a til to
PHOENIX
E hibitor
PRospectus
NCBA Trade Show
EXHIBITOR PROSPECTUS
1
Ge eral
information
PURPOSE OF THE CATTLE
INDUSTRY CONVENTION
& NCBA TRADE SHOW
To provide an opportunity for the beef industry
& NCBA members to set policy, provide
educational and informational sessions: host
the largest industry trade show, social events
and networking.
The NCBA Trade Show is the leading, most
prestigious show the cattle industry. If you are
in this business then this is one show you can’t
afford to miss.
Each year over 7,000 cattlemen gather together
for this important event. The annual event is
the largest cattle industry event in the country
and this year’s convention and trade show
offers more education, entertainment and
excitement than ever.
ACCOLADES
The NCBA Trade Show has been recognized by the
Trade Show industry for the fastest growing show
in Net Square Feet of Exhibit Space, Number of
Exhibiting Companies and Total Attendance.
The 2018 NCBA Trade Show will be held in conjunction with
the Cattle Industry Convention January 31 - February 2, 2018 at
the Phoenix Convention Center, Phoenix, Arizona.
MARK YOUR CALENDAR
NCBA TRADE SHOW DATES & LOCATION:
January 31 - February 2, 2018
Phoenix Convention Center - Phoenix, Arizona
SHOW HOURS:
Wednesday, January 31. .......4:00pm - 8:00pm • Welcome Reception
Thursday, February 1 .......................... 9:00am - 6:00pm • Show Open
Friday, February 2 ............................... 9:00am - 5:00pm • Show Open
MOVE IN:
Sunday, January 28
1:00pm - 5:00pm • Oversized Equipment/Trailers ONLY
Monday, January 29
8:00am - 12:00pm • Oversized Equipment/Trailers ONLY
1:00pm - 7:00pm • General Exhibitor Move-in (including squeeze
chutes)
Tuesday, January 30
8:00am - 7:00pm • General Exhibitor Move in
Wednesday, January 31
8:00am - 2:00pm • Last Minute Move-in
MOVE OUT:
Friday, February 2 ........................................... 5:00pm - 10:00pm
Saturday, February 3 .......................................8:00pm - 12:00pm
IMPORTANT DATES TO REMEMBER
September 18, 2017 ...........Exhibitor Housing & Registration Open
November 1, 2017 ...... Beef Resource Guide Company Listings Due
January 3, 2018.................Exhibitor Housing & Registration Closes
2 EXHIBITOR PROSPECTUS
EXHIBIT BOOTH CONSTRUCTION
Exhibit booths are constructed of pipe and drape and are not
equipped with tables or chairs. Hard wall exhibit booths and
furnishings can be rented at your expense from the official service
contractor. Booth carpet is NOT included in your rental fee. Floor
covering in your booth space is required. Carpeting can be ordered
from Freeman Decorating.
YOUR BOOTH SPACE INCLUDES:
•
•
•
•
•
•
4 complimentary registrations per 10x10 space
Discounted meal function tickets
7”x44” identification booth sign with company name and
booth number
8’ back drape with 3’ draped side rails
Aisle carpet (Please note your space does NOT include booth
carpeting)
General Security
ADDITIONAL BENEFITS YOU WILL RECEIVE:
•
•
•
FREE 50-word product/service description and logo in the
Beef Resource Guide, the official Cattle Industry Convention
& NCBA Trade Show program
FREE company listing and hyperlink on beefusa.org
Sponsorship Opportunities
EXHIBIT SPACE RATES
One booth (10’x10’)
$20 per square foot or $2,000 per 10x10 space.
Corner booth locations are an additional
$250 (corner fees added after discounts
have been applied.)
PREMIUM SPACE
Exhibitors creating premier exhibit space
(island) locations will pay a premium
percentage in addition to the booth space
investment fee incurred.
