Briefing on the Operating Results for the 10th Fiscal Term
( Ending February 28, 2007)
April 16, 2007
Copyright © 2007 DIP Corporation, All rights reserved.
0
CONTENTS
【1】 Summary of Financial Results for the 10th Fiscal Term
【2】 Operating Results by Website for the 10th Fiscal Term
【3】 Annual Forecast for Operating Results for the 11th Fiscal Term
【4】 Measures for Shareholder Returns
【5】 Business Strategies for the 11th Fiscal Term
AppendixⅠ Data Set
AppendixⅡ Corporate Information
Copyright © 2007 DIP Corporation, All rights reserved.
1
【1】
Summary of Financial Results
for the 10th Fiscal Term
Copyright © 2007 DIP Corporation, All rights reserved.
2
Summary for the 10th Fiscal Term
Sales：￥8.434 billion（up 63% from the previous year）
Ordinary Income: ¥629 million (unchanged from the previous year）
Substantially exceeded the amended planned profit forecast announced in Oct 2006.
2006.
Maintained the top position with respect to number of advertised companies.
New record-high sales due to a significant increase in the number of applications.
New record high sales due to increased awareness generated by TV commercials.
Dominant position in industry with the number of job advertisements rising to
21,427.
Increase in orders for RHP （recruiting website development/operation system）.
Achieved first unconsolidated quarterly surplus.
Copyright © 2007 DIP Corporation, All rights reserved.
3
Topics for the 10th Fiscal Term
Consolidated
sales growth rate
Growth rate of
contracted companies
Growth in total job postings
Hatarako.net and
Baitoru.com
¥5.171 billion
2,276 companies
28,562
End of 9th fiscal term
(Feb 2006)
End of 9th fiscal term
(Feb 2006)
End of 9th fiscal term
(Feb 2006)
¥8.434 billion
3,758companies
47,448
Up 63％
Up 65％
10th
End of
fiscal term
(Feb 2007)
10th
End of
fiscal term
(Feb 2007)
Product/Service/Marketing Strategies
Featured the new promotional character, “Hataraki Man”
Launched a new service for users, ”Nationwide simultaneous PC
skill test”
End of 10th fiscal term
(Feb 2007)
Up 66％
Group/Organization Structure
Organized Book Design as a subsidiary to improve planning/production
capacity
Hired 200 new graduates to strengthen sales force
Launched Kyushu and Okinawa pages for “Hatarako.net” and
“Baitoru.com”
Prepared a basic policy for the construction of an internal control
system
Broadcast first TV commercials.
Established the recruiting company DIP AGENT
Introduced ”RHP”, a new service to strengthen recruiting through
providing information on website
Established a new organization structure appointing CEO/COO/CSO
to improve executive management
Formed alliance with Asahi Shimbun Company and launched
“Asahi Job Engine” site
Restructured by establishing business divisions to improve business
promotion
 Obtained ISMS international standard “ISO27001” and domestic
Launched a work character diagnosis service for
standard “JIS Q27001” certification.
users, ”Chechara！”.
Copyright © 2007 DIP Corporation, All rights reserved.
4
Summary for the 10th Fiscal Term
(Consolidated Sales)
Consolidated Sales for the 10th fiscal term (ending Feb. 2007)
increased by 63% from the previous year to ¥8.434 billion.
Consolidated Sales
Millio n ye n
Up 63% from the previous
year
10,000
Up 67% from the
previous year
Up ¥2.085 billion from
the previous year
8,000
Up 70% from the
previous year
Up ¥1.281 billion from
the previous year
6,000
4,000
2,000
8,434
Up ¥3.263 billion from the
previous year
5,171
3,086
1,805
0
7th fiscal term
ending Feb. 2004
8th fiscal term
ending Feb. 2005
9th fiscal term
ending Feb. 2006
10th fiscal term
ending Feb. 2007
Revamped,
e sales
th
Revamped, and
and bolstered
bolstered by
by the
the addition
addition of
of 200
200 new
new graduates,
graduates, the
the
sales force
force delivered
delivered aa sharp
sharp increase
increase in
in
consolidated
ing user
caus
consolidated sales.
sales. TV
TV commercials
commercials improved
improved brand
brand awareness
awareness causing
causing
user traffic
traffic to
to jump
jump significantly.
significantly.
Copyright © 2007 DIP Corporation, All rights reserved.
5
Summary for the 10th Fiscal Term
(Consolidated Ordinary Income)
Consolidated Ordinary Income for the 10th fiscal term (ending Feb.2007)
remained at approximately the same level as the previous year at ¥629 million.
