03.10.2014
HSBC creating waves of water conservation awareness in Malta and
Gozo
- Campaign to reach out to 50,000 students by 2016 –
HSBC Bank Malta continues to inspire thousands of school children across the Maltese islands through education
initiatives and sharing information about water conservation as part of its HSBC Water Programme ‘Catch the Drop’
awareness initiative.
During the academic year of 2013-2014, staff volunteers for the HSBC Water Programme conducted 305 presentations
for 19,438 students – nearly half of the total number the programme aims to reach by 2016.
The HSBC volunteers are one of the driving forces behind the success of the programme. Between them, the
volunteers aim to visit each of the schools in Malta and Gozo to give presentations about the importance of water
conservation in the country.
For the second consecutive year, HSBC Bank Malta has also worked with the government’s summer school
programme, Skola Sajf 2014, which encompasses educational and fun activities for children aged from three to sixteen
years old. HSBC volunteers helped to organise activities in 63 Skola Sajf centres in Malta and Gozo. These included
talks by Dr Alan Deidun, University of Malta’s Senior Lecturer at the Physical Oceanography Unit, water cycle
workshops, theatre shows, and visits to Pembroke Reverse Osmosis Plant. School students in Gozo visited the Dwejra
Interpretation Centre.
Glenn Bugeja, HSBC Water Programme coordinator says: “The HSBC Malta Water Programme is aimed at achieving
two vital objectives: raising awareness about water conservation among students across Malta, and involving students
in water projects to encourage their development as pro-active ambassadors for water conservation and environmental
sustainability.”
“It is important to note that 25% of our HSBC Malta team, close to 350 employees, have personally helped to spread
the message about water conservation through a series of presentations for schools. Our employees have also been
eager to support Skola Sajf 2014 by organising water-related games and puzzles to engage and educate young minds.”
HSBC team members also arranged for students to visit the Pembroke Reverse Osmosis Plant, the Bird Park and
hotels to learn about their different water-saving measures.
HSBC staff has been making the rounds in Malta and Goza to inculcate water conservation practices in
students, as part of HSBC Water Programme ‘Catch the Drop’.
HSBC Water Programme’s ‘Catch the Drop’ initiative will take the message of water conservation to 50,000
students by 2016.