Citizen Contacting of Municipal Officials: Choosing Between Appointed Administrators and Elected Leaders John Clayton Thomas and Julia E. Melkers Georgia State University Although citizen-initiated contacting of municipal bureaucrats has been the subject of extensive research over the past quarter century, there has been relatively little research on the contacting of municipal elected officials or on why citizens might contact elected officials instead of appointed administrators. This research explores that question by using survey data on citizeninitiated contacts with various elected officials and appointed administrators in Atlanta, Georgia. The findings suggest a several-part answer: First, citizens—in Atlanta anyway—usually prefer to contact city departments directly rather than through their elected officials, presumably because most contacts involve concerns about municipal services that a department must eventually address. Second, citizens contact both departments and elected officials for many of the same reasons; the most prominent reason is perceived problems with services. Third, the contacting of elected officials appears to be influenced by frustration with the bureaucracy (i. e., dissatisfaction with bureaucratic helpfulness when the bureaucracy is contacted) and also by ignorance of the bureaucracy (i.e., not knowing who to contact there). We conclude this article with a discussion of the possible implications of the findings for public administrators. J-PART ll(2000):l:51-71 Citizen-initiated contacting of municipal bureaucrats—when individuals contact government personnel with requests for services or with complaints—has been the subject of extensive research over the past quarter century (see, for example, Serra 1995; Sharp 1986; Jones et al. 1977). Anecdotal evidence suggests that citizens often instead take those same requests and complaints to municipal elected officials, but there is little evidence that explains why citizens might choose elected officials over appointed administrators (as exceptions, see Clingermayer and Feiock 1994; Moon, Serra, and West 1993). Do citizens 51/ Journal of Public Administration Research and Theory Downloaded from http://jpart.oxfordjournals.org/ at Pennsylvania State University on September 12, 2016 ABSTRACT Choosing Between Appointed Administrators and Elected Leaders prefer elected officials because of frustration with the bureaucracy, because of ignorance of where to go in the bureaucracy, or because of some other reason? The purpose of this research is to explore why citizens might contact elected officials rather than appointed administrators at the municipal level. We will seek answers by using survey data on citizen-initiated contacts with city council members, the mayor, and municipal administrators in several departments in Atlanta, Georgia. THEORY: WHY CITIZENS INITIATE CONTACTS What we know about citizen-initiated contacts pertains principally to the reasons citizens contact appointed administrators. A number of generalizations about the factors that underlie citizen-initiated contact of municipal administrators, which we will list in an approximate order of importance, can be drawn from extensive prior research on the topic. Reasons that Citizens Contact Municipal Departments • Perceived need for services: Citizen-initiated contacts of municipal departments have their roots in a need for government services (e.g., Jones et al. 1977); this is usually a relatively specific governmental service or modification of service. In addition, the needs that are likely to be crucial in motivating contacts are those that citizens perceive for particular government services, not some measure of objective need (e.g., income). The distinction is important because objective needs and perceived needs are often not closely related. Rather than decline as income increases, perceived needs seem only to change in character (Thomas and Melkers 1999, 683-86). 52/J-PART, January 2001 Downloaded from http://jpart.oxfordjournals.org/ at Pennsylvania State University on September 12, 2016 The answer to this question could have significant implications both for public administrators and for elected officials. If most contacting of elected officials is prompted by frustration with how the bureaucracy has handled a complaint, public administrators might see a need to be more careful about how citizen contacts are handled. Absent that care, administrators could risk increasing intrusion by elected officials on bureaucratic prerogatives. Alternatively, if elected officials are contacted because citizens do not know where to take complaints in the bureaucracy, administrators perhaps should consider how to publicize better their availability. Similarly, for elected officials, these possible reasons for contact raise the question: Is the elected official viewed more as a grievance mechanism or as a visible contact point in the maze of government? Choosing Between Appointed Administrators and Elected Leaders • Psychological engagement: The very fact that these contacts must be initiated implies a role for the psychological factors that underlie initiative, including some of the same psychological factors that influence traditional political participation. Following Verba, Schlozman, and Brady (1996, 272), we summarize these factors under the rubric of psychological engagement, referring to various forms of psychological involvement in politics and government. Included are interest in government, awareness of government, and personal political efficacy, although political efficacy has seldom emerged in prior research as a significant factor in prompting contact of municipal bureaucrats. • Other social and political involvements: Other types of social and political involvement have been found to influence the contacting of municipal bureaucrats, with more involvement translating to more contacting. This pattern has even been documented cross nationally; Zuckerman and West (1985, 129-30) report that in countries with strong political parties, involvement with those parties (e.g., through campaigning) appears to be an important catalyst for contact. • Socioeconomic status (SES): Researchers initially attempted to explain citizen contacts with what has been termed the socioeconomic model, that is, the standard explanatory model for traditional political participation that combines SES and factors that grow from SES, such as psychological engagement and social