Special Thanks to the Tri-State Institute Committee Members from
Arkansas, Mississippi and Tennessee HFMA Chapters
Committee members:
Shanna Knowles, Julie Carpenter, Cheryl Kaufmann, Tami Hill, Tracy Young, Lynann Papan,
Vonda Russell, Trisha Smith, Jeannie Ware, Melony Goodhand, Paula Archer, Mitch Beard, Bill Couch
Sandy Riley, Roy Nichols, Tadd Richert, Brent Beaulieu, Mike Phillips, Audra Melvin, jim Beck,
Suzette Duhe, David Butler, Judy Bass, Charla Rowley, Karen Stuart, Bill Griffin, Crysal Williams,
Cynthia McBride
CPE Educational Credits
Arkansas Chapter HFMA is registered with the National Association of State
Boards of Accountancy (NASBA) as a sponsor of continuing professional education on the National Registry of CPE Sponsors. State boards of accountancy have
final authority on the acceptance of individual courses for credit. Complaints
regarding sponsors may be addressed to NASBA, 150 Fourth Avenue North, Suite
700, Nashville, TN 37219-2417. Web site:www.nasba.org
Prerequisites and advance preparation are not required unless indicated for the
course. Depending on the track the participant attends, a maximum of 11.5 hours of CPE credit is available.
Instruction method for all sessions is Group Live. CPE Certificates will be issued upon request only and to
earn credits, participants must sign in at each session attended.
Smoking and Dress Policy
A “No Smoking Policy” has been adopted for all meetings. “Business casual” attire is appropriate for all
educational meetings and other activities.
Meals
If you will not attend a meal or have special dietary needs, please note this on your registration form. Your
communication will assist our planning and wise use of HFMA funds.
Notes
Full registration for member and non-member includes all breaks, meals, socials and educational materials.
Name badges will be required at all educational sessions and social functions.
Guest Tickets are only available for purchase by a registered attendee
Location
Gold Strike Casino Resort, Tunica, Mississippi
Hotel Reservation Deadline is December 30, 2008
Reservations: 1-888-245-7829
Mention HFMA Group code HCF0129 to receive the special room rate of $62 per night through Thursday.
A room rate of $109 has been negotiated for Friday and Saturday.
www.goldstrikemississippi.com
Agenda - HFMA Tri-State Institute
9:00 - 2:30 p.m.
1:30 - 4:30 p.m.
1:30 - 2:30 p.m.
2:30 - 3:00 p.m.
3:00 - 4:30 p.m.
Wednesday, January 21, 2009
Registration - Foyer
HFMA Certification Coaching Course - Tupelo
Joe Wewers
“JOINT SESSION” - Live Oak C
Healthcare: A New Year, A New President, A New Congress – Does there need to be a new YOU?
Preparing for the brave, new future of healthcare; what you need to know and what you need to be doing.
Jeanne Scott health-politics.com
Break with Vendors - Foyer
Business Office - Live Oak C
Finance - Magnolia
Performance Oriented Loss Control
Sonny Blackwell
Stewart, Sneed, Hewes Insurance
4:30 - 5:30 p.m.
5:30 - 7:00 p.m.
7:30 - 8:30 a.m.
8:30 - 9:00 a.m.
9:00 - 12:00 p.m.
12:00 - 1:00 p.m.
1:00 - 2:30 p.m.
2:30 - 3:00 p.m.
3:00 - 4:30 p.m.
6:00 - 7:30 p.m.
7:30 - 12:00 a.m.
7:30 - 8:30 a.m.
8:30 - 10:00 a.m.
10:00 - 10:30 a.m.
10:30 - 12:00 p.m.
Using an Electronic Financial Record for the Revenue Cycle
Jim Jacobs
CareMedic Systems, Inc.
