We Do That? Part Two: The Fourth Dimension In this second installment of our four-part “We Do That?” series, we meet Stantec experts working in the fourth dimension—time. These canny chronologists peer into the past, the present, and the future to uncover the information that our clients seek. Finding new ways to better serve our clients is all part of our account management strategy. Words: Lewis Kelly Design: Holly Wickland Things That Were California’s bullet train, scheduled for completion sometime in the 2020s, will zip around the state at over 200 miles per hour (320 kilometres per hour), faster than any existing rail network in North America. But this future-facing project will proceed only if Stantec can help the state’s rail authority properly record California’s history. The California High-Speed Rail Authority must comply with the National Historic Preservation Act, which mandates that those undertaking infrastructure projects document and conserve cultural resources affected by their projects. And “cultural resources” could refer to anything—from the profound to the prosaic—created by humans more than 50 years ago. As an archeologist, Michelle focuses on buried materials. But cultural artifacts located above the surface fall within the purview of architectural historians like Sandra DeChard (Glen Allen, Virginia). Using techniques similar to those used by Michelle, Sandra advises clients whether a log cabin or a craftsman bungalow is eligible for listing in the National Register of Historic Places. To determine a building’s age (age, as well as rarity, is a major component of historic significance), Sandra might refer to property deeds and tax records. Most of the time, however, a simple photograph of the property does the trick. “Houses exhibit trends just as clothes do,” she explains. She adds that windows often give away a building’s age. “You can look at clothing and know whether it’s from the 1940s or the 1980s. Same thing with windows.” Demand for Michelle’s and Sandra’s services from groups across Stantec keeps them busy. Michelle is involved in projects in Oregon, Washington, Idaho, Nevada, California, and both Dakotas, while Sandra’s work has taken her to Virginia, Georgia, Pennsylvania, Maryland, and North Carolina. “Once US folks discovered our staff, they really started tapping into us,” Michelle says. “We often have to record beer cans from the 1950s on job sites,” says Cultural Resources lead, Michelle Cross (Rancho Cordova, California). “Condensed milk cans too.” Michelle and her peers determine an object’s historical significance by asking four questions: 1) Is the object the work of a master in design? 2) Is it of rare type, period, or construction? 3) Is it associated with a unique historical event? 4) Can it teach us something new? If the answer to any of these questions is yes, the object qualifies as a cultural resource. 16 Michelle Cross Sandra DeChard Cultural Resources Lead Rancho Cordova, California Architectural Historian Glen Allen, Virginia Things That Are Lake Banook, in Halifax, Nova Scotia, is one of Canada’s most prestigious canoeing and kayaking venues and home to some charming lakefront residences. It’s also home to some fastgrowing and noxious underwater weeds. When these weeds aren’t getting tangled with racing kayak paddles, they’re washing up on manicured lawns in notably uncharming and stinky piles. For years, the municipality has been waging a campaign against them. But figuring out where exactly these weeds are growing is as much work as actually removing them. What can Halifax do? Marc Skinner Heather Ward Senior Scientist Dartmouth, Nova Scotia GIS Coordinator St. John's Newfoundland and Labrador The City of Halifax calls senior scientist Marc Skinner (Dartmouth, Nova Scotia) and geographic information system (GIS) coordinator Heather Ward (St. John’s, Newfoundland and Labrador). The two are part of a Company-wide group that leads Stantec’s burgeoning remote sensing program, which has put the Stantec Research & Development Fund to great use. Short of outright espionage, Marc and Heather use every tool under the sun (and several beneath the sea) to probe lakes, lands, and seas. Remote sensing involves gathering information about an environment from a distance. Measuring equipment such as lidar (measures the distance to objects by analyzing reflected laser light) and sonar (measures distance and density using reflected sound) is transported on drones, airplanes, or boats. Satellites—the same ones used by Google Maps—are also used. When sunlight hits an object, that object absorbs some wavelengths and reflects others. While the human eye can distinguish a number of hues of reflected light with wavelengths between about 400 and 700 nanometres, the satellites Marc and Heather use can distinguish significantly more over a slightly broader spectrum (between 400 and 1,040 