and political involvement. But the socioeconomic model by itself cannot adequately explain citizen contacting of the bureaucracy, presumably due in large part to the primacy of need for these contacts. After all, the socioeconomic model relies on predictors that tend to be directly related to SES, whereas needs are thought to be inversely related to SES. Other nonlinear 53IJ-PART, January 2001 Downloaded from http://jpart.oxfordjournals.org/ at Pennsylvania State University on September 12, 2016 • A sense of having a stake in the city: A belief that one has a stake in the quality of municipal services also increases the tendency to initiate contact with municipal departments. Two forms of stakeholding are of particular note: being a home owner and having minor children. Home ownership both increases the economic investment in the surrounding neighborhood and decreases the ability to move, thereby probably making an individual more likely to seek solutions for perceived service problems that could threaten neighborhood quality (see also Sharp 1986, 71). Having young children can have a similar effect, because parents, wanting to provide the best environment for their children, may be more inclined than nonparents to seek redress for problems. On the other hand, planning to move from a neighborhood may imply that one feels less connected to a neighborhood, thereby making contacting less likely (e.g., Sharp, 1986 156-57). Choosing Between Appointed Administrators and Elected Leaders models that employ SES also have been examined, with only limited success (e.g., Jones et al. 1977; Coulter 1992). In addition, using SES to attempt to explain contacting at the individual level has limited value since SES is only a surrogate for other variables, variables that can and should be measured directly. Those other factors are so many and so varied, ranging from needs to political efficacy to social and political involvement, that any findings on an SES-contacting relationship are not readily interpretable. The same factors might be expected to be present when citizens contact elected officials. These citizens are likely to be those who perceive more needs, have a greater stake in the city, feel more psychologically engaged in local government, and are more active in other forms of local social and political affairs. Hypothesis 1: In comparison to other citizens, those citizens who contact elected officials will perceive more need for services; have a greater stake in their city residence (e.g., more likely to own their homes and more likely to have minor children); feel more psychologically engaged in local government; and be more actively involved in local social and political affairs. But the choice to contact elected officials instead of municipal administrators suggests that other factors may be at work. There are several possibilities; we will discuss these, not in order of importance. • Ignorance of the bureaucracy: To many citizens, the municipal bureaucracy may appear to be an impenetrable maze. A citizen, not knowing where to go in that maze to get a problem solved, might opt for more visible officials—the mayor or a city council member. Hypothesis 2: In comparison to other citizens, citizens who contact elected officials will exhibit less knowledge of local government. • Frustration with bureaucratic responses: Alternatively, a citizen might turn to elected officials only after seeking but—in the citizen's eyes anyway—failing to get an adequate response from the appropriate municipal department. In other words, those citizens who report less satisfaction with the bureaucratic 5AIJ-PART, January 2001 Downloaded from http://jpart.oxfordjournals.org/ at Pennsylvania State University on September 12, 2016 Why Elected Officials Might Be Contacted Choosing Between Appointed Administrators and Elected Leaders handling of their contacts might be more likely to take their complaints to the next level—the mayor or a city council member. Such a pattern has been documented at the federal level (Moon, Serra, and West 1993). Hypothesis 3: In comparison to other citizens, those citizens who contact elected officials will report less satisfaction from their contacts with municipal departments. - Greater political efficacy: It should perhaps not be surprising that political efficacy has seldom emerged as a significant predictor of contacts with municipal departments, since efficacy usually refers to the individual's feeling of likely effectiveness in dealing with elected officials, not with public administrators. However, the same logic suggests that a stronger sense of political efficacy could be a contributing factor in determining why a citizen might contact an elected official. - More political involvements: Those who are generally more politically active might also be more inclined to call upon elected officials. Involvement in local political affairs could make citizens more comfortable about contacting elected representatives. (However, that greater comfort might be reflected in greater political efficacy, which could be the proximate cause for contacting elected officials.) - A stronger role for socioeconomic status: The SES model, which is a poor predictor of departmental contacting, might prove to be a better predictor of the contacting of elected officials, since the model is drawn from work on the more traditional political behavior that contacting elected officials may resemble. To be clear, a strong relationship between SES and the contacting of elected officials would not necessarily mean that SES is a proximate cause of contacting. It would more likely mean that the analysis has failed to capture all of the SES-related factors that are proximate causes of the contacting of elected officials. As we have argued elsewhere, SES is employed in contacting research mostly as a surrogate measure—and often 55/J-PART, January 2001 Downloaded from http://jpart.oxfordjournals.org/ at Pennsylvania State University on September 12, 2016 • A bias toward political behavior: Finally, some citizens might simply have a preference for contacting elected officials instead of appointed officials. For lack of a better term, this tendency might be described as a bias toward political behavior, which could be evident on any of several dimensions: Choosing Between Appointed Administrators and Elected Leaders questionably so—because the desired measure is unavailable. These speculations suggest this last hypothesis: