JOIN US AT
THE CROSSROADS
OF RADIOLOGY
WASHINGTON, DC
2017 Exhibitor Prospectus
May 21–25, 2017
Marriott Wardman Park Hotel
Washington, DC
®
OVERVIEW
CONNECT WITH THOUSANDS OF IMAGING LEADERS AT
THE CROSSROADS OF RADIOLOGY
®
Showcase your brand to radiology’s most prominent decision makers at ACR 2017,
the annual meeting of the American College of Radiology (ACR), joining all ACR
members and colleagues in one convenient, accessible setting. This industry-wide
event brings together current and future radiology leaders for a robust exchange of
ideas, knowledge building and networking that will shape the future of the profession.
DON’T MISS THIS UNIQUE OPPORTUNITY TO REACH YOUR CUSTOMERS
Showcase the best of the radiology industry
Gain access to thousands of influential radiologists and decision makers from private practice
and academia — all eager to engage the latest imaging technology.
Generate meaningful sales leads that result in
long-lasting partnerships
The flexible program structure at ACR 2017 will allow ample opportunity to demonstrate
products and meet one-on-one with radiology leaders with buying power.
Build brand recognition
Select from multiple advertising and sponsorship opportunities to reach
new customers and cultivate relationships with existing customers.
ACR 2016 Attendees by the Numbers
Enjoy a premier experience in the heart of the
nation’s capital
The Marriott Wardman Park Hotel provides a dramatic backdrop for
your meeting experience, offering comfortable guest rooms and suites,
full amenities, and close proximity to Washington’s best dining and
entertainment. The inviting Exhibit Hall presents a comfortable and
flexible space for exhibits, product demonstrations and meetings. Daily
refreshment breaks stationed in the Exhibit Hall will drive steady
attendee traffic.
WHO WILL ATTEND?
Your potential customers will include diagnostic and interventional
radiologists, radiation oncologists, medical physicists, nuclear medicine
physicians, practice managers and hospital administrators.
Book early to reserve your space and take advantage of this extraordinary networking opportunity.
acr.org/acr2017exhibitors • [email protected]
Page 2
INDUSTRY PARTNERS AT ACR 2017
EXHIBIT OPTIONS AND RATES
EXHIBITOR RULES AND REGULATIONS
Standard booth:
Eligibility to Exhibit
The minimum exhibit space is 10’ x 10’ and can be rented in multiples
(10’ x 20’ and 20’ x 20’). ACR will provide the side and back drape and a
standard booth sign measuring 7” x 44” (maximum booth height is 10’).
The exhibits are an integral part of the ACR 2017 Annual Meeting.
Products and services to be exhibited must be related to the conduct of
radiology and its practice unless otherwise noted. ACR reserves the right
to accept or reject, at its sole discretion, any application to exhibit and
to determine the eligibility of any proposed exhibit.
EXHIBITOR SCHEDULE
Times and events are subject to change.
Agreement to Terms, Conditions and Rules
6:00 – 9:00 a.m.
Exhibitor Move-In
9:30 a.m. – 1:30 p.m.
Show Hours
The exhibitor agrees to observe and abide by the Terms, Conditions, and
Rules set forth hereafter and by such additional Terms, Conditions, and
Rules made by the ACR for the efficient or safe operations of ACR 2017
Exhibition (show), including, but not limited to, those contained in the
printed and online Exhibitor Information, the Exhibitor Service Kit, and
any correspondence from ACR or its agent(s). The exhibiting company
will be held responsible for the activities of its employees and any agents
appointed on its behalf. It is the responsibility of the exhibiting company
to disseminate the rules and regulations among its staff and affiliates.
3:30 – 4:30 p.m.
Break
5:00 – 6:00 p.m.
Opening Reception
Restrictions on Exhibit Space Use
Sunday, May 21
2:00 – 6:00 p.m.
Registration
6:00 – 10:00 p.m.
Exhibitor Move-In
Monday, May 22
Tuesday, May 23
7:00 – 8:30 a.m.
Continental breakfast in
exhibit hall for all attendees
9:30 a.m. – 1:30 p.m.
Show Hours
3:30 – 4:30 p.m.
Break
4:00 – 10:00 p.m.
