Darragh Lawless
Primary Storage Presales Lead UK/I
1
2
2016
THE YEAR OF
ALL FLASH
FOR ALL EMC PRIMARY
STORAGE
3
CAPACITY COST*
DRIVEN BY ECONOMICS
CROSS OVER
POINT
2000
2002
2004
2006
2008
2010
2012
2014
2016
2018
2020
SOURCE: EMC MARKET RESEARCH 2016
*CAPACITY COST FACTORS IN DATA REDUCTION TECHNOLOGIES ON FLASH
4
VMAX ALL FLASH ENTERPRISE DATA SERVICES
EXTENSIVE
ECOSYSTEM
PROVEN
PROTECTION
MANAGEMENT
AUTOMATION
CONSOLIDATION
eNAS
BLOCK & FILE
LOCAL
REPLICATION
AT SCALE
EMBEDDED
UNISPHERE
SCALE UP
SCALE OUT
MAINFRAME
& iSERIES
MULTI-SITE
REMOTE
REPLICATION
MULTI-SITE
UNISPHERE
VMware
VAAI & VVOLs
SRDF/METRO:
BROADEST OS,
SERVER/DB,
CLUSTER
SUPPORT
PROTECT
POINT
ACTIVE/ACTIVE
APP RECOVERY
360
APPSYNC
APP & DB
INTEGRATION
ViPR
STORAGE
AUTOMATION
MASSIVE
192 PORTS
64k LUNs
PRIORITY I/O
CONTROL QoS
CLOUD ARRAY
OBJECT / CLOUD
INTEGRATION
5
SRDF: REMOTE REPLICATION GOLD
STANDARD
SUPPORTS THE WORLDS MOST MISSION
CRITICAL APPLICATIONS AT SCALE
20+ YEARS OF ENGINEERING INNOVATION
PROVEN GLOBAL DISTANCES +8K MILES
70% PENETRATION RATE
(FINANCIAL INSTITUTIONS, TELECOM & IT SERVICE
PROVIDERS, HEALTHCARE, GOVERNMENT AGENCIES)
WIDE RANGE OF USE CASES: DISASTER
RECOVERY, HIGH AVAILABILITY, MOBILITY
6
FX SOFTWARE PACKAGE VALUE HIGHLIGHTS
ADVANCED ENTERPRISE DATA SERVICES
TO MAXIMIZE VALUE OF VMAX ALL FLASH
SECURE
REPLICATE
AUTOMATE
ICDM
D@RE FOR
REGULATORY
COMPLIANCE
ACTIVE-ACTIVE
REPLICATION WITH
ZERO RTO/RPO
STORAGE SERVICE
DELIVERY AND END
TO END MGMT
APP INTEGRATED
CONSISTENT COPY
AUTOMATION
SRDF
METRO
D@RE
ViPR
SUITE
APP
SYNC
ACCESS
OPTIMIZE
CLOUD TIER
BLOCK AND FILE WITH
VMAX DATA SERVICES
AND LOWER TCO
PATH MANAGEMENT,
3X MORE IOPS
DURING HEAVY LOADS
TIER COLD DATA TO
CLOUD FOR BETTER
USE OF FLASH
eNAS
POWER
PATH
CLOUD
ARRAY
7
TRUSTED DATA MANAGEMENT
VVOLS
COMPRESSION
D@RE
SRDF
MIGRATIONS
SNAPVX
8
UNISPHERE: SUPER SIMPLE TO MANAGE
1
SINGLE SERVICE LEVEL
2
PROVISION DIAMOND
3
USE WIZARD
4
REVIEW AND RUN
9
VMAX ALL FLASH COMPRESSION
VMAX ALL FLASH
NATIVE COMPRESSION
INLINE COMPRESSION
• In-line, Storage Group (SG) level
• VMAX All Flash Arrays can compress
both new and existing SGs
• Averaging 2:1 data reduction,
depending on application data sets
• Built-in utility determines
compressibility
COMPRESSION MORE
BENEFICIAL THAN
DEDUPE FOR VMAX APPS
• Works with array data services such
as D@RE, eNAS, SnapVX, and SRDF
• Delivered as software with
hardware acceleration
10
VMAX NON-DISRUPTIVE MIGRATIONS
SIMPLIFIED NON-DISRUPTIVE DATA MIGRATIONS
Host
(incl. Cluster)
• Four simple steps:
– Create, Monitor, Cutover, Commit
• Application-level migrations
– Large Scale Migrations
Sync Rep Distances
100KM /
62 MILES
• VMAX  VMAX3 / VMAX All Flash
– Broad Host Support Matrix
• Maintains replication
– Snapshots & SRDF
VMAX (5876)
VMAX3 /
VMAX All Flash
• Free of charge
11
THE XPECT MORE PROGRAM
THREE CORE CUSTOMER BENEFITS
XPECT MORE
LIFETIME*
MAINTENANCE
PRICE
PROTECTION
3-YEAR
MONEYBACK
3
WARRANTY YEARS
LIFETIME*
FLASH
ENDURANCE
PROTECTION
12
REAL BENEFIT OF FLASH – VMAX ALL FLASH
VMAX ALL FLASH
+ SRDF
TO MODERNIZE IT
40%
FASTER
PROCESSING
EXCEED PROCESSING SLA’s
37%
LOWER
COST/TB
80%
LESS
POWER
DELIVER 24X7 AVAILABILITY
ENABLE 70% DATA GROWTH
© Copyright 2016 EMC Corporation. All rights reserved.
13
SOLUTION SUMMARY − KPI
KPIs
$85K
in annual
POWER & COOLING
SAVINGS
8x
Less
AVERAGE LATENCY
1.8:1
DATA REDUCTION
CURRENT ENVIRONMENT AT SCALE
8 x “Cloud Pods”
2.3 PB Useable
16
FINANCIAL
66%/45%
LESS POWER /
COOLING
75%
LESS FLOOR
SPACE
15x
MORE
PERFORMANCE
EMC VMAX ALL-FLASH PROPOSED
2.3 PB Useable (@1.8:1 reduction)
(No data reduction)
Cooling: 270k BTU/Hour
Cooling: 85k BTU/Hour
Power: 80 kW
Power: 27 kW
8 ms Avg. Latency
<1 ms Avg. Response Latency
~320K IOPs
4.8M IOPs
Operational Management
• Manual Perf tuning, storage engineering
• No ability for data reduction
• Reactive storage tiering
2
Operational Management
• Zero config work, Zero tuning, Zero engineering
• Always ON and INLINE data services
14