2017 MEDIA KIT
OVERVIEW
Founded in 1868, the BPO Elks is one of the leading fraternal organiza ons in the US with over 780,000
current members and nearly 2,000 local lodges. Who are the Elks? Some current members you might
know include Clint Eastwood, Jim Cramer and Richard Moll. Previous Elks include prominent members
such as General MacArthur, Pa on and Eisenhower and famous poli cians such as John F. Kennedy, Gerald Ford, and Franklin D. Roosevelt, just to name a few. Sports legends like Vince Lombardi, Babe Ruth
and Mickey Mantle were also Elks members. Elks are predominantly older adult males who are business,
civic and community-minded. They are devoted to their families, our country and are ac vely involved in
various charitable programs with a large emphasis on veterans and youth.
The Elks Magazine is the official na onal publica on for the organiza on and is published 10x per year
exclusively for its members with organiza onal news and editorial features on business, health, travel,
finance, Americana and US history. The magazine has 100% paid subscribers (AAM audited) and is mailed
directly to the home. Readers spend an average of 1.5 hours going through every issue. With such a large
audience of engaged and responsive readers who are primarily mature male, the magazine is an extremely
effec ve marke ng tool!
Who is an Elk?
An Elk is someone who is . . .
Loyal
Elks are loyal readers of The Elks Magazine. As the official publication of the BPO Elks, the magazine promotes a sense of community among Elks
members. And members respond by reading the magazine loyally. They fit the publication into their schedules and spend considerable time each
month combing through its contents.
Affluent
Elks’ annual incomes are almost twice that of the average US adult male. Almost one in three readers has an investment portfolio of $400,000
or more. Elks are interested in more information about their personal finances, and they are not planning to leave well enough alone in their
financial lives.
An Active Buyer
Readers lead active social lives, and they buy products frequently. In fact, Elks buy from home more than twice as often as the rest of the nation.
They also take vacations significantly more often than the average American.
Proven Results with Active Buyers.
♦
Elks are highly responsive to ads in The Elks Magazine.
If this is the audience you need to reach, choose The Elks Magazine.
Our readers’ loyalty, affluence, and buying habits will help you reach your goals.
For advertising rates and information, contact:
JWK Media Group • 212 SE 8th Street, Suite 101, Ft. Lauderdale, FL 33316 • Phone: (954) 406-1000 • E-mail: [email protected]
You’re in Good Company
These companies benefit from advertising in The Elks Magazine . . .
Clothing
Haband
Blair
Chilbert & Company
Uniformal Wearhouse
Health
Pfizer
Bristol-Meyers Squibb
MD Hearing Aid
Neutronic Ear
Monroe Hearing
The Prostate Formula
Perma Labs
Eargo
Insurance & Law
MetLife
Humana
Kazan, McClain
Satterley & Greenwood
Electronics
Consumer Cellular
Great Call
TV Ears
VC TV
Home
SunSetter Products
American Standard
Safe Step Tubs
Premier Bathrooms
My Pillow
Acorn Stairlifts
Gardening
Aquacide Co.
Travel
YMT Vacations
Other Products
Rock Auto
Omaha Steaks
Figis Gift Baskets
Harbor Freight Tools
Car Cane
FirstStreet
Emblematics
Kardwell International
Dorrance Books
Mountain Edge Pet Frames
Collectibles
The Bradford Exchange
US Money Reserve
Gov Mint
Littleton Coin Co.
Jewelry
Stauer
Danbury Mint
Elks have income that they use to take care of themselves and enjoy life.
♦
The Elks Magazine is the perfect vehicle for advertising your products or services.
For advertising rates and information, contact:
JWK Media Group • 212 SE 8th Street, Suite 101, Ft. Lauderdale, FL 33316 • Phone: (954) 406-1000 • E-mail: [email protected]
Who are The Elks Magazine Readers?
Elks are . . .
“Our clients obtain solid advertising leads
and experience continuous growth through
The Elks Magazine.”
85% ......... Men
74% ......... Married
68 yrs. ...... Average Age
43% ......... Military Veteran
36% ......... Employed
61% ......... Retired
Julie Cohn, Media Buyer
Benedict Advertising
Almost twice as wealthy as the average American . . .
Average Income: $95,800.
The average income for US adult males is $53,196. Elks earn 80% more. They have significant disposable income.
White Collar . . .
26.6% are CEOs, Presidents, Owners or Partners, 44% higher than average for US adult male population.
