Turn
inches
into
€uros
with sasta – Ireland’s most
exciting new franchise
sásta proved to be one of the hits of the Irish Franchise Expo when
it unveiled its franchise opportunity.
Following the successful launch, sásta now plans to have 40
franchises open in Ireland over the next 24 months. It will also
be exhibiting its franchise opportunity at The National Franchise
Exhibition, Birmingham in February 2013, to coincide with the
opening of the first sásta fitness studio and UK sales & operation
office in London.
A growing market
The market is large and growing – literally. Obesity is a challenge in
Ireland and the UK.
In Ireland, 39 per cent of adults are overweight and 18 per cent
are classed as obese. Of these, slightly more men than women are
obese and there is a higher incidence of the disease in lower socioeconomic groups.
It is a global issue, with The World Health Organization’s
predicting more than 700 million people becoming obese by 2015.
Fiona Egan, founder of sásta, has also spent time recently in the
USA where the company’s fitness solution is receiving a great deal
of positive attention.
The sasta fitness pod
sásta is a treadmill-based fitness pod that utilises vacuum technology.
A user wears a special belt and, as they walk or run in the sásta fitness
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pod, they are enclosed from the waist down, wherein the lower body
is exposed to negative pressure caused by vacuum. This results in
better blood circulation in body parts which are naturally prone to
excessive fat deposits such as the abdomen, hips, buttocks and thighs.
The user can select whatever level they are comfortable exercising at
and build up from a saunter to a sprint if they wish.
The sásta fitness pods are manufactured in Ireland, with the
assistance of graduate engineers and technicians, and are only
available through accredited sásta franchises.
Reasons to become a sasta
franchise owner
• Short work-out time has special appeal
• Key benefits are easily explained, so it is easy to sell
• Ideal owner/operator format
• Low running costs, excellent margins & high returns
• Affordable set up packages. You would get 100 per cent
payback in 12 months, based on 65 per cent usage with 83
weekly opening hours after providing for all overhead and
staffing costs
A choice of options
A sásta franchise owner enjoys the benefits of a franchise package
that provides everything necessary for an effective launch of the
business at a new location.
Whichever package you choose to invest in you will receive a whole
Package
One
Package
Two
includes four machines and
is recommended for smaller
catchment areas
includes five machines and
is recommended for larger
catchment areas
from €97,600
+ VAT
from €114,600
+ VAT
range of essential ingredients from which
you can replicate the sásta recipe for success.
• Stationery & promotional materials
• Corporate dress
• Website and social media
marketing platforms
• Territorial rights
• Premises selection advice
• Contemporary design, layout and
setup formula for a cutting edge studio
by internationally renowned Interior
designer Neville Knott and his team
• Business set-up assistance. As a
qualified accountant, Fiona Egan is
able to provide sásta franchise owners
with a wealth of experience in all
aspects of business start-up
• External signage
• Kick start marketing campaigns
and materials
• Central marketing campaigns,
competitions and PR
• Client support, on-site
pre-launch/launch assistance
• Ongoing training supports
• Operations Manual and
licensing rights
• Research and development
programme – exciting new
products in the pipeline
• Bespoke studio scheduling and
management facility for client
monitoring on and offsite
• A premium warranty period
of 24 months with six monthly
on-site services.
Total support
sásta Fitness Franchise is committed to
providing a comprehensive total back-up
and support package to its franchise owners
to ensure they have every opportunity
to grow and develop successful sásta
businesses. These support services include:
maintenance and cover, marketing,
training and reviews, networking events
and research and development.
Become part of the
sasta revolution
sásta is looking to appoint people who are
energetic, ambitious, self-motivated with a
passion to build and operate a successful
and profitable business.
For more information contact Fiona Egan
m: +353 (0)86 8227307
e: [email protected]
w: sastafitness.ie
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