© Inter IKEA Systems B.V. 2011 PE305988 LÖNSAM carafe 1.99 $ LÖNSAM carafe Designer: Henrik Preutz. 30cm. 1l. Clear glass From doormats to glass carafes Stories of product passion and design For further information or images please contact: Madeleine Lowenborg-Frick National Public Relations Manager IKEA Canada T: 905-637-9440 x6378 [email protected] A carafe challenge A carafe should look so good that you don’t just have to bring it to the table, you want to leave it there as decoration. With LÖNSAM, we challenged our glass suppliers to make a one-liter carafe for less than one Euro. One supplier found they could use a special glassware technique to keep costs low. Knowing the chosen technique, designer Henrik Preutz worked on its form alongside a packaging technician to optimize style and size. Because its team rose to the challenge, LÖNSAM carafe has well-designed looks, quality, function and costs less than a fancy bottle of water. Toward a better everyday Home is where life happens, from everyday moments to big memories. It’s where you do the washing up, wipe your feet at the door, surround yourself with photos, gather for dinner and read your favourite book. Life at home is what inspires us to make products that create a better everyday life by adding a little something more – like fun, function, sustainability – all with a low price. Inside you’ll learn more about our IKEA working ways, which does not include cutting corners or settling for less. We challenge ourselves to start with an affordable price, then think and design differently so that everything we do is a little more efficient, cost effective and with a twist. Take the simple BORRIS door mat. When a team saw room for improvement, the mat was redesigned to make production smarter and more sustainable. With FLUNDRA, we made a dish drainer that maximizes drying using minimal space. But it’s fun, too, with drainage holes cut to look like soap bubbles. We put lots of creativity, work and energy into our products so the design, quality and function are high while prices are low. When life at home is more clever, practical, beautiful and fun, there’s more time and money leftover to enjoy other things in life. The IKEA process simplified Before any product reaches the store, it has already had an intense life. From designer’s sketches, prototype changes, material discussions, supplier visits, safety testing and packaging arrangements to transport, it’s a long way from our base in Älmhult to homes across the globe. Here’s a quick look at how things work. Start with real life Set goals Corner storage solutions? Smaller bathroom fixtures? Through research like global home visits, IKEA determines what products to create based on the needs, problems and dreams of everyday life. Every IKEA product begins with a document or brief defining a product need. This is where low prices start too, since briefs come with a price goal. Test and tweak Secure materials and suppliers Transport less and save more A final design goes to securing materials and suppliers from about 1,200 different suppliers in 55 countries. All suppliers meet IWAY, the IKEA code of conduct on child labour, forced labour, environment, health and safety.* Clever packaging puts more products onto each pallet and into each truck, train or container. Fewer journeys mean less fuel, emissions and lower costs. And since customers help with transport, shopping and assembly, together we keep prices low. Product developers, technicians, engineers and designers work together to make prototypes. Then they evaluate and suggest changes – an extensive process that often includes factory visits with on-site improvements. Products are tested against international quality and safety standards, as well as IKEA unique requirements. * For more information about IWAY and IKEA ways of working, see ‘People and the environment’ at www.ikea.ca. Design democratically IKEA designers aim for simplicity, honesty, clarity and humanity. All products should be attractive and meet high expectations of quality, function, materials, dimensions, packaging, assembly, sustainability and price. PE305981 BYGEL trolley Make dreams affordable Have you ever stood in your kitchen and wished for a bigger worktop? Or an extra place for cookbooks and water bottles? Or that you could roll a trolley to the table with dinner’s little extras? Building on tea trolleys, bar carts and portable kitchen islands, we rolled them into the BYGEL trolley that fits into a flat pack, costs less than $30 and goes anywhere in the house. BYGEL is what you use it for. As an extra work surface in the kitchen, it has an ABS plastic top that can be turned and used on both sides, either as counter space or a tray. And it has a drawer for utensils, too. It also has three hooks for things like pot holders and tea towels and three holders for BYGEL containers, which you can use for everything, from cutlery to fresh herbs. Underneath, there’s plenty of room for large water bottles, pots and pans, cookbooks – or even RATIONELL waste sorting bins. In the bathroom, you can use it as a place to put your makeup, cotton balls, blow-dryer, towels and shampoo bottles. It’s extra storage that rolls in or out when you need it. Wherever it is in the house, BYGEL is a do-everything trolley for all those little extra things, which is why we don’t think BYGEL should take up extra room in your wallet. And keeping the price low means you can stop wishing for a bigger worktop and start cooking. 