CHAPTER-3 IMPORTANCE OF ECO-TOURISM IN INDIA In the second chapter the literature on the subject was reviewed. In this chapter it is proposed to explain the importance of ecotourism in India. 3.1 Introduction India, a country situated in South Asia, is of sub continental dimension with a population of over one billion people. Even after completing eleven five year plans and five yearly plans, India is beleaguered with several problems. Agriculture, the primary means of livelihood for millions of people still is in a very bad shape. Even after spending billions of rupees under various names for alleviating poverty, it continues to be very acute. Different estimates of poverty vary—The Planning Commission’s estimate is the most conservative and Utsa Patnaik’s is the broadest estimate. Utsa Patnaik’s study using NSS data vis-a-vis the calorie intake prescribed by the ICMR (Indian Council of Medical Research) shows that around 70 percent of the Indian population are living below the poverty line. There was lot of controversy about the Planning Commission’s estimate of poverty. There are related problems like social and gender inequalities, illiteracy, lack of adequate health facilities, unplanned urbanisation, environmental degradation, under nourishment of children and underdevelopment of some areas. From the mountains of the Himalayas in Kashmir to the seacoasts of Kanyakumari and from the Thar deserts of Rajasthan to the humid forests of the northeast, India displays her wealth of diversity in cultures, religious fairs and festivals. Indeed, India follows unity in diversity. The country extends up to 3200km from south to north and 3000km from east to west covering 32,87,263 sq.km. This is divided into 28 states and seven directly administered union territories (including the capital Delhi). The states are further sub-divided into districts. In the global scenario, India has a prime position in the field of tourism among world’s Top 50 (Fifty) tourist destination countries. In India, tourism sector is the second largest net foreign exchange earner. This is a country with second largest human resources of the world. Developing economies, particularly 76 the more dynamic emerging economies such as India, have been experiencing an increased demand for travel. The country has a large treasure of natural beauty, archaeological and architectural monuments. In addition, there are many hill resorts, beach resorts, mountains and rivers etc. The northern part of India is famous for its hills, plains, rivers, and monuments etc- the Himalayas, Kashmir Valley, the Ganges. The Taj Mahal, the Kutub Minar, religious centers like Varanasi, Badrinath attracts large number of tourists. The western region has tourist centers like Ajantha-Ellora and industrial centre like Mumbai. Goa beach attracts foreign and Indian tourists. The southern region has many temples, beaches, hill resorts, cultural heritage etc. Places like Chennai, Madurai, Bangalore and Thiruvananthapuram are important centres of tourism in South India. The eastern region has tourist attraction like the Gir Forest, pilgrim centers like Konarak and industrial centres like Kolkata. There are colourful tribal life-styles of the North Eastern States of Nagaland, Mizoram, Tripura and Manipur with their folk culture is also worth mention. In the central Indian states of Orissa and Madhya Pradesh, tribal village life has resulted in a variety of artistically executed handicrafts. India’s mountains provide opportunities for mountaineering and trekking. Beaches provide lazy sun bathing as well as wind surfing and snorkeling and its jungles provide shooting wildlife. India’s natural beauty and its geographic location can be compared with that of any other country in the world and its rich heritage makes it unique in the world. India is one of those rare countries, which has a wonderful blend of all the resources essential to make it as a golden star on the Tourism map of the world. India’s glorious tradition and rich cultural heritage are linked with the development of tourism. Its magnificent monuments attract large numbers of visitors from all over the world. India has an exceptionally varied climate ranging from the extreme cold in high altitude and hot summer in the plains. Considering the significance of tourism, 27th September is being observed as the World Tourism Day every year. Tourism in developing countries mainly depends upon its biodiversity. The quality of their natural environment gives many developing countries a comparative advantage in tourism. 77 Tourism in India is probably as old as its 5000 plus year old culture. The post second world war period saw an unprecedented growth in international tourism. Tourism, unlike other development options such as manufacturing, mining, forestry etc was widely perceived to be a clean and renewable industry. Because it drew upon ‘free’ natural, historical, social and cultural resources it was thought to be less capital intensive in its requirements for development. Tourism, as it is known today; began in India only after 1946, following the recommendations of the Sargent Committee. It was only after the 1980’s tourism activity gained momentum in India. In India tourism and its development in an organised manner has received attention over 45 years only. The significant development that took place was setting up of the Indian Tourism Development Corporation in 1966 to promote India as a tourist destination and the Tourism Finance Corporation in 1989 to finance tourism projects. Altogether, 21 Government-run hotel management and catering technology institutes and 14 food craft institutes were also established for imparting specialised training in hoteliering. The Ministry of Tourism is the nodal agency for the development and promotion of tourism in India and catering. In the year 1986, Tourism has been declared as ‘Tourism Industry’ by the government of India. On March 4, 1993, the United Nations Statistical Commission adopted WTO’s (World Tourism Organisation’s) recommendations on tourism. Ecotourism has received much attention in recent years especially within the developing world. Ecotourism in simple terms means management of tourism and conservation of nature in a way so as to maintain a fine balance between the requirements of tourism and ecology on the one hand and needs of the local communities for jobs, new skills, income generating employment and a better status for women on the other. Tourism policy provides the guidelines, goals and objectives and tourism planning is the process of identifying objectives and defining evaluations. In India the emergence of alternative tourism promotes natural and cultural events and others. Few promising alternative tourism paths include green tourism, ecotourism, eco cultural tourism, heritage tourism etc. Ecotourism developed in India in 1970s and 1980s. Ecotourism was globally identified as a means of 78 achieving twin goals of bio diversity conservation and sustainable development. Both short-term goals and long term goals can be achieved without sacrificing one’s own interests. Sustainable tourism and nature tourism are umbrella concepts that include ecotourism. India, the land of varied geography offers several tourist destinations that not just de-stress but also rejuvenate people. There are several ways to enjoy Mother Nature in the most pristine way. The few places like the Himalayan region, Kerala, the North-East India, Andaman and Nicobar Islands and the Lakshadweep Islands are some of the places where you can enjoy the treasured wealth of the Mother Nature. The return on investment in tourism from the point of view of employment generation is much higher compared to agriculture and manufacturing sector. The table 3:1 reveals this:Table 3:1 Contribution of Different Economic Sectors to the Employment Sector Jobs Agriculture 44.7 Manufacturing 12.6 Mining and quarrying 2.6 Railways 0.9 Other transport 13.8 Tourism 47.5 Source: Central Statistical Organisation (CSO) Enterprise, Ministry of Tourism, Government of India. Table 3:1 shows the contribution of different sectors to employment in 2010. Comparing to other sectors the tourism sector contributes 47.5% to employment. Agriculture is the second one. It contributes 44.7%. Other major sectors are manufacturing, mining and quarring, railways and other transports. Railways contribute only 0.9% to jobs. The WTO and UNEP (United Nations Environment Programme) recognise five key challenges for sustainable tourism and they are: - 79 • Managing dynamic growth, in the light of a forecasted doubling of international tourist arrivals by 2020. • Climate change, not only recognising the consequences for future tourism planning but also the contribution that tourism makes to global warming through pollution from transport emissions. • Poverty alleviation, notably in rural areas where tourism can provide only a small number of development options. • Support for conservation from tourism spending given that protected areas in developing countries receive under 30% of their funding needs and many governments are cutting back on their support for them; and • Concerns about health, safety and security of travellers. 