Hypothesis 4: In comparison to other citizens, those citizens who contact elected officials will be more politically inclined, as evidenced by higher political efficacy; more involvement with local politics; and higher socioeconomic status. DATA AND METHOD The data for this research come from an extensive survey of Atlanta residents conducted for the City of Atlanta in the fall of 1995. A draft survey instrument was developed by the authors, using instruments from citizen surveys in other cities. The instrument was then modified on the basis of feedback from administrators with various departments and from the city administrator's office. The final survey instrument asked about usage and other experiences with municipal services and satisfaction with aspects of those services, including overall quality, timeliness of services, and helpfulness and courteousness of municipal employees. In addition to service-specific questions, respondents were asked about overall satisfaction with life in Atlanta and with the city's government. Respondents also were asked whether they had ever contacted a city council member's office, the mayor's office, or a municipal department and, if so, what responses they received. The sample was stratified, in that separate random samples were drawn for each of the six councilmanic districts of the city in order to permit generalizations from the sample to the population of each district. Interviews were completed in the fall of 1995, with 2,257 residents contacted by telephone. Multiple calls were made to nonrespondents to ensure a representative sample. Typically, we made eight attempts to reach each respondent at a single number. Calls were made at various times of day 56/J-PART, January 2001 Downloaded from http://jpart.oxfordjournals.org/ at Pennsylvania State University on September 12, 2016 This theorizing actually suggests that more factors underlie the contacting of elected officials than have been found to be influential in bureaucratic contacts. In reality, however, the probably less frequent contacting of elected officials should be expected to have fewer significant predictors, not more. In that light, additional questions for this research are, Will contacts with elected officials have fewer predictors and, if so, which of the hypothesized predictors will not prove significant? Choosing Between Appointed Administrators and Elected Leaders Variable Identification and Construction Citizen contacts of the mayor's office and a city council member's office constitute the two primary dependent variables in this research. Citizens were asked, In the last twelve months, have you contacted the office of an Atlanta city council member with a request for service or complaint? In the last twelve months, have you contacted the mayor's office in Atlanta with a request for service or a complaint? They also were asked how helpful and courteous individuals in those offices were in response to their calls. The survey also included a number of questions that addressed citizen contact with specific city services. Respondents were asked a general question early in the survey about whether they had contacted the city in the past year (Have you ever contacted a City of Atlanta official or agency in the last twelve months with a request for service or with a complaint?). They also were asked separate questions on possible contacting of each of ten service areas: parks, recreation and cultural affairs, buildings, traffic signals/markings, streets and road quality, water services, sanitary services, police, fire, and 911. Analyses of those service-related administrator contacts are presented in extensive detail elsewhere (Thomas and Melkers 1999). Finally, to parallel the questions about specific contacts, measures of perceived needs were constructed for the city as a whole and for each of the service areas. For the city as a whole, following Coulter (1992), Hirlinger (1992), Sharp (1986), and Traut and Emmert (1993), we used a count of responses to the perceived needs in the areas of parks and recreation, street lighting, safety, water, streets, buildings, and garbage pickup. This count serves as a general measure of perceived needs and is one of the independent variables in the models discussed below. In addition, we created a separate measure of perceived needs for 51/J-PART, January 2001 Downloaded from http://jpart.oxfordjournals.org/ at Pennsylvania State University on September 12, 2016 and on both weekdays and weekends in order to reduce the likelihood that we were only reaching respondents who were elderly, unemployed, or stay-at-home parents. For generalizing to the city as a whole, this sample size translates to a margin of error for any particular percentage of +/-2 percent with a 95 percent degree of confidence. In the final sample, we had a wide variation of respondent age, income, and educational background (Thomas and Melkers 1999). The sample appears to be relatively representative of the population, with, for example, the African American proportion in the sample (64.1 percent) corresponding fairly closely to the proportion for the city as a whole (approximately 65 percent). Choosing Between Appointed Administrators and Elected Leaders each service area using citizen comments about the service area or related problems. For police services, for example, safety needs perceived by citizens were tapped using citizen ratings of safety and crime problems in their neighborhoods. Similarly, for traffic engineering, perceived needs were assessed based on questions about problems with street signs, street lighting, crosswalks, and the like. Developing Models of Citizen Contacts of Municipal Officials (dependent variable) = B,, + B, perceived citizen needs + Bjignorance of the bureaucracy + B3frustration with the bureaucracy + B4psychological engagement + B5social/political involvement + BgStakeholder factors +Brdemographic variables + error where Citizen-Perceived Needs = a count of citizen service-specific needs based on the level of use and satisfaction with the range of municipal services. This is a summary measure based on citizen contact with eleven specific municipal services. Other servicespecific needs are presented in more detail elsewhere (Thomas and Melkers 1999). Ignorance of the Bureaucracy = a variable based on the question, Have you ever had a problem finding the correct phone number to reach an office in the City of Atlanta? An affirmative answer was