29.99 $ BYGEL trolley Designer: K Hagberg/M Hagberg. W39×D59, H98cm. White/silver-colour PE305991 BORRIS doormat Change a stripe; reduce waste A doormat has a job to do – protect the house and floors from dirt carried in by shoes, feet and paws – without slipping or causing a scene. But even a product so functional, simple and low-priced deserves attention. In this case, changing BORRIS by just five centimetres meant 17,200 more door mats could fit per container and a lot less waste was produced. When introduced in 2007, BORRIS was 40x60 cm, had one broad stripe and was unfortunately a bit wasteful in its production. The BORRIS team saw room for improvement and set off to the factory in Egypt to learn the process. Because of the fixed broad stripe, about 40 cm of waste was created per every nine mats cut (almost one mat itself). The fabric roll was also fully backed with latex, which isn’t possible to recycle. By slightly reducing the size to 38x57 cm, making all the stripes the same, machine cutting end to end and putting latex only where rugs are cut, there’s no wastage. What was waste now goes back into the production of BORRIS. Reducing the size also made the pallet smaller, which makes transport more efficient because less air is shipped. With 40% more mats per container, we don’t waste as many environmental resources either. It’s a lot of energy to put into a doormat, but a small price tag and dirt-covered job don’t make BORRIS any less important. 0.99 $ BORRIS doormat L57×W38cm. Dark blue VÄCKIS alarm clock PE305982 Break from tradition An alarm clock like VÄCKIS breaks tradition in small, but significant ways. The designers angled the clock slightly so it’s easier to read from bed. A covered backside keeps dust away while creating a seamless appearance. And a bright blue secondhand and ‘12’ strenghten its modern, graphic expression. That’s a lot of thinking around a little alarm clock with a small price. 1 $ VÄCKIS alarm clock Designer: K Hagberg/M Hagberg. W8×D3, H8cm. White NEGLINGE candle holder PE305984 Offer something extra With the NEGLINGE candle holder, the designers wanted it to be simple and elegant with something extra. They made it double-sided to hold tealights or tapered candles. What’s better than two functions in one at a low price? Easy storage. The shape allows stackable storage that doesn’t take up lots of space. 0.79 $ NEGLINGE candlestick/ tealight holder Designer: K Hagberg/M Hagberg. H5cm TOLSBY frame PE305985 Separate the pieces Like the NEGLINGE, a good thing about the TOLSBY frame is it has two sides. With just a turn, you can change between photos. Who really has one best friend or favourite motto, anyway? The designer chose plastic for its form abilities, which made it possible to separate the frame from the foot and pack everything flat – keeping the price low. 0.99 $ TOLSBY frame Designer: Henrik Preutz. Picture W10×H15cm. White PE305986 FLUNDRA dish drainer Leave space for fun A dish drainer is a dish drainer is a dish drainer. Or is it? When we designed FLUNDRA we wanted to make a dish drainer that was as smart and fun as possible – and at a really low price. It’s best to dry a lot of dishes at the same time, too, using as little space as possible. That’s why the cutlery stand is part of the dish drainer itself and you can hang 9 glasses on the sides and dry 18 plates, both big and small, at the same time. And there’s still some room leftover for that extra pan or bowl. Because it’s made entirely of plastic we simplified the production process considerably. That’s just the kind of thing that lowers costs, which in turn lowers prices. Now the only thing left to do was to make doing washing up more fun. The bottom has different-sized circles to help water drain and the dishes dry faster. We thought that would make it more fun – a bit like soapy bubbles. That’s the kind of playful signature sibling designers Knut and Marianne Hagberg fight for. “The bubbles make it a little more fresh for the customer,” say Knut and Marianne. “It gives a bit of a clean feeling.” Ok, so maybe we didn’t make washing up more fun, but at least we made a dish drainer that can dry a lot of dishes on a small area. And we did it at a price that leaves money for more fun things to put on your plate. 