Consolidated Ordinary Income
Million ye n
800
630
629
600
400
417
338
200
0
7th fiscal term
8th fiscal term
9th fiscal term
10th fiscal term
ending Feb. 2004 ending Feb. 2005 ending Feb. 2006 ending Feb. 2007
A
es force
Ass the
the result
result of
of positive
positive expenditures
expenditures including
including doubling
doubling the
the sal
sales
force and
and airing
airing our
our
first
rdinary iincome
ncome remained
first TV
TV commercials
commercials,, oordinary
remained at
at approximately
approximately the
the same
same level.
level.
Copyright © 2007 DIP Corporation, All rights reserved.
6
Summary of Financial Results for the 10th Fiscal Term
(Summary of Consolidated Statements of Income)
Comparison with the revised financial forecast in October 2006
(Unit: million yen)
10th fiscal term Consolidated basis
(Actual)
10th fiscal term Consolidated basis
(revised forecast)
Change
Rate of change
-389
-4.4%
8,823
100.0%
7.7%
860
9.7%
-207
-24.1%
7,781
92.3%
7,963
90.3%
-182
-2.3%
7,150
84.8%
7,610
86.3%
-460
-6.0%
Personnel expenses
3,666
43.5%
3,818
43.3%
-152
-4.0%
Advertising expenses
1,552
18.4%
1,755
19.9%
-203
-11.6%
565
6.7%
563
6.4%
2
0.4%
1,367
16.2%
1,474
16.7%
-107
-7.3%
631
7.5%
352
4.0%
279
79.3%
-2
0.0%
-2
0.0%
0
629
7.5%
350
4.0%
279
Sales
8,434
100.0%
653
Gross profit
Selling, general and
administrative expenses
Cost of sales
Land and office rental
expenses
Other
Operating income
Non-operating income
Non-operating expenses
Ordinary income
“Hatarako.net”
¥270 million revised down
“Baitoru.com”
¥90 million revised down
“Job Engine”
¥30 million revised down
Improved system cost
efficiency
Hiring of fewer mid-career
workers due to the change in
recruitment strategy
Due to the continuous effects of
advertising expenditure for the
first half and using FREESPOT,
cost efficiency of commercial
films for the second half tripled.
79.7%
Effects of cost reduction and
improved operational
efficiency.
Note: Personnel expenses include salaries and welfare expenses as well as employment-related and educational expenses
Copyright © 2007 DIP Corporation, All rights reserved.
7
Summary of Financial Results for the 10th Fiscal Term
(Summary of Consolidated Statements of Income)
Year-On-Year Results
(Unit: million yen)
10th fiscal term Consolidated basis
(Actual)
9th fiscal term Consolidated basis
(Actual)
Change
Rate of change
5,171
100.0%
3,263
63.1%
3,004
62.9%
Sales
8,434
100.0%
Cost of salesGross profit
7,781
92.3%
4,777
92.4%
Selling, general and
administrative expenses
7,150
84.8%
4,141
80.1%
3,009
72.7%
Personnel expenses
3,666
43.5%
1,854
35.9%
1,812
97.7%
Advertising expenses
1,552
18.4%
1,124
21.7%
428
38.1%
565
6.7%
361
7.0%
204
56.5%
1,367
16.2%
802
15.5%
565
70.4%
631
7.5%
636
12.3%
-5
-0.8%
-2
0.0%
-6
-0.1%
4
629
7.5%
630
12.2%
-1
Land and office rental
expenses
Other
Operating income
Non-operating income
Non-operating expenses
Ordinary income
”Hatarako.net”:
up ¥400 million
“Baitoru.com”:
up ¥1,900 million
“Job Engine”:
up ¥760 million
Number of employees on
consolidated basis: 309→602
A large number (200) of new
graduates hired.
Active advertising activities
including our first TV
commercials.
Larger floor space due to
increase in employees, etc.
-0.2%
Increase in expenses due to
opening of Tennozu office
and transfer of data center
Note: Personnel expenses include salaries and welfare expenses as well as employment-related and educational expenses
Copyright © 2007 DIP Corporation, All rights reserved.
8
Summary for the 4th Quarter of the 10th Fiscal Term
(Consolidated Sales)
4th quarter sales increased by 59% from the previous year to ¥2.635 billion.