Profession
% Elks
% US Average
% Above Average
Management ....................................... 31.9 ..................... 14.3 ......................... 123
Business & Finance ............................... 7.4 ....................... 3.0 ......................... 147
Legal .................................................... 4.3 ....................... 0.9 ......................... 378
Education, Training, Library .................... 4.3 ....................... 3.5 ........................... 23
Educated . . .
15.6% hold post graduate degrees, 51.4% higher than average for US adult males.
Home Owners . . .
92% of Elks own their primary residence, compared to only 67.4% average for US adult males.
Source: Mediamark Research, Inc. (MRI), 2016.
Readers of The Elks Magazine do not watch life go by.
♦
They are active and contribute to their communities and to society at large.
For advertising rates and information, contact:
JWK Media Group • 212 SE 8th Street, Suite 101, Ft. Lauderdale, FL 33316 • Phone: (954) 406-1000 • E-mail: [email protected]
Elks Travel Habits
Readers of The Elks Magazine are people you want to reach, because . . .
79.9% stayed in a hotel in the last 12 months
On average, only 38.7% of US adult males stayed in a hotel in the last year. Elks are more than twice as likely to travel and stay in hotels, making
The Elks Magazine a better buy than general interest media, like newspapers.
83.9% took multi-day trips in the continental US in the last 12 months
On average, only 51.3% of US adult males traveled in the US last year. Elks are 63% more likely to travel than the average American, giving you a
higher percentage of viable distribution than you get with general interest media.
21.4% rented a car in the US in the last 12 months
Only 8.9% of adult males in the US rented a car in the last 12 months. 140% more Elks rented cars . . . more than twice as many as the average
American male. The Elks Magazine gives you more useful reach than general interest television and general interest print media. More useful reach
equals better sales results.
41.7% travel outside the continental US
41.7% took a foreign trip in the last 3 years; almost 20% plan to take a foreign trip in the next 12 months.
Only 23.3% of US adult males travel to foreign countries. Elks are 79% more likely than the rest of the US population to travel outside the continental
US and three and a half times more likely (236%) to take a cruise than the average US adult male.
Source: Mediamark Research, Inc. (MRI), 2016.
Readers of The Elks Magazine want more travel information. And 98.4% want to travel more and to multiple
locations. They are most interested in visiting:
75.6%–Continental US; 68.4%–Alaska; 60.0%–Europe; 59.7%–Hawaii; 52.8%–Australia/New Zealand; 55.6%–Caribbean; 51.3%–Canada.
They are interested in and searching for more information about where to go in the US and the world. Help them choose your destination.
Elks travel . . . a lot.
♦
They use every mode of transportation and travel to all four corners of the country and the globe.
For advertising rates and information, contact:
JWK Media Group • 212 SE 8th Street, Suite 101, Ft. Lauderdale, FL 33316 • Phone: (954) 406-1000 • E-mail: [email protected]
Health
Readers of The Elks Magazine want more health and healthcare information.
Elks have health concerns and want to know how to stay healthy. You can provide needed information to them.
Elks have or have had these ailments in the last 12 months:
Health Conditions
% Elks % US Average % Above Average
Health Conditions
% Elks % US Average % Above Average
High Cholesterol ................ 38.5 .......... 12.3 .................. 213
Diabetes ........................... 16.9 ............ 8.1 .................. 109
Hypertension
(High Blood Pressure) ..... 42.2 .......... 15.5 .................. 172
Sinus Congestion/Headache 15.6 ............ 7.6 .................. 105
Backaches ........................ 37.5 .......... 17.4 .................. 116
Muscle Aches/Pain ............. 13.9 ............ 3.3 .................. 321
Arthritis/Rheumatism ......... 17.6 ............ 3.7 .................. 376
Allergy/Hay Fever ............... 30.1 .......... 11.1 .................. 171
Heartburn/Acid Reflux ........ 30.7 .......... 10.7 .................. 187
Hearing Loss ..................... 21.6 ............ 3.5 .................. 517
Prostate Problems .............. 15.6 ............ 3.2 .................. 388
Constipation ..................... 12.8 ............ 4.1 .................. 212
Athlete’s Foot ...................... 8.1 ............ 4.6 .................... 76
Hair Loss .......................... 10.1 ............ 2.5 .................. 304
Eczema/Skin Itch/Rash ......... 6.4 ............ 3.0 .................. 113
Overactive Bladder ............... 6.4 ............ 1.3 .................. 392
Asthma .............................. 6.4 ............ 3.4 .................... 88
60.9% of Elks own a blood glucose and/or high blood pressure monitor
Only 42.2% of Elks have high blood pressure, yet more than half own equipment to monitor themselves. Elks are vibrant and concerned with their
health.