nanometres). Therefore, the satellites can often “see” what we can’t. They capture the reflected light as numbers, which they transmit to Heather, who runs quantitative analyses using mapping software like IDRISI and ArcGIS to pick out the characteristic spectrum of whatever the client needs mapped. For Lake Banook, the team uses sonar, which functions a bit like a bat’s echo-location. Boat-mounted sonar systems send pulses of sound through the water and “listen” to the sound that bounces back. This lets Marc and Heather map the distribution, height, and density of the weeds, and the water depth and sediment composition of the lake bottom. The team’s mastery of the latest and greatest informationgathering techniques has led to a steadily growing client list. About half of Marc’s work now takes him to Stantec offices outside of Nova Scotia. He’s mapping eelgrass, a favorite haunt of Pacific salmon, off the coast of British Columbia, and he’s surveying rockweed, where lobsters often hang out, in the Atlantic. As Marc says, “There’s no shortage of people looking for help in figuring this stuff out.” We Do What Is Right SPRING 2016 17 Things That May Yet Come to Pass The task of revealing the future has traditionally fallen to people like prophets, Ouija board enthusiasts, and fortune tellers with crystal balls. But the world’s changing climate adds another entry to the list: structural engineering project manager Stuart Adams (Laurel, Maryland) and his co-workers and his coworkers. “Everybody wants to address the impact of climate change, but few know where to start,” says Stuart. “Our team knows exactly where to start: by modeling the future.” The team begins by collecting climate data and information— like status and lifespan—about their clients’ physical assets— like buildings and infrastructure. Then, using three publicly developed tools—CMIP, VAST, and Hazus (see Figure 1)—and a custom-developed piece of software, Stuart and his peers make robust predictions about the impact climate change will have on specific communities. From these predicted impacts, the team makes recommendations about what assets will need reinforcing and when. Their distinct approach in a developing market has attracted interest from Amtrak, the Maryland State Highway Administration, and the U.S. Federal Emergency Management Agency (FEMA). Stuart Adams Project Manager Structural Engineering Laurel, Maryland Still, what will happen in the future is notoriously difficult to pin down, and some predictions can be hard for clients to hear. That’s why Stuart and the rest of the team run their models retroactively. They then analyze how well the model’s predictions match up with actual events. For example, using weather data from Hurricane Sandy, the team modeled how the assets at Amtrak’s station in Wilmington, Delaware, would be impacted by the storm. Sure enough, the model correctly predicted damage caused by the real-life hurricane. “When the tool’s predictions correlate well with what actually happens, we build trust for predictions about the future,” says Stuart. But “what will the temperature be in five minutes?” is easy to answer correctly. “What will the temperature be in five decades?” is harder. To make their long-range forecasts useful, Stuart and the rest of the team ask clients probing questions about their client’s assets. How old is this infrastructure? Has it failed in the past? If so, in what way and where? Does it need to last until 2050 or until 2100? These answers help the team craft a plan tailored to their specific client. “The further you look out, the less certainty you have,” says Stuart. “But by using the most reputable data and tools, as well as by understanding our clients’ needs, we help clients make an informed choice about how to manage their assets in light of potential climate change.” Ask your marketing team if another arm of Stantec can meet your client’s needs. Cross-selling—a vital part of our strategic plan—is critical to achieving our goal of becoming a top 10 global design firm. Figure 1. Tools of the Trade Tool Name Tool Developer Tool Use Coupled Model Intercomparison (CMIP) World Climate Research Programme Comparing output of different climate simulations Vulnerability Assessment Scoring Tool (VAST) Federal Highway Administration of the U.S. Department of Transportation Assessing the vulnerability of transportation networks to climate stressors Hazus U.S. Federal Emergency Management Agency Modeling potential losses from earthquakes, floods, and hurricanes 18 Do your clients ask for something outside of your BC’s specialties? What’s the most striking example of cross-selling you’ve encountered at Stantec? spark is developing a series on the power of unlikely connections between business centers (BCs). Contact [email protected] with your cross-selling story!
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