The InfiLaw System, a Naples, Florida-based
corporation, is a consortium of independent
community-based law schools.
InfiLaw is seeking a seasoned professional to join their Naples team as a Marketing Analyst. This
position reports to the Vice President of Technology and Administrative Services.
TO APPLY:
Should you feel passionate about this opportunity and you are looking for a new challenge as well as
a chance to put your expertise to work in a new venture – Naples may be the place for you. Please
send your resume and a letter of interest to [email protected].
RESPONSIBILITIES WILL INCLUDE:
Email Marketing Campaigns:
 Collaboration with internal and external teams to develop strategic and tactical email
marketing campaigns
 Providing technical support for and execution of schools’ campaigns
 Provide regular reports regarding school campaigns
 Contribute to overall post-campaign analyses
 Contribute to identification and implementation of campaign process improvements
Database Usage:
 Ability to work with relevant database (ACES2) to extract and analyze essential reports for
interpretation and development of continuous improvement metrics.
Marketing Projects:
Assist in development/implementation of projects; conduct project-required market research,
launch surveys, assemble data with analysis for reporting purposes. To be considered for this
position, candidates will possess the following skills:
 Excellent Microsoft Excel skills, including Excel macros and file/data manipulation
 Excellent data analysis skills and facility with analytics reporting using quantitative
methodology and statistical techniques.
 Experience in email marketing and proficiency working with hosted web applications.
 Hands-on ability to work with a large customer database (i.e. SIS, CRS, ACES2) to extract
and analyze data for purpose of tracking marketing initiatives, and reporting key metrics
for continuous improvement of marketing plans.
 Knowledge of basic database functionality and use, ability to mine data from database for
delivery of strategic reports.
 Some experience with HTML coding.
 Interaction on projects will include individual law school admissions teams, InfiLaw senior
management and marketing.
THIS POSITION ALSO REQUIRES:
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Bachelor’s degree in business with concentration in statistics, marketing or data analysis.
Ability to multi-task, prioritize and manage multiple projects and meet deadlines
High level of attention to accuracy and detail oriented
Strong writing and copy editing skills
Ability to work in a collaborative, cross-functional environment with teams as well as
independently
 Excellent communication skills
 Strong problem-solving and troubleshooting skills, including ability to recognize/flag
issues
THE FOLLOWING ATTRIBUTES ARE CONSIDERED A “PLUS”:
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Advanced degree in statistics, data management and strategic data analysis
Project management experience
Six Sigma training
Marketing, specifically email marketing