PMG
TODAY
THE UNUSUAL NEWSLETTER FROM THE USUAL PHOLKS AT PHOENIX
Headlines
Invisible Man
Marries Invisible
Woman;
Children Are
Nothing To
Look At
(Story on page 3)
Nice Tips
“DEJA MOO”
THE FEELING THAT YOU’VE HEARD THIS BULL BEFORE.
News
Travel
Money
Issue #94: April
Sports
People
Weather Guitar Hero
IN THIS ISSUE:
Jean’s back from her
latest vacation. Feel
free to e-mail her and
ask her to share some
of her favorite,
cherished moments
in photos.
Winning number: 36!
Charlie’s Thought for the Day
What you don’t know can hurt you. But you knew that.
SPACE: THE FINAL FRONTIER
You may have heard of the term “kerning” at some point or another,
and probably by someone within your ad agency. Kerning is simply
the process of reducing or adding space between letters in a word
or phrase. As opposed to adding space between you and a sibling.
If there is no God,
then who makes the
next Kleenex
pop up out of the box?
PHOENIX PHOENIX P H O E N I X
PMG TODAY’S “Perspective Corner”
Phoenix Marketing Turns 30!
I went to buy some camouflage pants the other day, but I couldn’t find any.
It’s almost impossible to believe but, on April 11,
2009, Phoenix Marketing Group, Inc. officially
turned thirty years old. Jean and I have been
looking at each other lately and just shaking our
heads. Okay, okay, you’re right...we do that all
the time, but this time it’s because of the history
we’ve made.
It’s hard to fathom that, in April of 1979 (I was
28 and Jean was 24!), the two of us set out on a
trek that we knew almost nothing about, and
without a nickel in our pockets. And today, look
at us! We’ve got a nickel in our pockets! But
we’re proud! Proud of the things we’ve
accomplished over those years, and proud to
have worked with some of the most amazing
people in the industry, both on the employee
side and the client side.
We’ve gained a lot of recognition in the
process, and achieved a pretty commendable
reputation, which we are both very humbled by.
Phoenix Goes Green
“Chrome” seems to be the
effect of the month, beginning
with a new client, Greenbridge
Equity Partners, LLC.
Greenbridge Equity Partners,
LLC is an investment and
management firm
serving the needs of
$2 - $50 million net
worth individuals.
Founded in 2009,
GreenBridge administers to nonprofits and the communities in
which they serve. Very cool
company, very cool people, very
Who wants to know a millionaire
cool goal. And they asked
Phoenix to help them design and
produce their entire brand
framework and application,
including logo, corporate ID
materials, collateral, and Web site.
If you happen to have a million
burning a hole in your pocket,
check out their good work at
greenbridgepartners.net soon.
SCION Dental – Back to the Future
Energized and excited about
improving the Medicaid dental
industry, SCION Dental possesses
many unique attributes, including
deep industry knowledge and
experience, unparalleled software
systems, technology-based outreach
to members and providers, and an
unrivaled management approach to
controlling dental costs.
Their previous experience in the
Medicaid dental business, along with
their ongoing investments in
technology over the past five years,
have armed them with the systems
and tools they need to: vastly improve
client oversight and transparency;
offer high-quality service to members
and providers; and dramatically
They grow up so fast...sniff...
Would that make Phoenix “indentured” servants?
We couldn’t have done it without you all, and
certainly not for this long. We want to take this
time to say thank you to all of you for all you’ve
done and for making us part of your world in
such a significant sense. We love you all. Now,
get off of our lawns.
QUESTION:
Can you cry underwater?
Want to contact us?
reduce administrative costs.
Dedicated to improving the Medicaid
dental program, they have the talent,
systems, and resources to make it
happen on a level that was previously
considered unattainable.
Having been the agency of record
for Wonderbox for years, the folks
there asked Phoenix to provide a
complete marketing program for
them, including logo design, corporate
ID materials, collateral and public
relations services. A very slick
“chrome-look” brochure is due out in
the next few weeks. Almost makes
you want to get a check-up!
Phoenix Marketing Group, Inc. is open Monday through
Friday from 8:00 AM to 5:00 PM, CST. You can contact
Jean Radtke by phone at 414/771-1044, extension 112,
or by e-mail at [email protected].
PHOENIX MARKETING GROUP, INC.
Rise above.
6750 Maple Terrace
Wauwatosa, WI 53213
www.phoenixmgi.com