Community Involvement Committee Meeting Wednesday, November 2, 2016 4:00 pm – CSB Boardroom (Teleconference 321-394-0707) Attendees Terri Schrumpf, Debra Greco, Traci Klinkbeil, Venetta Valdengo, Kevin Smith, Kristin Bakke, Rose Thron. Agenda To facilitate and be the catalyst for workforce development services that are responsive to the employment needs of Brevard County Terry Schrumpf Call to Order: Page No. Introductions Public Comment Success Story—Amanda CSB PY15-16 Success Data Sheet Denise Biondi 1 Action Items: ▪ Approval of Minutes from July 27, 2016 Terry Schrumpf 2-3 Denise Biondi 4-11 Discussion/Information: ▪ ▪ ▪ Goal 1 Strategy Updates o Measure 1A: Business use of CSB Business Services Marci Murphy 12-13 o Measure 2A: Website Social Media Performance Denise Biondi 14 o Measure 2C: Talent Attraction Objectives Marci Murphy 15-16 Total Talent Solution Strategy Visual (handout) Marci Murphy Total Talent Solution Regional Training Judy Blanchard 17-18 19 Attendance Roster Adjourn Terry Schrumpf Meeting information is always available @ careersourcebrevard.com For questions please call 321-394-0507 TTY: 711-321-394-0507 Upcoming Meetings: November 2016 9th Workforce Operations Committee-8:30am-CSB Boardroom 15th Board Meeting-8:00am-CSB Boardroom December 2016 8th E3 Committee-8:30am-CSB Boardroom January 2017 12th Business Workforce Committee-8:30am-CSB Boardroom 25th Community Involvement Committee-4:00pm-CSB Boardroom February 2017 7th Executive Committee-4:00pm-CSB Boardroom 8th Workforce Operations Committee-8:30am-CSB Boardroom 14th Board Meeting & Retreat-8:00am-12:00pm-RCC March 2017 9th E3 Committee-8:30am-CSB Boardroom April 2017 6th Business Workforce Committee-8:30am-CSB Boardroom 26th Community Involvement Committee-4:00pm-CSB Boardroom May 2017 2nd Executive Committee-4:00pm-CSB Boardroom 10th Workforce Operations Committee-8:30am-CSB Boardroom 16th Board Meeting-8:00am-CSB Boardroom June 2017 8th E3 Committee-8:30am-CSB Boardroom Page 1 of 19 CareerSource Brevard Community Involvement Committee July 27, 2016 Minutes Members in Attendance: Terry Schrumpf (Chair), Kristin Bakke, Traci Klinkbeil, Rose Thron, and Venetta Valdengo (via teleconference). Members Absent: Debra Greco. Staff in Attendance: Denise Biondi, Caroline Joseph-Paul, Erica Lemp, Stephanie Mosedale, Lyn Sevin and Al Yorston Guests in Attendance: Josh Field, Frank Margiotta, Julie Roslin. Call to Order: Terry Schrumpf, called the meeting to order at 4:00pm in the CareerSource Brevard (CSB) Boardroom. Public Comment: There was no public comment Action Items: Approval of Community Involvement Committee minutes Motion to approve the minutes from the April 27, 2016 meeting made by Kristin Bakke and seconded by Rose Thron. The motion passed unanimously. Discussion Items: Presentation: Rebecca Ryan, Next Generation Consulting gave a presentation on the proposed State of the Workforce event. Strategic Foresight Event The information presented by Ms. Ryan was discussed. Staff were asked to bring back to the Committee ideas on what CSB’s five areas of focus should be along with a proposed timeline. It was also suggested that EFSC, the EDC, and CSB collaborate on this event. Information Items: Committee Goal 1 Update Staff reviewed the activities and updated the Committee on Goal 1 – ‘Convene the community and Page 2 of 19 conduct community awareness campaigns regarding workforce issues’ as follows: Website and Social Media This item was not reviewed due to time constraints but Committee members were asked to review the brief. Success Stories This item was not reviewed due to time constraints but Committee members were asked to review the brief. Volunteer Income Tax Assistance (VITA) This item was not reviewed due to time constraints but Committee members were asked to review the brief. There being no other business Terry Schrumpf adjourned the meeting at 5:05pm. Submitted by, (signature on file) Lyn Sevin Reviewed by, 8/3/2016 Date (signature on file) Terry Schrumpf Page 3 of 19 8/4/2016 Date GOAL 1 MEASURES & ACTIVITIES Goal 1 - Convene the community and conduct community awareness regarding workforce issues Strategies: 1. Increase awareness of and use of CareerSource Brevard business services 2. Increase awareness of Workforce issues and services for the purpose of garnering workforce champions and being recognized as a model at local, state and federal levels 3. Convene multi-region planning initiatives with other workforce boards 4. Increase local awareness that improved skills lead to a better job Strategy 1: Increase awareness of and use of CareerSource Brevard business services Measure 1A: Review data regarding businesses use of CareerSource Brevard business services. Activities Date: Budget Impact Gather and analyze data regarding overall use of CareerSource Brevard career centers Status October 2016 start and ongoing Strategically act on areas where business October 2016 use has declined and could be improved start and upon ongoing Measure 1B: Increase use of CareerSource Brevard business services. PY 14-15 completed. PY 16-17 ongoing. See measure 