viewed as a lack of knowledge of how to contact municipal officials, especially the less visible administrators. Frustration with the Bureaucracy = counts of reports of dissatisfaction with city employee helpfulness and courtesy when the respondent contacted municipal departments. Whenever a citizen reported contacting a department, he or she was asked about city 5Z/J-PART, January 2001 Downloaded from http://jpart.oxfordjournals.org/ at Pennsylvania State University on September 12, 2016 Because of the dichotomous nature of the dependent variables, we chose logistic regression to analyze the possible determinants of the different contacts (Agresti 1990). Logistic regression is a technique that assesses the strength of independent variables in affecting the probability that an individual will demonstrate a particular behavior. In this case, that behavior is the contacting of the city council and the mayor's office. The models for the two types of contact were identical, with the exception of the dependent variable. In the first model, the dependent variable was the contacting of a city council member's office; in the second it was the contacting of the mayor's office. The specific model was as follows: Choosing Between Appointed Administrators and Elected Leaders employee courtesy and helpfulness in responding to the contact. Negative answers (reported discourtesy or lack of helpfulness) were summed for each respondent across all reported departmental contacts to create two measures of frustration with the bureaucracy, one for discourtesy and one for lack of helpfulness. (Respondents who reported no departmental contact were coded 0 on this variable, reflecting no reports of dissatisfaction.) Social or Political Involvement = respondent reporting of attendance at neighborhood planning unit meetings and local public hearings. Stakeholder Factors = aspects of the respondent's life situation that might have affected the tendency toward municipal contacts, including home ownership, having children at home, age, and plans to move from the city. Socioeconomic Status = the standard operationalization combining income and education, here calculated by adding the ordinal scores of the two variables, doubling the education score for the many respondents who would not report their income. Demographic Variables = the variables of race and sex. FINDINGS How often and why do citizens contact their municipal elected officials? To assess the frequency, respondents were asked about contacts with the city in general, contacts with each of a number of specific municipal departments, contacts with a city council office, and contacts with the mayor's office. The latter two comprise the contacts with elected officials. 59/J-PART, January 2001 Downloaded from http://jpart.oxfordjournals.org/ at Pennsylvania State University on September 12, 2016 Psychological Engagement = psychological characteristics that may have contributed to a respondent's tendency to contact municipal officials, such as interest in government or feelings of political efficacy. For the latter, we created an index based on responses to these two questions: The average person has much to say about running a city government. Do you strongly agree, agree, disagree, or strongly disagree? If you had some complaint about a city government activity and took that complaint to a member of the local city council, would you expect him or her to pay a lot of attention to what you say, some attention, very little attention, or none at all? Since the data did not provide what we considered to be an adequate measure of awareness, that third component of psychological engagement is not included in the model. Choosing Between Appointed Administrators and Elected Leaders As exhibit 1 shows, contacts with elected officials were much less common than were contacts with administrators. Only 10.9 percent of respondents reported having contacted their city council member's office in the last year, and even fewer, 6.3 percent, reported a contact with the mayor's office. Both proportions are lower than those reported for most municipal departments, and the cumulative volume of contacts with the departments greatly exceeds the combined volume of contacts with elected officials. Exhibit 1 Citizen Contacts of Atlanta Municipal Officials (n=2257) Percent Responding Yes Have you or anyone else in your household contacted the [mayor's office in Atlanta]/[the office of an Atlanta City Council member] in the last twelve months with a request for service or a complaint? Mayor's office City council member's office 6.3% 10.9% Have you contacted a City of Atlanta official or agency in the last twelve months with a request for service or a complaint? Percent indicating no contacts Percent indicating only one contact Percent indicating two or more contacts 66.0% 9.3% 24.7% Have you or anyone else in your household contacted the City of Atlanta in the last twelve months with a request for service or a complaint about. . . Police 911 Water Streets Garbage pickup Fire department Buildings Traffic Parks and Recreation or Cultural Affairs 6Q/J-PART, January 2001 33.5% 27.2% 17.1% 13.1% 12.0% 8.8% 8.1% 6.6% 5.5% Downloaded from http://jpart.oxfordjournals.org/ at Pennsylvania State University on September 12, 2016 This more frequent contacting of municipal departments comes as no surprise, given that most citizen contacts with complaints or requests related to municipal services are likely to involve matters that a department must eventually address. That being the case, however, only returns us to the original question, Why do citizens contact elected officials instead of departmental administrators? Choosing Between Appointed Administrators and Elected Leaders Exhibit 2 Logistic Regression Results: Discretionary Contact of City Elected Officials -Mayor's Office Marginal Std Means Error —City Council Office Marginal Std B Means Error .833*** 5.22% .209 .783*** 4.90% .162 Count of respondent rating of city employee helpfulness .487*** 3.05% .119 .458*** 2.87% .101 Has attended public hearings .769** 4.82% .216 .817*** .166 Count of perceived needs .339** 2.12% .096 .223* 5.12% 1.40% Interest in the workings of local government .493* 3.09% .167 .456** 2.86% .130 Difficulty finding the correct phone number for a city department .509* SES .080 3.19% .210 .338* 2.12% .169 -.012 -0.08% .035 .077* 0.48% .027 -.225 -1.41% .306 -.511* -3.61% .268 .240 .027 1.50% 0.17% .168 .072 -.096 .085 -0.60% 