What is your point?
Plan your speech
 Find
your subject
 Narrow your topic
 Understand your audience
What is your point?
 What
is your purpose?
● What do you want your audience to take away
with them?
General & Specific purpose
 General
goal – the overall intent of the
speech
 Specific
goal – a single statement that
identifies the exact response the speaker
wants from the audience
General & Specific purpose
 General
purpose– there are 3 types of
speeches:
● Speeches that Educate
● Speeches that Motivate
● Speeches that Entertain
General & Specific purpose
 General
purpose – there are 3 types of
speeches:
● Speeches that Educate
e.g. a course about leadership; a class about
public speaking
● Speeches that Motivate
e.g. a candidate’s election speech; a fundraising
pitch;
● Speeches that Entertain
e.g. a story read to children; a dramatic tale; a
humorous after-dinner speech
General & Specific purpose
 Specific
purpose – you should be able to
state your specific goal in a single infinitive
phrase
● to tell my audience about…
● to persuade my audience …
General & Specific purpose
 Specific
purpose – you should be able to
state your specific goal in a single infinitive
phrase
 This
is your Purpose Statement
Purpose statement
A
purpose statement is a one-sentence
statement about what you want your speech
to accomplish
Purpose statement
A




purpose statement should be:
written in full
a statement
clear
attainable
Purpose statement
 Write
the purpose statement in full
● poor – Halloween
● effective – to inform my audience about the
history of Halloween in England
 Write
the purpose as a statement, not a
question
● poor – Is the NKUHT uniform necessary?
● effective – to persuade my audience the
importance of wearing the school uniform
Purpose statement
 Make
sure your specific purpose is not too
vague or general
● poor – to inform my audience about beer
● effective – to inform my audience about the
brewing process behind Belgium abbey ales
 Make
it attainable
● It should be realistic and achievable
Purpose statement
What is your
general purpose?
What is your
specific purpose?
Study
Trave l
Sh
o
D ie ti n g
With your partner,
pick a subject,
narrow it to a topic
Lea d ership
d
o
Fo
Heal t h
Safety
Ro man ce
pp
in g
Ta iw
an
Sleep
od
o
W
Finding your topic
 Now
you have your topic
 Next - planning
Discussion Questions
 What
is the difference between the general and
specific purpose of a speech?
 Give an example of a speech:
● to entertain
● to motivate
● to educate
 With
your partner think of a topic for each of
the speech type above.
 For the topics you chose, think of a specific
purpose for the speech and write a purpose
statement.
Vocabulary
● attainable
● infinitive phrase
● general goal
● purpose
● purpose statement
● specific goal
Assignment
 Think
of 3 possible speech topics (you can
use the ones from last assignment)
 For each speech topic decide on a general
speech purpose (to educate, motivate or
entertain)
 For each speech topic write a purpose
statement
 Hand to me next class
In Class Speeches
 Check
the website for your speaking role for
next class, and prepare
 If you are a speaker:
● choose a suitable topic and speech purpose
● prepare your speech for 5-7 minutes
● your audience should be able to clearly identify
your speech topic and purpose from your
speech
 Evaluators
– check for the speech targets