Consolidated Sales
(Quarterly comparison; unconsolidated)
Up ¥984 million (59%)
from previous year
Million yen
3,000
2,500
2,000
Up ¥620 million
( 60%) from
previous year
1,648
1,500
1,000
1,028
Up ¥724 million
(61%) from
previous year
Up ¥937 million
(71%) from
previous year
2,635
2,252
9th fiscal term
（ending Feb.2006）
10th fiscal term
（ending Feb.2007）
1,899
1,651
1,175
1,315
500
0
1st quarter
2nd quarter
3rd quarter
Copyright © 2007 DIP Corporation, All rights reserved.
4th quarter
9
Summary for the 4th quarter of the 10th Fiscal Term
(Consolidated Ordinary Income)
Ordinary Income for the 4th quarter increased by 234％ from the
previous year to ¥942 million.
Consolidated Ordinary Income
（Comparison between four quarters）
Million yen
942
1,000
9th fiscal term
（ending Feb.2006）
10th fiscal term
（ending Feb.2007）
800
600
400
200
154
0
282
110
82
-18
-200
For the 1st quarter, a significant loss was posted due to costs related to
to largelargescale hiring of 200 new graduates and positive expenditure on advertising,
advertising,
including our first commercial films.
-400
-600
208
-503
1st quarter
2nd quarter
3rd quarter
Copyright © 2007 DIP Corporation, All rights reserved.
4th quarter
10
Registered Members (Accumulated Total)
Approx. 877,000
Number of members
members as of February 28, 2007
(Approx. 615,000 members on February 28, 2006)
1,000,000
Up 42% in 12 months
900,000
800,000
700,000
600,000
500,000
400,000
300,000
200,000
100,000
0
05/05
05/08
05/11
06/02
9th fiscal term ending February 28, 2006
06/05
06/08
06/11
07/02
10th fiscal term ending February 28, 2007
＊Changes in the number of registered members as of the end of each quarter.
＊Number of registered members is the total for “Hatarako.net”, “Baitoru.com” , “Job Engine” and “Job Engine Agent” combined.
Registered members of “Shoukai Hatarako Net” are not included.
Copyright © 2007 DIP Corporation, All rights reserved.
11
【2】
Operating Results by Website
for the 10th Fiscal Term
Copyright © 2007 DIP Corporation, All rights reserved.
12
Operating Results for Baitoru.com
9th Fiscal Term
Sales growth for
fiscal term Up 73%
4th quarter sales
Up 74%
Average monthly growth for
contracted companies: Up
69% on average
Growth in published
information: Up 57％
Total number of job
advertisements: No.1
10th Fiscal Term
¥2.585 billion
¥4.486 billion
¥844 million
¥1.469 billion
995 companies
1,682 Companies
21,427
13,622
（As of Feb. 28, 2006）
21,427
（As of Feb. 28 2007）
（As of Feb. 28, 2007）
2nd place： Company I Site O （14,249 ）
3rd place： Company I Site W （ 7,330）
4th place： Company R Site F （ 7,257）
※Values for published information for the 10th fiscal term are based on our own surveys of information published on each website as of Feb.28, 2007
Copyright © 2007 DIP Corporation, All rights reserved.
13
Comparison of Baitoru.com and Competitors
for Published Information Performance
A steady increase in number of job advertisements from the third quarter
onwards saw the site exceed 20,000 postings at the end of the 10th fiscal period.
21,427
“Baitoru.com”
20,000
19,503
Company I site O
Company I site W
17,500
Company R site F
13,932
15,000
14,652
13,152
12,500
14,249
10,000
7,330
7,500
5,397
7,257
5,000
3,997
2,500
End of Feb. 2006
End of May 2006
End of Aug. 2006
End of Nov. 2006
End of Feb. 2007
※Values for published information are based on our own surveys of information published on each website as of the end of each quarter.
Copyright © 2007 DIP Corporation, All rights reserved.
14
Operating Results for “Hatarako.net”
9th Fiscal Term
Sales growth for fiscal
term Up 20%
Sales growth for 4th
quarter: Up 33%
10th Fiscal Term
¥1.930 billion
¥2.335 billion
¥538 million
Number of
companies: No.1
643 companies
Growth in published
information: Up 74%
14,940
¥716 million
2nd place： Company E （553 companies）
3nd place： Company R （349 companies）
4th place：Company I （300 companies）
（As of Feb. 28, 2006)
26,021
Number of companies and values for published information for the 10th term are based on
our own surveys on each website as of February 28 to March 2, 2007
Copyright © 2007 DIP Corporation, All rights reserved.