0.53% .154 .057 Intention to move out of the City of Atlanta Count of respondent rating of city employee courtesy Feeling of political efficacy Home owner -.098 -0.61% .252 .205 .094 0.59% .219 .122 .227 0.76% Children at home 1.42% .173 Age .002 0.01% .005 -.006 -0.04% .005 Race -.310 -1.94% .218 -.223 -1.40% .171 -.111 -1.594 -0.70% .205 -.166 -1.04% -2878% .7063 -1.761 -29.82% .161 .5690 Sex Constant Predicted probability of Y= 1, estimated at the mean Goodness of Fit = significant at the .05 level; *• 6.71% 8.80% -2 Log Likelihood = 766.39 Nagelkerke R* = .239 % correctly classified: 93.1% -2 Log Likelihood = 1146.98 Nagelkerke R2 = .235 % correctly classified: 89.5% significant at the .001 level; *** = significant at the .0001 level The logistic regression results, as shown in exhibits 2 and 3, reveal a number of factors that apparently underlie contacts with elected officials. The predicted probability for the average respondent is shown in exhibit 2, which alongside the marginal means permits estimates of the impact of individual variables in each of the two models. To begin with, as we have hypothesized, many of the factors that were found to be significant predictors of departmental 61/J-PART, January 2001 Downloaded from http://jpart.oxfordjournals.org/ at Pennsylvania State University on September 12, 2016 Has attended NPU meetings Choosing Between Appointed Administrators and Elected Leaders Exhibit 3 Significant Explanatory Models: Elected Offices vs. Municipal Departments Number (10) of City Services Where Independent Variable is Significant1 Contact of Mayor's Office Contact of City Council Member Overall/specific service needs ** * 10 Problems with departmental helpfulness *** *** NA * * NA * * 4 Perceived Needs vs Municipal Departments Psychological Engagement Interest in local government 0 Feeling of political efficacy Other Social and Political Involvement Attendance at NPU meetings *** «*» 8 Attendance at public hearings ** •** 6 * 2 Stakeholding 7 Home owner Intention to move Children at home 2 Demographic Characteristics Age 3 Race 2 1 Sex * SES 1 * = significant at the .05 level; • • = significant at the .01 level; • • • = significant at the .001 level 'For a detailed discussion of these models, see Thomas and Melkers (1999). contacts also proved to be significant predictors of contacts with elected officials. Most notably, the count of perceived servicespecific needs across a range of municipal services was significantly related to contacts with elected officials, just as it was for administrative contacts. This measure of perceived service needs was a significant predictor of contacts with both types of elected officials at the .001 level. A one-unit increase in the average respondent's count of perceived needs increased the likelihood of contacting the mayor's office by 2.1 percent and increased the likelihood of contacting a councilmanic office by 1.4 percent. Although these numbers may appear at first glance to be relatively small, even a small change in this predicted probability 62/J-PART, January 2001 Downloaded from http://jpart.oxfordjournals.org/ at Pennsylvania State University on September 12, 2016 Difficulty finding the correct phone number for a city department Choosing Between Appointed Administrators and Elected Leaders was important, since the predicted probability for the average respondent or individual at the mean was only 6.7 percent for mayoral contacts and 8.8 percent for councilmanic contacts. As predicted, contacts with elected officials also appeared to be motivated by two factors that are different from those that affect departmental contacting. First, elected officials were significantly more likely to be contacted by respondents who had experienced problems when they had contacted departments. This unhelpfulness rating, reflecting a count of not helpful evaluations of departmental responses to citizen requests, was significant at the .0001 level for both mayoral and city council contacts. For a one-unit increase in the unhelpfulness rating, the likelihood that the average respondent contacted the mayor's office increased 3.05 percentage points, and the likelihood that the respondent contacted a councilmanic office increased by only slightly less. A similar measure of departmental discourtesy in response to these contacts was not a significant predictor for either type of contact, however. Second, respondents who reported having experienced difficulty in finding a correct telephone number for a municipal official were also significantly more likely to then contact elected officials. Here a respondent's report of difficulty in locating a number increased the likelihood of contacting the mayor's office by almost one-third, or 3.2 percent, and of contacting a city council office by 2.1 percent. (It should be noted, however, that neither of these factors was tested as a predictor of administrative 63/J-PART, January 2001 Downloaded from http://jpart.oxfordjournals.org/ at Pennsylvania State University on September 12, 2016 Similarly, measures of social and political involvement and of psychological engagement also emerged as significant predictors of contacts with elected officials, as they did earlier for contacts with administrators. Contacts with both types of elected officials were more likely for respondents who reported attendance at public hearings, attendance at neighborhood planning unit meetings, or more interest in local government. Of these, the political involvement variables were the more influential. The marginal means for both attendance at public hearings and NPU hearings almost doubled the predicted probability of mayoral contact and increased the likelihood of councilmanic contacts by more than half. Notably, although these factors were also influential with some bureaucratic contacts, the patterns were stronger for contacts with elected officials, presumably reflecting their expected stronger political roots. Interest in local government, for example, proved to be a significant predictor of both mayoral and councilmanic contacts, but of only four of ten departmental contacts. Choosing Between Appointed Administrators and Elected Leaders contacts since there is no theoretical rationale for expecting either to predict those contacts.) These latter findings suggest that contacts with elected officials may be less rooted in the stakes respondents have in where they live than are contacts with the municipal bureaucracy. Perhaps