Draft 1 -- Jan 31, 2008 An invitation to an adventure San Antonio’s Public Studio Collaboratory Community Media for the Next Generation in San Antonio and South Central Texas Come join us in a voyage to a new world – and in building the ship that will take us there. publicstudio.us (to download latest version of hyperlinked pdf) What is Public Studio? Public Studio is a group of veteran communication specialists committed to creating a space to enable talented local people – with an emphasis on young adults – to produce high quality public radio, television, and on-line programming by using state-of-the-art yet affordable technology and broadband internet. Public Studio is embarking on a two year effort to . . . What is a collaboratory? We are currently constructing the prototype by gathering equipment and personnel. Eventually, the Public Studio Collaboratory will feed the growth of San Antonio’s regional information infrastructure by creating a venue that will unearth and connect the natural talents and gifts of San Antonio’s people. We have assembled a prototype for a networked collaboratory capable of producing broadcast quality television and radio together with companion web sites featuring streaming video and audio. We are in the process of creating distributed networked teams to demonstrate the creation of content for public television, radio and broadband internet. Above: Ricardo Palomares working with Public Studio’s TriCaster Pro. 2 Who are we, and who will we be? Currently, Public Studio is staffed by volunteers who share a vision of what is possible when talented and creative people are willing to collaborate. The collaborating individuals and organizations include: Pleas McNeel – Executive Producer Bryce Milligan – Series Producer, Regional Literature Steve Bratland – Digital Audio, Music Tom Devine – Analog Audio and Location Manager, Music Mary Carmen Rojas – Director of Southwest School Project James Sanders – Videographer and Audio Specialist, Music Debbie Walton – Webmaster John Walton – Digital Media Editor and Technical Specialist Our advisors include: Michael “Aussie” Holden (NewTek), Susan Ives (San Antonio Peace Center), Tim Jenison (NewTek), Dean McCall (SalsaNet), Dan Skinner (Texas Public Radio), Charles Vaughn (KLRN), Ron Vojner (Northwest Vista College), Tom Weeks (RackSpace), Paula Owen (President, Southwest School of Art and Craft), Don White (1080, formerly MatchFrame), Christopher Wilkins (former conductor, San Antonio Symphony), and Dennis Medina (Special Collections, UTSA) SalsaNet – San Antonio’s oldest Internet organization and is the South Central Texas Chapter of the Internet Society, a 501(c)3 nonprofit organization. It is comprised of a wide range of talent and expertise. The SalsaNet Media Lab is assisting in the incubation of the San Antonio Public Studio Collaboratory prototype. Our thanks to the many people who have aided in the development of the ideas that led to Public Studio, including especially Terry Miketen (deceased), former Dean of the UTSA Health Science Center. 3 The quality of life we will have in the future will be based on the quality and availability of information we have . . . to make decisions . . . to consider possibilities . . . to educate our children . . . to live our lives. As we grow in our understanding of this “information age,” one point remains consistently true: The better the information, the more informed our decisions are; the better our access to the creative wellsprings of all cultures, the richer our own culture becomes. The challenge is to create a mechanism and system for the authentic and sustaining development of quality information. – Pleas McNeel Current and Proposed Projects Our first two years of projects fall under the title, “Knowing Home: Living Here.” These projects constitute an exploration of the shape, culture and history of the place we live. Current projects, in production: A Life in the Arts – A co-learning laboratory in television and broadband network producion, featuring members of the Cultural Alliance of San Antonio, including the Southwest School of Art and Craft, JumpStart Performance Company, BlueStar Art Space, Bihl Haus Gallery, Children’s Chorus of San Antonio, and Youth Orchestras of San Antonio. Evolution of a Children’s Book – Authors Carmen Tafolla and Sharyll Teneyuca, and illustrator Terry Ybáñez, discuss the evolution of their book, It’s Not Fair! Emma Tenayuca’s Struggle for Justice / ¡No Es Justo! La Lucha de Emma Tenayuca por la justicia. Public Studio’s TriCaster 4 Upcoming Projects: A live and interactive webcast of the monthly meeting of the San Antonio Astronomy Club to demonstrate the use of virtual meetings. A public discussion of the emerging relations between art and technology, held at KLRN’s Studio A. Virtual Tours A Literary Tour of San Antonio – Visit the homes of San Antonio’s contemporary writers, the places they have written about, the places made famous by visiting writers of the past, including Sydney Lanier, O. Henry, Stephen Crane, Oscar