Chapter Board Meetings - Tupelo, Magnolia, Dogwood
Opening Reception with Vendors - Live Oak A
Thursday, January 22, 2009
Registration - Foyer
Continental Breakfast with Vendors - Live Oak A
Opening Remarks & Announcements - Millennium Theatre
“JOINT SESSION” - Millennium Theater
Ignition Strategies
Michael Hoffman - Igniting Performance
Lunch - Live Oak B & C
Finance - Millennium Lobby Business Office - Magnolia
Improving Medicare Profitability
James Cleverly
Cleverley + Associates
HIM - Dogwood
The DRG Shift and Case Mix
Index - What to watch out for and
how to keep reimbursement strong
Melinda Tully
J.A. Thomas & Associates
Medical Necessity: Closing the
Door on Unnecessary Write-Offs
Ardith Campbell
Accuro, a MedAssets Company
Break with Vendors - Live Oak A
Finance - Millennium Lobby Business Office - Magnolia
Integrating the Budget and
Financial Planning Processes
Charles Kim & Joe Gosch
Kaufman Hall
Medicare Reimbursement Update
Tim Wolters
BKD, LLP
HIM - Dogwood
Billing/Coding: A Focus on Missed
Reimbursement and Data Quality
Lauree Handlon
Cleverley + Associates
Hospitality and Dinner - Live Oak B & C
Band - Dr. Zarr’s Amazing Funk Monster - Live Oak B & C
Remember to dress in your best 70’s for this event!
Friday, January 23, 2009
Continental Breakfast with Vendors - Live Oak A
“JOINT SESSION” - Live Oak B & C
Fraud and Abuse
Angela Morelock
Break
“JOINT SESSION” - Live Oak B & C
Becoming Momentum Makers: How to Build Momentum through People!
Eloise Owens
Booked with Encore! Presentations
Speakers, Topics and Biographies
Our outstanding speakers are prepared to provide education and tools to assist us in
Staying Alive In Healthcare
Wednesday, January 21, 2009
Healthcare: A New Year, A New President, A New Congress – Does there need to be a new YOU?
Preparing for the brave new future of healthcare; what you need to know and what you need to be doing.
The 2008 presidential and congressional elections will have marked a watershed for the healthcare industry. The future of U.S. healthcare, its financing in the face of ever-increasing costs and demands for service, and its delivery mechanisms are now on the political table and are likely to dominate
much of the new 111th Congress’ and the new president’s time and attention. An aging, baby-boomer dominated American populace is faced with
how it can continue to provide virtually unlimited services to its people under Medicare, Medicaid, S-CHIP and through traditional employment-based
private health insurance. Can the free market really be effective in controlling costs and making meaningful coverage health insurance more affordable
and available to all? Or will the gaps and shortcomings in the private system continue to fall short of meeting the needs of so many Americans now
uninsured or underinsured? Will the government have to increase its role in making insurance available more universally to most, of not all, Americans?
Is “socialized medicine” inevitable?
Learning Objectives:
After attending this session, participants will have a better understanding of the politics surrounding the new 111th
Congress under a Democratic presidential administration. They should be able to identify the obstacles to essential
reforms needed in the U.S. healthcare system and the preparations they as healthcare financial managers need to be
making to deal with the changes that will be coming.
Jeanne Scott has been one of the nation’s leading health care lobbyists for almost 35 years.
Currently Ms. Scott is the somewhat irreverent writer, editor and publisher of what she has humbly named
“theJeanneScottletter”, an eclectic electronic newsletter, reporting on developments in “health care
reform,” that is widely read in many health care circles. In previous lives, she has been the director of government relations for NDCHealth, the Washington, DC office director and chief lobbyist for the Catholic
Health Association and a former Assistant Attorney General for the State of Michigan. She served during
the first Reagan Administration as counsel to the Health Care Financing Administration, the friendly folks
that brought us Medicare prospective payment. She is a veteran “inside-the-beltway Washington DC” lawyer but she is now enjoying the opportunity to get out and see first hand for herself just what a mess those
“beltway” types have made of the U.S. health care system.
Course Level: Basic
CPE Type: Specialized Knowledge and Application
CPE Credits: 1 credit
Prerequisite: None
Performance Oriented Loss Control
Traditional loss control programs are frequently based on tradition, narrowly focused, and may not contribute toward business objectives.
As more healthcare organizations adopt “enterprise” risk management structures, the risk managers role is evolving. Risk managers should
identify and advocate risk control initiaves that involve internal experts and contribute toward strategic performance objectives. This session
will explain the concept of enterprise risk management and identify initiatives that frequently produce high returns on investment.