15
Operating Results for “Hatarako.net”
Annual sales (8th –10th
10th fiscal terms)
Up 20% from the
previous year
Million yen
2,500
2,335
Quarterly sales (9th –10th
10th fiscal terms)
Million yen
800
Up 14% from the
previous year
1,930
2,000
600
1,685
1,500
Up 33% from
the previous
year
9th fiscal term actual
10th fiscal term actual
716
Up 33% from
the previous
Up 10% from year
the previous
5% up from
593
year
the previous
547
538
year
479
494
453
444
400
1,000
200
500
0
8th fiscal term 9th fiscal term
10th fiscal
term
Sales growth rate higher than for the
previous year
0
1Q
2Q
3Q
4Q
Sales growth rate for the second half （3Q4Q）higher than for the first half （1Q-2Q）
Copyright © 2007 DIP Corporation, All rights reserved.
16
Operating Results for Job Engine
9th fiscal term
Annual sales growth: Up 115%
10th fiscal term
¥654 million
¥1.411 billion
Note: The above includes sales for “Job Engine Agent”
Sales growth for 4th quarter:
Up 51%
¥269 million
¥407 million
Note: The above includes sales for “Job Engine Agent”
Accumulated total number of
registered members: Up93%
“Job Engine Agent”
Annual sales growth: Up 163%
181,000 members
¥134 million
Copyright © 2007 DIP Corporation, All rights reserved.
350,000 members
¥353 million
17
Operating Results for Job Engine
9th fiscal term
Search-linked advertisements:
Up 131%
428
991
337
530
Applicant management ASP
Job Master orders:
Up 57%
Recruiting website development/operation
system service
RHP orders: 263
10th fiscal term
263 orders resulting from sales
expansion from August
*The number of search-linked advertisements is the total for special power search and regular power search combined.
Copyright © 2007 DIP Corporation, All rights reserved.
18
Making Job Engine Business
Profitable
Changes in quarterly sales and operating income*
・Expansion of RHP, a new service fully introduced from the second half of this FY
・Review of product/organization and personnel measures due to restructuring
restructuring
Significant recovery of income＝
income＝Moved into the black for
th
the 4 quarter unconsolidated
407
388
322
294
Left column：Sales
Right column：
Operating income
52
1st quarter
2nd quarter
-93
-212
3rd quarter
-42
4th quarter
（Unit：million）
* Before allocation of expenses attributed to the entire Company
Note: The above sales and operating income include figures for “Job Engine Agent”.
Copyright © 2007 DIP Corporation, All rights reserved.
19
【3】
Annual Forecast for
Operating Results for the 11th Fiscal Term
Copyright © 2007 DIP Corporation, All rights reserved.
20
Estimated Operating Results for the 11th Fiscal Term
(Consolidated Operating Results)
Continuous sharp increase in income for 8 terms
Consolidated sales for the 11th term (FY ending Feb. 2008) expected to increase
by 28% from the previous year to ¥10.8 billion.
Consolidated ordinary income for 11th fiscal term (ending Feb. 2008) expected to
increase by 12% from the previous year to ¥710 million.
Consolidated Sales
Consolidated Ordinary Income
Up 28% from
the previous
year
Million ye n
12,000
10,800
10,000
Up 12% from
the previous
year
800
8,434
8,000
630
600
6,000
4,000
Million yen
1,000
5,171
400
629
710
417
3,086
200
2,000
0
0
8th fiscal term
ending Feb.
2005
9th fiscal term
ending Feb.
2006
10th fiscal term
ending Feb.
2007
11th fiscal term
ending Feb.
2008 (estimate)
8th fiscal term
ending Feb.
2005
9th fiscal term
ending Feb.
2006
Copyright © 2007 DIP Corporation, All rights reserved.
10th fiscal term 11th fiscal term
ending Feb.
ending Feb.
2007
2008 (estimate)
21
Estimated Operating Results for the 11th Fiscal Term
(Estimated Quarterly Operating Results)
Sales
Ordinary
Income
For 1Q and 4Q of the 11th term, growth rates expected to be smaller compared with 2Q
and 3Q due to the switch to daily allocation.
For 1Q,
1Q, ordinary income is expected to be negative due to the sales decrease
decrease resulting
from the switch to daily sales allocation, costs related to hiring
hiring 107 new graduates and
positive expenditure on advertising.
For ４Q, a profit decrease from the previous year is expected due to the
the sales decrease
resulting from the switch to daily sales allocation.