3.1.1 Atidhi Devo Bhavah The traditional treatment of a visitor in India is based on the mythological concept of Atidhi Devo Bhavah (Guest is God). This was the mantra of the Indian tourism sector. The Tourism Ministry has launched the “Atithi Devo Bhavah” campaign under an ambitious programme to attract more tourists. The concept is aimed at capacity building for service providers and stakeholders in the tourism sector to make the tourists aware of the benefits in India and the need to treat them with traditional care and utmost courtesy. This has been further boosted by the New National Tourism Policy, which revolves round a framework-Government led, private sector driven and community welfare oriented. The tenth plan approach to the sector was also aimed at ensuring that the tourist to India gets “physically invigorated, mentally rejuvenated, culturally enriched, spiritually elevated and feels India within him”. A countrywide awareness campaign for sensitising the public against Garbage and Graffiti at monuments has been launched under the title “Atidhi Devo Bhavah” for preservation and protection of heritage monuments and tourist sites in the country. 3.1.2 Market Potential of Indian Tourism Industry vis-a-vis Global Perspectives India has a significant potential for becoming a major global tourist destination. Tourism industry in India witnessed a remarkable growth over a period of time. Since Independence, the country is stepping slowly and attracting 80 more foreign and domestic tourists from 15,000 in 1950 reached to more than 5 million foreign tourist arrivals with the growth rate of 9.9 percent during 2010. The following achievements and contributions are enough to prove India’s tourism potential in the global world: Travel and tourism is the second highest foreign exchange earner for India, and the government has given organisations in this industry export house status. The industry is waking up to the potential of domestic tourism as well, with a 582.1 million domestic trips in 2009 as against 236.5 millions domestic trips in 2003. Export earnings from international visitors and tourism goods are expected to generate 6.7% of total exports (INR 718.2 billion or US$ 18.5 billion in 2008 growing to INR 2,750.2 billion or US$51.6 billion (4.4% of total) in 2018. The contribution of the travel and tourism economy to employment is expected to rise from 30,491,000 jobs in 2008 (6.4% of total employment or 1 in every 15.6 jobs) to 39,615,000 jobs (7.2% of total employment or 1 in every 13.8 jobs) by 2018. Incoming foreign tourist arrivals have shown a 6% compound annual growth rate over the last 10 years. Real GDP growth for travel and tourism economy is expected to be 7.9% in 2008 and to grow at 8.6% per anum over the coming 10 years. 3.1.3 India the 4th Most Favoured Country for Holidays India has been ranked as the 4th most favoured country for holidays, above South Africa and Switzerland, as per a survey undertaken by Conde Nast Traveller Magazine. A reputed Consultant has been assigned the job to examine the various aspects of tourism including existing policies, infrastructure, and marketing strategies and prepare a plan for increasing the flow of foreign tourists. The entry of low-cost airlines has provided a fillip to tourism industry. The other catalyst is medical tourism. The number of foreigners visiting India to avail quality and inexpensive medical treatment is growing day by day. As per the Travel and Tourism Competitiveness Report 2009 by the World Economic Forum, India is ranked 11th in the Asia Pacific Region and 62nd overall, 81 moving up three places on the list of the world’s attractive destinations. It is ranked the 14th best tourist destinations for the natural resources and 24th for its cultural resources with many world heritage sites, both natural and cultural rich fauna, and strong creative industries in the country. India also bagged 37th rank for its air transport network. The India travel and tourism industry is ranked 5th in the long term (10 years) growth and is expected to be the second largest employer in the world by 2019. 3.1.4 Hospitality According to tourism industry, the country has about 1.2 million hotel rooms of which only 7 percent or about 80,000 are star category. It is interesting to note that the average duration of the stay of a tourist in Singapore is about 5 days as against 26 days in India, because of the vast tourist potentials that country offers. The Tourism Ministry has proposed to create a “Land Bank” by acquiring land for building hotels in public-private partnership on a built-operate and transfer basis. The Indian Railways Catering and Tourism Corporation are planning to set up 100 budget hotels across the country within the next two years. 3.1.5 The Five-year Plans and Indian Tourism Tourism has been denied the priority it deserves over the successive fiveyear plan periods because its potential as an engine of economic growth has not been recognised. In the successive plans, the tourism sector was considered very lightly and the government initiated not much effort and steps. It was only in 2002 that the New National Tourism Policy was formulated with very vast objectives; mission and strategies. The New National Tourism Policy is based upon the objectives: o Generating awareness about the benefits of tourism for the host population. o Mobilise state governments to use tourism as a means for achieving their socio- economic objectives. o Encourage the private sector to enhance investment in tourism. o Provide legislative and regulatory support for sustainable tourism. o Protect the interests of tourism industry and consumers. o Develop and promote rural/farm tourism on priority along with other forms of tourism. 82 In the Tenth Five Year Plan, various factors responsible for the inadequate growth of tourism sector, i.e., barriers related to approach, barriers that discourage private investment, absence of legislative support, unprofessional and adhoc approach etc. needs to be removed. The effective and early removal of these barriers during the tenth plan is urgently required for the successful implementation of new tourism policy and for the speedy growth of tourism. It was only during the 7th plan that the tourism promotion activities found a place in the functioning of the department of Tourism. The 10th and 11th plan laid much emphasis to tourism. The country witnessed a Compounded Annual Growth Rate (CAGR) of 3.18% in FTAs (Foreign Tourist Arrival) during 2007-2010, as against a 16.93% growth during the 10th Plan period. The 11th five-year plan outlines six key strategic objectives for Indian tourism sector and they are follows: Positioning and maintaining tourism development as National Priority Activity. Enhancing and maintaining the competitiveness of India as a tourist destination. Improving India’s tourism products and further expanding these. Creating world-class infrastructure. Developing strategies for sustained and effective marketing plan and programmes. Developing human resources and capacity building of service. The approach paper of the 12th five-year plan prepared by the Planning Commission highlights the need to adopt “pro-poor tourism” for increasing net benefits to the poor and ensuring that tourism growth contributes to poverty reduction. There is a significant shift in the strategies of the 12th five-year plan for deriving maximum returns from proposed investments in the tourism sector based on the approach Paper of the Planning Commission. 