376% more Elks own hearing aids than average. 350% more Elks than average purchased hearing aids in the last 12 months.
Elks wear and buy more hearing aids than average.
Source: Mediamark Research, Inc. (MRI), 2016.
Elks have more health concerns than the average American.
♦
They treat their ailments more than average, and they want to know more about them.
Elks are prime candidates for your products.
For advertising rates and information, contact:
JWK Media Group • 212 SE 8th Street, Suite 101, Ft. Lauderdale, FL 33316 • Phone: (954) 406-1000 • E-mail: [email protected]
Investments/Insurance
Readers of The Elks Magazine are financially savvy . . .
Elks carry more insurance than the average American
Insurance Carried
% Elks Own
% US Average
% Above Average
Homeowner’s / Personal Property ............................ 96.0 ....................... 49.4 ...................... 94
Medical / Hospital / Accident .................................. 90.4 ....................... 71.0 ...................... 27
Life ...................................................................... 67.5 ....................... 46.0 ...................... 47
None of these .......................................................... 1.3
“The Elks Magazine
reaches a very
responsive audience
for all our clients.”
Rita Vaccaro, Executive VP
DK & Assoc. Advertising Agency
Elks invest considerably more than the average American
Investments Owned
% Elks Own
% US Average
% Above Average
Mutual Funds ........................................................ 54.3 ......................... 9.6 .................... 466
Stocks .................................................................. 46.0 ......................... 8.5 .................... 441
Money Market Funds .............................................. 40.8 ........................ 4.6 .................... 787
CDs ..................................................................... 24.2 ......................... 3.6 .................... 572
US Government Bonds ........................................... 20.4 ......................... 5.7 .................... 258
Corporate Bonds .................................................... 11.8 ......................... 0.8 ................. 1,375
Other (e.g., commodities, options) ........................... 15.9 ......................... 8.0 ...................... 99
Investments are important to 83% of Elks, making them excellent customers for financial vehicles.
Elks have impressive portfolio values
The average Elk’s investment portfolio is valued at $416,800. The average US male’s portfolio is valued at only $117,900.
14.2% have portfolios of $250,000 - $500,000, 18.8% have portfolios of $500,000 - $1 million, and 9.6% have portfolios over $1 million.
When do Elks plan to retire?
Number of Years
% Elks
Number of Years
% Elks
1 - 2 years ........................................ 10.0
6 - 10 years ...................................... 31.0
3 - 5 years ........................................ 15.2
11 - 15 years .................................... 13.0
On average, nonretired Elks have 9.2 years to invest before retiring.
Number of Years
% Elks
16 - 19 years ...................................... 5.0
20 years or more ................................. 9.0
Source: Mediamark Research, Inc. (MRI), 2016.
Elks are significantly wealthier than average.
♦
Elks are highly interested in and searching for ways to manage their personal finances.
They invest and protect themselves. Do they know about your company?
For advertising rates and information, contact:
JWK Media Group • 212 SE 8th Street, Suite 101, Ft. Lauderdale, FL 33316 • Phone: (954) 406-1000 • E-mail: [email protected]
Hobbies & Activities
Readers of The Elks Magazine are interested in information about leisure activities.
Elks are involved in many hobbies and activities. You can provide them with ideas and products to help them enjoy them more.
Elks participate in these activities . . .
Activity
% Elks % US Average % Above Average
Walking ......................... 65.8 ........... 21.8 ................. 202
Gardening ...................... 39.6 ........... 32.4 ................... 22
Golf1 ............................. 33.9 ........... 13.1 ................. 159
Fishing2 ......................... 34.5 ........... 18.8 ................... 84
Activity
% Elks % US Average % Above Average
Motorcycling .................. 10.9 ............. 4.2 ................. 160
Whitewater Rafting ........... 3.5 ............. 1.1 ................. 218
Camping ........................ 24.3 ........... 14.3 ................... 70
RV Travel3 ...................... 10.8 ............. 2.0 ................. 440
1
Five times more Elks purchased golf equipment in the last 12 months than the average for US adult males.
Twice as many Elks purchased fishing equipment in the last 12 months as the average for US adult males.
