November 2-5
Mississippi Trade Mart
Jackson, MS
Media Kit
Mistletoe Marketplace
•
November 2-5
Mistletoe’s most likely shopper is potentially your best customer! Mistletoe Marketplace Magazine
will offer valuable information about the Junior League of Jackson, Mistletoe Marketplace and
its sponsors. This will be an effective shopping tool with all events and other information relevant
to Mistletoe Marketplace in a single, very attractive location. Mistletoe Marketplace Magazine will be
distributed at the Trade Mart during Mistletoe Marketplace. In a great effort to promote Mistletoe
Marketplace, the magazine will also be distributed at local retail stores, advertisers’ businesses
and direct mailed to certain households in Mississippi and bordering states. Mistletoe Marketplace
Magazine is the exclusive publication for the Junior League of Jackson.
Distr ibution
25,000 copies
12,000 copies direct mailed
2,000 available at local retailers & advertisers’ businesses
11,000 copies available during Mistletoe Marketplace at the Trade Mart
Targeted Areas
Mississippi • Birmingham, Alabama • Mobile, Alabama • Tuscaloosa, Alabama
Memphis, Tennessee • Baton Rouge, Louisiana
Demographi c
Ages 25 – 65 • Household Income = $150k - $250k+
Interests – Weekend Travel • Homeowners • JLJ Supporters
PUBL I CATION SPECS
DEADL INES
AD SPACE ......................................... July 15th
AD MATERIALS .................................. July 22nd
CAMERA READY ADS ......................... August 4th
PUBLISH DATE .................................. September 29th
MISTLETOE MARKETPLACE ................. Nov. 2nd - 5th
9” x 9” Gloss Finish
Full Color
Perfect Binding
AD SPECIFICATIONS & RATES
Trim Size
18” x 9”
9” x 9”
Custom
9” x 9”
9” x 9”
Custom
3.9375” x 8.25”
8.25” x 3.9275”
3.9375” x 3.9375”
Bleed
18.25” x 9.25”
9.25” x 9.25”
Custom
9.25” x 9.25”
9.25” x 9.25”
Custom
*All ads are full color
A. Double truck
B. Full
Front or Back Inside Gatefold
Back Inside Cover
Back Outside Cover
Detachable Map Insert
C. 1/2 Page Vertical
D. 1/2 Page Horizontal
E. 1/4 Page Square
Live Area
17.25” x 8.25”
8.25” x 8.25”
Custom
8.25” x 8.25”
8.25” x 8.25”
Custom
$ 1950
$ 1150
$ 5100
$ 1795
$ 2000
$ 2500
$ 850
$ 850
$ 550
Please inquire about other premium placement opportunities
E
A
C
B
D
MECHANICS
CUSTOMER SUPPLIED ADS
• Must be submitted in high-resolution PDF or EPS file.
• Ads must be 300 dpi and CMYK format.
• Bleeds must extend at least 1/8” beyond trim size on all 4 sides.
• All copy must be at least 1/4” within live area.
• If submitting a PDF, embed all fonts.
• If submitting an EPS, convert all text to outlines.
MATERIALS SUBMITTED FOR AD DESIGN
• Logos, line art and photography must be
submitted in high-resolution (300 dpi) PDF,
JPEG or EPS file.
ALL AD MATERIALS SHOULD BE EMAILED TO YOUR ACCOUNT EXECUTIVE.
Contact Info: Publisher: Account Executives:
Leigh Reeves
601.624.8845
[email protected]
Alisha Sartin
601.624.5110
[email protected]
Betsy Fischer [email protected]
For editorial questions please contact [email protected]
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President’s Welcome Letter
2015-2016 JLJ Board of Directors
Mistletoe Marketplace Steering Committee
Meet the Mistletoe Chair
Meet the Mistletoe Co-Chair
Mistletoe Marketplace Leadership
Mistletoe Marketplace 2015 Committees
35 Years of Mistletoe Marketplace
Corporate Sponsors
Friends of Mistletoe
Community Projects
FAQs
Mistletoe Marketplace Merchants
Food Vendors
Special Events
Live/Silent Auction
For Your Convenience
Mistletoe Must-haves
Mistletoe Artist Bays
The Heart of Design
Provisional Mini Projects
Junior League Jumble
JLJ Publications
Touch A Truck ® Jackson
Steering Committee Special Thanks
Marketplace Food Pavilion
Let Your Heart Be Light, not your stomach. The Marketplace Food Pavilion is the perfect
spot to pick up something to eat while shopping at Mistletoe Marketplace. Choose
from any of one these excellent food vendors: Babalu, Beagle Bagel, Burgers & Blues,
Logan Farms or Lost Pizza Co.
The Marketplace Food Pavilion will be open: Thursday & Friday: 10:30 a.m. - 8 p.m.
Saturday: 10:30 a.m. - 3 p.m.
Beverages
Sponsored by Brown Bottling Group | Pepsi-Cola
Mistletoe shoppers can work up a serious thirst. We have your beverage needs covered at all
times. Stop by the Marketplace Food Pavilion and choose from a variety of Pepsi products.
Don’t want to stop shopping? Pepsi products are also available at Pepsi drink stations in the
Trade Mart shopping area. In addition, look for Junior League of Jackson volunteers
pushing through the crowds with Pepsi drink carts. All Pepsi products are $2 each.
Coffee
Keep your heart light with something warm from Community Coffee. Grab a cup of cocoa or
coffee at the Marketplace Food Pavilion and in West Bay foyer. $2 per cup.
ATM Presented by BankPlus
If your wallet is light, a BankPlus ATM is conveniently located at the front of the East
Trade Mart entrance.
Package Check
Presented by BankPlus
Let us help lighten your load as you shop for more items. Package check is located in the
Trade Mart East Foyer and available during shopping hours for $3 per package.
Information Booth
Our volunteers want to help keep your heart light by answering any questions you may
have about Mistletoe Marketplace. Sustaining members of the Junior League of Jackson
and Junior League volunteers are here to assist at the Information booth located in the
foyer of the Trade Mart. The Information Booth is open during shopping hours.
Accessibility Shopping
Guests with special needs are welcome throughout Mistletoe Marketplace. Junior League
of Jackson volunteers are available to provide additional assistance on Friday, November
6 from 2 - 4 p.m. Wheelchairs provided by Baptist Health Systems are available each day
of Mistletoe Marketplace on a first-come, first-served basis. Please see a Junior League of
Jackson volunteer to obtain a wheelchair.
No strollers or rolling carts are permitted.
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