WWW.EVENTUREBOOKS.COM An Interactive Irish Tourism
Promotional Eventure
by
Anthony Colonna
MEDIA KIT 2012
Media Kit 2012/ Eventurebooks.com
TABLE of CONTENTS
• Press Release
• Facts
• Interactive Advertisements
• Map Integration
• Embedded Logo Placement
• Video
• The Author
• Contact
Media Kit 2012/ Eventurebooks.com
For Immediate Release
Request for Media Coverage:
Mystery of the Emerald Isle, the First of its Kind to Take Players
on a Virtual History Tour of Ireland
INTERACTIVE ONLINE MYSTERY • CLUES FOUND IN WORDS, PICTURES and VIDEO • LEARN
IRISH HISTORY, GEOGRAPHY, and FOLKLORE
Chicago, Illinois (April 18th, 2012) – The first interactive mystery game devoted to
discovering Ireland's history, geography and folklore has been released by
Eventurebooks.com, a Chicago-based firm.
The online adventure game, titled "Mystery of the Emerald Isle," was designed to be
solved by the reader and nobody else. The game, which is geared toward players
ages 9 and up, tells the story of siblings Kelly and Michael Collins who zigzag across
the land of their ancestors in frantic pursuit of the ruthless Oliver Cromwell, known in
Irish history as a brutal dictator.
As the game unfolds, players discover that Cromwell has kidnapped the children's
mother. Desperate to find her, they discover a series of tantalizing clues that they
hope will lead to her freedom. Along the way, the characters encounter castles and
cottages, Blarney and banshees, as well as ghosts of the Titanic. There's also
treasure to be found as they make their way around Ireland.
Creator Tony Colonna says he created the eventure based on his knowledge and
love of Ireland. A second-generation Irish-American, Colonna has visited Ireland on
several occasions and was enthralled by its beauty and history. "I wanted to create
something more than just a history book of Ireland," Colonna says, "something that
would include a lot of historical information in the form of interactive clues, but would
also take players on a journey of Ireland."
Media Kit 2012/ Eventurebooks.com
The eventure mystery, which Colonna describes as a cross between Indiana
Jones and Scooby Doo, also has innovative integration capabilities, giving
targeted advertisers the ability to create compelling ads that can be artistically
embedded within the game. This, explains Colonna, gives viewers who click on
the ads the tantalizing impression that they, too, can become part of the
adventure. "The idea is to create advertisements that can reach a desired
audience in unique and entertaining ways, even as captivating as the Mystery of
the Emerald Isle."
The game can be downloaded at www.eventurebooks.com for $9.99. View a preview at
http://tinyurl.com/7dmy5xa. Eventurebooks
Eventurebooks is transforming traditional mystery books and the promotion of
tourism in a whole new way through a combined intuitive and interactive online
game format. Blending unbeatable historical content, music, high definition
video, and interactive clues, the company's exciting new product has the
potential to be shared by a network of 80 million people from the worldwide Irish
Diaspora. Visit the company's website at
http://www.eventurebooks.com for more information.
P.R. Contact:
Connolly Communications
Colette Connolly
914.584.2406
[email protected]
Eventurebooks
Tony Colonna
773.319.9086
[email protected]
Media Kit 2012/ Eventurebooks.com
Facts
• Eventurebooks ‘Mystery of the Emerald Isle’ is an Interactive adventure
like no other.
• Through this thrilling game, players learn all about their
ancestral homes history, geography and folklore.
• Advertising Associates have a unique opportunity to engage
their target audience through integrated content.
• In an effort to expand our Advertising service, Eventurebooks
plans to provide the game in different languages specific to each
countries tourism market.
• (Still working on this page)
Media Kit 2012/ Eventurebooks.com
Interactive Advertisements
Eventurebooks® is an unrivaled innovator in interactive advertising and is
excited to offer a suite of creative opportunities. Our online platform offers
advertisers across all major categories the ability to engage consumers, deliver
impactful messaging and obtain measurable results.
Offering dedicated interactive options that merge groundbreaking technology
with desirable entertainment applications, our innovative eventure offers a
unique and valuable way to target the Diaspora in a very entertaining fashion.
When you advertise with Eventurebooks, you can rest assured that your
message is being delivered to a highly receptive and passionate audience.
With our variety of innovative, high-impact advertising solutions, we can target
your market and guarantee an audience that’s both looking for your message
and waiting to act on it.
Whether your marketing goal is to launch a new product or service, promote a
special event or build brand awareness, Eventurebooks provides creative
multimedia options that produce results.
Eventurebooks® Advertising Sales opportunities consist of three different
channels that are dedicated to our clients. Packages can be customized based
on a client’s needs.
Media Kit 2012/ Eventurebooks.com
Map Integration
Offers a basic and simple level of user interactivity designed to make an immediate
impact on the viewer. Ideal for call to action messages, one-touch direct functionality
and customized promotions by region.
• Designed for a better interactive user experience
• Static and Dynamic Ad Units exclusively showcased
Advertisers can effectively entice viewers into deeper engagement with their brands
by utilizing this technology, an opportunity to plan the ultimate trip to the Emerald
Isle.
Media Kit 2012/ Eventurebooks.com
Embedded Logo Integration Have your brand delivered by exclusive logo placement within the Eventure
Itself!
Media Kit 2012/ Eventurebooks.com
\\
Video Have your brand delivered by exclusive logo placement within the Eventure
Itself!
Our video integration takes full advantage of the medium of the web to deliver a
level of quality designed to maximize the value of your campaign. That’s where
interactivity comes into play. Strategically placed to ensure a totally cohesive flow
throughout the site, our Video ads allow the advertiser to get their message
across to the audience in a way that incorporates into our Eventure, effectively
capturing the attention of our viewers.
More than just a commercial within an e-book, this customization is regionally
based, with each county, city and site targeted towards there own unique and
corresponding section within the story.
As Consumers progress throughout the site, these promotional videos offer
them an opportunity to experience the Emerald Isle for themselves, an
opportunity for the viewer to act on what they see.
Media Kit 2012/ Eventurebooks.com
The Author
Founder and Chair of Eventurebooks, Chicago born
and raised Anthony Colonna has been in the Graphic Arts Industry since 1986.
Over the years Colonna’s clients have included Disney, McDonalds, Visa,
Kemper Funds, M&M Mars, Kellogg’s and Anheuser-Busch among many
others.
He is a married to his high-school sweetheart and is a Father of 4. In an effort to
expand his creative endeavors he has created Eventurebooks, a collective
mixture of his artistic background infused with his writing and interactive design
skills. Dimensional and unique, Eventurebooks latest offering ‘Mystery of the
Emerald Isle’ emerges as a pathway for communication, allowing his passion
for Ireland to be shared with others.
His journey continues with the desire to give back to others in ways that will
make a difference, and as such is seeking charitable organizations to partner
with in giving back to the children of the community, both in US and Ireland. He currently resides in Chicago where he directs his Digital Design Studio at
www.colcreative.com
Media Kit 2012/ Eventurebooks.com
Contact
If you have questions about Eventurebooks, please contact us
through the following:
P.R. Contact:
Connolly Communications
Colette Connolly
914.584.2406
[email protected]
Eventurebooks
Tony Colonna
773.319.9086
[email protected]
Thank you
Media Kit 2012/ Eventurebooks.com