3
Four times as many Elks traveled by RV in the last 12 months as the average for US adult males.
2
Equipment Elks own . . .
Equipment
% Elks % US Average % Above Average
Binoculars ..................... 57.2 ........... 23.8 ................. 140
Fishing .......................... 52.6 ........... 31.0 ................... 70
Golf .............................. 52.0 ........... 21.4 ................. 143
Equipment
% Elks % US Average % Above Average
Treadmill ....................... 26.3 ............. 9.3 ................. 183
Bowling Balls ................. 19.7 ............. 8.6 ................. 129
Computers ..................... 92.3 ........... 84.5 ..................... 9
Elks enjoy leisure activities and are active buyers of sports and leisure equipment and supplies.
Cars Elks drive . . .
Type of Car
% Elks Own or Lease
% U.S. Average
% Above Average
Sedan/Hard Top/4 Door ................... 56.8 .......................... 51.8 ......................... 10
Sports Utility Vehicle ....................... 48.8 .......................... 42.1 ......................... 16
Van/Mini-Van .................................. 13.2 .......................... 12.9 ........................... 2
Truck ............................................. 46.2 .......................... 33.3 ......................... 39
Convertible .................................... 13.5 ............................ 4.3 ....................... 214
“The Elks Magazine
readers respond well to
direct mail offers.”
Christine Silvestri
Fairview Advertising
98.4% of Elks own or lease a vehicle compared to only 87.8% of the the US adult male population.
Source: Mediamark Research, Inc. (MRI), 2016.
Elks participate in life.
♦
From expensive hobbies (golf, RVs) to working out to less-strenuous pastimes (walking, fishing),
Elks spend their time actively doing things, not watching life go by. Are they doing them with your products?
For advertising rates and information, contact:
JWK Media Group • 212 SE 8th Street, Suite 101, Ft. Lauderdale, FL 33316 • Phone: (954) 406-1000 • E-mail: [email protected]
How Important is The Elks Magazine to Readers?
Regular readers of the magazine are ideal prospects.
On average, our readers have been reading The Elks Magazine regularly for 16.3 years. The Elks Magazine is an important part of their lives.
Years of Readership
Age
No. Years
18-64 .................... 11.3
65+ ...................... 18.5
Readers of The Elks Magazine are loyal. They look forward to and read the magazine regularly, issue after issue. Many decisions to act on
advertising take time to cultivate. The more your ad is seen, the higher your response rate. The Elks Magazine gives you the perfect environment
for creating a desire for your product.
Avid readers are key to your success.
62.4% read all of the last four issues.
On average, they read 3.2 issues out of the last four issues.
Elks spend 30.9 minutes on average reading their magazine, and almost half (40.1%) spend more than a half hour reading each issue.
Busy or not, Elks make sure to read their magazine.
Other readers create expanded exposure for your ad.
47.7% of our issues are read by more than one person. Of those, 39.7% are women.
There are 1.6 readers per copy, so reach is more than half again of circulation.
Readers buy products by mail, telephone, and Internet.
83% of readers have purchased products from home. Every purchase method receives a statistically significant higher response than the US average
response.
Purchase Method
% Elks
% US Average
% Above Average
Telephone, Mail ........... 50.5 ............... 21.0 ...................... 140
Internet ...................... 70.2 ............... 49.1 ........................ 43
83% of Elks order by mail, telephone, or Internet, almost half again the national average (56.3%).
(Multiple responses add up to more than 100%.)
Source: Mediamark Research, Inc. (MRI), 2016.
Readers of The Elks Magazine are active and financially secure.
♦
They take care of themselves and others.
They respect their relationships and respond to those who connect with them.
Advertisers reap the rewards.
For advertising rates and information, contact:
JWK Media Group • 212 SE 8th Street, Suite 101, Ft. Lauderdale, FL 33316 • Phone: (954) 406-1000 • E-mail: [email protected]
Rates & Closing Schedules
General Advertising – Display Ads
1x
Four-Color
Two-page spread ........ $43,200
Full page .......... 24,000
Two-thirds page .......... 19,200
Half page .......... 15,600
One-third page ............ 9,600
5x
10x
......... $39,600
........... 22,000
........... 17,600
........... 14,300
............. 8,800
......... $36,000
........... 20,000
........... 16,100
........... 13,000
............. 8,000
Two-Color
Full page ........ $21,600
Two-thirds page .......... 17,300
Half page .......... 14,000
One-third page ............ 8,600
......... $19,800
........... 15,800
........... 12,900
............. 7,900
......... $18,000
........... 14,400
........... 11,700
............. 7,200
Black & White
Full page ........ $19,800
Two-thirds page .......... 15,800
Half page .......... 12,900
One-third page ............ 7,900
......... $18,200
........... 14,500
........... 11,800
............. 7,300
......... $16,500
........... 13,200
........... 10,700
............. 6,600
Payment Terms and Discounts
New advertisers must pay with order for the
first three insertions. Payment is due from established advertisers by the 30th of the publication month. A 15% discount is allowed on
the gross amount only if space is purchased
by a bona fide agency.