Learning Objectives:
After attending this session, participants will be able to introduce and define the concept of risk management,
review areas of risk for healthcare organizations and, identify loss control initiatives that produce high returns
on investment and contribute toward organizational objectives.
Sonny Blackwell is a Mississippi native and has a broad range of risk management experience and
training. He earned a BS degree in Criminal Justice from the University of Southern Mississippi, served as
District Coordinator for the Tennessee Emergency Management Agency, and as an investigator by the Entergy
Corporation.
He has been in the insurance industry where he served 18 years for insurance carriers in various risk control
specialty areas, including leading a national team of public sector loss control specialists. He earned a Masters
Degree in Safety and Health Education, and has been with BancorpSouth Insurance for five years where he serves
as Vice President of Risk Management Services. Sonny provides loss prevention advice and support to various
types of organizations including educational institutions, healthcare, municipal and county governments.
Course Level: Basic
CPE Type: Management Advisory Services
CPE Credits: 1.5 credits
Prerequisite: None
Using an Electronic Financial Record in the Revenue Cycle
A key element of the patient’s care experience is billing and payment, yet most organizations do not have access to longitudinal financial data
at the financial level. With the rise in consumerism and self-pay dollars, this presentation will help you gain smart understanding of the why’s
and how’s to achieving effective, patient-centric views and longitudinal management of the patient’s financial record.
Learning Objectives:
After attending this session, participants will understand the external factors influencing the need to have a patient-centric view of billing
information, identify the workflow enhancements created by an electronic financial record, and the key points to include in a project plan to
ensure an EFR implementation is successful.
Jim Jacobs is currently CareMedic’s Vice President of Sales Development. In this role he is re-
sponsible for overseeing strategic alliances and sales strategies. Previously he was Founder and President
of ActaView Corporation, an Atlanta-based performance management dashboard company acquired by
CareMedic. Prior to that, Jim was with Healtheon (then WebMD), where during his six-year tenure he
held two successive roles - Vice President of Engineering then Vice President of Lab Services. Jim’s
career experience also includes work for Healthdyne. Jim holds his Masters in Business Administration
in Decision Sciences from Georgia State University. Jim’s background includes development of two
software patents to enable hospitals to utilize Master Patient Index technologies. He is also a published
author and speaks on emerging technology panels.
Course Level: Intermediate CPE Type: Specialized Knowledge and Application
CPE Credits: 1.5 credits
Prerequisite: Participants should have a working knowledge of patient financial records.
Thursday, January 22, 2009
Keynote Speaker - Michael Hoffman
Ignition Strategies
Why is it for some leaders we would gladly run through a burning building, while for others we would rather remain inside the burning building? Because great leaders understand that they have the ability to either ignite or extinquish the productivity of their people. This module
focuses on the specific coaching skills needed to be a more effective manager and leader in the perfermance cycle. This interactive working breakout session is the perfect fit for any leadership group.
Learning Objectives:
After attending this session, participants will be able to implement techniques so that they can become a
more effective manager and leader.
Michael Hoffman is President of Igniting Performance
A Dallas based company that specialized in sales, customer loyalty and leadership. Over the past 9 years, Michael has delivered professional
delivered professional speaking engagements and customized training to organizations across this country
and abroad. With a highly interactive style Michael’s unique delivery cements his expertise in the minds
of his attendees to ignite the tactics and techniques necessary to approach their jobs “on purpose” with an
attitude of ownership and professionalism.
Coming from a background of being a waiter, disk jockey, entrepreneur, TV host, sales person, sales
manager, human resource generalist, national sales trainer…(can this man hold a job?), Michael uses his
rich background to drive home his message that business is and will always be about “people.” “How we
approach our customers both internal and external will set us apart from all our competition.”
His highly contagious passion for business has won him the loyalty of many repeat customers such as; ALLTEL, IBM, Microsoft, Illinois
Press Association, KRLD Radio, Erricson, Oracle, Capital One Auto Finance, California Press Association, ExxonMobil, State Farm, SYSCO
Foods, AFLAC, VHA, Novation and Dryers Grand Ice Cream. As a father of 4 teenagers, 3 daughters and one son, Michael is dedicated to
providing exceptional impact to deserve your repeat business. (Or any other excuse getting him out of the house.) He, the clan and his wife
of 24 years, reside in Carrollton TX.