Wilde, Robert Frost, and others. Gallery Tour of San Antonio – Visit galleries and gallery curators as they discuss San Antonio’s artists and art scene. To be associated with Internet conversation shows w/call-ins. Studio Tour of San Antonio – Visit artists in their studios. To be associated with Internet conversation shows w/call-ins. Conversations with the Community A conversation between Mary Ann N. Guerra and Carmen Tafolla. Four San Antonio poets – Carmen Tafolla, John Phillip Santos, Frances Treviño and Bryce Milligan – discuss the role of the San Antonio River in their own work and in the historic literature of SA. Archive of local oral and video personal histories – Conversations with interesting regional persons will share their lives and life lessons. Conversations about the past and future of the neighborhoods that make up the Alamo Area. Showcase Series Using the multi-camera capabilities of NewTek’s TriCaster Pro we will produce showcase presentations of regional music, poetry, drama, and other arts events. 5 Imagine If we have a deep understanding of the place we live and the people who live in it, we can use our resources and personal energies more effectively. Local programming made available through public broadcasting and on the web can become an important tool as we create our future. Through the Internet Society, we can engage in an even larger cultural exchange, reaching almost anywhere on the planet. We will show them our place and they will show us theirs. And we will learn from each other. Public Studio will create a space to help network San Antonio’s creative community with the intellectual, educational, and political communities, using the web as a medium of interactive communication for Arts and Culture Virtual Town Hall Meetings Neighborhood and Regional “Rich Media” Masterplans Mentoring Circles Youth Media Projects Health and Wellness San Antonio Success Stories Interactive Museums Oral Histories and more . . . Christen Saenz shooting at BlueStar Art Space. 6 Investment for Progressive Growth It used to cost an arm and a leg to produce high-quality community media. Today, the marriage of radio and television with the internet makes it possible for local people to produce local community programming at a fraction of the cost of only a few years ago. Public radio and television audiences have come to expect very high production standards both over the air and on the internet – and the new generation of production equipment and software makes this possible. We can do it. We can start at the highest possible level. The technology is here. Working in collaboration with KSTX and KLRN, using affordable state of the art technology we will produce quality demonstration shows and rich web sites that will serve as training grounds for the next generation of media crafts people. We will demonstrate how to make radio and TV of the highest quality at the lowest price (really inexpensive) and we will create interactive multimedia instructional manuals, letting everyone know how we did it, so they can do it too. We will search out the best ideas in the region and help give them form in the modern mass media. This is where you come in. We need your help to build: Not a School – A COLLABORATORY A Collaboratory starts with discussion and ends with mutually agreed-upon solutions, i.e., how we use network-rich media to illuminate the regional planning process. Each Collaboratory provides a place and a process where a shared vision can be transformed into mass media and shared with the public. Create several Public Studios around the region and together, everyone help can invent the future. Public Studio’s experimental collaboratory is designed to serve as a model for: • A shared (synchronous and asynchronous) interactive set of inexpensive tools and methods for the creation and preservation of information. 7 • A decentralized, networked think tank dedicated to the development of advanced information technologies for the collaborative solution of community issues. • A shared adventure in the creation and distribution of information and its transformation into knowledge and understanding. The Collaboratory will • Combine the power of networked computers, public databases, the Internet, public radio, and public television to create a a “smarter” region. • Enhance the political decision making process by raising the level of public dialogue to stimulate socially responsible action. • Network learning communities to provide an integrated virtual workspace so that people can understand issues, provide input, and create tools for community projects. • Document our collaborative process so that average citizens can go out and do it themselves. We want them to see “how we did it,” that is, to understand and emulate the process. Working in collaboration with KSTX and KLRN, using affordable state of the art technology we will produce quality demonstration shows and rich media web sites that will serve as training grounds for the next generation of media crafts people. We will demonstrate how to make radio and TV of the highest quality at the lowest price (really inexpensive) and we will create interactive multimedia instructional manuals letting everyone know how we did it, so they can do it too. We will search out the best ideas in the region and help to give them form in the modern mass media. 