Additional advertising terms on reverse side.
Premium Positions (4-C)
Back cover ........................................................ $33,600
Inside front cover .......................................................... 32,400
Page facing IFC .......................................................... 31,900
Inside front cover spread .......................................................... 59,100
Inside back cover .......................................................... 32,400
Other premium positions ............................................. Rates on request
Deadlines
Issue
Feb ’17
Mar ......
Apr ......
May .....
Jun ......
Space
Material
BRCs
12/09/16 ..... 12/15/16 .... 01/02/17
01/10/17 ..... 01/16/17 .... 02/06/17
02/10/17 ..... 02/15/17 .... 03/06/17
03/10/17 ..... 03/15/17 .... 04/03/17
04/10/17 ..... 04/14/17 .... 05/01/17
....
....
....
....
....
Onsale
01/26/17
02/23/17
03/30/17
04/27/17
05/25/17
Issue
Jul/Aug .
Sep ......
Oct ......
Nov ......
Dec/Jan
Feb ’18
Space
Material
BRCs
05/10/17 ..... 05/15/17 .... 06/05/17
07/10/17 ..... 07/14/17 .... 08/07/17
08/10/17 ..... 08/15/17 .... 09/05/17
09/11/17 ..... 09/15/17 .... 10/02/17
10/10/17 ..... 10/16/17 .... 11/06/17
12/11/17 ..... 12/15/17 .... 01/01/18
....
....
....
....
....
....
Onsale
06/29/17
08/31/17
09/28/17
10/26/17
11/29/17
01/26/18
Maximize Sales. Plan Repeated Exposure.
♦
For advertising rates and information, contact:
JWK Media Group • 212 SE 8th Street, Suite 101, Ft. Lauderdale, FL 33316 • Phone: (954) 406-1000 • E-mail: [email protected]
Advertising Policies and Provisions
• All advertising rates are subject to change without notice. Further rate protection exists only if a
contract for multiple insertions has been signed prior to the rate change.
• The submission of a signed insertion order is construed to be an acceptance of the rates, policies,
and provisions under which advertising is sold at the time.
• Contracts and insertion orders must specify a definite schedule of insertions, issues, sizes of space,
and rates.
• Failure to make an insertion order correspond in price, or in any other way, with the rates, terms, and
provisions in effect at the time is regarded as a clerical error and publication is carried out and
charged for based on current rates without further notice.
• No deduction for an error in a key number is allowed.
• Cancellations or space alterations will be accepted only if received before the space closing date. If
acceptable materials are not received by the materials due date, the magazine reserves the right to
repeat the last advertisement run, or to charge for the space reserved if no advertisement is available.
• Frequency discounts are earned by running five or more insertions within a twelve-month period.
Frequency rates are not earned unless a contract stipulating the frequency rate is signed prior to the
first insertion. Ad insertions ordered at a frequency rate that is not earned within the twelve-month
period will be short-rated, and the advertiser will be billed the difference between the contracted
frequency rate and the rate for the frequency actually used.
• Advertisers and their agencies assume all responsibility for the content of advertisements placed and
printed and are liable for any and all claims arising therefrom against the publisher.
• Advertisements that resemble editorial matter will be marked “Advertisement” by the publisher. In
some instances, the advertiser or agency may be required to reformat or redesign advertisements
that too closely resemble editorial matter.
• The magazine does not accept advertisements for liquor, alcohol, firearms, sex-related products, or
political or religious messages.
• All advertising copy and illustrations are subject to the publisher’s approval prior to the execution of
an order. Regardless of whether the publisher has previously accepted an insertion order or advertisement, the publisher reserves the right to refuse any advertisement submitted which in the
publisher’s opinion does not conform to the standards of the magazine. The publisher shall not be
held liable for damages if an advertisement is refused for any reason.