1A: Business use of CSB services information brief PY 14-15 completed. PY 16-17 ongoing. Review and modify as needed the outreach required to increase business participation in local Virtual and on-site Job Fairs. On-site recruiting events/career fairs during this reporting period: Ongoing Page 4 of 19 • In Q1, CSB hosted 77 recruiting events with 841 jobseekers in attendance. • Presentations were provided to Brevard Public Schools, Regional EDO Summit in Deltona (three regional WIBs hosted), Florida Assisted Living Association, SHRM, Adult Ed, EFSC, Melbourne Regional Chamber and the Sector Strategies Institute. • Business Learning events have included FLSA Update on the “overtime rule” with two sessions totaling 60 business attendees. Upcoming Presentations in Q2 on Diversity in the Workplace: Hiring Individuals with Disabilities. Strategy 2: Increase awareness of Workforce issues and services for the purpose of garnering workforce champions and being recognized as a model at local, state and federal levels Measure 2A:Develop and implement CareerSource Brevard Outreach/Awareness plan Develop Outreach plan for PY 16-17 and July 2016 present to committee Staff finalizing PY16-17 Outreach plan. Full plan will be presented in January. Highlights of the Outreach plan will include: • Talent attraction/recruitment campaign enhanced with $27,219 in State co-op dollars. • Launch new CSB website with improved organic reach studying real behaviors and content first thinking—incorporate virtual case management services. • Raise awareness and support (Healthcare and Manufacturing) Sector Strategy efforts, share its gains/successes. • Support unemployed/underemployed with skills training/retraining center services. See Measure 2A: Web and Social Media updates Measure 2B: Garner champions and be recognized as a model on local/state/federal levels Implement use of Business and Jobseeker Workforce Champions • Ongoing Page 5 of 19 The Workforce Champion program has expanded, inluding more workforce partners and CIC committee members who use/share CSB success stories/outreach tools/social media content/videos with their networks. Initialize efforts for model sharing (best practices) and recognition • Participation as conference speaker • Award applications/ Awards • White papers, best practice sharing and inclusion in Workforce 3One communities of practice Ongoing • Marci Murphy, Jessica Mitchell and Al Yorston, CareerSource Brevard. and local partners from the Brevard County Sheriff’s Office, Florida Department of Corrections, Brevard County and REAL Church were invited by the Department of Labor to present and exchange best practices on their solution to the Customer Centered Design Challenge, to White House and DOL staff, September 19, 2016. One of 15 teams invited to present out of 100 that participated across the United States. • Marci Murphy authors “Transition is a fact of life” article in “The Edge column, Florida Today. • As sponsor of LEAD Brevard’s Community Stakeholder Summit, Marci Murphy presents CSB PY15-16 successes. • Berger, Manufacturing Sector Strategist participated on CS Florida’s Sector Strategies Institute best practices panel for advanced manufacturing. CSB is considered the best model in the state of Florida CSB staff engagement at the 2016 statewide Professional Workforce Summit in Orlando. Page 6 of 19 • Tina Berger, Manufacturing Sector Strategist presented on Manufacturing Sector Strategy. • Val Williams, training specialist, was awarded Florida’s Workforce Champion award for Region 13 and the 2016 Leadership Ambassador Award. • Marci Murphy moderated a Customer Centered Design Workshop with Jessica Mitchell and Julie Barrios who participated. The topics focused on helping ex-offenders gain employment and helping persons with disabilities, ages 18-24, get employed. • Judy Blanchard and Jessica Mitchell were presented a workshop on ‘Getting the Most Out of Your Veterans Program – Maximizing the Use of Your Vet Staff’ highlighting CSB best practices, goals and excelled performance since the incorporation of dual management, revised processes and the integration of the LVERs into the Business Services team. Measure 2C: Ensure a cohesive voice of CareerSource Brevard that is geared to increasing community understanding of industry specific issues and workforce services Share Brand messaging and educational materials to multiple partners (i.e. EDC, County, municipalities, Chambers, Workforce 3One web site and through participation on local/regional/national boards and committees) Ongoing See Measure 2C: Talent attraction objectives, discussion brief Page 7 of 19 • Healthcare Sector Strategy initiative was introduced by the CSB Healthcare Sector Strategist at the EFSC Healthcare Industry Council Meeting held at CSB on August 10 and at the Florida Assisted Living Association Meeting on September 15 held at One Senior Place. This presentation provided an overview of labor market information as well as industry trends and introduced the initiative to solicit participation in upcoming Healthcare Sector Strategy activities. • CSB