Exhibitor Move-Out
EXHIBIT RATES
(Prices based on booth location)
$3,700
Booth #s 118–119, 218–220
$3,850
Booth #s 108–110, 112–116, 208–209, 212–215,
221, 308, 318, 320–321, 409, 419, 420–421,
508–509, 512–515, 518–521, 620
$4,000
Booth #s 105–106, 203–205, 302–305, 309, 312,
314, 319, 402–405, 408, 413, 415, 418, 502–505,
604, 608
acr.org/acr2017exhibitors • [email protected]
Exhibitors may not assign, sublet, or apportion to others the whole or
any part of the space allocated, and may not display goods or services
other than those manufactured or regularly distributed by them and
previously approved by ACR. The placement of booth materials and
furnishings may not create a visual obstruction to the neighboring
exhibitor. Solicitations or demonstrations by exhibitors must be confined
within the boundaries of their booths. No person, firm, or organization
not having contracted with ACR for space in the Exhibit Hall will be
permitted to display or demonstrate any products, processes, or services,
or solicit orders or distribute advertising materials at the meeting. Any
infringement of these regulations will result in the prompt removal of
the offending person from the conference. Due to the layout of the
hotel, storage space is not available for display materials and/or show
merchandise. At the conclusion of the set-up operation, all related
equipment, crates, trash, etc., must be removed from the premises at least
two hours before the start of the exhibit show.
The exhibitor will not be permitted to store packing crates and boxes
in the booth or the exhibit areas during the exhibit show hours. If
there are unsightly boxes/freight and/or storage behind booths, Exhibit
Management will instruct Brede Decorating Services to remove boxes/
freight and store them elsewhere at the exhibitor’s expense.
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FLOOR PLAN AT ACR 2017
- $4,000
- $3,850
- $3,700
- Column
acr.org/acr2017exhibitors • [email protected]
Booth 106–118 will be set up last on
Sunday afternoon and will be torn down
first on Tuesday due to the proximity to
the loading dock.
A second entrance has been added off
the Washington Rooms.
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IMPORTANT DATES & DEADLINES
October 4, 2016
• Exhibitor & Sponsorship sales open
November 21, 2016
• Last day for full refund of reduced or cancelled exhibits
Before March 31, 2017
• 50% of exhibitor fee(s) due to reserve space
• 50% refund of reduced or cancelled exhibits
January 2017
• Online Service Kit available
• Exhibitor registration opens
March 1, 2017
• Product Theater information due
After March 31, 2017
• Full payment due for exhibits
April 3, 2017
• Last day for refunds
• Deadline for company description/logo submissions
• Deadline for tote bag insert for ACR review
April 6, 2017
• Certificate of Insurance for EAC due (if applicable)
April 24, 2017
• Exhibitor housing reservations due for Washington Marriott Wardman Park
April 28, 2017
• All exhibitor balances and attendee bag inserts due
• Deadline for exhibitor staff registration
May 1, 2017
• Deadline for graphics for mobile app
May 21 & 22, 2017
• Registration and exhibitor move-in
May 22 & 23, 2017
• ACR 2017 Exhibit Hall Open
May 23, 2017
• Exhibitor move-out
“
From direct access to physicians who are decision makers to
establishing new solid sales leads, the ACR 2016 Crossroads
of Radiology® meeting was a success for us. The exhibit hall
provided easy access and good exposure to new clients. We
had ample opportunities to have meaningful conversations
with prospective clients and establish new relationships that
have already paid off for us.
— Chris Rosa, Director of Marketing,
Healthcare Administrative Partners
acr.org/acr2017exhibitors • [email protected]
Visit
acr.org/acr2017exhibitors
Contact:
Pam Plater
Director, Meeting Services
[email protected] • 703.648.8967
Anne Hummer
Senior Director, ACR Corporate Relations
[email protected] • 703.476.7655
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ACR 2017 EXHIBIT AND PROMOTIONAL OPPORTUNITIES
Note: Below is a partial listing of promotional opportunities. These opportunities are available only to exhibitors.
GATHERINGS, SPECIAL PROMOTIONS AND SOCIAL EVENTS
PRICE
Product Theatre
Showcase your products to decision makers and boost your
brand. Whether introducing a new product or demonstrating
advancements to an existing one, the product theatre provides
ample opportunity for meaningful conversation and engagement
with attendees. Two 90-minute sessions are available on a
first-come, first-served basis.
$5,000 per session (2 available)
Price includes lunch
Meeting Bag
Inserts
Call attention to your brand and boost your marketing efforts by
placing branded items in the ACR 2017 meeting bags. All materials
must be approved by ACR prior to submission and submitted for
review by April 1, 2017 (limit of 5 items). Printed items must be
received by April 28, 2017, to guarantee insertion.
$800 Room Keys
Feature your message and logo on attendee room keys, a fun way
to promote your brand and welcome attendees to ACR 2017. Every
time they open their room door, your logo will remind them to stop
by your booth.