• Conditions, printed or written, appearing in an insertion order or other instructions which conflict
with the publisher’s policies and provisions will not be binding on the publisher.
Mechanical Specifications
Trim Size
8" (width) x 10.5" (height)
Binding
Saddle stitched
Make sure all type and copy you do not want cut off is placed
within the non-bleed (live image area) specifications.
Ad Size
Bleed
Non-Bleed (Live Image Area)
Width x Height
Width x Height
2-Page Spread, bleed all sides ................................... 16.25" x 10.75" ............................ 14.25" x 9.75"
2-Page Spread, bleed across gutter only ..................... 14.50" x
9.75" ............................ 14.25" x 9.75"
1 Page ...................................................................... 8.25" x 10.75" ............................ 7.125" x 9.75"
2/3 Page - Vertical (2 columns) ...................................................................................... 4.6875" x 9.75"
1/2 Page - Horizontal ...................................................................................................... 7.125" x 4.875"
1/3 Page - Square (2 columns) ....................................................................................... 4.6875" x 4.875"
1/3 Page - Vertical (1 column) ........................................................................................... 2.25" x 9.75"
1/6 Page .......................................................................................................................... 2.25" x 4.875"
The Elks Magazine is printed via the computer-to-plate, heat-set Web offset process. Digital formats are required.
Media Accepted
• Mac/PC Formatted Options: Send via CD-ROM, DVD, flash media, or electronically via FTP site.
Desktop Element Formats
• High resolution PDFs.
Media Labeling Requirements
• Agency name, contact name, phone number, ad number and name, vendor contact, return address, and list of contents.
Proofs
Content & Position Proofs
• Supply 2 final SWOP standard color proofs for each 4/color advertisement.
• Supply 2 final black and white laser print outs at actual size (100%) with no corrections noted. If possible, output the laser with registration
marks.
Off-Press Proof Cover Sheet
• The off-press proof should be accompanied by a cover sheet or equivalent (e.g., label) stating the proofing product or system used, name,
address, contact person of the prepress service supplier, and information relating to conformance to the manufacturer's Application Data
Sheet.
Contract Proof Options
• Proofs are subject to annual SWOP certification. Visit www.swop.org/certification for a complete up-to-date listing of SWOP approved color
proofs.
Control Bar
• All off-press proofs should include a color bar. This color bar should be at 133-line screen on all halftone proofs - analog or digital. All color
bars should include a solid and 25%, 50%, and 75% tints of each process color; solid overprints and at least one gray balance patch (cyan
=50%, magenta & yellow=39%). Two-color overprints at 25%, 50%, and 75% are also recommended. This color bar could take the form
of a manufacturer's color control guide, a GCA/GATF Proof Comparator, or a GATF/SWOP Proofing Bar or their digital equivalents. An exposure
control element may also be included where appropriate.
Additional specifications on reverse side.
Mechanical Specifications
Miscellaneous Desktop Instructions
• Build pages to trim size and extend bleed beyond page edge.
• Do not stylize fonts from layout application such as making the type bold or italic. While the appearance of the font will look good on the
screen, the unstylized font will be what is printed.
• All elements must be at 100% size. Scale images outside the page layout program.
• Rotation and cropping of images in layout program should be avoided.
• If any solid black type or solid black type boxes need to be knocked out of a background, a separate color should be created in the
applications color palette with the following tint values assigned to it: 100% black, 25% cyan, 25% magenta, 25% yellow.
• All PDFs must be in CYMK mode for 4/c ads.
• All images must be in Grayscale mode for B&W ads.
• All colors in the page layout program should be changed to CYMK. Spot colors should be turned off except when a spot color is required.
• Four-color solids should not exceed SWOP density of 300%.
Delivery of Ad Files / Proofs
• Ship digital files on CD or DVD to:
Advertising Department, The Elks Magazine, 425 W. Diversey Parkway, Chicago, IL 60614
Phone: 773-755-4902 Fax: 773-755-4792 E-mail: [email protected]
FTP Site Instructions
• Send E-mail request to [email protected] for instructions on sending files to our FTP site.
For More Information
• Please contact: Bris Hernandez, Phone number: 773-755-4902.
For advertising rates and information, contact:
JWK Media Group • 212 SE 8th Street, Suite 101, Ft. Lauderdale, FL 33316 • Phone: (954) 406-1000 • E-mail: [email protected]