3.1.6 Tourism in India-Emerging Trends Tourism is the largest service industry in India, with a contribution of 6.23% to the national GDP (Gross Domestic Product) and 8.78% of the total employment in India. India witnessed more than 5 million annual foreign tourist 83 arrivals and 562 million domestic tourist visits. The tourism industry in India generated about US $275.5 billion by 2018 at a 9.4%annual growth rate. By 2020 tourism in India could contribute Rs 8,50,0000 million to the GDP (Source: WTTC).Domestic and foreign tourist arrivals have increased substantially from 2000 onwards. In the year 2009, 5.11 million foreign tourists visited India. Majority of foreign tourists come from USA and UK. Tamilnadu, Maharashtra, Delhi and Uttar Pradesh were the top four states to receive inbound tourists. Domestic tourism in the same year was massive at 650 million. Andhra Pradesh, Uttar Pradesh and Tamilnadu received the big share of these visitors. The following table shows the advance estimates of Indian tourism. The table 3:2 shows the trend of Indian tourism in 2010:Table 3:2 Trend of Indian Tourism in 2010 No. of foreign tourist arrivals in India 5.58 Million No. of Indian nationals departures from India 12.07 Million No. of domestic tourist visits to all States/UTS 740.21 Million Foreign exchange earnings from tourism Rs.64889Crore Source: Ministry of Tourism, Government of India. Table 3:2 shows the number of tourist arrivals - both domestic and foreign - to India in 2010.Number of domestic tourist arrivals were more than that of foreign tourist arrivals. The above table also shows foreign exchange earnings from tourism in India. The annual growth rate is 18.1% in INR terms and is 24.6% in U$ terms. The table 3:3 shows the tourist arrivals in India from 2000 to 2010: - 84 Table 3:3 Foreign Tourist Arrivals (FTA) in India from 2000 to 2010 Year FTAs in India (In Million) Percentage (%) Change Over the Previous Year 2000 2.65 6.7 2001 2.54 -4.2 2002 2.38 -6.7 2003 2.73 14.3 2004 3.46 26.8 2005 3.92 13.3 2006 4.45 13.5 2007 5.08 14.3 2008 5.28 4.0 2009 5.17 -2.1 2010 5.58 Source: Tourism Statistics, Government of India. 8.1 Table 3:3 indicates that, the foreign tourists’ arrival in India shows a fluctuating trend. FTAs to India have seen somewhat of a dramatic turnaround since 2002, when a temporary declining trend was reversed aggressively. It could be observed that, the share of India in world tourists’ arrival increased from 2.38 million in 2002 to 4.45 million in 2006.The number of foreign tourist arrival is highest in 2010 in the last ten years. The foreign tourist statistics indicates that, India has a greater potential in tourism sector. The statistical description of foreign tourist visits is discussed with the help of linear trend line. The Linear trend line is given by Y= 1.73 + 0.36 t Where Y denotes the number of tourist arrivals in millions and the variable t = year-1999. Here the trend line shows 0.36 million increase in foreign tourists. Coefficient of determination is 0.93. It is a measure of how apt this model fits the data. The figure 3:1 shows the trend regarding foreign tourists’ arrivals in India: 85 Figure 3:1 Foreign Tourist Arrivals in India from 2000 to 2010 6 5 Millions 4 3 2 1 0 1998 2000 2002 2004 2006 2008 2010 Year The trend line in fig.3:1 shows the fluctuations between years in foreign tourist arrivals. In the ten years from 2000 to 2010, foreign tourist visit is high in 2010 and it is low in 2002. Table 3:4 explains the domestic tourists’ arrivals in India from 2000 to 2010:- 86 2012 Table 3:4 Domestic Tourist Arrivals in India from 2000 to 2010 Year Number of Domestic Tourists Visit (Million) Percentage Change Over the Previous Year 2000 220.11 15.4 2001 236.47 7.4 2002 269.60 14.0 2003 309.04 14.6 2004 366.27 18.5 2005 391.95 7.0 2006 462.31 18.0 2007 526.43 13.9 2008 563.03 7.0 2009 668.80 18.8 2010 740.21 Source: Tourism Statistics, Government of India. 10.7 Domestic tourism plays an important role in overall tourism development in the country. Table 3:4 shows that the domestic tourists’ visits increased from 269.6 million in 2002 to 462.31 in 2006. From 2000 to 2010 onwards the domestic tourists’ visits shows an increasing trend. This is statistically discussed below: Linear trend line is given by Y= 119.09 + 52.183 t Here 119.09 is intersept and 52.183 is the slope. Where Y denotes the number of tourist arrivals in millions and the variable t = year-1999 Coefficient of determination is 0.985. The coefficient of determination shows that fitted model is really apt for the data regarding domestic tourists in India. Fig.3:2 reveals the trend in domestic tourist visit in India: - 87 Figure 3:2 Domestic Tourist Visits in India from 2000 to 2010 800 700 600 Millions 500 400 300 200 100 0 1998 2000 2002 2004 2006 2008 2010 Year The table 3:5 shows the foreign exchange earnings from tourism from 2000 to 2010:- 88 2012 Table 3:5 Foreign Exchange Earning (FEE) (in Rs. crore) from Tourism in India from the Year 2000 to 2010 Year FEE from Tourism in India (In Rs.Crore) Percentage (%) Change Over the Previous Year 2000 15626 20.7 2001 15083 -3.5 2002 15064 -0.1 2003 20729 37.6 2004 27944 34.8 2005 33723 18.5 2006 39025 17.8 2007 44360 13.7 2008 51294 15.6 2009 54960 7.1 2010 64889 Source: Tourism Statistics, Government of India. 18.1 From table 3:5 it can be seen that foreign exchange earnings generated from tourism increased substantially. In 2010, foreign exchange earnings were Rs.648890 million. Percentage change over the previous year was high in 2003. The Linear trend line is given by Y= 3543.94 + 5207.782 t Where Y denotes the foreign exchange earnings in million rupees and the variable t = year-1999.The linear trend line shows one year change over the other in the case of foreign exchange earnings from tourism in India. Coefficient of determination is 0.983. Figure 3:3 explains the foreign exchange earnings from tourism in India from 2000 to 2010: - 89 Figure 3:3 India's Foreign Exchange Earning from Tourism (in crores ) from 2000 to 2010 70000 60000 50000 40000 30000 20000 10000 0 1998 2000 2002 2004 2006 2008 2010 2012 year Fig.3:3 reveal that in India, foreign exchange earnings from tourism show the rising trend from 2003 to 2010. In 2010, foreign exchange earnings from tourism rose by 18.1% over the previous year. 90 Table 3:6 Month-wise Foreign Tourist Arrivals in India during 2009&2010 Month 2009 January 481308 490868 February 489787 600796 March 442062 471781 April 347544 354386 May 305183 344858 June 352353 369600 July 432900 452341 August 369707 381901 September 330707 368972 October 458849 486992 November 541524 606181 December 615775 655068 5167699 5583746 Total 2010 Source: Tourism Statistics, Government of India. Table 3:6 shows the month-wise foreign tourist arrivals in India during 2009 and 2010. From the table 3:6 we can see that the number of foreign tourists were high in December in 2009. It was low in May. In 2010, the highest foreign tourist arrival month was December. The number was 655068. The lowest number of tourist arrival was in May in 2010 also. In 2010 the percentage change over the previous year was 8.1. 91 Table 3:7 Tourists Coming from Top Ten Countries to India in 2010 Rank Source Country FTAs (in Million) Percentage (%) Share 1 USA 0.916 16.40 2 UK 0.755 13.52 3 Bangladesh 0.381 6.82 4 Canada 0.240 4.30 5 Germany 0.224 4.01 6 Sri Lanka 0.219 3.92 7 France 0.218 3.90 8 Japan 0.165 2.95 9 Australia 0.164 2.94 10 Malaysia 0.160 2.87 3.442 61.64 Others 2.142 38.36 All Countries 5.584 100.00 Total of top 10 countries Source: Bureau of Immigration, Government of India. Table 3:7 gives a clear-cut picture about the tourist arrivals from top ten countries to India in 2010. It is clear from the data that the share of countries such as USA and UK were 16.40 percent and 13.52 percent respectively. The lowest share was contributed by Malaysia. 92 Table 3:8 Share of Top 10 States/UTs of India in the Number of Domestic Tourist Visit in 2010 Rank State/UT Domestic Tourist Visits in 2010 Number Percentage (%) Share 1 Andra Pradesh 155789584 21.0 2 Uttar Pradesh 144754977 19.6 3 Tamil Nadu 111637104 15.1 4 Maharashtra 48465492 6.5 5 Karnataka 38202077 5.2 6 Madhya Pradesh 38079595 5.1 7 Uttarakhand 30206030 4.1 8 Rajasthan 25543877 3.5 9 West Bengal 21072324 2.8 10 Gujarat 18861296 2.5 Total of top 10 states 6326123561 85.5 Others 107601941 14.5 Total 740214297 100.0 Source: State/UT Tourism Departments. Table 3:8 shows the share of top ten states in India with respect to the number of domestic tourist visits in 2010. The highest contribution is made by Andhra Pradesh (21.0%) and the lowest contribution is made by Gujarat (2.5%). Uttar Pradesh made the second highest contribution (19.6%). 93 Table 3:9 Share of Top 10 States/UTs of India in the Number of Foreign Tourist Visit in 2010 Rank State/UT Foreign Tourist Visits in 2010 Number Percentage (%) Share 1 Maharashtra 5089126 28.5 2 Tamil Nadu 2804687 15.7 3 Delhi 1893650 10.6 4 Uttar Pradesh 1675123 9.4 5 Rajasthan 1278523 7.2 6 West Bengal 1192187 6.7 7 Kerala 659265 3.7 8 Bihar 635722 3.6 9 Himachal Pradesh 453616 2.5 10 Goa 441053 2.5 Total of top 10 states 16116952 90.3 Others 1735825 9.7 Total 17852777 100.0 Source: State/UT Tourism Departments. Table 3:9 shows the share of top ten states in India with respect to foreign tourists. It is slightly higher than 90 percent of the total foreign tourist visits in India. Maharashtra is the number one state that attracts maximum foreign tourists in India. Tamil Nadu occupies the second position. Both Goa and Himachal Pradesh shared 2.5%. Kerala’s share is 3.7%. 