Generation Media Monthly Box Office Update August 2014 “The UK’s No.1 Specialist Kids and Parenting Agency ” Current Box Office Top Ten Jan-Aug 2014 Launch Date Estimated Actual 1 THE LEGO MOVIE 14th Feb £12m £34.2m 2 DAWN OF THE PLANT OF THE APES 18th Jul £20m £29.5m 3 X-MEN: DAYS OF FUTURE PAST 23rrd May £20m £27.1m 4 THE AMAZING SPIDER-MAN 2 18TH Apr £26m £24.1m 5 THE WOLF OF WALL STREET 17th Jan £10m £22.7m 6 THE INBETWEENERS 2 8th Aug £25m £22.4m 7 HOW TO TRAIN YOUR DRAGON 2 11th Jul £25m £21.2m 8 12 YEARS A SLAVE 10th Jun £8m £20m 9 CAPTAIN AMERICA: THE WINTER SOLDIER 28th Mar £15m £19.35m 10 TRANSFORMERS: AGE OF EXTINCTION 11th July £28m £19.3m Source: Rentrak EDI 01/01/2014 – 18/08/14 Box Office Top 5 - July 1 4 3 2 5 £20.5m £18.2m £13.5m £9.2m £4.2m Rise of the Planet of the Apes Transformers: Age of Extinction How to Train your Dragon 2 Mrs Browns Boys D’Movie The Fault in our Star As predicted last month the ‘Rise of the Plant of the Apes’ has shot to the top spot in July, reaching £20.5m. With ‘Transformer: Age of Extinction’ coming a close second and ‘How to Train your Dragon 2’ reaching third, July was a month for the sequels. Source: EDI 01/06/14 – 18/08/14, IMBd 2014 Box Office Top 5 – August (So Far) 1 4 3 2 £22.4m £17.4m The Inbetweeners 2 Guardians of the Galaxy £9.1m 5 £9.2m Rise of the Planet of the How to Train your Dragon Apes 2 Despite only having data for half of August ‘The Inbetweeners 2’ has already surpassed the top grossing film of July ‘Rise of the Planet of the Apes’ taking £22.4m. The second place spot in August is currently occupied by Marvels ‘Guardians of the Galaxy’ with £17.4m, and with mid July releases ‘The Rise of the Planet of the Apes’ and ‘How to Train your Dragon’ are still featuring in the top 5 this month. Source: EDI 01/06/14 – 18/08/14, IMBd 2014 £2.6m The Nut Job Top Ten Films of all Time in the UK and Ireland Launch Date Cume Gross £ SKYFALL 26th Oct 2012 £103.2m 1 2 3 AVATAR 18th Dec 2009 £94m TOY STORY 3 23rrd Jul 2010 £74m 4 HARRY POTTER & THE DEATHLY HARROWS: PART 2 15th Jul 2011 £73.1m 5 6 TITANIC 23rd Jan 1998 £69m MAMMA MIA! 11th Jul 2008 £68.5m 7 HARRY POTTER & THE PHILOSOPHER’S STONE 16th Nov 2001 £66.1m 8 LORD OF THE RINGS: 1 21st Dec 2001 £63m 9 LORD OF THE RINGS: 3 19th Dec 2003 £61.1m 10 LORD OF THE RINGS: 2 20th Dec 2002 £57.6m Source: Rentrak EDI 01/01/2014 – 18/08/14 Top Ten Kids Films of all Time in the UK and Ireland Launch Date Cume Gross £ 1 2 TOY STORY 3 (3D) 23rd Jul 2010 £74m SHREK 2 2nd Jul 2004 £48.2m 3 DISPICABLE ME 2 28th Jun 2013 £47.5m 4 TOY STORY 2 4th Feb 2000 £44.3m 5 FROZEN 6th Dec 2013 £40.3m 6 SHREK THE THIRD 29th Jun 2007 £38.7m 7 MONSTERS, INC. 8th Feb 2002 £37.9m 8 FINDING NEMO 3rd Oct 2003 £37.5m 9 ICE AGE III 3rd Jul 2009 £35.2m 10 UP 9th Oct 2009 £34.5m Source: Rentrak EDI 01/01/2014 – 18/08/14 Monthly Box Office Update ADMISSIONS REVENUE PREDICTIONS July 2014 July 2014 2014 ADMISSIONS £10.39m £11.88m Admissions flat Jan-July 2014 INDUSTRY YOY -8.4% Jan-July 2014 INDUSTRY YOY +3.1% AD REVENUE +3% Half way through 2014 and the YTD figures currently sit at Admissions -8.4% and Revenue +3.1%. This decline in admissions is due to the relatively small amount blockbuster films hitting the screens over the last few months. With the final quarter housing big hitters such as the finale of The Hobbit trilogy and the penultimate Hunger Games release, admissions should increase resulting in YoY parity as predicted. Source: Pearl & Dean 2014 December 2014 Releases THE HOBBIT: THE BATTLE OF THE FIVE ARMIES DUMB & DUMBER TO EXODUS: GODS & KINGS UNBROKEN 12TH December 19TH December 26TH December 26TH December PREDICTED BOX OFFICE: PREDICTED BOX OFFICE: PREDICTED BOX OFFICE: PREDICTED BOX OFFICE: £42,000,000 £8,000,000 £8,000,000 £3,000,000 Source: Pearl & Dean 2014 Kids December 2014 Releases GET SANTA 5TH December PENGUINS OF MADAGASCAR 5TH December PREDICTED BOX OFFICE: PREDICTED BOX OFFICE: £4,000,000 £8,000,000 Source: Pearl & Dean 2014 TINKER BELL & THE NIGHT AT THE LEDGEND OF THE MUSEUM: SECRET OF NEVERBEAST THE TOMB 12TH December 19TH December PREDICTED BOX OFFICE: £3,500,000 PREDICTED BOX OFFICE: £15,000,000 ANNIE 26TH December PREDICTED BOX OFFICE: £2,500,000 Brands on Cinema in 2014 Number of Brands on Cinema Brands on Cinema 2014 has seen a 10.68% increase YoY in the number of brands advertising on the silver screen. The number has risen from 518 in 2013 to 580 in 2014 which is an improvement on the 3% increase in revenue predicted by the industry. Source: Pearl and Dean 2014 Keeping Clients Connected We pride ourselves on keeping our clients up to date with the latest information. We regularly update our Website and Facebook, Twitter & LinkedIn pages. Our Digital Podcast and Daily Digital services are offered to clients free of charge.
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