Effective training combines the right informational tools with the right motivation. Motivation alone is fleeting, but the right tools without
motivation are lifeless…Michael provides both.
Course Level: Basic
CPE Type: Personal Development
CPE Credits: 3 credits Prerequisite: None
Improving Medicare Profitability
Ten ways to Improve Medicare Profitability: Medicare is the largest payer for most US acute-care hospitals, however, contract negotiations
is not an option to enhance profitability. This session will identify ten actionable ways to improve the margin on treating patients within this
critical payer group without sacrificing quality and ethical standards.
Learning Objectives:
After attending this session, participants will be able to highlight US averages for Medicare profitability for inpatient and outpatient care,
understand the key drivers for improvede Medicare profitability, and identify ten actionable stategies for enhancing Medicare profitability.
James (Jamie) O. Cleverley serves as a Principal for Cleverley & Associates, where he
has worked since September 2003. Mr. Cleverley consults with hospital and healthcare organizations
to identify financial and operating opportunities, as well as related strategies for performance improvement. Prior to joining the firm, he directed a statewide health services program for a medical association.
Mr. Cleverley has written several articles dealing with healthcare financial analysis and application,
including the annual Community Value Index hosptial survey. He was the recipient of Healthcare
Financial Mangement Association’s Yerger/ Seawell Best Article award.
Mr. Cleverley received his Masters in Health Administration from The Ohio State University in 2004.
He received his Bachelors of Science in Business Administration from The Ohio State University in
1999.
Course Level: Intermediate CPE Type: Specialized Knowledge and Application CPE Credits: 1.5 credits
Prerequisite: Participants should have at least 1 year of experience with Medicare Requirements.
The DRG Shift and Case Mix Index
By now we all know there is a major shift underway from the current CCs to a combined list of CCs and MCCs that are meant to pinpoint the
severity of illness and cost of care. Hospitals must now examine the new DRG shift and make the appropriate changes in people, processes
and documentation to not only retain current case mix index trends, but perhaps even improve CMI and increase reimbursement. But knowing your CMI is not enough, you must have a plan in place to manage CMI.
Learning Objectives:
After attending this session, participants will be able to identify financial and coding impact of the DRG
shift, what you can do to ensure your hospital CMI is reflective of severity of illness and complexity of care,
how to track MS-DRG impact on CMI and make adjustments to ensure CMI stays healthy, and how the
new MS-DRGs affect hospital staff and what can be done to alleviate their concerns and new responsibilities.
Melinda Tully is Senior Vice President of Clinical Services & Education with J. A. Thomas &
Associates, Inc. She is a customer advocate and excels at presenting and providing client customized
services. Previous experience includes administrative and clinical management responsibilities in an acute
care academic facility. She is a recognized national speaker for compliance, clinical documentation and
the Hospital Quality Initiative. Her expertise also includes product development and detailed data analysis
and reporting. She provides leadership and education to JATA staff and clients in the areas of CMS compliance, quality, and clinical documentation.
Areas of expertise:
Medicare inpatient prospective payment systems; Medical record documentation analysis; Patient severity and resource consumption analysis; Hospital / Physician comparative profiling; CMS Hospital Quality Initiative; Corporate wide project management; Adult Health, Acute
Care - Adult Nurse Practitioner; Critical Care Nurse Specialist; Emergency Medicine; Education / Consultation
Course Level: Basic
CPE Type: Specialized Knowledge and Application
CPE Credits: 1.5 credits
Prerequisites: None
Medical Necessity: Closing the Door on Unncessary Write-Offs
In an age of shrinking margins, rising costs and increasing regulatory scrutiny, providers are finding that reducing write-offs while improving
compliance is more important than ever. As gatekeepers to the system, patient access personnel are on the frontlines of the battle for financial
stability. Attendees will learn to identify the doorways in their own organization and determine how and when to secure them, decreasing
denials, increasing ABNs and ensuring compliance. The presentation will also give providers tools to help intake staff overcome logistical
and emotional barriers to medical necessity verification.
