2017 EDISON UNIVERSE CONTEST Please review the 2017 Edison Universe Contest Guide to view benefits of contest participation, receive tips for creating a great submission, and see examples of successful entries. You may enter your information in the spaces below to submit your entry to Mindy Manes at [email protected] by April 21, 2017. You should get an email confirmation when your submission has been received. PRIMARY CONTACT INFORMATION First Name Last Name School School Website Enter website in this format: http://www.yourwebsite.com. Address 1 Address 2 City State Postal Code Grade Level Email Phone ENTRY INFORMATION Company Name Company Website If you have established a company, enter that name here. IMPORTANT: Take care that the organization and product names are spelled EXACTLY the way they should appear. Many companies and products/services should have symbols (such as ™, ©, and ®) included. If you have established a company that is producing the product/service that you are nominating, please provide the website URL. Use this format where the entire http address is included: http://www.yourwebsite.com . 2017 EDISON UNIVERSE CONTEST Company Logo If you have a company or brand logo, please either insert a link to it in this space above or attach a high-resolution image of the logo when you email your entry. This should be in JPEG or PNG image format, with dimensions no smaller than 800x600 pixels and a file size of 2MB or less. This image might be used on the Edison Awards website, newsletter, promotional materials and/or judging process. Product/Service Name of Product/Service Image of Product or Service Product/Service Website If you have a website URL specifically for your product/service (in addition to your company URL), please enter it here, using this format where the entire http address is included: http://www.yourwebsite.com. Product/Service Logo If you have a separate logo for your product or service, please either insert a link to it in this space above or attach a high-resolution image of the logo when you email your entry. This should be in JPEG or PNG image format, with dimensions no smaller than 800x600 pixels and a file size of 2MB or less. This image might be used on the Edison Awards website, newsletter, promotional materials and/or judging process. Please either insert a link to your product's image in this space above or attach a high-resolution image of the product/service when you email your entry. The image should be a high-resolution image in JPEG image format, with dimensions no smaller than 800x600 pixels and a file size of 5MB or less. This image might be used on the Edison Awards website, newsletter, promotional materials and/or judging process. Video Link #1 Video Link #2 Videos are one of the most effective ways for our judges to evaluate your entry. You may provide up to two URL links to YouTube or Vimeo videos or presentations about your product or service, entering the entire http address as shown in this example: http://www.yourvideo.com. Snapshot Description Provide in 70 characters or less, counting spaces, (approximately seven words) a brief description that captures your new innovation. Thumbnail Description 2017 EDISON UNIVERSE CONTEST Provide a brief description in 300 characters or less, including spaces, (approximately 50 words) that best describes your new innovation. Judges will use this information to get a clear overview of your product or service. IMPORTANT: This thumbnail description below is a critical element in your entry because it is the first thing that the judges will read about your product/service. It is strongly suggested that you work with your colleagues to craft a carefully worded and correctly spelled thumbnail description that is as descriptive as possible. It should be understandable to anyone; getting feedback from individuals outside of your targeted industry, in addition to industry experts, is highly recommended. Differentiation If there are other, similar products/services already in the marketplace, please describe in 630 characters or less (approximately 100 words) how your innovation differentiates itself from the competition. Availability Date Category When did/will your innovation become available to the public? If you do not plan to release it to the public, put "N/A." Choose a category from the drop-down list. EVALUATION CRITERIA Built on the heritage of Thomas Edison and the 28-year legacy of the Edison Awards, the evaluation criteria ensures that student(s) can clearly communicate and showcase their entry. There are no precise, objective metrics that unambiguously define a product or service’s level of innovation. Edison Awards has developed an evaluation system and a corresponding set of assessment tools and scales to allow for a fair, honest and equitable assessment of each entry. While responding to each evaluation criteria, realize that there may be overlaps and interactions among the four areas. While responding to each section within 630 characters (approximately 100) words may be a challenge, nominees are encouraged to employ focus, clarity, and precision in their responses so each entry can best be assessed on its merits. On the occasion when our judges have questions, you may be contacted to provide additional information during the judging process. Criteria #1: CONCEPT Opportunity, conception, method & development In the true spirit of Thomas Edison, our organization looks for innovations that not only address a need and solve a problem, but also seize an opportunity and create a new market or industry. And true to Edison’s work, the Edison Awards is interested in the overall method and development of the concept and opportunity. How did discovery, collaboration, iteration, prototyping, etc. contribute to the conception and development of your innovation as it progressed from genesis to design and implementation? 2017 EDISON UNIVERSE CONTEST In 630 characters or less (approximately 100 words), please describe the basis of the concept, method of development and the overall process of bringing the concept to life. Criteria #2: VALUE Need/desire, differentiation, advantage & cost For Edison, value was a primary driver for his innovations. How does your innovation satisfy an existing need or desire? Please provide evidence for how your offering is different and whether it has distinct, game-changing advantages over any alternatives. Also important is its unique value proposition—the relationship between its cost/benefits and its economic desirability. In 630 characters or less (approximately 100 words), please provide an explanation of your concept’s underlying need or desirability, its distinct advantages, unique value proposition and cost-desirability profile. Criteria #3: DELIVERY Message, engagement, availability, achievement Edison was not only an accomplished innovator, but also a great communicator, marketer and master of delivery. How is the message and broader story of your innovation communicated in clear and compelling ways? Please provide interesting examples of how you have engaged consumers, and how you have made your offering available to the marketplace. Finally, describe how the value proposition of your offering is being achieved, fulfilled and validated in the marketplace. In 630 characters or less (approximately 100 words), please provide a clear sense of how you are positioning, communicating, distributing, marketing and validating your innovation. 2017 EDISON UNIVERSE CONTEST Criteria #4: IMPACT Sustainability, social responsibility & potential Edison devoutly believed that real innovation not only demonstrated commercial success, but also impacted the world in meaningful ways. What is the immediate and long term impact your innovation has on the environment and society as a whole? How does your offering establish a vision or provide inspiration to future innovation and innovators? In 630 characters or less (approximately 100 words), please share the impact and results your innovation is having on the environment, society as a whole, future innovations and future innovators. Social Media Please provide the URL/link(s) to any social media profiles dedicated to your product or service, and/or to your company. Social Media Links for Company Social Media Links for Product/Service Facebook Facebook LinkedIn LinkedIn Twitter Twitter Google+ Google+ Instagram Instagram 2017 EDISON UNIVERSE CONTEST Contributors Recognizing Thomas Edison's team approach to innovation, the Edison Awards recognize and honor the team involved with the design, development, and manufacturing of your entry. You will have the opportunity to provide up to six additional names and contact information. First Name Last Name Phone Email Grade Level First Name Last Name Phone Email Grade Level First Name Last Name Phone Email Grade Level First Name Last Name Phone Email Grade Level First Name Last Name Phone Email Grade Level First Name Last Name Phone Email Grade Level
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