contacts with elected officials are less rooted in primary needs, as reflected by one's home and family situation, and more rooted in secondary needs, as reflected in problems experienced with the bureaucracy and ignorance of whom in the bureaucracy to contact. The one socioeconomic variable that does figure modestly in the contacting of elected officials fits the earlier theoretical differentiation of the two types of contacts. Socioeconomic status (SES), as a significant predictor at the .05 level for contacting of councilmanic offices, may reflect again the more political nature of contacts with elected officials as opposed to municipal departments. As it is, the marginal mean shows that the impact of SES is not particularly strong, as a one-unit change in a respondent's SES resulted in only a .48 percent change in the likelihood of contacting a councilmanic office. This only limited significance of SES for either political or administrative contacts should not come as a surprise, despite the prominence of SES in prior research on citizen-initiated contacts. SES has typically been employed in this research as a surrogate for other unmeasured variables, including needs, awareness, and efficacy. When most of those other variables can be measured directly, SES might be expected to disappear as a significant predictor, as happened in this analysis. The use of SES as a surrogate variable in prior contacting research may actually have done more harm than good. SES has been used as a surrogate for too many variables. No measure can at once be a good indicator for multiple concepts, especially such distinct concepts as political and governmental awareness or need 64/J-PART, January 2001 Downloaded from http://jpart.oxfordjournals.org/ at Pennsylvania State University on September 12, 2016 Finally, some factors are notable by their failure to emerge as significant predictors of political contacts. For example, political efficacy proved to be no more significant for these contacts than it was for administrative contacts. For whatever reason, efficacy does not appear to figure in any type of municipal contact in Atlanta—or perhaps elsewhere, judging from earlier research. Furthermore, almost none of the stakeholder and socioeconomic variables proved to be a significant predictor of these contacts; by contrast race, having minor children, and, especially, home ownership did emerge as significant. Choosing Between Appointed Administrators and Elected Leaders for services. Further, SES may not be a very good surrogate for any of these other concepts. It can hardly be assumed, as has too often been the case in prior research, that higher SES reflects lower needs and lower awareness. To test for the actual relationships, we calculated simple correlations between SES and various measures of needs, awareness, psychological engagement, and other relevant concepts. To summarize, the probable causes of the two types of contacts may be similar rather than different. Both types of contacts appear to be rooted primarily in perceived service needs, other social and political involvement, and psychological engagement in local government. As the principal differences between the two, contacts with elected officials are more likely when respondents either do not know whom to call and therefore call a more visible office or when they have problems with departments that may prompt an appeal to elected officials for help. In addition, contacts with elected officials are not as strongly linked to stakeholding, especially as measured by home ownership. When we combine these differences we find that contacts with elected officials appear to be rooted in secondary needs—such as problems experienced with the bureaucracy in trying to address primary needs—rather than in primary needs—such as stakeholding. Contrary to what might have been expected, contacts with elected officials mostly do not resemble political behavior more than do contacts with municipal administrators. Neither political efficacy nor any other explicitly political variable proves to be a more significant predictor of contacts with elected officials than with appointed administrators. Contacting of elected officials might also be more common if elected officials are perceived to be more responsive than are municipal administrators. The survey included no questions that 651J-PART, January 2001 Downloaded from http://jpart.oxfordjournals.org/ at Pennsylvania State University on September 12, 2016 As exhibit 4 shows, SES is only modestly and inconsistently correlated with these various measures. Most notably, the correlations between SES and the needs variables, for which SES has most commonly been used as a surrogate, are about equally mixed between positive and negative signs and in no case reach even the modest level of .3. Similar patterns are obtained for the relationship of SES to psychological and political involvement measures. We also find only a slight correlation between our only awareness variable—the ability of respondents to find the correct number to reach an Atlanta municipal office. The frequent prior use of SES as a surrogate for any of these variables thus seems unwarranted and misleading. Choosing Between Appointed Administrators and Elected Leaders Exhibit 4 Pearson Correlations: SES, Income, Psychological Engagement, Social Involvement, and Needs Variables Respondent Income SES Respondent income 1 0.865** SES 0.865** 1.000** Psychological Engagement Interest in government Social or Political Involvement Social involvement index 0.151** -0.065** 0.173** -0.015 0.207** 0.201** .140** .192** Needs Variables Satisfaction with parks and recreation facilities Use of parks and recreation facilities 0.196** 0.147** 0.271** 0.222** Public safety problems in own neighborhood (ND) 0.080** 0.126** -0.175** -0.150** -0.163** -0.100** -0.065** -0.025 -0.017 0.015 Frustration with the Bureaucracy Ability to locate a City of Atlanta phone number Sense of safety in neighborhood: day and night Public safety problems in own neighborhood (D) Existence of unsightly buildings in neighborhood Quality of streets Level of traffic hazards 0.046 Garbage problems 0.053 Satisfaction with water services Overall city needs -0.061* -0.044 0.082** 0.081** -0.035 -0.018 •• = Correlation is significant at the 0.01 level (2-tailed). * = Correlation is significant at the 0.05 level (2-tailed). could be used as predictors of expected responsiveness in the logistic regressions, but questions were asked about the quality of the response to each reported contact of an elected official or a municipal department. If these data showed that elected officials were perceived as more responsive than departmental administrators, we might infer an incentive for future callers to bypass the departments in favor of elected officials. 