with large windows and skylights for
natural light.
Premium-grade double-glazed windows to keep the
heat and noise out.
Central air conditioning system, adjustable in
every apartment.
Electronically controlled lighting system with
automatic dimming.
Central hot and cold water systems for all buildings.
BEDROOMS AND BATHROOMS OF THE
HIGHEST STANDARD
En-suite, natural-wood ‘walk in’ closets.
En-suite bathrooms.
Hand-cut marble tiled walls.
Top-quality imported sanitary fixtures.
Sleeping area and bathroom for your housekeeper
or nanny (in some units).
KITCHENS THAT ARE FUNCTIONAL AND FLAWLESS
European luxury kitchens with clean lines and
large windows.
Sleek, durable work surfaces with backsplashes
for easy cleaning.
Premium-quality sinks with built-in food waste
disposal system.
Separate laundry area (in most units).
Garbage chutes for convenient and organised disposal.
EXTERNAL SPACES MADE FOR LIVING
Spacious outdoor terraces with marble or wood floors.
Ground-floor apartments with private gardens.
Private roof decks with plunge pool or whirlpool tub.
Outdoor barbecue and kitchen areas.
Fireplace to keep your terrace cosy on the chilliest night.
Large outdoor planters, for greenery and privacy.
Specifications and amenities vary between apartments.
For specific technical details, please refer to the plan for
each apartment type.
WHERE A NEW
URBAN DESTINATION
MEETS A THRIVING
RESIDENTIAL AREA
Forty West sits at the corner where Westown meets the
prestigious British International School in Cairo (BISC) and
the residential communities Allegria, Beverly Hills and Casa.
West Cairo as a whole is a thriving residential area. More
and more Cairenes are choosing to live in its fresh air and
well-designed spaces. In fact, within the next few years up
to five million people will call this area home.
Forty West is perfectly positioned to be a popular urban
destination for the whole area. And likewise those who
live at Forty West will be well placed to take advantage of
everything this booming area has to offer. Like jobs with
larger Egyptian and international companies, including
many at Westown’s own business park, The Polygon. And
golf at Cairo’s first Greg Norman signature golf course at
Allegria, just over the road.
WHERE A BUSTLING
NEIGHBOURHOOD
MEETS A MASTERPLANNED CITY CENTRE
Forty West occupies a prime location in Westown, SODIC
West’s thriving downtown in west Cairo. Westown brings
together residential, social and commercial life, all in a
secure, gated urban setting with great architecture,
sustainable design features and pedestrian-friendly streets.
SODIC West is the largest planned mixed-use development
in Sheikh Zayed area and is double the size of Zamalek.
With 3,000 residents today, SODIC West has a projected
catchment area of 60,000 people. SODIC West is made up
of several neighbourhoods interwoven together: Beverly
Hills, Allegria, Casa, Westown, The Strip and Designopolis –
creating an Egyptian destination like no other.
FORTY WEST
MASTER-PLAN KEY
Public Pedestrian Circulation
Residential Pedestrian Circulation
Residential Security Gates
Public Vehicular Circulation
Residents Access Parking
Public Access Parking
Building Drop-off
Service Street
1. Forty West Piazza
2. Forty West North Gardens
3. Boutique Hotel
4. Office building
5. Signature Restaurant
6.Restaurant
7.Boutique
8.Café
9.Boutique
10.Boutique
11. Art Gallery
12.Amphitheatre
13. Piazza Palm Grove
14. Access from parking to Piazza
15. Public parking entrance
16. Residents’ parking entrance
17. Public and residential parking entrance
18. Hotel drop-off
19. Office drop-off
20. Sculpture Garden
21. Jacaranda Piazza
22. Cypress Piazza
23. Orange Piazza
24. Ivy Piazza
Fara
g Me
hwar
WESTOWN
MASTER-PLAN
WESTOWN MAP
Designopolis
Rod
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Ca
Alexa
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Roa
ert
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D
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xan
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A
roCai
BISC
Allegria
& The Allegria
Greg Norman Signature
Golf Course
Forty West
Casa
Bel Air
Beverly Hills
to
Key:
Pedestrian Green Spine
N
0
100
200
300 metres
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Ju
WESTOWN LAND USE SPLIT
Residential 75% Non Residential 25% ad
Ro
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Da
WESTOWN GENERAL INFORMATION
Estimated total investment: EGP 3 billion Project area: 1,223,620 square metres Gross floor area ratio (FAR): 0.65 Projected population: around 9,000 Projected population density: 75 persons/ha Green and public spaces: 34% of project area Projected catchment: 2.5 million population in
radius of 15 km
Number of neighbourhoods: 10
OUR VISION
SODIC is working to make Forty West and the whole of
Westown a reality. SODIC is the developer behind some of
Egypt’s largest and most popular award-winning residential
developments.
We believe that carefully planned, well-maintained
developments can change people’s lives for the better –
and this is what we plan to achieve with Westown and
SODIC West as a whole.
With a formidable track record in urban and residential
development projects, we’ve proven our ability to think up
and deliver imaginative and workable new developments
that meet market and client needs. We have solid working
relationships with great architects, designers and building
experts around the world, so when you buy an apartment
at Forty West, you can be sure that it will not only look
great now, it will stand the test of time.
Be part of
Forty West
Forty West is one of the most exciting residential
developments to come along in the Cairo area for many
years. It brings together the best international art, food
and architecture — and will be a magnet for designconscious Cairenes.
If you would like to know more about living or working
at Forty West, please get in touch. There are several
convenient
ways to contact us:
Call us on 16220 in Egypt
or +20 3857-3939
Visit our websites
www.westowncairo.com/residences
or www.sodic.com
For sales and customer services, please email
[email protected]
For general information and enquiries please email
[email protected]
Or simply drop by one of our SODIC Sales Centres, which
are located at:
Sheikh Zayed: Km. 38 Cairo-Alexandria Desert Road
Zamalek: 3 Abou El-Feda Street
Heliopolis: 46 El-Thawra Street
Master-plans, pictures and other visual materials,
designs, facades, floor plans, heights and number of
floors used are for demonstration purposes only and
may change in accordance with final designs and projects
planning permissions.
WWW.WESTOWNCAIRO.COM/residences