Quarterly Sales
Quarterly Ordinary Income
Million yen
Million yen
942
10th fiscal term actual
10th fiscal term actual
11th fiscal term estimate
11th fiscal term estimate
2,635
2,252
208
1,899
1,648
1Q
-503
1Q
2Q
3Q
4Q
2Q
-18
3Q
4Q
Introduce a system of daily sales allocation
(in place of a monthly system used till now)
with the aim of achieving greater precision.
Copyright © 2007 DIP Corporation, All rights reserved.
22
Estimated Operating Results for the 11th Fiscal Term
(Estimated Sales by Website)
Sales
Sales
Up 23% from the
10th term to
¥5.531 billion
Million yen
6,000
5,531
Up 27% from the
10th term to
¥2.987 billion
Million yen
4,486
2,987
2,000
2,335
1,411
1,500
1,930
1,500
2,000
2,108
2,000
2,500
2,585
Million yen
2,500
3,000
4,000
Up 49% from the
10th term to
¥2.108 billion
3,000
4,000
3,500
5,000
3,000
Sales
1,000
654
1,000
500
1,000
500
0
0
0
9th fiscal
term
10th fiscal
term
11th fiscal
term
(estimate)
9th fiscal
term
10th fiscal
term
11th fiscal
term
(estimate)
Copyright © 2007 DIP Corporation, All rights reserved.
9th fiscal
term
10th fiscal
term
11th fiscal
term
(estimate)
23
【4】
Measures for Shareholder Returns
Copyright © 2007 DIP Corporation, All rights reserved.
24
Measures for Shareholder Returns（Dividends）
10th fiscal term ending February 2007
As a result of our continuously high growth rate,
Planned payment of dividends: ¥800 per share.
*To be determined at shareholders meeting May 26th .2007
Copyright © 2007 DIP Corporation, All rights reserved.
25
【5】
Business Strategies for the
11th Fiscal Term
Copyright © 2007 DIP Corporation, All rights reserved.
26
Business Strategies for the 11th Fiscal Term
Continuing recruitment of many new graduates to
strengthen sales force
Major strengthening of organization/personnel for product
development
Expanding business strategy staff to improve strategic
planning/momentum
Featuring a top-level entertainer/development of a new
character for the effective expansion of promotional strategies
Continuing TV commercials to increase site awareness and
acquire a greater number of users
Promotion of mobile use rate growth
Site renewal to improve user-friendliness
Promotion of Web2.0
Copyright © 2007 DIP Corporation, All rights reserved.
27
Business Strategies for the 11th Fiscal Term
(Featuring Ryoko Shinohara)
■Leading actress of the big-hit TV drama ”Haken no
Hinkaku” (viewer rating: Top 3)
Stable favorable image of “working woman”
Increased empathy for how temp staff work
■Most popular actress among women*1/Ideal image of
female boss №1*2
Widespread popularity with the image of a
dependable female boss
※1：Source: Oricon Style “Favorite actress ranking／Women’s favorite actress” survey results（2006）
※2：Source: Meiji Yasuda Life Insurance “Freshman survey／Ideal image of female boss” survey results
（2007）
Aiming for a sharp increase in awareness of our sites,
particularly our “Hatarako.net” temp job information site, by
featuring a top-level popular entertainer.
Copyright © 2007 DIP Corporation, All rights reserved.
28
Business Strategies for the 11th Fiscal Term
(Promotion Campaign with New Characters)
Baitorus
Hatarako Neko
Following the success of the Baitorus character campaign
strategy,
we will expand our effective promotional campaigns by
developing a new character for “Hatarako.net”.
Copyright © 2007 DIP Corporation, All rights reserved.
29
Business Strategies for the 11th Fiscal Term
(Enhancement of Mobile)
＜Results of site-use via mobile phone＞
＜Site visit rate: №1 ＞
Hatarako.net
Rikunabi Haken
58.0 (％)
58.0 (same percentage)
“Survey of recruiting web site use via mobile phone”
conducted by Net Asia (Sept. 2006)
＜Site visiting rate: №1＞
Baitoru.com
59.0 (％)
From A navi
56.2
Mobile an
55.8
“Survey of recruiting web site use via mobile phone”
conducted by Net Asia (Sep. 2006)
Copyright © 2007 DIP Corporation, All rights reserved.
30
Appendix Ⅰ
Data
Copyright © 2007 DIP Corporation, All rights reserved.
31
Registered Members at Job Engine
(Accumulated Total)
Accumulated total number of members registered at
（Unit：members）
Job Engine is approx. 350,000
400,000
Up 93% from the previous year
350,000
300,000
250,000
200,000
150,000
100,000
50,000
9th fiscal term ending Feb. 2006
07
/J
an
.
ov
.