66/J-PART, January 2001 Downloaded from http://jpart.oxfordjournals.org/ at Pennsylvania State University on September 12, 2016 Feelings of political efficacy Choosing Between Appointed Administrators and Elected Leaders The data in exhibit 5 show a mixed pattern of responsiveness by elected officials. On the one hand, the mayor's office received relatively low ratings on both helpfulness and courteousness in response to citizen contacts. On both counts, the mayor's office was rated below most municipal services and well below city council offices. On the other hand, city council offices received relatively high ratings on the average, higher than the ratings of most municipal departments on both helpfulness and courteousness. To return to the original question about this comparative responsiveness, the relatively high ratings of councilmanic offices imply that citizens are receiving reinforcement to continue to bring their complaints to these offices. It only makes sense for citizens to continue to bring complaints to an office that helps them, sometimes when departments cannot or will not help, and does so in a courteous manner. The same cannot be said of the mayor's office, where the treatment the average citizens receive might prompt them to try elsewhere the next time they have complaints. CONCLUSIONS This research began with the question, Why do citizens, when they seek help on an issue related to municipal services, contact an elected official rather than the appropriate municipal department? The findings suggest a two-part answer. First, although we did not question them specifically about their preferences, citizens show a propensity to contact city departments directly rather than go through their elected officials, presumably because they call about municipal service concerns that a department must eventually address. In the Atlanta survey, respondents report much more frequent contacting of departments than of elected officials. Second, many of the same factors are present when citizens contact either departments or elected officials. The most 61IJ-PART, January 2001 Downloaded from http://jpart.oxfordjournals.org/ at Pennsylvania State University on September 12, 2016 These contrasting patterns are not difficult to explain. Prior research has shown that councilmanic offices, especially where council members are elected by district (as is the case with twelve of fifteen Atlanta city council members), tend to see the constituent service role as an important part of their operations (e.g., Svara 1990, 136-37). As a consequence, Atlanta's districtbased council offices are likely to endeavor to be responsive to citizen complaints. By contrast, the mayor's office may have less concern for the problems of individual citizens and so not be as concerned about being responsive to their contacts. Choosing Between Appointed Administrators and Elected Leaders Exhibit 5 Citizen Ratings of Elected Official and Departmental Helpfulness and Courteousness in Response to Contact N Percent Responding Very Helpful or Mostly Helpful How helpful were they? (When you called for help) 238 137 740 367 138 115 65.1% 50.4 68.8 63.8 65.9 59.1 Public Works summary Garbage collection Traffic signs or traffic signals Streets and highways 266 143 287 61.7 50.3 44.6 *Firc Department helpfulness is based on their ability to keep fire damage to i minimum. N Percent Responding Yes How courteous were they? (When you called for help) City council member 237 Mayor's office 134 Water or your water bill 362 Police department (for help) 722 86.1% 77.6 88.1 85.3 Public Works summary Garbage collection Traffic signs or traffic signals Streets and highways 257 140 275 86.8 84.3 82.5 Parks, Recreation, and Cultural Affairs 115 75.7 prominent of these factors is perceived problems with services. Contacts regarding service, whether to appointive administrators or to elected officeholders, appear to be motivated primarily by perceived needs related to municipal services. Other social and political involvements and psychological engagement in local government also figure prominently in both types of contacts. Third, our results suggest that citizens make their choices of whether to contact an elected or administrative official based on their own general awareness of and direct experiences with the 6S/J-PART, January 2001 Downloaded from http://jpart.oxfordjournals.org/ at Pennsylvania State University on September 12, 2016 City council member Mayor's office Police department (for help) Water or your water bill Fire department* Parks, Recreation, and Cultural Affairs Choosing Between Appointed Administrators and Elected Leaders Fourth, in contrast to departmental contacts, contacts with elected officials are somewhat more influenced by the individual's political inclinations—especially other involvements with local government—and somewhat less influenced by the individual's stakes in the city, especially home ownership. When these latter two points are combined, contacts with elected officials seem to be less rooted in primary needs—as reflected by one's home and family situation—and more rooted in interest in government as well as in secondary needs—as reflected in problems experienced with the bureaucracy and ignorance of whom to contact in the bureaucracy. These findings might be read to suggest two contrasting patterns in the contacting of elected officials. First, citizens who are less knowledgeable about the bureaucracy might be more likely to bypass the bureaucracy to contact elected officials first about any perceived service problem. Second more politically inclined and knowledgeable citizens might contact elected officials only if they are dissatisfied with how their service problems were handled by an initial contact with the bureaucracy. To be sure, these conclusions may not generalize beyond the case of Atlanta in the mid-1990s. For example, council members in cities with at-large councils might prove to be much less attractive targets for citizen contacting than is the case with Atlanta's mostly district-based council members. We cannot know this, however, until