POP ART DESIGN
Organized by the Vitra Design Museum
January 7 - April 2, 2017
POP ART DESIGN
• Pop Art emerged in the post-war era, circa the fifties in the U.K.
and the sixties in the U.S.
• As an artistic movement, it is characterized by its appeals to
vernacular, often “low-brow” visual language.
• Focuses on products of mass media, mass production, and
consumer culture as fixtures/undercurrents of contemporary daily
living.
• This exhibition focuses on the dialogue between fine art and
design within the pop art movement.
Pop Art Design is organized by Vitra Design Museum in collaboration with the
Louisiana Museum of Modern Art (Denmark) and the Moderna Museet in
Stockholm.
Support for the exhibition is provided by Pamela Schmider.
POP ART DESIGN
• In explaining his inspiration for the show, Curator Mathias
Schawrtz-Clauss of the Vitra Design Museum in Germany noted the
links between many pieces held by the design museum’s collection
and the “Pop Art phenomenon.”
• Rounding out the visibility of Pop Art’s influence on design for this
exhibition, the Louisiana Museum of Modern Art (Denmark) and
the Moderna Museet (Sweden), both early, important exhibitors of
pop artists since the early sixties, were able to add to the concept
from the wealth of their collections and their historical links to the
movement. OCMA has built upon that impulse.
Pop Art Design is organized by Vitra Design Museum in collaboration with the
Louisiana Museum of Modern Art (Denmark) and the Moderna Museet in
Stockholm.
Support for the exhibition is provided by Pamela Schmider.
POP ART DESIGN
“Pop Art is not simply presented as a phenomenon of the times...
Instead the exhibition highlights the dialectic character of Pop
Art, traces the migrations of images and motifs between the
disciplines, sheds light on questions of media theory, and
explores the boundaries between picture and appliance,
between image and art.”
Mateo Kries,
Director, Vitra Design Museum
POP ART DESIGN catalogue
REALITY AS COLLAGE
Achille Castiglioni, Pier Giacomo Castiglioni
(Italian, 1918-2002, 1913-1968)
No. 200 / Sella, 1957/1983
Zanotta SpA, Nova Milanese, MI, Italy
Stool
Chrome-plated and lacquered steel, lacquered cast iron,
leather, copper
88 x 27.5 x 27.5 cm
Alexander von Vegesack, Lessac
THINKING AUTOMATONS
Charles Eames, Ray Eames (American, 1907-1978, 19121988)
A Communications Primer, 1953
16-mm film, digitized 22 min 30 sec, color
Courtesy Eames Office
Anonymous
High Wheel Robot, 1965
Toy Robot
Tin, plastic Yoshiya, Japan
25.5 x 11 x 10 cm
Fifo Sticker
Andy Warhol
Mao, 1972
Serigraph, edition 91 of 250
36 x 36 inches, each (set of 10)
OCMA Collection; Gift of Ulrike Kantor
QUOTING BRANDS
Simon International
Omaggio ad Andy Warhol, 1973
Gavina SpA, Bologna (BO), Italy
Stool
Paint drum with silkscreen, fabric upholstery
45 x 31 x 31
Vitra Design Museum
FROM FOLK ART TO POP
Alexander Girard (American, 1907-1993)
To Susan and Sansi from Sandro, 1960–70
Wood, sugar cubes, printed paper, gold foil
67.5 x 69.5 cm
Vitra Design Museum
Saul Steinberg (Romanian, 1914-1999)
Eames Chair, 1950
Ink on paper
44 x 37 x 3 cm
Vitra Design Museum
PRODUCTS IN MUSEUMS
Ben Birillo, Paul Bianchini (American, b. 1928,
1928-2000)
The American Supermarket, 1964
Project organized by Bianchini Gallery, New
York
Backlit Transparency
43.4 x 60.4 x 11 cm
© Henri Dauman/Daumanpictures.com, All Rights Reserved
Gene Moore (American, 1910-1998)
Untitled, 1956
Shop window with a painting by by Robert
Rauschenberg, Bonwit Teller department store,
New York
43.4 x 31.4 x 11 cm
© VG Bild-Kunst, Bonn 2012
DISSOLUTION OF IMAGES
George Nelson Associates, Inc. (Irving Harper)
(American, 1916-2015)
Eames Office (Charles Kratka) (American
Marshmallow, 1956
1922-2007)
Sofa Lacquered steel tubing, vinyl cushions, aluminium
Herman Miller Furniture Company, Zeeland, MI, USA
Untitled, ca. 1950
79 x 131.5 x 80 cm
Vitra Design Museum
Full-page advertisement, “D_M” chair by Charles and
Ray Eames for Herman Miller Reproduction
Courtesy Eames Office
FROM FONT TO IMAGE
Ed Ruscha (American, b. 1937)
Honk, 1964
Powdered graphite on paper
53.34 x 73.66 x 3.81 cm
