Press Release

For Immediate Release
Taikoo Li Sanlitun Fashion Festival at The Opposite House
(Beijing, 6 April 2017) – The Opposite House is pleased to announce its collaboration
with Taikoo Li Sanlitun by launching a new hotel stay experience – the “Taikoo Li
Sanlitun Fashion Festival at the House”. In partnership with Condé Nast media
group VOGUE ME, the world’s renowned fashion and style publication, this year’s
Taikoo Li Sanlitun Fashion Festival promises a bigger and wider array of fashion
activities happening both at the South and North malls.
From 6 to 23 April, guests who reserve the room package will receive an exclusive
welcome gift from VOGUE, a signature cocktail for two at the rustic Sureño lounge,
RMB 300 food and beverage credit in the hotel’s dining outlets per stay and daily
breakfast for two at Village Café. The package also includes unlimited concierge
shopping bag collection service, guests may simply leave shopping bags at the stores
for our Guest Experience team to collect and place in rooms waiting for guests to
come back after a fruitful day of shopping.
With the recent successful re-launch of the brand new Sureño, Chef de Cuisine Talib
Hudda and the restaurant team will showcase a taste of Sureño – Sureño pop-up café,
at the VOGUE ME showroom during the fashion festival. In concert with the Taikoo Li
and VOGUE teams, Chef Talib has curate a special pop-up menu to blend chic fashion
with delectable food.
The pop-up menu will feature a selection of freshly baked pastries and Café
Gourmand, an assortment of sweet and savoury treats that comes with a choice of
freshly brewed coffee or tea. Refreshing non-alcoholic beverages will also be available
including Sureño’s homemade lemonades and iced teas. Wine lovers will not be left
out, as a selection of wines may be ordered for enjoyment.
“We are delighted to once again partake in one of the most anticipated annual fashion
festivals in the capital,” says Mark Passmore, General Manager of The Opposite House.
“Creating a unique hotel stay experience has been one of our core values and we
believe our guests will definitely be at the centre of the happening here at our House.”
To reserve the “Taikoo Li Sanlitun Fashion Festival at the House” room package
please call +86 10 8414 9922 or email [email protected]
Studio 70
Studio 95
Taikoo Li Sanlitun Fashion Festival 2017
The Opposite House
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About The Opposite House
The Opposite House is located in Taikoo Li Sanlitun — a vibrant new open-plan
shopping, dining and entertainment destination developed by Swire Properties. The
hotel’s 99 guest studios include 9 spacious suites and a penthouse duplex with a
240sqm roof terrace. More than half of all the studios are over 70sqm and all are
strikingly simple with natural wooden floors and subtle touches of Chinese décor.
For further information or high resolution images please contact:
Lia Tjahjodihardjo
Senior Communications Manager | The Opposite House
Tel: +8610 6417 6688 | [email protected]
About Swire Hotels and Swire Restaurants
Swire Hotels has been created to manage soulfully individual hotels in Hong Kong,
Mainland China and the USA, providing a characterful experience for well travelled
individually minded travellers who seek originality, style and personalised service. We
create distinctive hotels with a sense of place that break with convention.
The company’s first hotel, The Opposite House in Beijing, opened in 2008 and was
followed by The Upper House, Hong Kong, and then by EAST, Hong Kong and EAST,
Beijing. The Temple House in Chengdu is opened in July 2015 and EAST, Miami
opened in May 2016.
A restaurant division was set up in 2013 to manage the company’s stand-alone
restaurant operations. Our first restaurant Plat du Jour opened in November 2013
followed by Public and Ground Public in Quarry Bay. The Continental in Pacific Place
opened in October 2014 and Mr & Mrs Fox in Taikoo Place in 2015. Our latest addition,
the second Plat du Jour opened in Pacific Place in January 2016.
About Taikoo Li Sanlitun
Taikoo Li Sanlitun, located at the center of Sanlitun, Chaoyang District in Beijing,
comprising two sites Taikoo Li Sanlitun South and North, with a total floor area of
over 136,000 sq m (approximately 1,47 million sq ft) * spreading over 19 creative
and stylish buildings, including an award-winning urban hotel, The Opposite House.
Taikoo Li Sanlitun was Swire Properties’ first commercial property to open for
business in the Mainland China in 2008, blending with fashion and trends, art and
culture, shopping and dining. As the iconic fashion destination in Beijing, Taikoo Li
Sanlitun offers more than 200 shops, combining the most creative young talents and
globally renowned fashion brands, including I.T Beijing Market global flagship store,
Miu Miu Asia flagship store, Alexander Wang Asia first flagship store, Alexander
McQueen first store in China, Paul Smith first flagship store in Beijing, Christian
Louboutin first boutique store in Beijing, Balenciaga Beijing flagship store, Montblanc
global flagship store, Hollister biggest boutique store in Beijing, Asia’s first Page One
& The Woodhouse concept store, Marimekko first store in Beijing, Marc by Marc
Jacobs concept store, Taiwanese fashion brand stayreal’s first store in Beijing, adidas
global brand centre, Apple’s first store in China as well as a unique cultural
entertainment space, The Orange, and parking for more than 880 cars.
The retail portions of Taikoo Li Sanlitun and The Opposite House are both wholly
owned by Swire Properties.
Visit Taikoo Li Sanlitun’s website at www.taikoolisanlitun.com.
* Gross floor area excludes car park areas.