there is more research on the contacting of municipal elected officials. For whatever reason, local contacting research has continued to focus principally on administrative contacts. One obvious implication of the current research is the need to broaden this focus to include more studies of the contacting of 69/J-PART, January 2001 Downloaded from http://jpart.oxfordjournals.org/ at Pennsylvania State University on September 12, 2016 workings of local government. For one thing, citizens may prefer to contact elected officials when they are less knowledgeable about the bureaucracy, that is, when they do not know which administrators to contact. Thus, in the Atlanta survey, respondents who reported that they had difficulty finding a municipal phone number were substantially more likely to contact both a city council office and the mayor's office. Furthermore, citizens appear to be more likely to contact elected officials after departmental officials are unable to help them. The perceived unhelpfulness in response to departmental contacts—our measure of frustration with the bureaucracy—was a significant predictor of contacting of both council members and the mayor. In a pattern consistent with how democracy is expected to work, elected officials apparently serve as a grievance mechanism—the next step for citizens who feel their needs are not met by administrators. Choosing Between Appointed Administrators and Elected Leaders elected officials in other cities in order to understand this other side of contacting behavior. This research also holds an important methodological implication for any future contacting research. Simply put, researchers should endeavor to find direct indicators of the concepts they purpose to measure, rather than settle, was all too common in the past, for SES as a surrogate measure. As findings here and elsewhere (Thomas and Melkers 1999) have demonstrated, SES is an unreliable surrogate for most of what it has been said to measure in contacting research. Second, another way administrators can keep citizens from resorting to contacting elected officials is to be more helpful when citizens call their departments. Admittedly, departments cannot always help: a traffic light cannot be installed simply because a citizen requests it. Nonetheless, the high helpfulness ratings for councilmanic offices are striking, especially since some problems those offices have been asked to solve are presumably the difficult problems that come to them only after departments are unable to solve them. If this is true, it suggests that departments frequently might have been much more helpful. The recent push for better customer service could help departments in this effort. (Ironically, a push for quality service by the City of Atlanta is what prompted this survey in the first place.) As ample earlier research has documented, citizen contacting of municipal officials on service requests or complaints has become an important linkage between citizens and their local governments. We now understand a great deal about those contacts when they are with appointive administrators. This research 1QIJ-PART, January 2001 Downloaded from http://jpart.oxfordjournals.org/ at Pennsylvania State University on September 12, 2016 To the extent that these findings might prove generalizable beyond Atlanta, at least three inferences can be drawn for municipal governments and their administrators. First, if cities wish to see more direct contacting of those who can solve problems, they should consider installing—and publicizing—a single "action line," as many other cities have. (The City of Atlanta was considering the establishment of such a number at the time of our survey.) Alternatively, in the dawning information age, cities might establish central Web sites through which complaints can be sent. Action lines or comparable Web sites could be useful in directing citizens to the appropriate department when they might otherwise be inclined to call an elected official. This might be easier said than done, however, because district-based council members sometimes see such action lines as undermining the councilmanic constituent service role. Choosing Between Appointed Administrators and Elected Leaders has taken a first step toward generalizing that understanding to contacts with elected officials. REFERENCES Agresti, A. 1990 Categorical Data Analysis. New York: John Wiley. Coulter, Phillip B. 1992 There's a Madness in the Method: Redefining Citizen Contacting of Government Officials." Urban Affairs Quarterly 28:297-316. Hirlinger, M.W. 1992 'Citizen-initiated Contacting of Local Government Officials: A Multivariate Explanation." Journal of Politics 54:553-64. Jones, Bryan D.; Greenberg, Saadia; Kaufman, Clifford; and Drew, Joseph. 1977 "Bureaucratic Response to Citizen-initiated Contacts: Environmental Enforcement in Detroit." American Political Science Review 72:148-65. Serra, George. 1995 "Citizen-initiated Contact and Satisfaction with Bureaucracy: A Multivariate Analysis." Journal of Public Administration Research and Theory 5:175-88. Sharp, Elaine B. 1986 Gtizen Demand-Making in the Urban Context. Tuscaloosa: University of Alabama Press. Svara, James H. 1990 Official Leadership in the City: Patterns of Conflict and Cooperation. New York: Oxford University Press. Thomas, John Clayton, and Melkers, Julia. 1999 "Explaining Citizen-Initiated Contacts with Municipal Bureaucrats: Lessons from the Atlanta Experience." Urban Affairs Review 34:667-90. HIJ-PART, January 2001 Traut, C.A., and Emmert, C.F. 1993 "Citizen-initiated Contacting: A Multivariate Analysis.* American Politics Quarterly 21:23953. Verba, Sidney; Schlozman, K.L.; and Brady, Henry E. 1996 Voice and Equality: Civic Voluntarism in American Politics. Cambridge, Mass.: Harvard University Press. Zuckerman, A.S., and West, D.M. 1985 "The Political Bases of Citizen Contacting: A Cross-National Analysis." American Political Science Review 79:117-31. Downloaded from http://jpart.oxfordjournals.org/ at Pennsylvania State University on September 12, 2016 Clingermayer, James C , and Feiock, Richard C. 1994 "Campaigns, Careerism, and Constituencies: Contacting Council Members about Economic Development Policy." American Politics Quarterly 22:453-68. Moon, David; Serra, George; and West, Jonathan P. 1993 "Citizens Contacts with Bureaucratic and Legislative Officials." Political Research Quaneriy 46:931-41. 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