Learning Objectives:
After attending this session, participants will understand the importance of educating frontline staff on obtaining
an ABN and provide guidance on how and when they should do so. The learner will also be given a tool to assess patient
access staff’s current level of understanding and evaluate existing medical necessity verification process. Attendees will also
learn to assess the doorways or portals through which patients enter their facility and understand the importance of implementing processes and tools to ensure medical necessity is verified at each point of access. Additionally, attendees will learn
to educate staff on the importance of decreasing unnecessary write-offs and improving compliance throughout the facility,
drawing upon the best practices shared in the presentation.
Ardith Campbell has worked in the healthcare field for close to 20 years. She has trained numerous individuals
within healthcare facilities and worked in conjunction with Utilization Review reviewing charts for healthy documentation
practices. She is a Certified Professional Coder and Certified Professional Coder-Hospital through the American Academy
of Professional Coders and Certified Coding Professional through the Professional Healthcare Institute of America. She is
employed as a Coding Integrity Specialist for Accuro, a MedAssets company. In this role, she is responsible for verification
of the integrity of the data on the website and answering Hospital OP Coach questions.
Course Level: Intermediate CPE Type: Specialized Knowledge and Application CPE Credits: 1.5 credits
Prerequisite: Participants should have a working knowledge of patient access processes and medical necessity
Understanding and Using Healthcare Financial Metrics to Achieve Board Budget Approval
Healthcare executives are charged with assuring the continued competitive financial performance of the organizations they direct. The hospital’s
financial performance, as reflected in its balance sheet, income statement, and cash flow statement, is the ultimate indicator of a hospital’s strategic success, or lack thereof. Dozens of factors are relevant to financial performance; the challenge is to select those metrics most indicative of the
organization’s financial strengths and weaknesses and then to methodically and regularly monitor such indicators.
Learning Objectives:
After attending this session, participants will be able to use core objectives and
guiding financial principle, use a capital markets approach, understand
why an organization’s credit profile matters, balance capital sources and
uses, estimate capital requirements and analyzing capital position, integrate risk / sensitivity analysis, and place access to capital in the industry
context.
Charles Kim (left) is a Vice President in Kaufman Hall’s
Chicago Office. Mr. Kim consults on a national basis with various clients
including regional healthcare systems, academic medical centers, and community
medical centers. Mr. Kim has prepared financial and capital plans, acted as financial advisor for debt-related transactions and prepared valuation and merger/acquisition work while with Kaufman Hall.
Prior to joining Kaufman Hall, Mr. Kim was a manager in Deloitte & Touche’s
Financial Advisory Services Practice, where he specialized in advising managed care organizations, hospitals, and ambulatory
surgery centers about joint ventures, mergers, acquisitions, and divestitures. His additional previous roles include credit rating analyst for Duff & Phelps (now Fitch)
and investment banker for several international banks.
Mr. Kim has a B.A. in Economics and an M.B.A. in Finance and Accounting, both from the University of Chicago.
Joe Gosch (right) brings more than 15 years of financial, accounting, and consulting experience in a diverse range of industries to his current role of Product
Manager for Kaufman Hall’s Capital Advisor® Suite of software products. He has spent the last six years specifically helping healthcare facilities improve their financial and capital processes through implementations of enterprise resource planning, budgeting, and financial planning systems including Kaufman Hall’s ENUFF®
Software Suite of products.
Prior to joining Kaufman Hall, Mr. Gosch held management positions at Healthlink, Inc. and PricewaterhouseCoopers and financial and information systems
auditing positions at American General Corporation and KPMG Peat Marwick.
Mr. Gosch has a B.B.A. with a concentration in Accounting from The University of Texas at Austin. He is also a Certified Public Accountant and a Certified
Information Systems Auditor.
Course Level: Intermediate
CPE Type: Finance
CPE Credits: 1.5 credits
Prerequisite: 1 year experience in Finance
Medicare Reimbursement Update
This program will provide a regulatory and legislative update of Medicare issues affecting both prospective payment and critical access hospitals. Issues covered will include an update on MS-DRG implementation issues and upcoming cost report changes, as well as rural health
clinic changes. The update will also highlight potential legislative issues to be addressed by Congress in 2009.