N
pt
.
Se
Ju
l.
ay
M
ar
.
M
06
/J
an
.
ov
.
N
pt
.
Se
l.
Ju
ay
.
M
ar
.
M
n.
/J
a
05
04
/N
ov
.
0
10th fiscal term ending Feb. 2007
Copyright © 2007 DIP Corporation, All rights reserved.
32
Number of Contracted Companies
700
600
500
400
from
306
338
498
06/02(1Q)
(2Q)
613
(2Q)
(3Q)
546
470
646
477
376
300
Up 18%
9th
442
494
631
200
fiscal term
100
0
05/02(1Q)
(2Q)
(3Q)
(4Q)
(3Q)
(4Q)
07/02(1Q)
(4Q)
2,485
2,400
1,731
2,000
1,422
1,352
1,600
Up 83%
1,142
1,200
800
from 9th fiscal term
1,976
506
558
05/02(1Q)
(2Q)
740
815
798
(3Q)
(4Q)
06/02(1Q)
914
400
0
(2Q)
(3Q)
(4Q)
07/02(1Q)
(2Q)
(3Q)
700
627
600
497
397
500
378
400
Up 65%
300
from 9th fiscal term
100
(4Q)
358
250
200
133
155
06/02(1Q)
(2Q)
50
0
05/02(1Q)
(2Q)
(3Q)
(4Q)
(3Q)
※Numbers of contracted companies are as of the end of each quarter.
Copyright © 2007 DIP Corporation, All rights reserved.
(4Q)
07/02(1Q)
(2Q)
(3Q)
(4Q)
33
Appendix Ⅱ
Corporate
Information
Copyright © 2007 DIP Corporation, All rights reserved.
34
CONTENTS
1. Corporate Profile
2. Corporate History
3. Outline of Business Model
4. Scale of Online Job Advertisement Market
Copyright © 2007 DIP Corporation, All rights reserved.
35
Corporate History
■Corporate Name:
DIP corporation
■ Founded:
March 1997
■ Representative:
Hideki Tomita, President & CEO
■ Location:
1-6-1 Roppongi, Minato-ku, Tokyo
■Capital:
¥1.080 billion (as of February 28, 2007)
■Sales:
¥8.434 billion
(for FY ending February 2007; consolidated)
¥7.935 billion
(for FY ending February 2007; non-consolidated)
■Employees on a consolidated basis:
602 (as of February 28, 2007; includes full-time workers, temp staff and
part-time workers and excludes executives)
■ Main business：Provision of online job information
Copyright © 2007 DIP Corporation, All rights reserved.
36
Corporate History
st
1 fiscal
term
Mar. 14, 1997
DIP Corporation approved under the Law on the Promotion of Creative Business Activities of Small and Medium Enterprises
and founded with a paid-in-capital of 29 million yen.
Jan. 1998
Entered into an agreement with IBM Japan to provide content for a network of terminal kiosks in 1,000 convenience stores in
the Tokyo metropolitan area. Began a free catalog service on this network.
nd
2
fiscal
term
May. 1998
Oct. 2000
4th fiscal
term
5th fiscal
term
6th fiscal
term
7th fiscal
term
8th fiscal
term
Dec. 2000
Started the ‘Temporary dispatch job information service’ utilizing the same convenience store terminal network.
The portal site ‘Hatarako Net’ started on the Internet as an employment agency job information service.
‘Hatarako Net’ distribution via 7,600 terminal kiosks ( “Loppy” ) in Lawson stores nationwide is started.
st
1 Place for monthly temporary job information in Japan with over 10,000 job notices published.
Sept. 2001
Opened the Osaka branch and applied for a patent for the employment advertisement system.
Oct. 2001
Updated the website extensively and started a database of applicants based on membership registration.
Nov. 2001
Started providing part-time job information on “Yahoo! Job Information”.
Jan. 2002
Started providing temporary job information on “Yahoo! Job Information”.
Jun. 2002
Started “Jinji Net”, an operating support service for employment agencies.
Oct. 2002
“Baitoru Com” became independent from “Hatarako Net” and started providing part time job information as a separate site.
Mar. 2003
Relocated the head office to Roppongi in Minato Ward.
Jun. 2003
Featured the actress Ryoko Hirosue as the promotional character for DIP.
Sept. 2003
Opened the official i-mode site, “Baitoru.com”.
Oct. 2003
Opened the official i-mode site, “Hatarako Net”.
Mar. 2004
Ended provision of (part-time and temporary) job information on ‘Yahoo! Job Information”.