Premier Exhibit Space Investment:
20x20
$9,200
20x30
$13,300
20x40
$17,400
20x50
$21,500
30x40
$25,600
30x50
$31,750
40x40
$33,800
40x50
$42,000
50x50
$55,250
PAYMENT DEADLINES:
Full booth rental amount is due September 1, 2017
Booth space reservations and contracts will be received after the
September 1 deadline; however, a full payment must accompany the
space contract.
Payments should be made payable to:
NCBA
9110 E. Nichols Ave. Suite 300
Centennial, CO 80112
Phone 303-694-0305
Fax: 720-259-1409
[email protected]
DISCOUNTS
•
•
•
•
Multiple Booth Discounts - Four or more 10x10 in-line
booths save $100 per booth.
Retail Area – 50% discount
Affiliate, Universities, Non-Profit & Government Agencies –
50% discount
No discounts on Island (Premium) Space
CANCELLATION & REFUND POLICY
Notice of cancellation must be given to NCBA in writing.
Cancellation by an exhibitor of any portion of exhibit space reserved
results in the following: Prior to October 1, 2017 exhibitors will
receive a 50% refund. Cancel on October 1 or after, all money paid
will be forfeited. No refunds will be made after this date.
HOW TO RESERVE YOUR SPACE
•
•
Online at www.beefusa.org
Email the completed contract to:
[email protected]
WHO SHOULD EXHIBIT?
The NCBA trade show attracts over 300 companies
providing all types of products and services and the
latest in technology to the cattle industry. Some of
the products and services displayed at the NCBA Trade
Show include:
• Finance/Insurance/Real
• Animal Health
Estate
Products
• Hay Equipment &
• Animal Identification
Accessories
• Associations/
• Herd Management/
Organizations/
Chutes/Scales
Government
• Information/Education
• Breeders/Ranches/
Feedlots/Marketers
• Publications/Media/
Broadcast Media
• Computer/Software
Packages
• Retail/Art/Furniture/
Accessories
• Consulting Services
• Seed Products/Weed/
• Equipment/Trailers/
Pest Control/Herbicide
Watering
• Feed/Feed Additives & • Structures/Buildings
Accessories
• Veterinary/Breeding
• Fencing Equipment & • Genetics/DNA
Accessories
• Processor/Packer
EXHIBITOR PROSPECTUS
3
F CTS &
FIGUrES
ATTENDEE BY
JOB TITLE/FUNCTION
WHO ATTENDS
AVERAGE
AGE:
46
1% Dairy/Veal Owner/Employee
1% Ranch/Feedlot Employee
11% Spouse/Family Member
12% Feedlot Owner/Manager
26% Other
AGE
UNDER 40:
19%
TYPE OF ATTENDEE
49% Ranch Owner/Manager
GENDER
72% Male
28% Female
72%
46% Cow-Calf/Seedstock
22% Other
15% Feedlot/Farmer/Feeder
7% Stocker/Backgrounder
4 EXHIBITOR PROSPECTUS
5% Vet/Consultant
1% Retail/Packer
1% Dairy
of attendees say
they are likely to
purchase & support
from sponsoring and
exhibiting companies
Attendees plan to
purchase the following in
the next 12 months:
AI Equipment.................... 6%
ATV/Utility vehicle .........17%
Chutes or scales ..............17%
51%
of attendees plan to buy
products or services
exhibited at the show
within the next 12 months
Computer ......................... 6%
Computer software/
Technology ...................... 15%
Dewormer ........................ 17%
Electronic ID tags ...........13%
Feed or forage ................. 16%
Feed supplements or
additives ........................... 24%
Fencing supplies .............21%
Financial or
consulting services .........4%
Genetics, tracking tools .10%
Hay baling equipment ...6%
Health insurance .............2%
Life insurance .................. 2%
Livestock handling
equipment ....................... 16%
Livestock insurance ........3%
Livestock trailer .............. 5%
Livestock watering tanks
or system ......................... 13%