Learning Objectives:
After attending this session, participants should learn about recent developments in Medicare reimbursement that affect their operations and strategies to improve reimbursement. Legislative issues will also
be covered, to give attendees information that may assist as they lobby Congress for more appropriate
Medicare reimbursement.
Tim Wolters is a partner in BKD’s Springfield, Missouri, office.
BKD is one of the 10 largest CPA
and consulting firms in the U.S. working with over 400 hospitals nationwide. Tim has 25 years’ experience working exclusively with health care clients, primarily hospitals. He oversees financial statement
audits and the preparation of Medicare cost reports. His consulting experience includes analyzing Medicare reimbursement implications of various programs and developing reimbursement strategy. He has
made presentations at national and regional meetings for the National Rural Health Association, Healthcare Financial Management Association and other organizations on a variety of regulatory and reimbursement topics.
Course Level: Intermediate CPE Type: Specialized Knowledge & Application
Prerequisite: 1 year experience with Medicare requirements
CPE Credits: 1.5 credits
Billing/Coding: A Focus on Missed Reimbursement and Data Quality
Examining patterns in the coding and billing of patient claims can yield valuable information to assess the accuracy of payment as well as
data quality. Most facilities utilize either an internal or external claim ‘scrubber’ to ensure claims are as accuarate as possible, but many opportunities may be overlooked. This session will compare audience data patterns to industry results.
Learning Objectives:
After attending this session, participants will be able to demonstrate the value in examining patterns in coding and billing data, understand
benchmarks for data quality, and explore root causes of coding and billing errors and describe their potential financial impact
Lauree E. Handlon has been a Data Quality and Reimbursement Consultant for Cleverley +
Associates since July 2002. Prior to joining the firm, Ms. Handlon was the OCE/NCCI Auditor at The
Ohio State University Medical Center. She monitored outpatient accounts for accurate, timely, and compliant coding and billing. She worked closely with APC regulations and guidelines. In her current role at
Cleverley + Assocaites, Ms. Handlon analyzes third party payer contractual arrangements for pricing and
regional comparisons. She conducts concentrated Charge Description Master reviews. She also performs
outpatient claims reviews for data quality and reimbursement issues. Ms. Handlon received her Masters
degree through the School of Allied Medical Professions from The Ohio State University. She received her
undergraduate degree in Health Information Management and Systems from The Ohio State University.
Course Level: Intermediate CPE Type: Specialized Knowledge and Application CPE Credits: 1.5 credits
Prerequisite: Participants should have a working knowledge of coding and billing of patient claims.
Friday, January 23, 2009
Internal Fraud & Embezzlement: Stories from the Trenches
Fraud can reak havoc on a company’s financial performance, damage its reputation and undermine business objectives. No business is immune from the risks associated with fraud, and education is the key to recognition and prevention. Health care providers have some unique
and and rampant risks for fraud and embezzlement. Angela Morelock, a partner with BKD, LLP will share her insights into the world of
fraud and embezzlement based on her experience with investigating fraud cases.
Learning Objectives:
After attending this session, participants will be able to understand about the key red flags associated with
embezzlement and fraud, methods used to embezzle from and defraud health care organizations, tips to
help health care organizations from internal embezzlement and fraud, what to do if fraud is suspected and
discovered, warning signs of fraud, and the typical fraud perpetrator.
Angela Morelock is the assistant director of BKD’s firmwide Forensics and Dispute Consulting
division. As a Certified Fraud Examiner (CFE), Angela is responsible for resolving a wide range of allegations of fraud and white-collar crime. She is accredited as a Certified Forensic Accountant® by the American College of Forensic Examiners. Angela joined BKD in 1993 after graduating summa cum laude from
Missouri State University, Springfield, with a B.S. degree in accounting. She is a member of the ACFA,
AICPA, American College of Forensic Examiners and Missouri Society of Certified Public Accountants.
Course Level: Basic
Prerequisties: None
CPE Type: Business Management and Organization
CPE Credits: 1.5 credits
Becoming Momentum Makers: How to Build Momentum through People!