Apr. 2004
Published the first issue of the free newspaper, “BAITORU”.
May. 2004
Listed on the Tokyo Stock Exchange Mothers Market.
Jun. 2004
Published the first issue of the free paper, “Hatarako”.
Sep. 2004
Launched the first agency system, “Partner System”.
Oct. 2004
Organized Kyujinjoho Service Inc. as a subsidiary of DIP and launched the JobEngine website.
Jan. 2005
Launched the Shoukai Hatarako Net website.
Feb. 2005
Launched the “Job
Engine Agent”
website.
Copyright
© 2007
DIP Corporation, All rights reserved.
37
Corporate History
9th fiscal
term
Apr. 2005
Announced the mid-term management plan “DIP Challenge 3”.
May 2005
Announced the establishment of the recruiting company Nadeshiko Career Corporation.
June.2005
Announced the engagement of “Koyuki” as the new promotional character.
Jul 2005
Opened the Yokohama branch.
Sept.2005
Started operation of Nadeshiko Career Corporation.
Oct. 2005
Opened the Fukuoka branch.
Oct. 2005
Obtained BS7799, information security standard, and ISMS certification.
Oct. 2005
Hold “Dig the Dip 2005”, a business tournament using blogs for university students.
Nov. 2005
Entered into a limited alliance with the Tokyo Tomin Bank to exclusively publish the “Partial Salary Advance
Payment” service on a website for part-time/temp-staff jobs.
Jan. 2006
Established the Internal Audit Office and started the Baitorusolution division consisting of three sub-divisions.
Feb. 2006
Gave notice of revisions in forecasted final dividends for FY2005.
Feb. 2006
Published “Baitoru PRESS” Vol. 1, a free part-time job magazine.
Feb. 2006
Published “Hatarako” spring/summer, a new free magazine for temp-staff.
Feb. 2006
Announced a transfer of Nadeshiko Career Corporation shares.
Feb. 2006
Announced organization of Book Design as a subsidiary of DIP.
Feb. 2006
Announced the closure of the “Jinji Net” business.
Feb. 2006
Announced a new business structure for the 10th term, including the introduction of the “CEO and COO
system”.
Copyright © 2007 DIP Corporation, All rights reserved.
38
Corporate History
10th fiscal
term
Mar. 2006
Organized Book Design as a subsidiary of DIP.
Apr. 2006
Opened the Kyoto branch.
May. 2006
Produced and broadcast TV commercials using “Baitorus” characters.
May. 2006
Prepared a basic policy for the construction of an internal control system.
Jun. 2006
Established the recruiting company DIP AGENT Corporation.
Jul. 2006
Launched “Recruiting website (RHP)”, a new “Job Engine” service.
Sept. 2006
Announced a new organizational structure, including appointment of a CSO and establishment of a strategy implementation
office.
Oct. 2006
Announced “Hataraki Man” would be the new promotional character.
Oct. 2006
“Baitoru.com” found to be No.1 in site visit rate in a survey of utilization of websites for part-time jobs via mobile phone.
Oct. 2006
Opened Kyushu and Okinawa job offer pages for “Hatarako.net” and “Baitoru.com”.
Oct. 2006
“Job Engine” started offering a skill diagnosis service for IT engineer recruiters.
Nov. 2006
Started offering contents of “Job Engine” to Asahi Shimbun Company and opened the website “Asahi Job Engine”.
Nov. 2006
“Hatarako.net” found to be No.1 in site visit rate in a survey of utilization of websites for temp jobs via mobile phone.
Nov. 2006
Started offering a tool for preparing work resumes automatically on “Job Engine”, the first such service in the industry.
Dec. 2006
Obtained ISMS “ISO27001（JIS Q 27001）” certification.
Jan. 2007
Added a “Nationwide simultaneous skill test” function to “Hatarako.net”.
Feb. 2007
Added a new function to “Job Engine” . Started offering the free company value diagnosis tool, “Chechara!”
Feb. 2007
A new “Hatarako.net” project, the “Nationwide simultaneous skill test” was taken by approximately 30,000 test takers in
total over 10 days.
Feb. 2007
Relaunched ”Shokai Hatarako.net”, a site specializing in temp-to-permanent positions, on Feb. 26
Copyright © 2007 DIP Corporation, All rights reserved.
