98.5 WUPS Classic Hits Station is the LARGEST Land Mass Signal

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MACKINAC
EMMET
LAKE
HURON
Indian
River
Petoskey
Charlevoix
LAKE
MICHIGAN
Northport
Boyne City
Gaylord MONTMORENCY
OTSEGO
OSCODA
CRAWFORD
GRAND
TRAVERSE
KALKASKA
WEXFORD
MISSAUKEE
MANISTEE
Lewiston
Grayling
ROSCOMMON
Cadillac
WUPS
98.5 FM
OSCEOLA
LAKE
Harrison
CLARE
ALCONA
Mio
Roscommon
Rose
City
Houghton
Lake
OGEMAW
STREAMING ONLINE
Aus Gres
IOSCO
East Tawas
ARENAC
Gladwin
MASON
ALPENA
Kalkaska
Traverse
City
BENZIE
CENTRAL & NORTHERN
MICHIGAN REGION
Alpena
ANTRIM
LEELANAU
PRESQUE ISLE
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Elk
Rapids
Leland
Glen Arbor
Onaway
CHEBOYGAN
CHARLEVOIX
98.5
GLADWIN
Clare
Big Rapids
OCEANA
MECOSTA
NEWAYGO
ISABELLA
HURON
MIDLAND
BAY
Bay City
Mount Pleasant
MUSKEGON
TUSCOLA
GRATIOT
MONTCALM
Alma
KENT
IONIA
SANILAC
Saginaw
SAGINAW
LAPEER
GENESEE
OTTAWA
WWW.WUPS.COM
WUPS
CLINTON
SAINT CLAIR
SHIAWASSEE
OAKLAND
MACOMB
98.5 WUPS Classic Hits Station is the LARGEST Land Mass Signal in Michigan
• Covering over 35 Counties
• Every major corridor US 131; US 127 & I-75
• Bridge to Bridge - Coast to Coast
• WUPS is heard throughout Central and Northern Michigan
• Established, well known and admired on air personalities - Craig, Tammy, Dawson, joined by
the legendary Matt Shepard with sports updates and Mike Avery with the Michigan Outdoor Show.
• Official radio station of Tip-Up-Town USA & The Ausable River Canoe Marathon.
• 98.5 WUPS is the flagship radio station for Central Michigan University football
98.5 WUPS Targets Adults 25-64
• Broad based appeal of Classic Hits is multi-generational
• 55% Male/45% Female Audience
98.5 WUPS Builds Brand Awareness & Loyalty for your Business
• Consumers that listen to WUPS are affluent, educated, most own their homes
and have established careers.
98.5 WUPS Featured Core Artist
• Aerosmith, Beatles, Boston, Doors, Eagles, Fleetwood Mac, Journey, John Mellencamp,
Steve Miller Band, Tom Petty , Queen, Rolling Stones, Bob Seger, Van Halen, Who, Led Zeppelin, ZZ Top
Mike Chires
248-379-6046
[email protected]
514 Munson Avenue, Traverse City, MI 49686