94 3.2 Importance of Eco-Tourism in India In the words of Mark Twain, ‘India is a fabulous world of splendour and rags, the one country under the sun with an imperishable interest, the one land that all men desire to see’. The diversity of wildlife in India is as rich as those of the flora and fauna found only in Africa. The great wealth of Indian wildlife can be imagined with the sight of the majestic elephants, the dance of the peacock, the camel’s stride, the roar of the lion are unparalleled acts of beauty. The vastness of the wildlife and wilderness in India is unparalled in the world. This accounts for the immense opportunities for wildlife tourism in India. Ecotourism development has entered an exciting phase in North India. The Indian Ocean, Arabian Sea and the Bay of Bengal offer a very large coastline. India is one of the 12-mega bio-diverse countries of the world and has a rich cultural heritage too. It has a vast potential for ecotourism that needs to be tapped for healthy conservation and preservation of nature and bringing about economic benefits to the local communities. Ecotourism in India has developed recently, for the concept itself is a relatively new one. India has spectacularly attractive natural and cultural tourist attractions. India offers enormous diversity in topography, natural resources and climate. There are land-locked mountainous regions, lush valleys and plains, white sandy beaches and islands. Central India has numerous wildlife sanctuaries with countless varieties of flora and fauna. The most significant feature of the ecotourism industry in India is its capacity to generate large-scale employment opportunities, particularly in remote and underdeveloped area. It offers enormous potential for utilising natural resources like landscapes, mountains, bio-diversity areas, rivers etc for the benefit of people. Ecotourism is not only a travel statement; it gives the message of our relationship with nature and its own inhabitants. India became a very common name for ecotourism, because of its natural resources and beauty. Ecotourism focuses on Indian local cultures, wilderness, adventures, and environmental protection. In India the movement is gathering momentum with more travel and travel related organisations for addressing the needs of the eco tourists and promoting ecotourism in the country. 95 As a concept ecotourism has gained momentum recently in India, but as a way of life Indians has practiced ecotourism since times immemorial by their traditional approach to nature and rich cultural heritage. The immense popularity of ecotourism in India stems from the fact that people are becoming increasingly conscious of the environmental hazards and the importance of the existence of diverse flora and fauna. The ecological diversity of India is arguably the most varied in the world. Ecotourism does not disturb or modify the actual biodiversity of India; it only popularises the secluded parts of India. Ecotourism in India is a niche industry that has mainly developed in the past few years. Ecotourism is largely based on the concept of sustainable tourism or eco-friendly tourism. It has often been the case with the tourist destinations in India where the ecological balance of a fragile area has degraded drastically due to the pressure of tourism. Hence, the country is trying to promote tourism in a manner in which it generates considerable revenue without disturbing the delicate eco-system in the region. This type of tourism is extremely essential for India considering that it has one of the richest biodiversities in the world. The Indian topography boasts of an abundant source of flora and fauna. India has numerous rare and endangered species in its surroundings. The declaration of several wildlife areas and national parks has encouraged the growth of the wildlife resources. Today, India has many wildlife sanctuaries and protection laws. There are numerous botanical and zoological gardens in India, which are working towards the enhancement of the ecosystem. There are severe punishments for poachers, hunters and illegal traders of animals and trees. There are several animal and plant rights organisation, which fight for the rights of the animals and plants. Numerous organisations and NGOs are coming forward to provide environmental education to common people at the grass root level. Ecotourism is an attempt for sustainable ecological development. India, the land of geographical diversities and wonders offers excellent options for ecotourism. No country in this world offers as much geographical varieties as India. India provides an unmatched range and diversity, justifying several ecotourism travel trips. 96 Ecotourism in India is gradually qualifying for attention of the tourists, the government and entrepreneurs for obvious reasons. India has enough potential in ecotourism to cater to the interests of the tourists. Ecotourism industry is one of the leading employment generating sectors of India and it generates directly or indirectly approximately 3.8% employment out of the total employment generation every year in India. India is full of topographical variations with amazing scenic beauty. Mountainous ranges of Himalayas, golden beaches, impenetrable forests and plenty of water bodies along with rich blend of culture provokes people across the world to tour India. Ecotourism is the best way to enjoy the nature’s charisma without harming it and for the admiration of nature’s marvels. The following factors may be considered for the potential of ecotourism industry in India: • To increase foreign exchange: - Ecotourism is one of the important industries that earn foreign exchange for a country without actually exporting any material goods. The income from ecotourism has tended to increase at a higher rate than merchandise export in a number of countries. • To help in the development of infrastructure facilities: - Development and improvement of infrastructure facilities are another important benefit offered by the ecotourism industry. A variety of secondary industries may be promoted which may not serve the needs of ecotourism. Thus, indirectly; tourist expenditure may be responsible for stimulating other economic activities of a country. • To help in balanced regional development: - Tourism development greatly benefits underdeveloped regions of a country. These economically backward regions mostly have places of high scenic beauty which if developed for the tourism industry, will help to bring a lot of prosperity to the local people. • To help in generating employment: - Tourism industry is highly labour intensive service industry that generates employment for highly skilled, semiskilled and unskilled labour in sectors like hotels, restaurants, travel agencies, tourism offices, shops etc. 97 • To help in maintaining peace and understanding: - Tourism plays an important role in promoting international goodwill. It creates awareness and appreciation of other countries culture and nature. A fundamental requirement for ecotourism to be practiced is control on access to an area. Various hill stations or beaches therefore do not get categorised as ecotourism destinations because it is impossible to control access to them. National parks and wildlife sanctuaries are on the other hand most amenable to regulate access and thus most suitable as eco-tourist destinations. The Protected Area Network in the country therefore becomes the most logical starting point for development of ecotourism. Most eco tourists are from Europe, North America and Japan. But National parks and wildlife sanctuaries wherever established have often displaced local communities, especially tribals or have in any case restricted livelihood options of the original inhabitants. This left the poor local communities still poorer and often without a viable recourse. The imperative of conservation has therefore to be balanced with the primacy of economic development of local communities within or on the periphery of a protected area. Ecotourism can be made a most effective instrument in bringing about the balance where local livelihoods actually benefit from improved conservation unlike in the past. 3.2.1 North Eastern States have Immense Potential for Eco-Tourism Development Government attaches great importance to the development of tourist infrastructure in the northeastern region in view of immense tourist potential of the region. The rich natural beauty, serenity and exotic flora and fauna of the area in the eight states of the north eastern region are invaluable resources for the development of ecotourism. The national ecotourism policy and guidelines aim to preserve, retain and enrich natural resources and to ensure regulated growth of ecotourism with its positive impacts on environmental protection and community development. Under these guidelines, the government has prioritised several projects in various parts of the country. Assam has immense potentialities for the growth and development of ecotourism. 