PROGRAM GUIDE: Grocery Store Industry The following pages have documents that will help get your merchants ready to start their new loyalty program. The FAQ's are helpful for merchants when training staff and with cardholders. All FAQ's may not be useful for all programs but should give a good idea of the types of questions to expect. The pages following the FAQ's show your team how to set up the programs in the SparkBase system. Overview FAQ's for Threshold Program Threshold Program Setup 1 2 3 World Payment Services or visit us online at www.worldpaymentservices.com Call (866)­ 783­8380 Grocery Store Industry­ Overview The grocery store industry can be very interchangeable. Most offer the same products and services, and a choice is usually made based on price. A Loyalty Program that offers a threshold prize system would really help set your grocery store apart from the rest. An example would be: 1 point for every dollar earned. Points are totaled at the end the month, and a specific cash value is added to card balance. If you have 250 points, you receive a $10 reward, If you have 500 points, you receive a $20 reward. Balance is then returned to zero. What it looks like for a Merchant: A customer spends $100, the merchant uses the loyalty issuance transaction to type in the amount of the sale and the corresponding number of points are added to the card. When the customer is ready to cash in points for a prize, the merchant will use the loyalty redeem transaction, and type in the amount of points to remove from the card. They can then give the customer the reward they've chosen. Additional Promotions for Grocery Stores: • Double Points during specific days and times • Email or SMS messages when levels have been reached on the card • Email or SMS broadcasts for promotions and specials World Payment Services or visit us online at www.worldpaymentservices.com Call (866)­ 783­8380 Cardholders FAQ's for Threshold Programs •
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How does it work? When a loyalty card member cashes out with an associate, they hand them their loyalty card. The card is swiped and the total dollar amount is added in points to the balance. For example, a $25 dollar purchase would equal 25 points. The balance is printed on the receipt. Once the total points hits the goal, a cash reward is added to the card, and the balance is returned to zero. How do I join? Simply pick up a membership card at any location. Register your card online at getyourbalance.com by inputting your name, email address, phone number, and date of birth. Is there a cost to sign up? No. Membership is absolutely free. What if I don’t have my card with me at the time of purchase? To earn points simply provide the phone number registered with the card. In order to redeem rewards, the actual card must be presented. What if my card is lost or stolen? Simply visit your nearest location and we will cancel the lost or stolen card and transfer your earned points and any active dollar amounts to a replacement card if the card is registered. How will I know when I've reached (earned) a reward? Your balance will always be printed on your receipt after final purchase. If you have accumulated enough points to receive a reward, you will be notified on the receipt that the reward has been added to your card and your balance has returned to zero. When can I spend my rewards? Rewards are available for use on your next visit. Can my reward points be used for any purchase? Rewards can be used for any purchase at participating locations (where prohibited by law, rewards can not be used to purchase alcoholic beverages) How can I check my point balance? Your point balance is always printed at the bottom of your receipt after each purchase. You may check your point balance online at getyourbalance.com and/or present your card at any location and the clerk will give you a printout of your point balance. Do I get points for purchasing gift cards? While you don’t get points for buying a gift card, you do get points when paying with a gift card. Does my card ever expire? Never. World Payment Services or visit us online at www.worldpaymentservices.com Call (866)­ 783­8380 Threshold Reward
When setting up a Threshold Reward Program
for a merchant there are a few things that will be required in the setup.
The first thing to consider is the ratio of points earned to dollars spent. Typically this will be one to one, meaning that if a
customer spends $25 they earn 25 points. Some merchants may want to set this up differently, perhaps 2,5, or 10 points
per dollar spent. If the merchant is using a ratio other than one to one an action will need to be set up that converts the
dollars spent into the correct amount of points. Please see the Action Add instructions for details on how to do this. Once
that is complete you can move on to setting up the action that rewards the cardholder after a threshold of points has been
met. In this example, the program is set up to issue a $20 reward onto the card once 200 points have been earned.
Please review the Action Add Instructions for more details on each field below.
World Payment Services or visit us online at www.worldpaymentservices.com Call (866)­ 783­8380