partnered in an event with CSCF and CSFV to provide a training session and talent pipeline solutions to local and regional Economic Development Organizations. EDC’s were educated on how to save businesses thousands of dollars on recruiting, training and retaining the talent necessary for business growth. Judy Blanchard participated in a panel on CSB’s local programs and gave a presentation on the Total Talent Solution; CSB’s customized workforce plan with Northrop Grumman supporting their talent acquisition and development needs. Strategy 3: Convene multi-regional planning initiatives with other workforce boards Measure 3A: Initiatives that result in regional action Determine areas of interest for multi-regional Ongoing planning • The Third Annual Regional Business Summit was held Oct 5th in Daytona, coordinated by CSFV, CSB and CSCF and hosted by CSFV. CSB training vendor, New Horizons Learning Centers, was Title Sponsor three years in a row. More than 100 employers and HR professionals attended. Strategy 4: Increase local awareness that improved skills lead to a better job Measure 4A: Initiatives that bring community understanding and awareness of Advanced Manufacturing and CSB initiatives that can lead to a job in the industry. Determine and implement outreach tactics to jobseekers raising awareness of skills needed to get a job in Advanced Manufacturing. • ongoing • Page 8 of 19 CSB led collaborative efforts between the EDC, BPS Adult Education, Pastors Community Alliance and EFSC to promote CPT training to careerseekers. CSB awarded19 scholarships. CSB is taking Bayside’s mfg academy teacher and CTE progrma mgr. to mfg Determine outreach to support Eastern Florida State College’s (EFSC) initiatives to provide training needed for Advanced Manufacturing. • ongoing Page 9 of 19 facilities to etablish relationships for a highschool mfg advisory committee and a speakers bureau that speak to students about careers in mfg. The EFSC Industry Councils facilitated by CSB, includes the continued fostering of collaboration between local industry leaders and the college through facilitation of Industry Advisory Council and Sector Strategy meetings. • To date, CSB has facilitated 43 industry council meetings for: Business Administration, Computer Science, Manufacturing and Health Sciences sectors and will introduced a new Transportation & Logistics industry council on September 15th. • To date, 10 Advancing in Manufacturing Subcommittee meetings were held this quarter.The Eastern Florida State College (EFSC) Industry Councils facilitated by CSB, includes the continued fostering of collaboration between local industry leaders and the college through facilitation of Industry Advisory Council and Sector Strategy meetings. • EFSC scheduled a 6-week GD&T training class based on requests from manufacturers. August class had 14 students. • CSB is engaged with EFSC, FLATE, MASC and BPS in planning October’s manufacturing month activities for regional students (facility tours, career and open houses) • The third CNC 10 week online simulation class started July 11 with 9 enrollees. • AIM Champions shared planning and labor resources to assist with the renovation of the Manufacturing Training Center. • AIM led a meeting with Pastors Community Alliance and EFSC to discuss and plan for several J-STD soldering classes to meet the current critical needs of several companies in Melbourne and to collaborate on the best use of funding streams to add stackable skills and credentials to the talent pool. Measure 4B, Initiatives that result in Manufacturers supporting Advanced Manufacturing training, apprenticeships, etc. Determine outreach to Manufacturers to raise awareness of manufacturing initiatives and gain support for such efforts. Due Dates: Spring 2015 through PY 15-16. ongoing Q1 activities led by Tina Berger, CSB’s Manufacturing Sector Strategist and CSB support staff Page 10 of 19 • Attended Florida Advanced Mfg Leadership Council at Polk College to discuss regional initiatives for training, and business development. Art Hoelke of Knights, Dehryl McCall, CSF and MASC rep attended for Brevard. • Met with FloridaMakes Director Kevin Carr to discuss collaboration on industry needs. • Promoted a round table discussion to MFG CEOS hosted by Grow Florida and Florida Makes for a 10 month Exec Business economic development program focused on assisting second-stage growth companies prosper in the state of Florida. • Formed a new AIM Apprenticeship Committee with Space Coast Machinist Apprenticeship Program, EFSC, MTS, manufacturers and BPS’s CTE Program Dir. discussed needs and introduce registered accelerated hybrid models favored by many manufacturers. Page 11 of 19 • Faciltiated a meeting with BPS’s CTE Program Dir and MTS to introduce CNC Production Technician online software training for HS students. Completers will exit HS with IHK and CPT certs that will apply to EFSC credits. • Working with BPS to create a Manufactuing Advisory Council for the new Bayside Manufactuing Academy in July. • Made 12 visits to expanding manufacturers, discussed skills shortages