HUDSON TRANSPORTATION MANAGEMENT ASSOCIATION A Division of the Hudson County Improvement Authority 574 Summit Avenue, 5th Floor, Jersey City, NJ 07306 PRSRT STD U.S. POSTAGE PAID PERMIT No. 6729 NEWARK, NJ YOU There Winter Newsletter 2011 Men in tights with swords. Olympic worthy Gold, Silver, and Bronze awards. A costumed bus. Getting YOU There ! WELCOME Getting SHAKESPEARE IN THE PARK(ING SPOT)! What do these things have in common? They are some of the innovative ways the Hudson TMA used to get our message across to the public about making smarter commuter choices. Welcome to the winter issue of Getting You There. The Park (ing) Day & Smart Workplaces Wrap Up!. You may have seen something unexpected on a few Hudson County streets this fall. September 17th was Park(ing) Day, a global event that temporarily transformed everyday parking spots into public parks, social spaces, and—in one case—a playhouse for “Shakespeare in the Park.” To contact the Hudson Transportation Management Association, please write to the address above, call 201.792.2825, or e-mail us at info @hudsontma.org Information is also available online at www.hudsontma.org Getting YOU There ! INSIDE WINTER 2011 SHAKESPEARE, A SWORD FIGHT, AND A PARKING SPACE IS YOUR EMPLOYER A “SMART WORKPLACE”? THE NEW KEARNY SHUTTLE RUNS TO THE HARRISON PATH BUSTER THE BUS: NOT ACCEPTING RIDERS DONATED BIKES HELP AREA RESIDENTS GET A FRESH START AND MORE! “The event involved the arts community in promoting our message,” says Hudson TMA Director Jay DiDomenico. “We knew that a little drama and a rapier fight would get the passerby’s attention so the TMA can advocate for a greater use of alternate means of transportation. It provided the spectators an opportunity to think about how they travel and its impact on the environment.” Through Park(ing) Day, the TMA was able to outreach to an audience of over 600. Spectators were left with a little literature and a heightened awareness about how they can reduce pollution and congestion by choosing mass transit or even carpooling. To park or not to park…? “The Bard” helps Hudson County think green on Park(ing) Day. THERE ARE 70 SMART WORKPLACES IN HUDSON COUNTY… IS YOURS ONE OF THEM? Park(ing) Day is a playful way to fuel change in commuting practices, but when the TMA partners with employers based in Hudson County, it’s serious business. On October 29, seventy companies throughout Hudson County were acknowledged for their work by becoming New Jersey Smart Workplaces in 2010. Smart Workplace awards organizations for implementing programs that provide and promote commuting alternatives for their employees, thereby reducing traffic congestion and improving air quality. Thomas A DeGise, Hudson County Executive More than 70 Hudson County companies became Smart Workplaces in 2010, including Goldman Sachs & Co., Tropicana, Liberty Science Center, Morgan Stanley Smith Barney, UBS, New Jersey City University, Hyatt Regency and Meadowlands Hospital, just to name a few. The awards were bestowed at the Hudson County Plaza where Hudson County Executive Thomas DeGise gave the keynote, stating that, “It’s companies like these that are helping make us the pride of New Jersey, and New Jersey a national leader in eco-friendly commuting.” Was your company named a Smart Workplace? It can be. Visit www.hudsontma.org to learn how. The Hudson Transportation Management Association brings you the Kearny Commuter Shuttle to the Harrison PATH BUSTER THE BUS: NOT ACCEPTING RIDERS AM Departures TO the Harrison Path Station AM: The shuttle operates ONE WAY ONLY beginning at the Arlington Loop at Garden Terrace and Ridge Road, North Arlington, picking up passengers at bus stops all along the entire Ridge Road/Kearny Avenue Frank E. Rodgers Boulevard route, and ending at the Harrison PATH Station. In their mission to reduce pollution and help make NJ a cleaner, greener state, the Hudson TMA also promotes walking as a healthy commuting 6:20am 6:55am 7:30am alternative. The Walk to School program encourages children to walk to 8:05am 8:40am school with their family members, rather than being driven by car. Families 9:15am PM Departures FROMare the also asked to join others along the way forming “walking school buses.” Harrison Path Station The TMA staff works with all interested parties to effectively support a family friendly route to school. “More kids walking to school means less 4:20pm 4:55pm traffic, and it’s also a sound step in helping curb childhood obesity. 