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SUGGEND
LE
2017 ADVERTISING + MEDIA PLANNER
OUR LEADERSHIP AND EXPERIENCE SET US APART
IN THIS ISSUE: DOUGH HANDLING • CHEMICAL LEAVENING • CONVEYORS
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AND BLENDS
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PHORMULATION
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DISRUPTIVE
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Advances in automation
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INGREDIENT HANDLING • CLEAN LABEL • PRETZEL TECH
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Equipment
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SET GO
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Written for managers and decision-makers responsible for the development, production, packaging and distribution of
grain-based foods, Baking & Snack is the established premier information source for the $100 billion industry. With a
focus on processing and in-plant operations, Baking & Snack covers ingredient and processing technologies, industry
news and marketing trends, both in North America and internationally. Baking & Snack is THE best media source in
the industry to deliver your marking message, whether you have a preference for print or electronic media.
Combining more than 90 years of dedicated baking industry experience, our core editorial staff has visited nearly 400
baking facilities and written more than 2,500 technical features on all facets of formulations, operations, packaging,
engineering, sanitation and trends.
90
--- years ---
400
--- facilities ---
2,500
--- technical features ---
In addition to our editorial staff, our exclusive contributing writers combine more than 200 years of industry
and writing experience, as well as high levels of education in baking, milling, food science and engineering
disciplines.
EDITORS YOU KNOW. PUBLISHERS YOU TRUST.
“From its founding 95 years ago, Sosland Publishing Co. has strived to produce magazines with a single purpose: To do
everything possible to serve the needs of its audience and advertisers by providing the most direct, the most effective and the
most carefully edited content. A multi-generation staff reflects the promise of publications that have proudly helped individuals
and companies, as well as industries, achieve their ultimate success. We are proud of what has been done, and we look to
the future with a sureness that may be unique to modern-day publishing.” -- Morton Sosland
Laurie Gorton
Paul Lattan
Executive Editor
Publisher
Years of Journalism: 45
Years in the Food Industry: 45
Years in the Food Industry: 26
Dan Malovany
Steve Berne
Editorial Director
Associate Publisher
Years of Journalism: 35
Years in the Food Industry: 27
Years in the Food Industry: 35
Joanie Spencer
Mike Gude
Editor
Director of Publishing
Years of Journalism: 16
Years in the Food Industry: 9
Years in the Food Industry: 35
Charlotte Atchley
Bruce Webster
Senior Editor
Associate Publisher
Years of Journalism: 8
Years in the Food Industry: 6
Years in the Food Industry: 21
Nico Roesler
Dave DePaul
Managing Editor
Associate Publisher
Years of Journalism: 5
Years in the Food Industry: 1
Years in the Food Industry: 29
Matt Hamer
Lily O’Kane
Multimedia Editor
Classfied and Inside Sales
Years of Journalism: 2
Years in the Food Industry: 2
Years in the Food Industry: 28
2017 EDITORIAL CALENDAR
February
March
April
May
June
Special Reports
Equipment
Spending
Trends
Extended Shelf
Life
GMO Labeling
Workforce Gap
Update
FSMA/Food
Safety
Trends
GrainBased Foods
Marketing
C-Stores
Breakfast
Foods
Portion Control
Pizza
Enrichment/
Fortification
Fiber
Antioxidants
Shortenings
Chemical
Leavening
Fats & Oils
Chocolate
Pulses
Inclusions
Native
Sweeteners
Dough
Handling
Cookie Tech
Finishing
Snack Tech
Ingredient
Handling
Conveyors/
Belting
Proofing
Ovens
Mixing
Depositors
Inline Safety
Energy
Solutions
Automation
Plant Security
Process
Flexibility
Packaging
Automation
Sanitary Design
Vertical f/f/s
Packaging
Speed
Labeling/
Barcoding
Formulating
R&D
Processing
Equipment
Operations
Packaging
Distribution
Show Previews
2017 DIRECTORY AND BUYERS GUIDE
January
Show
Distribution
Close Dates
12/15/16
Warehouse
Management
• ABA
• B&CMA
• interpack
• TIA
• IFT
• Pack Expo
• ASB
• BEMA
• SNAXPO
• TIA
• interpack
• Purchasing
Seminar
• IFT
1/16
2/15
3/15
4/14
5/15
CONTACT US
Paul Lattan
[email protected]
Steve Berne
[email protected]
Mike Gude
[email protected]
Matt O’Shea
[email protected]
Bruce Webster
[email protected]
Dave DePaul
[email protected]
Lily O’Kane
[email protected]
Troy Ashby
[email protected]
For advertising opportunities in Baking & Snack, contact your representative at 816-756-1000 or 800-338-6201, or visit
www.sosland.com/bakingandsnackadvertising
Mail Date: 20th of Cover Month
July
August
September
October
November
December
Special Reports
Power of
Associations
PHOs
Construction
Report
Managing
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Sustainability
Operations
Executive of the
Year
Trends
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Merchandising
Dietary
Considerations
Global Trends
Corporate/
Social
Responsibility
New Product
Innovation
Marketing
to Young
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Protein
Egg Ingredients
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Hydrocolloids
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Variety Flours
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R&D
Starches
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Corn
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Evidence
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Vehicles
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Show Distribution
Close Dates
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• ASB 2018
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• Pack Expo
• AACC
International
7/15
8/15
9/15
10/16
11/15
CIRCULATION INFORMATION
Readers per print copy
3.2
1
11,616
Total print circulation 2
Average monthly digital edition unique browsers
1,714
2
Average monthly bakingbusiness.com unique browsers 2
103,790
Average monthly e-newsletter circulation 3
Average monthly opportunities to reach customers
37,180
4
179,855
Baxter Research, June 2016 - Reader +
Pass Along Readership
1
2
BPA, June 2016
BPA, June 2016 - The sum of the monthly
averages for Morning Brief, bakingbusiness.com
Daily, bakingbusiness.com Weekly, Baking &
Snack International Update, Operations Update,
Formulations Update and Food Safety Monitor
e-newsletters
3
Publisher’s own data - may include duplication of
viewers across channels; figure includes pass-along
readership for print circulation. `
4
AFFILIATED MEDIA
To learn more about any of these affiliated media options, refer to their respective media guides or contact your Sosland representative.
2016 DIRECTORY & BUYERS GUIDE
August 2016
Convenience
Store Trends
Legislative Summit
BAKING & SNACK / MILLING & BAKING NEWS
SNAC
WORLD
PAGE 14
SOSLAND PUBLISHING COMPANY
Directory & Buyers Guide
bakingbusiness.com
SNAC World
The shared digital content home of
The official journal of SNAC International
www.snacintl.org
This exclusive and complete information
Baking & Snack and Milling & Baking News,
(formerly the Snack Food Association),
source of grain-based foods producers
the industry-leading publications,
SNAC World is a stand-alone, quarterly
and industry suppliers offers the
bakingbusiness.com is the integral source of
magazine distributed to the association’s
convenience of both a directory and a
online news, markets, product development
business and associate members, both
buyers guide. Organized and designed
insights and processing knowledge for the
domestically and internationally.
for easy navigation, subscribers
grain-based foods industry.
can find everything they need in
this comprehensive resource that is
referenced frequently throughout the year.
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E-NEWSLETTERS
This weekly e-newsletter provides news and information on engineering, production,
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Leaderboard 728 x 90
Medium
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average monthly page views, bakingbusiness.com is the preferred news
and resource center for the industry. Source: BPA, June 2016
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