Mixers/Feeders ................ 6%
50%
of attendees come to
evaluate and compare
products for future
purchase
82%
of attendees play a role in
their company’s purchasing
decisions
9.5
Average
number of
hours spent
at exhibits
81%
of attendees come to
see new products
Pest control ...................... 10%
Pickup truck ..................... 10%
Property insurance .........3%
Satellite Dish ................... 1%
Seed .................................. 7%
Steel farm building .........5%
Swather / Mowing
equipment ....................... 2%
Tractor ............................... 5%
Vaccines ........................... 35%
Western Apparel .............18%
Wheel loader/Payloader 2%
ATTENDANCE BY YEAR/CITY:
2012 Nashville - 7,947
2013 Tampa - 6,141
2014 Nashville - 7,968
2015 San Antonio - 8,388
2016 San Diego - 6,665
2017 Nashville - 7,800 (estimated)
EXHIBITOR PROSPECTUS
5
spon orship PREVIOUS
opportunities
exhibitors
#
Make the most out of your exhibiting experience at the 2018 NCBA Trade Show,
take advantage of these exclusive opportunities to reach over 7,000 cattle industry
attendees available only to NCBA Trade Show Exhibitors.
MARKETING OPPORTUNITIES
Access to pre-registration attendee list for pre-show marketing
Access to registration attendee lists for follow-up promotions
Discount Promo Codes
Access to marketing
SPONSORSHIP OPPORTUNITIES
Did you know that 89% of convention attendees said that the NCBA Trade
Show is the most important show they attend all year? Get the most out of
your investment and increase your exposure by becoming an event sponsor today!
To request information and receive a sponsorship brochure with 2017 opportunities,
please contact:
Jill DeLucero
Beka Wall
Nichole Bechtel
Becca Brown
[email protected] [email protected]
[email protected] [email protected]
303-850-3321
303-850-3345
503-756-1538
303-850-3377
FUTURE DATES/LOCATIONS
January 30-February 1, 2019
New Orleans, Louisiana
February 5-7, 2020
San Antonio, Texas
February 3-5, 2021
Nashville, Tennessee
44 Farms
A
ABS Global
ADM Alliance Nutrition
Ag 1 Source
AgAmerica Lending
AGCO Corporation
Agri Labs
AgriClear, Inc.
Agricultural Engineering Associates
Agri-King, Inc.
Agri-Pro Enterprises
AgVet Associates for Apex Valves
Allflex USA, Inc.
Alltech, Inc.
AmeriAg, LLC
American Akaushi Association
American Angus Assn/Certified
Angus Beef
American Cattlemen Magazine
American Galloway Breeders Assn.
American Hereford Assn/Certified
Hereford Beef LLC
American Quarter Horse Association
American Shorthorn Association
American Simmental Assoc.
American Wagyu Association
American-International Charolais
Association
Animal Care Equipment & Services
Animal Health International
Animat, Inc.
Arm & Hammer Animal Nutrition
Artex Manufacturing
Automatic Equipment Co.Mfg.
Avery Weigh-Tronix
B
Barenbrug USA
Bayer Animal Health
BCF Technology
Beef Improvement Federation
Beef Magazine
Beef Today
Beefmaster Breeders United
Beekeeping Insurance
Big Bend Trailers
Big Dog Solar
Bimeda
Bio S.I. Technology
Bird Gard Guaranteed Bird Control
Boehringer Ingelheim Vetmedica, Inc.
Bowman Mfg. Inc.
Braunvieh Assoc of America
C
Cal Poly State University
Calf News
Cargill/Vigortone
CASE IH
Catalina’s Originals
6 EXHIBITOR PROSPECTUS
Caterpillar, Inc.
Cattle Stats, LLC
CattleFax
Cattlehedging.com
Cattlesoft Inc./CattleMax Software
CattleXpert Management Software, LLC
Caviness Beef Packers
Central Life Sciences
Central States Testing
CIH - Commodity & Ingredient
Hedging, LLC
Cleanfix North America Ltd.