39
Outline of Business Model
“Hatarako.net”
“Baitoru.com”
“Job Engine”
Description
Job information service for
temp jobs
Job information service for
part-time jobs
Robot search-style job
information service for mid
career employment
Start
October 2000
October 2002
October 2004
Item
Features
Sales（FT ending
February 2007）
（Percentage）
Sales growth from
the previous year
No.1 for publishing
No.1 for publishing
No.1 for contracted
information volume
information volume
companies within the
(approx. 44,000)
(approx. 19,000 items)
industry (640
companies)
・Support from users due to high ・High match rate due to original
・High awareness and trust as a
pioneer in the industry
usability （No.1 in a Gomez
ranking）
・Huge amount of information
and variety of jobs
business model
・New earnings model
consisting of search-linked
advertising and recruiting
website development
¥2.335 billion (28%)
¥4.486 billion (53%)
¥1.411 billion (17%)
20%
73%
115%
*For “Job Engine”, No.1 for publishing information volume indicates the positioning of “Job Engine” amongst major career recruiting websites.
*Sales for “Job Engine” include sales for “Job Engine Agent”
Copyright © 2007 DIP Corporation, All rights reserved.
40
Summary of Business Model
User
Applicants
≪Characteristics≫
Age
・25～39 years: 72%
Gender
・Mobile phone （Male
vs. Female）: 2:8
・PC（Male vs.
Female）: 3:7
Web and mobile
No charge
Search for job information
Job offer
information
Member registration
Temporary staff
companies
(“Hatarako.net”）
Recruiting
Companies
Scouting mail
Scouting mail
Database for
member registration
（”Job Engine
Agent”）
Registration and job interview
Web and mobile
No charge
≪Characteristics≫
Age
・18～29 years: 77%
Gender
・Mobile phone （Male
vs. Female）: 3:7
・PC（Male vs.
Female）: 5:5
Type of employment
・Students: 43%
・Unemployed: 19%
Database for job
information
Job offer
information
*Characteristics are
based on ”Hatarako.net”
data
Applicants
Clients
Advertisement publishing fee
Search for job information
Advertisement publishing fee
Database for job
information
Job offer
information
Job offer
information
Member registration
Scouting mail
Database for
member registration
Contractors/
companies
looking for
part-time workers
Scouting mail
Registration and job interview
Copyright © 2007 DIP Corporation, All rights reserved.
41
Summary of Business Model
Users
Applicants
≪Characteristics≫
Age
・25～39 years old: 72%
Gender
・Male：Female: 6:4
Arts or Science
・Arts: 55%
・Science: 28%
Highest degree
・Undergraduate degree
54%
①Search-linked advertisement
fee
②Application management
ASP service fee
③Cost of recruiting website
development
Search for job information
Recruiting
website
information
Search robot
Database for job
information
Job
information
Apply to companies
via their websites
Notification, job interview and hiring
Copyright © 2007 DIP Corporation, All rights reserved.
Websites of companies and organizations
No charge
Clients
WEB
42
Scale of Online Job Advertisement Market
The overall job advertisement market is expected to increase from
¥861 billion in FY2004 to ¥985 billion in FY2010.
The online share will increase to ¥490 billion in FY2010, approx. four times
the figure for FY2004 of ¥128 billion.
Expected scale of online job advertisement market
Scale of market excluding online
market
9,850
10,000
9,000
Scale of online market
（Unit：¥100 million）
8,610
8,000
4,950
7,000
6,000
5,000
7,330
4,000
Increased approx. four-fold
3,000
4,900
2,000
1,000
Average Annual growth of 25%
1,280
0
FY2004
FY2010 (estimate)
Note: The above expected market scale is based on our own survey conducted in FY2005
Note: FY2004 - June 2004 to May 2005; FY2010 - June 2010 to May 2011
Copyright © 2007 DIP Corporation, All rights reserved.
43
Scale of Online Job Advertisement Market
Career
Changes
（Unit：¥100
million ）
5,000
4,000
3,900
3,000
2,000
3,307
1,175
Scale of online market
3.7-fold
increase
5,000
FY2010 (estimate)
4,000
Temp Staff
900
800
700
600
500
400
300
200
100
0
5,660
6,000
593
FY2004
Scale of market
excluding online
market
Part-time /contract
2,225
1,000
0
3,400
4,165
3,520
3,000
545
790
2,000
255
1,000
3,570
2,140
595
0
FY2004
453
535
92
FY2004
FY2010 (estimate)
3.6-fold
increase
FY2010 (estimate)
5.8-fold
increase
Note: The above expected market scale is based on our own survey conducted in
FY2005
Note: FY2004 - June 2004 to May 2005; FY2010 - June 2010 to May 2011
Copyright © 2007 DIP Corporation, All rights reserved.
44