98 The Tourism Ministry has taken several steps including the setting up of a Chapter of Indian Institute of Tourism and Travel Management at Guwahati on the basis of sound ecotourism principles. Table 3:10 indicates the tourist statistics (both foreign and domestic) in 2009 and 2010: - Table 3:10 State-wise Domestic and Foreign Tourist Arrival in North East (2009&2010) States Domestic (2009) Foreign (2010) Domestic (2009) Foreign (2010) Assam 3436833 12899 3617306 14426 Arunachal Pradesh 91100 2212 149292 3020 Manipur 101484 396 112151 354 Meghalaya 457685 5267 549936 4919 Mizoram 43161 669 55924 902 Nagaland 22085 936 21129 1209 Sikkim 329075 17498 460564 19154 Tripura 244795 3181 245438 3577 India 526564364 1326724 562915569 1411250 Source: Ministry of Tourism, Government of India. 3.2.2 Forest, Biodiversity and Land Use in India Great variation in climatic condition has given appearance to variety of forest types including tropical and sub-tropical forests in the Western Ghats and Eastern Himalaya, temperate and alpine forests in central and western Himalayan and desert forests in the arid and semi-arid regions of the county. According to Forest Survey of India (2003), about 6,78,333 km, constituting 20.64% of its geographical area is under forest cover in the country. Very dense forest (VDF) however accounts for only 1.56% while the moderately dense forest (MDF) and open forest account for 10.32% and 8.76% respectively. The total forest and tree cover of the country is estimated to account for 23.68% of the country’s land. 99 India contains a great wealth of biodiversity in its forests, wetlands and marine areas. The country has 7% of the mammals, 12.6% birds, 62% reptiles, 4.4% amphibians, 11.7% fishes and 6% plants of the world. The Western Ghats and Eastern Himalayas are biodiversity hotspots. The faunal species of India is estimated to be about 81,000, representing about 6.4% world’s fauna. The number of plant species in India is estimated to be over 45,000 representing about 7% of world’s flora including 1228 bird, 428 reptile, 372 mammal, 204 amphibian and 2546 fish species. India is home to 14 biosphere reserves, of which 3 are in the world network of biosphere reserve viz. Sundarbans, Gulf of Mannar and Nilgiri. 3.3 Major Eco-Tourism Destinations in India A brief discussion of the important ecotourism locations in India comes under the following head: - Eco-Tourism in Kerala-A paradise for tourist Kerala, which is known as ‘God’s Own Country’ is situated in the lap of southwestern coast of India. Eco-visitors found Kerala as a green heaven. Sandy beaches, tropical dense forests etc. enhance the natural attraction to the nature lovers. Here we can witness several animal species and thousands of plant species. The Nilgiri mountain range will definitely draw tourist’s attention. There are many wildlife sanctuaries in Kerala. In Kerala, tourism activities are mainly based on nature and its facilities. The first planned ecotourism destination in Asia was the Thenmala Ecotourism Project in Kerala.Idukki is one of the districts in Kerala, which has abundance of wide scale tourist attractions. There is wide scope for ecotourism in Idukki. Sundarban Eco-Tour- World’s largest natural delta In West Bengal, Sundarban is a place that introduces us the real meaning of ecotourism. The world’s largest natural delta is a name of Royal Bengal Tigers. Wildlife sanctuary, bird sanctuary, crocodile projects are the main attractions for the eco-visitors. The tidal rivers, water channels, large mangrove trees etc. will give us the feeling of adventure with the essence of freshness. The mangrove swamp in the south of West Bengal is the place where the Royal Bengal Tigers rule. These majestic big cuts are fascinatingly beautiful and extremely dangerous. 100 Unfortunately these animals are now on the verge of extinction. This marsh land has become a sanctuary for these magnificent creatures in yellow and black strips. Deer, antelopes, gaur and wild pigs also have made this marsh land their home. Goa Eco-Tour Goa is a place where the visitors can have the real feeling of enjoyment and fun with the package of ecotourism. Goa is a combination of natural resources and our rich heritage. The churches, temples, monuments, forts will tell us the story of history. The beaches, wildlife and national park will introduce us to the natural magic of Goa. The carnival and cuisines of Goa adds the extra flavour to the eco-visitors. Goa is making keen efforts to develop ecotourism by developing interior green spots like water falls, sanctuaries and lakes. Himalayas The whole mountain range of North India will give the tourists a perfect picture of an eco-tour. Several places like Kulu, Manali, Ladak, Dharmashala, Dalhosi etc are specially known for its natural beauty to the nature lovers. The eco-visitors can witness the magical glow of sunrise and sunset from the different corner of mountain range. Himalaya ranges are famous for trekking and camping. In different colours, shapes and heights, valleys of mountains impress the ecovisitors by their inherent qualities. Andaman and Nicobar Islands The Andaman and Nicobar Islands are the garden of natural beauties and an attractive spot for nature lovers. The animals, marine life, plants make themselves alive in the deep water of the Bay of Bengal. The fresh and clean environment, well-maintained road attract all the eco tourists from all over the world to this place. These Islands are covered by dense jungles and surrounded by several coconut trees. Here adventure plays the key role to buildup the relation between the nature lovers and nature. Coorg The scenic beauty of this hill station is unmatched. Exploring this hill station and its natural possession, world famous waterfalls, Iruppu and Abbey and 101 Nagarhole National park are worth making one’s ecovacation extremely enjoyable. Garhwali Snow capped mountains, beautiful meadows, serenelakes and dense forests offering amazing wildlife view are some of the embedded geographical features of this Northern region of country. Kodaikanal The whole beauty of this small place is assembled in its beauty of untouched serene and virgin lakes and caves, which are full of offering diverse range of eco-adventure. This place is situated in Tamilnadu. Sikkim With the joy of trekking in the second highest peak of the world, Kanchenjunga, exploring the Rhododendron trek and beautiful land of orchid, Sikkim is unmatched anywhere else in the world. Shimla Fine opportunity to enjoy excursion like Oak and Rhododendron forest exploration, Sking and ice-skaling and Himalayan sightseeing make this small hill station one of the most favourite vacationing spots for domestic as well as international tourists. Uttaranchal Constituting the two naturally rich regions: Tumaon and Garhwal, this Northern state is full of spots offering tourists many of the salubrious, pleasant and adventurous activities like trekking, birding and river rafting. Corbett National Park Corbett National Park is the first of its kind in India. This beautiful sanctuary at the foothills of the Himalayas is a flourishing place for the flora and fauna. The Corbett National Park is only 145km away from Lucknow and 51km from Ramnagar. This 201 sq. mile Park is plenty of deer and wildboars. With 110 102 species of trees, 50 species of mammals and 580 species of birds, the park is the ultimate ecotourism destination for all the animal lovers across the world. Chennai Crocodile Bank Chennai Crocodile Bank shelters seven species of crocodiles. Occupying an area of 3.2 hectare, this is also the largest crocodile-breeding centre in India. Located 42km away from the coast of Chennai, the sanctuary plays host to a number of Indian and African crocodiles and alligators. This bank has produced more than 6000 crocodiles. There is also a large reserve of venomous and nonvenomous snakes. These fearsome predators need the wilderness to flourish and this is just the place that is perfect for their habitation. The crocodile bank is 35km south of Chennai and is situated besides the scenic East Coast Highway. Bharatpur Bird Sanctuary Bharatpur Bird Sanctuary also called Ghana Bird Sanctuary is spread over an area of 232sq.km.The place is a fantasy in feathers. The best time to visit this place is between the months of August and October. Gir National Park Home of the Asiatic lion, this beautiful place on the west of India in the state of Gujarat is one of the most popular tourist destination. It is a big game watchers paradise. Home to one of the rare species in the world, Gir holds a position of great importance in the ecotourism map of India because the fearsome predators that it hosts. Sprawling over 3386 sq.km, Gir National Park has a remarkable mix of deciduous forest along with teak acacia and banyan. This is a protected area. Keoladeo National Park Keoladeo National Park is situated in Bharatpur district in eastern Rajasthan that lies in Indus-Ganges monsoon forest biogeographical province with a total area of 2,873 hectares. The park is an unrivalled