A recent study conducted by IBM found that an organization’s bottom line can be impacted negatively or positively by as much as 30% from non-management personnel. This means that the leader impacts the work environment by 70%! Conclusion: The leader’s methods of managing make a big,
big difference. Today’s leaders need new tools to lead, inspire and motivate today’s workforce.
Eloise Owens walks her leadership talk. She has taken an underperforming team ranking 14th in the nation to number 4 in just twelve short months.
She has served as President of the National Speaker’s Association serving North Texas where she led a board of directors to a record breaking year of
success and profitability. Now, as a business owner and entrepreneur in her 15th year, Eloise has trained hundreds of leaders in numerous industries
to not wait for momentum. Instead, she inspires others to go create it with the people they lead. She has gathered research over the past 15 years in
working with leaders to uncover the momentum builders within an organization that build energy toward department goals and team morale. Eloise has
also helped organizations to identify the all-important momentum breakers that disrupt a team’s focused energy. “The intricate balance of Momentum
always lies with Leadership!” E. Owens
Her style is connecting, straightforward, and fun. Leaders gravitate toward her common sense approach to leading people as well as her uncommon
ideas to motivate those around you to bring out their best!
“Eloise has led a mile in our shoes. That’s why we want her back.” S. Theo Greater Media
Learning Objectives:
After attending this session, participants will be able to introduce concepts that strong leadership requires;
the ability to self-manage, introduce the three leadership common mistakes and how to identify them,
implement a “Wow” system to build momentum within any team, and understand the power of mental
toughness to prepare team for any unknowns.
Eloise Owens
Since 1991, Eloise has brought her Momentum Selling secrets to audiences from coast to coast.
In her twenty-five year selling career she has won numerous National Sales awards, received Sales Manager of the Year
and designed sales development programs based on her successful strategies.
She has also lost a national sales award by $74.36 and lost her momentum overnight; thought she didn’t need to cold
call because she had enough momentum; allowed her attitude to fall into excuse mode; settled for mediocrity and let fear
win!
One client says, “Eloise has sold a mile in their shoes. That’s why our sales reps want her back!”
Eloise was recognized as the only Master Level Sales Professional out of 800 sales professionals nationwide. As a
sales professional for over 20 years, she has broken sales records for volume and advancement year after year.
As a Sales Consultant, she now turns her momentous touch to working with clients across the country to challenge everyone not to wait for momentum - Go
create it!
Her clients include sales driven organizations such as Hilton Hotels, Hearst Newspapers, State Farm Insurance, Alltel Wireless, and Greater Media, SNA, and
Knight Ridder, Inc. Within these companies stand numerous sales professionals who have directly thanked Eloise for her momentum strategies that propelled
them into the upper tier of their company’s top performers.
Her book, Momentum Selling: Turning Sales Breakers into Momentum Makers tackles the top 20 common sales breakers in the “sales trenches” today and
coaches sales professionals to regain their momentum to succeed anyway!
Her new book, Monster Momentum, is due out this year!
Course Level: Basic CPE Type: Personal Development
CPE Credits: 1.5 Credits
Prerequisites: None
Special Thanks to the 2008 - 2009 Corporate Sponsors from
Arkansas, Mississippi and Tennessee HFMA Chapters
Arkansas Corporate Sponsors
Diamond Sponsors: AHA Services, Inc., BKD, LLP, Eide Bailly, LLP, Mid-South Credit Bureaus, Inc.
Franklin Collection Services, Inc.
Gold Sponsors: PMAB, LLC, The MASH Program, SSI Group, Revenue Recovery, Complete Care, American
Data Network, HCFS, Inc., Emdeon Business Services, Hughes, Welch & Milligan, LTD, Stephens Inc. Private
Client Group, Professional Credit Management, Inc., Professional Consulting Services, Inc.