and recruiting needs and 11 visits to manufacturing facilities. • Held 8 manufacturing sector strategy subcommitte meetings. • Held monthly calls with Pastors Community Alliance to collaborate on strategies to offer stackable skills to careerseekers who need training to secure employment in manufacturing November 2, 2016 Information Brief Measure 1A: Business Use of CareerSource Brevard (CSB) Business Services Background The CSB Strategic Plan contains the following goal regarding business use of services. Goal 2 Strategy 1 Measure 1C Activity Strengthen key business clusters by working with them to identify and solve workforce issues they face. Understand Industry data to use in strategic planning purposes, including identifying industry trends, needs, and potential solutions for allocation of CSB resources. Data Analysis The Board will review data for overall business use of the CSB business services. The Business Workforce Committee directed staff to bring this data for review on an annual basis to be used as a piece of the total analysis about the business use of CareerSource Brevard. Ultimately the desire is to be cognizant of the usage of business services. The data contained in the attached tables shows the number of unique businesses who received a service and also the number of services those businesses used. Count of All Services Received This chart measures and tracks the number of CSB services that a business uses. The services are broken into job orders and all other services. All other services can include reduction in force services, salary information, labor market information, employed worker training, On-The-Job Training, job fairs, interview space resources and applicant prescreening, etc. A business can use these services as much as needed and each use counts as a unit of service. The table also presents the data by industry areas that correspond to the “communities” that CSB uses as a part of the Business to Jobs (B2J) model. The 201516 Program Year results are as follows: Industry Total All Industries Construction Health Care General Aerospace PY 15-16 ALL SERVICES RECEIVED Job All Other Orders Services Total 7,570 66,357 73,927 1,716 1,961 3,894 467 17,796 13,599 34,944 2,587 19,512 15,560 38,838 3,054 % Change from PY 14-15 +14.1% +8.4% +8.8% +19.5% +8.6% The number of services being provided to current business (total all industries) customers increased by 14% over the previous year. Within the individual communities which comprise the B2J model, Construction, Health Care, General and Aerospace saw changes of +8.4%, +8.8%, +19.5% and +8.6%, respectively. Page 12 of 19 Count of Employers That Received a Service This chart measures the number of individual business or employers that CSB serves. This shows the number of employers who placed job orders and received other services from CSB. PY 15-16 EMPLOYERS THAT RECEIVED A SERVICE Industry Total All Industries Construction Health Care General Aerospace Job Orders 1,389 All Other Services 2,132 3,521 % Change from PY 14-15 -18.43% 376 260 651 60 613 521 993 87 989 781 1,644 167 -10.9% -26.4% -20.0% -4.2% Total For PY 2015-16, there was an 18.4% decrease in the number businesses served across all industries. Within the individual communities which comprise the B2J model, Construction, Health Care, General & Aerospace all saw decreases consisting of -10.9%, -26.4%, -20.0% and -4.2% respectively. Analysis The number of individual business or employers that CSB serves continues to decline as projected. As discussed last year and now again this year, CareerSource Florida (CSF) has implemented a new funding model for awarding performance funds to local workforce boards which focuses on a “Business Engagement Model”, value added services, market penetration and customer satisfaction rather than the number of businesses touched. As such the CSB focus has been on the quality of services provided rather than quantity. This includes retouching existing business customers, which is time and resource intensive rather than simply increasing business engagement. A performance model focused on quality fits well with the overall CSB philosophy in which a satisfied customer is the best advertisement for the services we provide. Page 13 of 19 Multi-media outreach support continues to help engage Brevard’s businesses and career seekers alike. Paid media has not yet been approved, so expected boosts in traffic have not yet been seen. All social media outlets continue to grow at a steady pace with page followers, profile visits and tweet impressions. 