2.99 $ FLUNDRA dish drainer Designer: K Hagberg/M Hagberg. L46×W36, H12cm. White PE305977 MELLTORP table Improve the process A dining table isn’t just a place to eat. It’s where the day’s news is told, where plans are made and memories retold. With clean, white lines, a melamine table top and four steel legs, MELLTORP dining table is as versatile as it is ordinary. To create a really low price table, our technicians and buyers stopped producing the table at one place. Instead, they chose the world’s best specialists in steel legs and table tops – one in Asia and one in Europe. But how does that lower the price? Now that we were working with specialists, we focused on fully industrializing the process together. Before, the legs for MELLTORP had been made from pre-cut steel pipes purchased from subcontractors. Now the pipe could be manufactured directly by our own supplier from large steel sheets. By removing a step, steel’s purchase price became cheaper. Having two different packages for the table – one for legs and one for the table top – allowed the suppliers to ship directly to stores, instead of first packing everything in one. Taking away a step in the distribution process meant more costs disappeared. That’s exactly what we mean when we say we want to create a better everyday life for the many people. Quality furniture can be designed and improved so that there’s money left over for other things, like a night at the movies that you’ll talk about for many dinners to come. 59 $ MELLTORP dining table Designer: Lisa Norinder. L125×W75, H74cm. White PE305989 JANSJÖ spotlight Design as technology develops Imagine a tiny lamp clamped on a bookshelf that works eight hours a day, 365 days a year. Now imagine not needing to replace the light bulb for about seven years. It’s a lot of work for a little lamp, but that’s the power of JANSJÖ lighting series. Before JANSJÖ clamp, work and floor lamps came on the IKEA scene in 2007, LED had been used primarily in decorative lighting. That’s when designers Anna Efverlund and Johanna Jelinek brought the task to bring LED into functional lighting for the home. “We wanted to give the lamps a rounder and more feminine shape,” say Anna and Johanna. “It was a big ‘aha’ moment when we realized how small the lamps could be.” Designing the JANSJÖ series was true teamwork, with the designers and technicians from suppliers and the IKEA lighting department developing directly on the factory floor. “It was a challenge to make JANSJÖ series because functional LED was a completely different premise to work with,” say Anna and Johanna. With adjustable, slim and slender steel necks that bend to direct light, JANSJÖ lamps use up to 85% less energy than traditional incandescent light bulbs. Saving energy is good for the environment and your wallet – and made even more affordable with a small price tag. 19.99 $ JANSJÖ clamp spotlight with built in LED Designer: A Efverlund/J Jelinek. H40cm. Black Milestones 1955 1956 1961 IKEA starts to design its own furniture to provide functional, welldesigned home furnishings at prices so low that most people can afford them. Exploration of flat packaging begins when one of the first IKEA coworkers removes the legs of the LÖVET table so it fits into a car and avoids damage during transit. Flat packs and self-assembly become part of the concept. The first nonScandinavian supplier is based in Poland, producing chairs. Also this year, product quality testing on products begins using Swedish testing standards. 1975 1980 1990 IKEA brings The baby boom particleboard from and new attitudes the construction toward consumers industry to the leads to the drawing boards of development of furniture designers. easy-to-care-for Particleboard has grown to be the big success material past years. IKEA brings it from the construction industry It becomes the material of choicethe for furniture, like the wide-scale use of to the drawing boards of the furniture designers. By now, it has become the material in many furniture bestmany of IKEA bestsellers, in lacquer removable, washable sofa covers. sellers in lacquer as well as veneer. as well as veneer. IKEA looks for a new material that costs less than particleboard or solid wood and is as strong and light. Found in a factory that normally makes inner doors, the solution leads to board on frame and board on stiles technologies. The IKEA Group develops an environmental policy to ensure the company and its co-workers take environmental responsibility for all activities conducted within its business. 1991 1997 2000 2010 IKEA acquires its own sawmills and production plants and establishes the industrial group Swedwood to produce wood-based furniture and wooden components. Swedwood invents a way to produce board on frame products with veneer finish. Birch veneer on LACK is an immediate success. IWAY is introduced, defining what suppliers can expect from IKEA and specifies what IKEA requires from its suppliers on working conditions, child labour prevention, the environment, responsible forestry management and more. All IKEA suppliers phase out wooden pallets to use more sustainable options like our recycled plastic loading ledges or paper pallets. Empty, bulky pallets stop being transported backwards through the supply chain. © Inter IKEA Systems B.V. 2006 the beginning, we’ve 1973From wanted to create a better everyday life at home. Over the years, developments like the first flatpack and material innovations have helped us with our vision to create welldesigned, affordable and quality products. Here are several of these milestones. 1973
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