$7,000 Sponsor must work directly
with hotel key vendor to ensure
accuracy of message
Refreshment
Breaks in
Exhibit Hall
Be a featured sponsor for morning coffee and afternoon breaks.
Draw attention and interest to your company by having a break set
up near your booth (2 morning and 2 afternoon breaks available).
$5,000 per break (4 available) or
$18,000 for all 4 breaks
Cappuccino/
Espresso Cart
This caffeine delight, conveniently located in the high-traffic area,
will keep attendees alert and bring your company to mind as they
sip and enjoy. Includes signage.
$2,500 per day (2 full days available)
Opening Day
Reception
(See Gold sponsorship on page 7)
DIGITAL
per item (production of items
not included)
PRICE
Mobile App
Be a premier sponsor of the ACR 2017 meeting app. Your company
name will appear prominently as attendees navigate the app
before and during the meeting. Each time an attendee logs in,
your company name and website link will be displayed.
$3,500 per day or
$20,000 for a single sponsor
All copy for ACR 2017 app due to ACR:
April 6, 2017
Charging Stations
With Kiosk
Provide attendees with the charge they need to stay connected.
Your logo will be prominently displayed on charging stations
located throughout the meeting space.
$1,500 per station (4 available) or
$5,000 for all 4 stations
Daily ACR Bulletin
e-Blast
This daily email blast to attendees and exhibitors will highlight
key meeting events and top stories of the day. Your ad will remind
attendees of your products and services. Bundle this opportunity
with a mobile app ad and you will get twice the coverage.
$1,500 per e-blast (5 available)
$5,000 bundle with mobile app to get ads
everyday on the daily email blast as
well as the mobile app
Email and Mailing
List
Receive a pre- or post-meeting boost for your brand by sending an
Complimentary to all exhibitors
email or postcard to ACR 2017 attendees. You decide the timing of
your message and we provide the email and/or mailing list. All email
and postcard content must be approved by the ACR and received by
April 3, 2017.
acr.org/acr2017exhibitors • [email protected]
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ACR 2017 EXHIBIT AND PROMOTIONAL OPPORTUNITIES
Note: Below is a partial listing of promotional opportunities. These opportunities are available only to exhibitors.
PRINT OPPORTUNITIES
PRICE
Program Guide
$5,000 for 1 premium full-page placement
(back cover, inside front cover or
inside back cover) plus 1 ad on the
mobile app on peak volume day
$2,500 full page
$1,200 half page
All copy due to ACR April 6, 2017
All attendees receive this comprehensive meeting guide at
registration and refer to it daily for important information on
sessions, exhibitors, hotels and event schedules.
Industry Partners at ACR 2017
The ACR works closely with our industry partners to promote innovation and excellence in imaging. We value the contributions that industry consistently
makes to ensure that the radiology profession continues to grow and improve. All sponsors will be recognized in signage at ACR 2017. Consider a sponsorship
to have maximum impact with attendees.
ACR’S INDUSTRY PARTNERS — ACR 2017
GOLD ($50,000)
• 10’ X 20’ exhibit space
• Sponsorship of Opening Cocktail Reception (2,000 in attendance)
• Recognition at Continental Breakfast
• 8 exhibitor passes
• 4 full registration passes. Includes a photo opportunity with your staff and the Keynote Speaker
• Special sponsor ribbon
• Sponsorship signage located at Exhibit Hall entrance and ACR Services area
• Company logo on ACR 2017 sponsors page of acr.org meeting website
• Two-time use of ACR 2017 attendee list (pre- and post-meeting)
• Full-page color ad in the meeting program
SILVER ($25,000)
• 10’ X 20’ exhibit space
• Recognition at Continental Breakfast
• 6 exhibitor passes
• 2 full registration passes
• Special sponsor ribbon
• Sponsorship signage at meeting in high-traffic areas
• Company logo on ACR 2017 sponsors page of acr.org meeting website
• 1-time use of ACR 2017 attendee list
• Full-page color ad in the meeting program and daily ad on mobile app
BRONZE ($15,000)
• 10’ X 10’ exhibit space
• Recognition at Continental Breakfast
• 4 exhibitor passes and 1 full registration pass
• Company logo on ACR 2017 sponsors page of acr.org meeting website
• Sponsorship signage at the meeting
• Special sponsor ribbon
• 1-time use of ACR 2017 post-meeting list
• Full-page color ad in the meeting program and one ad on the mobile app
acr.org/acr2017exhibitors • [email protected]
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