breeding site for herons, storks and cormorants and an important wintering ground for large number migrant ducks. There exist varied tourist facilities at the park. It includes visitor center, forest lodge hotel, picnic areas, food services, rest room facilities, boating 103 platform etc. The picnicker, casual tourists, adventure tourist, ornithologists and photographers constitute the major types of the tourists. More than one lakh tourists visit the park annually. Table 3:11 lists the other major ecotourism sites in India:Table 3:11 Major Eco - Tourism Sites in India Eco Parks Kanala Bird Sanctuary Parambikulam Wildlife Sanctuary Bheemeshwari Wildlife Sanctuary Similipal Tiger Reserve Namdapha National Park Neoravalley National Park Bharatpur Bird Sanctuary Periyar Sanctuary Bandipur National Park Sariska Tiger Reserve Ranthambhore National Park Corbett National Park Kanha Tiger Reserve Dachigam National Park Dudihwa National park Nagarhole National Park Silent Valley National Park Eco Place Rabangla Chilka Lake Eco Fauna Rufous-Necked Hornbill Himalyan Tree Pie Sangla Valley Red-Billed Blue Mag pie Naggar Dalhousie Rishikesh Red Fox Himalayan Black Bear Scarlet Miniet The Floating Islands Nokrek Biosphere Tawang Pass Simonga Coorg Blue Mormon Blue Whistling Thrush Himalyan Goral Himalayan Griffon Himalayan Musk Deer Coonor Mahabalipuram Sela Pass Sonamarg Kumbhalyarh Mount Abu Himalayan Snow Cock Hoolock Gibbon Lammer Geier Malayan Giant Squirrel Raven Serow Pachmarhi Chandertal Lava and Lolaygaon Saputara Mandvi Diu Thirparappu Falls Pondicherry Yercaud Valpari Pollibetta Vythiri Kedremukh Source: www.ecotourismindia.com 104 Yellow Throated Marten Table 3:12 depicts the important eco destination, ecotrivia and eco flora in India: Table 3:12 Eco-Destination, Eco Trivia and Eco Flora in India Eco – Destination Ladak Nisargadhama Amboli Khekranala Karwar Volaghar Andaman and Nicobar Eco Trivia Edakkal Caves Karla Caves Western Ghats Lokpal or Hemkund Namola Pha’s Treasures Tami Tea Estate Stinging Nettles Eco Flora Chigoza Cobra Plant Cortigao Wildlife Sanctuary Deodar Himalayan Yew Karvi Bushes Magical World of Ferns Mussoorie Trees Shola Forests Warm Wood World Tallest Rhododendron Source: www.ecotourismindia.com The main eco-treks and eco-adventures are mentioned in table 3:13: - Table 3:13 Eco-Treks and Eco-Adventures in India Eco Treks Eco Adventures Wayanad Treks Bungee Brahmagiri Treks Jumping The Tala Thmane Circuit Hiking Bada Budanagiri Hills Paragliding Koda Chadri, Mahabaleshwar River Rafting Rubi – Bhaba Wild Life Sanctuary Bhrigu Lake Source: www.ecotourismindia.com 105 Table 3:14 lists the important hill stations in India: Table 3:14 Hill Stations in India State Name of Hill Station Himachal Pradesh Chail, Chamba, Dalhousie, Dharamshala, Kasauli, Kangra, Kullu, Manali, Naldehra, Parwanoo, Shimla Jammu and Kashmir Gulmarg, Jammu, Patnitop, Sonamarg, Srinager Jharkhand Ranchi Kerala Munnar, Nelliyampathy, Wayanad, Devikulam, Peermade, Ponmudi, Idukki, Palakkad Uttaranchal Almora, Dehradum,Kasuni,Mussoorie,Nainital,Pithoragarh Madhya Pradesh Bhedaghat Rajasthan Mount Abu Maharashtra Mahabaleshwar, Panchagni, Lonavala, KhandalaKarla, Matheran, Amboli, Jawahar, Panhala, Chikhaldara Sikkim Gangtok Tamil Nadu Kodaikkanal, Yercaud, Kourtallam, Udhagamandalam West Bengal Darjeeling Source: www.ecotourismindia.com 3.4 Eco-Tourism Resources of India The geographical diversity of India makes it home to a wealth of eco systems, which are well protected and preserved. These eco-systems have become the major resources for ecotourism. In the following table each ecosystem is discussed in some detail:- 106 Table 3:15 Indian Eco-System and Resources • Biosphere Reserves • Mangroves • Coral Reefs • Deserts • Mountains and Forests • Flora and Fauna • Seas, Lakes and Rivers • Caves Source: www.ecotourismindia.com Biosphere reserves are multi-purpose protected areas, for preservation of the genetic diversity and the integrity of plants, animals and microorganism in representative eco systems. There are 7 such reserves in India at present and they are listed in table 3:16:- Table 3:16 Bio-Sphere Reserves in India • Nilgiri • Nanda Devi • Nokrek • Great Nicobar • Gulf of Mannar • Manas • Sunderbans Source: www.ecotourismindia.com Mangroves are much specialised forest eco-systems of tropical and subtropical regions, bordering sheltered seacoasts and estuaries. The major mangrove areas are listed in table 3:17:- 107 Table 3:17 Mangroves in India • Northern Andaman and Nicobar Islands • Sunderbans (West Bengal) • Bhiturkania and Mahanadi Delta (Orissa) • Coringa, Godavari Delta and Krishna Estuary (Andra Pradesh) • Pichavaram and Point Calimere(Tamilnadu) • Goa • Gulf of Kutch (Gujarat) • Coonapur (Karnataka) • Achra/Ratnagiri(Maharashtra) • Vembanad (Kerala) Source: www.ecotourismindia.com Table 3:18 indicates the Coral reef eco-systems in India: - Table 3:18 Coral Reef Eco-Systems in India • Gulf of Mannar • Andaman and Nicobar Islands • Lakshadweep Islands • Gulf of Kutch Source: www.ecotourismindia.com The great Himalayas and other mountain ranges in the country, along with the snow-clad slopes, forests and rivers have also become important attractions for eco-tourists. The country has an area of about 752.3 lakh hectares designated as forest land and of this about 406.1 lakh hectares are classified as reserve forests and 215.1 lakh hectares as protected forests. The Arabian Sea, the Indian Ocean and the Bay of Bengal brace the sides of the Indian subcontinent, except for the land locked northern boundary. The landmass of India is crossed by several rivers and dotted by lakes of many places. The water bodies provide attractive opportunities for water sports. 108 3.5 Promoting Eco-Tourism in India The key players in the ecotourism business are Government, local authorities, developers and operators, visitors and local community. Each one of them has to be sensitive to the environment and local traditions and follow a set of guidelines for the successful development of ecotourism. In addition, governmental organisations and scientific and research institutions also have to play key role in development of ecotourism. Special officers have been designated to coordinate activities regarding ecotourism. The Forest and Tourism Departments of the states like Karnataka, Kerala, Sikkim, Rajasthan and Andra Pradesh have specifically announced a policy for the development of ecotourism laying special emphasis to the involvement of the local communities. A management plan for each ecotourism area should be prepared by professional landscape architects and urban planners in consultation with the local community as well as others directly concernd. Integrated planning should be adopted to avoid inter-sectoral and cross-sectoral conflict. A first step should be to prepare 20-year master plans for each state. The architectural programme for ecotourism centres should include controlled access points, roads, self-guided nature trails, transportation options, interpretation centers, signs and adequate but unpretentious lodging and dining facilities, docks, garbage disposal facilities and other utilities as needed. If required, suitable living quarters and facilities for project personnel should be provided. 3.5.1 Chanting the Eco-Tourism Mantra in India The diverse geographical features of India are enriched with hundreds of tourist destinations. No matter, which region you explore almost every part of the country is laden with numerous spots giving tourists wide range of ecotourism places to explore. Whether one is exploring the monasteries and Himalayan glaciers of Ladakh in Northern part or roaming through rich coffee plantation and world famous Kerala backwater in south or enjoying the arduous trekking in Kanchenjunga in North-East or taking a desert camel safari tour in their desert in western part of the country, the ecotourism spots are pervaded everywhere. Many 109 of them lying still in the pristine lap of mother lap guarantee its visitors to fetch them a unique view of their natural richness. The diversity of the wildlife in India is as rich as those of the flora and fauna found only in Africa. Traditionally, India has sought to protect its biodiversity through a Protected Area Network (PAN) consisting of 590 protected areas, including 90 National Parks and 500 Wildlife Sanctuaries spread over 4.7% of the geographical area. India houses three-fourth of the world’s tigers in its Tiger Reserves. The Ministry of Tourism, Government of India, has constituted two awards in the field of ecotourism. One is the best eco-friendly tourism project/ organisation, and the other is the most innovative unique tourism project. 