Silver Sponsors: Arkansas Foundation for Medicare Care, Berlin - Wheeler, Inc., Receiveables Management
Bureau, Inc (RMB), Healthcare Financial Services, LLC, Passport Health Communications
Bronze Sponsors: CBSA Collection, Commerce Bank, Morgan Keegan, High Cotton, Perot Systems, G2N,
Inc., QuadraMed Corporation, The OutSource Group, Craneware, D-Med Corporation, RMC of America,
MedBill Services, Inc., Arkansas Blue Cross and Blue Shield, Consumer Collection Management, Inc., Tiburon
Healthcare Solutions Group
Mississippi Corporate Sponsors
Platinum Sponsors: Franklin Collection Services, Inc.; HORNE, LLP.; Price Waterhouse Coopers, LLP
Gold Sponsors: ARS Collection; Custom Software Systems, Inc.; Healthcare Finance Services, LLC.; MedPay Assurance; Phelps Dunbar, LLP; PNC/Xpack Network Services; Smith Rouchon & Associates, Inc.;
The MASH Program
Silver Sponsors: High Cotton; RMB, Inc.
Bronze Sponsors: Chamberlin Edmonds; Commerce Bank; DECO; Haggard & Associates, LLC.;
The SSI Group, Inc.
Tennessee Corporate Sponsors
Gold Sponsors: Blue Cross Blue Shield of TN; CBSI; Dixon Hughes; Franklin Collection Service; Matheny,
Stees, & Associates, PC; Medpay Assurance, Inc.; Payment American Systems; Pershing Yoakley & Associates; Price Waterhouse Coopers, LLC; Receivables Management Bureau; Revenue Recovery Corporation;
Shared Health
Silver Sponsors: EFC Systems, Inc.; Emdeon Business Services; Medical Data Systems, Inc.;
Portfolio Recovery Associates
Bronze Sponsors: ARC Group Associates; Rent/Debt Automated Recovery Svc., Inc.; Bank of America; CBC;
Commerce Bank; Credit Bureau of North America; Credit Bureau Systems; Credit Solutions; Decosimo CPAs;
FROST ARNETT; HORNE, LLP; Jon Barry & Associates; Letter Logic; MedAssist; McKesson Relay Health;
Meridian Leasing; Mid-South Credit Bureau; Mosaic Revenue Solutions; NCO Financial;
Passport Health Communications
HFMA Tri-State Winter Institute 2009 Registration
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__HFMA Member __ Non-Member __New Member
__Past President __ FHFMA __ CHFP __ Officer __ Sponsor __ Speaker __ Board __ CPAR
__ CPA
Institute Fees: Full registration includes all breaks, socials, meals and educational materials
HFMA Members Full Registration (received by January 5th)
_____
$ 250.00
Non-Member Full Registration (received by January 5th)
_____
$ 275.00
Late registration (received after January 5th)
_____
$ 25.00
One Day Registration
_____
$ 150.00
Guest Tickets, Social Wednesday
_____
$ 25.00
Guest Tickets, Thursday Social & Dinner
_____
$ 45.00
Corporate Sponsor using Voucher
_____
No Charge
Exhibitor Not Attending Educational Sessions
_____
No Charge
Additional Exhibitor Not Attending Educational Sessions
(beyond 2 included persons)
_____
$ 125.00
TOTAL
$_________
Are you interested in attending a coaching course? [] Yes [] No
Refund of Registration Requests: Must be made by January 5th or a $50.00 administrative fee will be assessed.
If using a credit card to pay for your registration, complete this information:
Card Type: __Visa __Master Card __American Express __Discover
Credit Card #: __________________________________ CVV Code: _____________
Card Holder Name: __________________________________ Zip Code: __________
Expiration Date: _____________________ Signature: ___________________________________________
Checks should be made payable to: Arkansas HFMA
Registration Submission:
ONLINE
www.arkansashfma.org
FAX
Print & fax completed form to: Tami Hill: 501-224-0519
MAIL
Arkansas HFMA 419 Natural Resources Drive Little Rock, AR 72205
PHONE
If you have problems or need assistance, call Tami Hill @ 501-316-1229
___ Special Needs: If you have a special meal request or other special needs, please check here and detail your
special needs, or ask for a registration staff member to call you to discuss your needs.
Staying Alive in Healthcare
January 21 - 23, 2009
Gold Strike Casino Resort
Tunica, Mississippi
Register before the January 5, 2009 deadline.