1,154 Businesses SERVED 15,198 3,999 2,068 Career Seekers SERVED Facebook Likes + 2% Twitter Followers + 3% Website Traffic 80,000 70,000 60,000 62,153 64,633 52,360 50,000 Q2 PY15-16 40,000 Q1 PY16-17 30,000 Q2 PY16-17 20,000 10,000 0 Page 14 of 19 Q2 PY 16-17 DYK? 26,279 Users on CSB website 127,227 Pageviews 3:28 Avg. Session Duration 2.43 Pages / Session Hot Jobs downloaded 4,790 times November 2, 2016 Discussion Brief Measure 2C: 2016 Talent Attraction and Recruitment Objectives Background The CIC committee requested that CSB staff develop potential opportunities for CIC committee member participation in CSB outreach efforts that support talent attraction and recruitment in Brevard County. After several meetings which included the EDC, staff recommends the following approach for committee members, with a goal of achieving a measurable impact in talent attraction in Brevard County. College Outreach Campaign Alumni Outreach Pilot Project • • • Request a presentation by Bino Campanini, head of Florida Tech alumni association who can explain best strategies to reach alumni offices and how we can identify our target market: engineers, manufacturing and healthcare professionals ages 28-45 with 5-8 years of work experience. These targets do not currently live in Brevard County. Based on CSB/EDC data, committee members select several college alumni offices they want to target, utilizing prepared marketing materials given them by CSB, and knowledge from Mr. Campanini’s presentation, outreach to these selected universities Report back to the committee on their efforts, lessons learned, best practices, next steps (i.e. should pilot project be rolled out and incorporated in CSB’s talent attraction efforts? etc.) Career Counselor Outreach Pilot Project • • Committee members select several universities that participated in the Career Expo 2016. This was an event where 70+ university career offices from the US gathered in Orlando to connect to 20+ Central Florida Employers and opportunities. The Career Expo 2017 event is scheduled for the spring. CSB develops an outreach campaign to be utilized by committee members as they reach out to selected career offices. Page 15 of 19 • Report back to the committee on their efforts, lessons learned, best practices, next steps (i.e. should pilot project be rolled out and incorporated in CSB’s talent attraction efforts? etc.) Committee Participation in EDC’s Talent Attraction efforts • Committee members volunteer to attend EDC/CSB meetings Future Committee Considerations • • Review findings from the Regional Landscape of College Student Completions Study (67-school study profiling 80k graduates) to see if the information can be utilized to help with future Talent Attraction efforts. Update committee on outcomes of Career Expo 2017 Discussion/Questions Review, discuss, and/or modify possible committee actions and select the opportunity(s) the committee would like to undertake. Page 16 of 19 November 2, 2016 Information Brief Total Talent Solution & Regional EDO Training Background As a needed effort identified by the Executive Committee Board members of CareerSource Brevard, Volusia-Flagler and Central Florida while meeting at the TriRegional Business Summit held in November last year, and supporting Goal 1, Strategy 3: ‘Convene multi-region planning initiatives with other workforce boards’, all three regions jointly developed and delivered a Total Talent Solutions Training forum. This event brought together the regional Economic Development Boards, Municipalities with economic development focuses, FloridaFlex fiscal agents (local colleges) and CareerSource Florida representatives to provide training and educate these organizations on state and local workforce specific training programs and available resources. Process CareerSource Brevard worked with CareerSource Volusia-Flagler and Central Florida to create a forum and agenda that would provide value and information to local EDOs allowing for a greater recognition of the Total Talent Solutions that are available via their local workforce boards and CareerSource Florida. Conclusion CareerSource Brevard staff participated in the September 8th Total Talent Solutions Training at the Deltona City Hall along with over 20 EDOs from the region. The following training and support material was provided to all attendees. This was an excellent opportunity to work together with our regional partners and to support our regional Business and EDOs through regional planning efforts. • • Florida Flex – CareerSource Florida discussed state training programs/incentives available to support incumbent and newly hired staff that allow for upskilling their workforce and help businesses create and retain the talent they require. Total Talent Solutions – Local Workforce Regions discussed their success stories and partnerships with business and EDOs to ensure talent and training is available for businesses. CareerSource Brevard provided an overview of the customized near-term Page 17 of 19 and long-term workforce plan developed to assist Northrup Grumman in their acquisition of local engineering talent and support. Regional EDOs discussed their local initiatives to attract both businesses and talent and retain current workforce. This was a very successful effort and the feedback from participants has been nothing but positive. Page 18 of 19 Community Involvement Committee Meeting Attendance Record PY 2016-2017 BOARD MEMBER JUL 1 Kristin Bakke P 2 Debra Greco A 3 Traci Klinkbeil P 4 Terry Schrumpf P 5 Rose Thron P 6 Venetta Valdengo P Page 19 of 19 OCT JAN APR
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