8 How Do We Proceed? The Project is heuristic, meaning that we will learn what really works by doing projects. Our “formal” plans are really guides for exploration and discovery. Public Studio volunteer organizers have been gathering equipment and experimenting for over two years to see what is possible. We are now ready to take the next steps. Year One Gather equipment and expertise, focusing on adapting low-cost production methodologies to the intellectual infosphere of Central Texas – allowing the regional milieu to shape the process and content. Access and network local educational communities so that everyone knows what production technologies are already in use and in development. The goal is to create an environment where groups of young people from technologically oriented communities can interrelate with artists and communications professionals. Train teacher teams by doing “basic” projects. Volunteer local professionals will help guide the process. Schedule opportunities to video tape concerts, special events and community discussions. Document the production process by creating “cookbooks” (“howto” video manuals) which will stream from our web sites. The cookbooks will demonstrate how local individuals can create and distribute their own digital mass media. Invite professional User Groups like the Adobe/Macromedia User Group to test the latest advances in the tools they use. We will provide them the opportunity to test the latest software and hardware in return for their participation in our projects. 9 Year Two Find a permanent home for the project in a downtown space within walking distance of KLRN. Create teams to roam the region looking for content, armed with multi-camera, professional video equipment, ready to shoot performances, events, meetings – and then turn that footage into high quality regional programming. Where Are We Headed? As the project evolves, groups of young people from the core teams will be paid professional level wages to continue the work. We fully expect these young people to take over all aspects of the project. We will produce quality content and stream it from our media portal. We will reach out to the World Wide Web, producing content anchored in creative non-violence. We will seek out intelligent content that embodies generosity and compassion. We will use the public radio and television models to achieve sustainability – memberships, enhanced underwriting (advertising), concerts, grants and some revenue from the sale of downloads and a community online arts and crafts store. The end product? There is no single end “product,” rather an evolutionary creative collective that will continue to benefit both the individuals involved and the community at large. Proposed Budget We anticipate a start-up budget of approximately $250,000 to cover stipends and expenses of the first experimental year of Public Studio and its associated Collaboratories. Experiments/ demonstrations will help to create models of technologically adept communities and generate an email list of 40,000-plus people who are potential donor members. By the end of the first year, a grants strategy will be in place and grants will have been submitted. 10 Stipends and Expenses For the first year, Public Studio will be virtual – we will have no single location, and thus no office or on-site studio expenses. Professional-level producers, project directors, mentors and consultants will be paid no more than $35 an hour, with a cap of $2,000 per month per individual. Interns will be paid $15 an hour. Technicians will be paid the going rate as required. • • • $134,000 – producers, project directors, mentors and consultants $60,000 – Hourly craftsmen – directors, camera persons – sound and lights – computer graphics and games developers. $20,000 – Communications, including high speed internet for project members, server space for streaming video, and rental for KLRN studios for very large projects. Startup Gear • $36,000 – Hi-def cameras, laptop workstations, monitors, tripods, camera dollies, lights, monitors, and stuff we don’t yet know we need. (We also accept donations of production gear from the community.) 11 How Can I Help? Visit our website – www.publicstudio.us – to see how you or your organization can become a founding member of Public Studio. For more information, contact Pleas McNeel at 210-826-4591 or [email protected]. Please put “Support Public Studio” in the subject line. Above: Working with a green screen to create interviews with background film footage. (Students from Northwest Vista College, working with Public Studio’s TriCaster Pro in lecture hall at Southwest School of Art & Craft) 12
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