C-Lock Inc.
CME Group
College of the Sequoias
Colorado State University
Commodity Specialists Company
Connor Agriscience
Control Solutions - Martins
Cow Sense Software
Cutco Cutlery
High Plains Journal
Hillco Technologies, Inc.
Hilliard Lyons
Hi-Plains Systems, Inc
Hoop Beef System, LLC
Hose Solutions Inc.
I
IDEXX Laboratories, Inc.
ImmuCell Corporation
Immvac, Inc.
Infinite Trading Inc.
Inosol Co. LLC
Int’l Brangus Breeders Association
Iowa Beef Systems
ISL Animal Health
ITS Global
J
JMB North America
John Deere
Joplin Regional Stockyards, Inc.
New Holland Agriculture
Newport Laboratories
Nexus Ag Marketing
Norbrook, Inc.
Nova Microbial Technologies
Novus International
NuTech Biosciences, Inc.
Nutra Blend
O
Oklahoma Cattlemen’s Association
Optima Scale Manufacturing, Inc.
Oregon Clover & Orchardgrass
Commission
Oregon Ryegrass and Tall Fescue
Commissions
Otto Trading, Inc.
Oxford Cattle Company
P
Parker McCrory Mfg
Pearson Livestock Equipment Co.
Phibro Animal Health Corporation
K
D
Phileo Lesaffre Animal Care
Kansas
Regenerative
Medicine
Center
Daniels Manufacturing
PISA Agropecuaria
Kansas State University
DATAMARS Inc.
Pneu-Dart, Inc.
Kawasaki
Deer Valley Farm
Powder River
Kent Nutrition Group
Denise Rich Art
Pride of the Farm
Kentucky
Cattlemen’s
Assn/KY
Dermac - Touch of Mink
Priefert Ranch Equipment
Dept of AG
Diamond V
Pro Earth Animal Health
Kerndt
Livestock
Products
Diane Keltner Sculpture
Progressive Cattleman
Keystone Steel and Wire
Digi-Star LLC
Protect the Harvest
KIFCO,
Inc.
Dodge Manufacturing Co
Purina Animal Nutrition LLC
King Ranch Institute for Ranch
Double D Cattle Mats
Q
Management
Double S Liquid Feed Services, Inc.
Quality Liquid Feeds, Inc.
Kirby
Mfg.
Inc.
Dow AgroSciences
K-Line Irrigation North America Quantified Ag
Drovers/CattleNetwork
Knipe Land Company
R
DTN/The Progressive Farmer
Krone North America
R&R Machine Works
DuPont Pioneer
Kuhn North America, Inc.
Rabo AgriFinance
Durvet
Kunafin “The Insectary”
RAM Trucks
E
L
Ramaekers Nutrition
E.I. Medical Imaging
La
Belle
Colostrum
Ranchmate
EasyFix Rubber Products North America
Laird Manufacturing
ReproScan
Elanco
Lallemand
Animal
Nutrition
RFD-TV
Equipment Wholesalers, LLC
Legacy Land Auctions
Rice Lake Weighing Systems
Estrotect
Life
Products
Ride TV / CarbonTV.com
Exmark Manufacturing
Lincoln Agribusiness Services
Ridley Block Operations
F
Liquitube Marketing Intl
Ritchey Livestock ID
Farm Credit
Lonestar Livestock Equipment Co. Inc. Ritchie Industries
Feed-Lot Magazine
Roper/Stetson Apparel & Footwear
M
Ferrell-Ross
Roto-Mix, LLC
Merck
Animal
Health
Filson Livestock Equipment
Rubes Cartoons
Merial, Ltd.