3.6 Forms of Eco-Tourism in India There are various forms of ecotourism in India that attract an increasing number of tourists each year. Some of the most prominent forms include wildlife tourism, agro tourism, and village tourism and so on. Of this, wildlife tourism is emerging as one of the most popular forms of ecotourism in India. India has an unbelievable diversity with respect to flora and fauna and has some of the most renowned national parks and tiger reserves like Kanha, Ranthambore, Kaziranga, Corbett and Suderbans. Apart from this, agro tourism is making its own mark and tourists are flocking to India to get a taste of the rustic rural life of the countryside. India is fortunate to have extensive mountain ranges and coastal areas in which ecotourism can play a significant role. There are activities at various levels that assure the future of ecotourism in India, but there is clearly some way to go before ecotourism is fully integrated into public and private sector strategies and activities. In India, tourism related organisations addressing the needs of the ecotourist and promoting ecotourism in the country. Though green travel in India is at its nascent stages, several environment conscious tour operators have slowly started developing eco-friendly travel and tour packages for India. 110 3.7 Recent Initiatives in Eco-Tourism in India • A project of ecotourism for development of Horsely Hill in Chittor district of Andra Pradesh has been sanctioned. • The project of development of Satkosi in Orissa (Rs.4.25 crore) has been sanctioned in which interpretation centre; landscaping, elephant camps, trekking park, watch towers and parking facilities etc. are proposed to be developed. • Ministry of Tourism (MOT) has sanctioned a project for development of ecotourism in Morni-Pinjore Hills and Sultanpur National Park in Haryana for which Rs 2.63 crore have been sanctioned. • The project of integrated development of tribal circuit with special focus on ecotourism in Himachal Pradesh has been approved for Rs.6.98 crore. • Development of Wayanad in Kerala for an amount of Rs.2.01 crore. • Development of Tourist Circuit (Western Assam Circuit) DhubariMahamaya-Barpeta-Hajo has been sanctioned for an amount of Rs.4.97 crore. • Development of Mechuka destination (Rs.4.41 crore in Arunachal Pradesh). • Development of tourist destination of Khensa at a cost of Rs 4.58 crore in Nagaland Circuit-Udhyamandalam-Madumalai-Anaimalai, Tamil Nadu. • Jungle Lodges and Resorts, Karnataka (provides experiences of living in the wilderness). • Private Initiative in Kerala-Casino Group of Hotels, Tours India Ltd (adopted 2 tribal villages in Periyar Tiger Reserve for growing indigenous pepper-used as USP and financial gains to communities). • GEF Project-Gulf of Mannar, Tamilnadu (ecotourism as an alternative method of livelihoods and preservation of the bio-diversity of the region). • Sikkim Biodiversity and Ecotourism Project (developing collaboration between TAAS, local orgs, and communities for biodiversity, conservation and income generation). 111 • Periyar Tiger Reserve, Kerala-India Ecodevelopment Project (promoting participation of local communities in biodiversity conservation through incentive based mechanisms). • Corbett-Binsar-Nainital Ecotourism Initiative, Uttarakhand (promoting participation of local communities in biodiversity conservation through incentive based mechanisms). • Great Himalayan National Park, HP-Eco Development Project (promoting participation of local communities in biodiversity conservation through incentive based mechanisms). 3.8 Eco-Tourism Trends and Policy in India The diversity in geography in India provides a wealth of natural areas that could support ecotourism activities. There has been significant growth in tourism sector, both domestic and foreign tourists, and the earnings being generated from the tourism industry. Of the 2.35 million foreign tourists who came to India, 26.4% went for wildlife, adventure and beach tourism. The growing interest of the domestic tourists- a phenomenon arising due to increased industrialisation, urbanisation, disposable incomes and changing living styles and attitudes- to nature based-tourism, bring more tourists to the natural areas. Resultantly, the demand of the ecological areas as a product increased considerably. The Ministry of Tourism is making all efforts to make India as more tourist friendly. Ecotourism is a small-scale enterprise. The government through various policy initiatives has acknowledged the significance of ecotourism. Both the Ministry of Tourism and the Ministry of Environment and Forests have responded to the development in the field of ecotourism with policy initiatives. Department of Tourism issued policy and guidelines on Ecotourism in July 1998.The policy lays down the objectives for ecotourism and contains operational guidelines for major stakeholders. During 2000, Ecotourism in Protected Areas and Territorial Forest Division was recognised as one of the fifteen thrust areas of the Ministry of Environment and Forests. The Indian chapter of the Pacific Asia Travel Association has formulated an action plan for National Ecotourism Policy, which has been forwarded by Ministry of Tourism to state governments to review. The outlook for travel industry in India looks extremely bright. Yet the growth in market share to India still remains considerably lower than other 112 destinations such as Malaysia, Thailand, Singapore and Egypt. If the climate is not conducive to ecotourism, it can never grow and flourish and which attributed to some unfavourable factors. The Ministry of Tourism is developing India’s first ecotourism model in the valley of flowers in Uttarkhand with the assistance of UNDP (United Nations Development Programme). In the south, Kerala has announced its eco drive branding Kerala as an ‘environmental state’ to increase its international appeal. The state’s department of tourism has presented hoteliers eco friendly guidelines. ‘Ever-green Kerala’ is the aim behind this drive. India houses three-fourths of the world’s tigers in its tiger reserves. The government of Tamilnadu has announced an ecotourism policy that will help to create awareness among the youth about the importance of the state’s ecology. The ecotourism wing of the Tamilnadu Tourism Development Corporation (TTDC) would set high standards of ecology to be maintained by TTDC hotels, chalkout programmes for youth, so that adventure tourism could be promoted along with ecotourism and recognise outstanding organisations and give awards every year. The government of India is also developing a nature and wildlife circuit in the central region, largely in Madhaya Pradesh, and an ecotourism circuit in the Northeast region. Several state governments have also taken policy initiative to promote ecotourism. The government of Himachal Pradesh has announced a “Policy on development of Ecotourism” in May 2001 with special focus on the involvement of local communities. The government of Madhya Pradesh has announced an “Eco and Adventure Tourism Policy” on 2001-2002 placing emphasis on the involvement of the private sector. Forest Departments in Kerala, Goa, Karnataka, Himachal Pradesh and Sikkim have designated officials to coordinate ecotourism activities. Several state governments including Madhya Pradesh, Rajasthan, Karnataka and Andra Pradesh have issued orders for recycling of entry fees from protected areas for conservation and community development. The Forest Corporation of West Bengal and Uttaranchal has initiated ecotourism activities and the government of Kerala has launched The Thenmala Eco-Tourism Promotion Society to develop a model for ecotourism. Recently, practioners and interested individuals in Sikkim established the Ecotourism and Conservation Society of Sikkim (ECOSS) with the objectives of promoting conservation and 113 ecotourism projects, research and advocacy. In the private sector there are examples of eco-friendly concept hotels such as the Orchid Hotel and product development by the Casino Group in Kerala. 3.8.1 National Eco-Tourism Policy and Guidelines of the Ministry of Tourism, Government of India The National Ecotourism Policy and Guidelines of the Ministry of Tourism after considering the national policy on tourism has identified the following cardinal principles for the development of ecotourism: It should involve the local community and lead to the overall economic development of the area It should identify the likely conflicts between resource use for tourism and the livelihood of local inhabitants and attempt to minimise such conflicts The type and scale of tourism development should be compatible with the environment and socio cultural characteristics of the local community and, It should be planned as a part of the overall area development strategy, guided by an integrated land use plan while avoiding inter sectorial conflicts and ensuring sectorial integration, associated with commensurate expansion of public services. In the year 2002 the Government of India announced a New Tourism Policy to give boost to the tourism sector. It has outlined the following policy initiatives for the tourism sector:• The new policy is built around the 7-s Mantra of Swaagat (welcome), Soochanaa (information), Suvidhaa (facilitation), Surakshaa (security), Sahyog (cooperation), Sanrachnaa (infrastructure) and Safaai (cleanliness). • The new policy envisages making tourism a catalyst in employment generation, wealth creation, and development of remote and rural areas, environment preservation and social integration. The policy also aims to spruce up economic growth and promote India’s strengths as a tourism destination that is both safe and at the same time exciting. 