5:30pm 6:05pm 6:40pm The TMA make it fun for kids, too, with ‘Buster the Bus,’ the costume 7:15pm who takes the kids on their first walk,” says PS 28 Principal $1.50 Fare Each character Way Dr. Janet I. Elder. YOUR OLD BIKE CAN GIVE SOMEONE A NEW START Got an old bike taking up space in your garage? One you or your kids have outgrown, or one that just doesn’t work anymore? Donate it to the Hudson TMA to be serviced, cleaned-up, and given to disadvantaged adults who will be able to use the bike as a means to travel to work. Your unused bicycle can help someone else enjoy a cleaner, more environmentally friendly commute, which is good for everyone! PM: The shuttle operates ONE WAY ONLY beginning at the Harrison PATH Station at Frank E. Rodgers Boulevard, proceeds north to Kearny Avenue ending at Garden Terrace and Ridge Road, North Arlington. The Kearny Commuter Shuttle service is part of a traffic reduction plan for Kearny and Harrison, operating along Kearny Avenue to the Harrison PATH station during AM and PM rush hours only. Service will not be provided on Saturdays, Sundays, or major holidays including New Year's Day, Presidents’ Day, Memorial Day, July 4th, Labor Day, Thanksgiving Day and Christmas Day. Financing for this program is provided by the Federal Highway Administration. A NEW SHUTTLE HELPS KEARNY GET ON THE RIGHT PATH ? LOOKING FOR AN EASIER, MORE AFFORDABLE WAY TO GET TO WORK? It’s the right time to leave the car at home and take the train, ferry, or bus instead. Not only will you enjoy a more relaxing ride to work and back, but—with gas prices constantly on the rise—one that’s more affordable, too. (Exact Fare Required) PATH riders know—riding the train is a breeze, but getting to and from the train can be a different story. For Harrison PATH station riders, however, getting there and back is easier than ever. The Kearny Shuttle is now open for business, operating during peak rush hour periods from the Arlington Loop in North Arlington, through Kearny along Kearny Avenue, through Harrison along Frank E. Rodgers Boulevard, and ending at the Harrison PATH station. The shuttle not only provides easy access to the Harrison PATH, but also serves to reduce carbon emissions and road traffic in the area. Kearny Mayor Al Santos supports the new service, “People have been asking for an express link to the PATH and the TMA responded to the call.” The new shuttle made its maiden voyage on December 6 and has been making the commute easier for dozens of riders each day. For more information, visit www.hudsontma.org or call 201.792.2825. Representatives from Hudson TMA, The Port Authority of NY & NJ, and Kearny local officials see the Kearny Shuttle off on it’s maiden voyage. Jay DiDomenico, Director An old bike is given new life for FREE through the Hudson TMA. Recipients of bicycles through the Bike Rehab Program are found through the Hudson TMA, community action programs, and social service agencies in Hudson County. In addition to bicycles, recipients also receive a helmet, lights, and instruction in cycling safety. So donate that old or unused bike today. There may be no easier way to make a big difference in someone else’s life. Bicycles can be dropped off at the HCIA Household Hazardous Waste events on May 7 and May 15. Look for notices in your local paper. Buster the Bus helps children from the Christa McAuliffe School, PS 28 in Jersey City get off on the right foot, walking and keeping fit. The Walk to School Program is an easy way to help reduce traffic and promote fitness and healthy living, and it’s absolutely free for parents! To learn more or get started, simply call 201.792.2825 or e-mail [email protected]. Save 50%! You could qualify for a 50% rebate on your first monthly transit pass. Visit www.hudsontma.org and enter “switch to mass transit” in the search box, or call 201.792.2825 for more details. Millions of people ride the light rail, ferry, and bus lines every day. And many of them have chosen the monthly plan for two simple reasons: 1. It’s convenient; buy one pass each month and that’s it. No waiting in ticket lines or having to keep track of various fares. One monthly pass gets you to and from work with ease. 2. It saves money. Mass transit is easily one of the most cost-effective ways to travel, and buying the monthly pass is an even more cost-effective way to use mass transit. Save more by getting your first monthly pass for 50% off. Switch to mass transit today! Ivonne Pierluisses, Marketing Associate Amina Ghoul, Program Coordinator Josefina Palacios, Field Coordinator Hudson TMA prepared this newsletter through grants administered by the New Jersey Department of Transportation financed by the Federal Highway Administration. It is disseminated under the sponsorship of the NJDOT in the interest of information exchange. The State of New Jersey assumes no liability for its contents or its use thereof.
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