Five Star Children’s Books
Micro
Technologies
S
FL Emmert Company
Micronutrients
Sand County Foundation
Fort Supply Technologies LLC
Mid-America Feed Yard
Santa Gertrudis Breeders Int’l
Furst-McNess Company
Midcontinent Livestock Supplements Sapi, LLC
G
Mix 30-Agridyne
SarTec Corporation
Gallagher/Miraco
Moly Manufacturing, Inc.
SCCL (Saskatoon Colostrum)
Gardiner Angus Ranch
Monty’s Plant & Soil Products
Scott Land Company, LLC
Genex Cooperative, Inc.
Morton Buildings, Inc.
Sidump’r Trailer
Giant Rubber Water Tanks
MultiMin USA, Inc.
Silveus Insurance Group, Inc.
Gold Standard Labs
Sioux Steel Company
N
Gravely, an Ariens Company
Siremaster (Ultra-ICE)
Nasco
Greeley Hat Works
SmithCo Side-Dump Trailers
Nashville
Convention
&
Visitors
Corp
GrowSafe Systems
National Assoc. of Farm Broadcasting SSG Fusion Ltd.
H
National Grazing Lands Coalition STgenetics
H J Baker
Stone Manufacturing
National Purchasing Partners
Hall and Hall
Stronghold Manufacturing, LLC
NCBA Booth
Hanson Silo Company
Nebraska Department of Agriculture Summit Livestock Facilities
Harsh International, Inc.
Sun Pumps
Neogen Corporation
Hay & Forage Grower
Superior Livestock
NetPro
Herdsman Brand
Supreme International
New Generation Supplements
SweetPro Feeds
T
TAGSMYTH LLC
Tandem Products/Tenderfoot Div.
Tarter Farm & Ranch Equipment
Te Pari Products Ltd.
TechMix, LLC
Territorial Magazine
Texas A&M University
Texas Tech University
The Cattleman’s Resource, Inc.
The Hartford Livestock Department
The National Hay Association
The Nelson Paint Co.
The Oaks Farms, LLC
The University of Tennessee
Thomas Angus Ranch
Top Third Ag Marketing
Tru-Test Group
Turnkey Computer Systems, LLC
Twin Mountain Fence Co.
U
U.S. Commodity Futures Trading
Commission
U.S. Fish & Wildlife Service
U.S. Meat Export Federation
U.S. Premium Beef
Uncommon USA Flagpoles
Univ of WY & Sustainable
Rangelands Roundtable
University of Arizona
University of California - Davis
University of Nebraska Lincoln
Upsi-Daisy Cow Lifters
USDA - NRCS
USDA (NRCS)
USDA AMS/NASS
USDA Farm Service Agency
V
Valley Vet Supply
Van Beek Natural Science
Verdesian Life Sciences
Vetericyn
Vibration Technologies
Viewtrak Technologies Inc.
Vintage Sculpture
Virginia Dept of Ag/Virginia
Cattlemen’s Assn
VitaFerm Sure Champ
Vitalix, Inc.
VMRD Inc.
W
Watson Float Valves
West Point Design
Westway Feed Products
Wilson Trailer Company
Working Ranch Magazine
Wulf Cattle
WW Livestock Systems
X
XL Catlin
Y
Yamaha
Yellowstone Boys & Girls Ranch
Y-Tex Corporation
Z
Zinpro Performance Minerals
Zoetis
To view a complete list of current
exhibitors visit www.beefusa.org
EXHIBITOR PROSPECTUS
7
CONTACT
Lorie Liddicoat
Associate Director, Trade Show
P: 303-850-3330
F: 303-720-259-1409
[email protected]
Jessica Bradbury
Manager, Meetings and Events
P: 303-850-3360
[email protected]
9110 E Nichols Ave, Suite 300
Centennial, CO 80112
2018
Cattle Industry
Convention
&NCBA Trade Show
January 31-February 2, 2018 | Phoenix, Arizona
#BEEFMEET
www.BeefUSA.org