114 • The policy proposes the inclusion of tourism in the concurrent list of the Constitution so as to enable both the central and state governments to participate in the development of the sector. • No approval is required for foreign equity of up to 51 percent in tourism projects. Enhanced equity is considered on a case-to-case basis. NRI (Non Resident India) investment is allowed up to 100%. • Approvals for technology agreements in the hotel industry are available on an automatic basis, subject to the fulfillment of certain specified parameters. • Concession rates on customs duty of 25% of goods that are required for initial setting up or for substantial expansion of hotels. • 50% of profits derived by hotels, travel agents and tour operators in foreign exchange are exempt from income tax. • Approved hotels are entitled to import essential goods relating to the hotel and tourism industry up to the value of 25% of the foreign exchange earned by them in the preceding licensing year. This limit for approved travel agents/tour operators is 10% • Hotels located in locations other than the four major metro cities are entitled to 30% deduction from profit for a ten-year period. • The expenditure tax has been waived in respect of hotels located in the hills, rural areas, and places of pilgrimage or specified place of tourist importance. The Indian tourism industry has not good since the early 1990s. With global recession seeming to have waned decisively, Indian economy growing at around 7% per annum and rise in disposable incomes of Indians, an increasing number of people are going on holiday trips within the country and abroad resulting in the tourism industry growing wings. As already discussed, ecotourism has emerged as one of world’s largest industries and the fastest growing sector of the economy. But in India, ecotourism is plagued by a number of factors, i.e., Government apathy, poor infrastructure, lack of professionalism, low priority accorded to tourism and so on. It is realised that because of these factors, India has failed to explore its vast ecotourism 115 potential. With the efforts of central and state governments, various problems such as poverty, unemployment, foreign exchange earnings, international peace, regional imbalances, industrial recession etc can be solved to a large extent if the existing ecotourism resources are fully explored. 3.9 Eco-Tourism in India: Some Major Issues “Tourism has a tendency to become something like a steamroller wherever it goes. It can completely destroy natural places. Ecotourism is about trying to stop that”. The quotation tries to define loudly the scope of ecotourism in comparison to mass tourism. Making a concept is much easier than its implementation and it is quite practical if we say that achieving hundred percent successes in any implementation program is inevitable. It is true with the concept of ecotourism all over the world. Indian ecotourism industry is successful but facing with number of problems, which are adversely affecting. There are number of issues relating to ecotourism in India, which contradict the very principle of the concept. 3.9.1 Environmental Issues: - One of the most disturbing facts about ecotourism is that it is mainly promoting the expropriation of wilderness area, national parks, isolated tribal areas and even the areas having no trace of any permanent settlement. Tourists opting for such tourism often belong to the prosperous strata of society and are capable and ready to pay for everything they wish, so consumerism becomes focal theme here. Tour operators succumb to ever increasing demands made by visitors and to facilitate and entertain them, they build completely artificial landscape in the area, which have mega-resorts, luxury hotels, and shopping centers. Such changes cost almost the entire eco system dearly, many of flora and fauna species lose their natural habitat and in the long run this may even lead to species extinction. Tourism competes with other forms of development and human activity for natural resources, especially land and water. The use of natural resources subsequently leads to the transformation of ecological habitats and loss of flora and fauna. Land transformation for tourism development can directly destroy ecological habitats. The use of resources for tourism involves an ‘opportunity cost’ as they are denied to other sectors of economic development. 116 3.9.2 Socio-Economic Issues: - Just because something is marketed as ecotourism, it does not necessarily mean that the long-term motto of providing socio-economic benefit with protection of environment to the host areas will be achieved. The fact that ecotourism business are often owned and controlled by outside interests in just the same way as mass tourism means the economic benefits often are not used for the protection of the areas or to support the local community. Besides, the carrying capacity of host areas is not calculated. As a result, there is a breakdown of civil amenities during peak season when the influx of tourists is tremendous. 3.9.3 Impact over Locals: - One of the basic objectives of ecotourism is to engage local communities so that they benefit from conservation, economic development and environmental education. While nearby inhabitants are most directly affected by the establishment of parks and protected areas, they also stand to profit by their conservation. Ecotourism deceives the locals in two ways. First, their traditional economic and social structure undergoes a transformation towards tourism monoculture. Secondly, the promise made to them to provide perennial source of income and rational distribution of profit made is highly insincere. Those locals get jobs but only of low quality, low valued and seasonal in nature. They serve mostly as tourist guide, food providers, or souvenir vendors in the locality. The lion’s share of revenue generated goes only in hands of organisers. So it can be said that the cost of ecotourism is borne by locals and big players like organisers make profit. Tax paid by the tourist in India is the highest in the world compared to the other Asian counties where the tax rate is between 3-6%. Indian hotels charge about 40% tax. Another important factor behind the limited exploitation of the tourism potential of the country is the deterioration of macro-economic central panning to the level of micro-planning. Other problems are poor service, poor advertisement, lack of infrastructure, lack of security arrangements, poor management, improper implementation of the government policies, lack of coordination between the centre and the state governments in the promotion of tourism, involvement of too many intermediaries, a big gap between policies and practice and so on. 117 3.10 Conclusion Considering the wide geographical and biological diversity, the scope of ecotourism in India is very high. If these resources are tapped successfully we can transform the face of ecotourism industry in India. What actually needed is careful planning and a target oriented approach. Ecotourism in India has flourished because of the immense bio-diversity that exists nowhere else in the world. It must, however, be realised that there is immense potential still to be tapped in terms of making optimum use of the available natural resources. Well-managed ecotourism can be hugely beneficial for biodiversity. There are some factors that have promoted ecotourism in India to a great extent. However, India’s full potential is yet to be realised and in the future years the country can expect to reap some great rewards. Looking at the tremendous potential the ecotourism industry offers in the field of its employment generation and foreign exchange earning capacity, it is the time that Government pays urgent attention to the needs of the ecotourism industry. It is believed that by 2020, tourism industry would be a single biggest industry in the world. In this way, the ecotourism in India requires to be developed by amending laws for attaining the objectives of sustainability. 118 References Aggarwal Prateek, International Tourism. Reference Press, Delhi (1991) PP 6074. A.K. 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