Courtesy/Collection of Donald B. Marron, New York
Ed Ruscha
Annie, 1965
Oil on canvas
22-3/8 x 20-3/8 inches (f)
Museum purchase with additional funds provided by
the National Endowment for the Arts, a federal agency
1978.011
SHOP WINDOWS AND
TROMP L’OEIL
Verner Panton (Danish, 1926-1998)
Heart-Shaped Cone Chair / K3, 1959
Swivel chair
Steel sheet, foam rubber, fabric cover Gebrüder Nehl, Germany
89 x 103.2 x 70.6 cm
Vitra Design Museum
Valerio Adami (Italian, b. 1935)
Plein Air NY, 1968
Reproduction
243.5 x 493.5 cm
© VG Bild-Kunst, Bonn 2015
Installation view of the exhibition at MCA, Chicago
OBJECT AND SURFACE
Vija Celmins
Eraser, 1967
acrylic on balsa wood
6-5/8 x 20 x 3-1/8 inches
OCMA Collection; Gift of Avco Financial Services,
Newport Beach, California
1979.005
Superstudio
No. L 09 / Passiflora, 1966
Floor or wall lamp
Methacrylate
Poltronova Srl, Agliana, PT, Italy
27 x 30 x 38 cm
Vitra Design Museum
EVERYDAY LIFE MADE PUBLIC
Robert Venturi and Denise Scott Brown
(American, b. 1925, 1931)
Las Vegas Study, 1968-1971
Photographs taken within the framework of the “Las Vegas
Study”
31.4 x 41.4 x 11 cm
Backlit Transparency
Courtesy Museum im Bellpark Kriens from the ‘Las Vegas Studio’
project
© Venturi, Scott Brown and Associates, Inc., Philadelphia
ARTIFICIAL WORLDS
Walter Pichler (Austrian, 1937-2012)
TV-Helm (Tragbares Wohnzimmer), 1967
White lacquered polyester, integrated monitor with TV
connection
28 x 18.6 x 1.2 cm
Reproduction
© Generali Foundation, photo: Werner Kaligofsky 1998
Walter Pichler, WP/S 6702
Eero Aarnio (Finnish, b.1932)
Pastilli, 1967
Armchair Glass-reinforced polyester
Asko, Lahti, Finland
53.5 x 90 x 90 cm
Vitra Design Museum
DRUGS AND CONSUMPTION
Studio DA (Cesare Casati, Emanuele
Ponzio)
Pillola, 1968
Floor lamps, plastic, lead Ponteur, Bergamo, BG, Italy
55 x 13 x 13 cm
Vitra Design Museum
(6 lights)
Herbert Hirche (German, 19102002)
HF 1, 1958
TV receiver
Braun oHG, Frankfurt/Main, Germany
92.6 x 54.2 x 45.8 cm
Vitra Design Museum
EVERYDAY HEROES
Studio 65 (Founded by Franco Audrito, Italian,
b. 1942, and Piero Gatti, Italian, b. 1940)
Leonardo, 1969
Seating combination (prototype) Polyurethane foam, Guflac
Gufram – Barolo (CN), Italy
23.8 x 104.7 x 78 inches
Vitra Design Museum
LIVING OUTDOORS
Gruppo Strum (G. Ceretti, P. Derossi, R.
Rosso)
Pratone, 1966
Sculptural lounge chair
Polyurethane foam,\ Guflac
37.4 x 55.1 x 55.1 inches
Gufram – Barolo (CN), Italy
Vitra Design Museum
REPRODUCTION AND MAKE-UP
Girard, Alexander H.
No. 626, Quatrefoil, 1972
No. 629, Quatrefoil, 1972
No. 627, Quatrefoil, 1972
No. 626, Quatrefoil, 1972
fabric sample
Cotton
60 x 60 x 0.5 cm each
Vitra Design Museum
THE FEMALE FETISH
Studio 65 (Founded by Franco Audrito,
Italian, b. 1942, and Piero Gatti, Italian,
b. 1940)
Bocca, 1970
Sofa
Polyurethane foam, Guflex fabric Gufram – Barolo
(CN), Italy
85 x 209 x 81 cm
Vitra Design Museum
THE MONUMENTAL TORSO
Gaetano Pesce (Italian, b.1939)
UP 7 / Il Piede, 1969
Sculptural seat
Polyurethane foam
83 x 67 x 162 cm
Volker Albus
POST MODERN CLICHES
Studio 65 (Founded by Franco Audrito,
Italian, b. 1942, and Piero Gatti, Italian,
b. 1940)
Capitello, 1971
Armchair Polyurethane foam, Guflac Gufram Barolo
(CN), Italy
78 x 110 x 120 cm
Vitra Design Museum
THE ART OF GRAPHICS
Andy Warhol (American, 1928-1987)
The Velvet Underground & Nico,1967
Milton Glaser (American, b. 1929)
Dylan, 1966
Album cover The Velvet Undergound, “The Velvet Underground &
Nico”
Poster insert, Bob Dylan,”Bob Dylan’s Greatest Hits“
Offset print
Offset print
Verve Records
83.3 x 56 cm
40 x 40 x 3 cm
Columbia Records
Vitra Design Museum
Gerrit Terstiege
LIVING WITH POP
Ulrich Mack
The apartment of Gunter Sachs in St. Moritz, 1970 (both images)
Photo reproduction on aluminium support
40.9 x 61.5 x 1.2 cm
Vitra Design Museum
Pop Art Design
Museum of Contemporary Art, Chicago
(December 2015-March 2016)
Wall 4_4
02.08.05-E
Sottsass
Living Outdoors
02.05.01-E
E.Ruscha
Honk
02.08.07-E
Panton,
Ring Lamp
Artificial Worlds
01.07.01-R
shopwindow,
Johns
01.07.02-R
shopwindow,
Moore
01.07.03-R
shopwindow,
Moore
01.07.04-R
Dauman
Wall 6_4
01.06-E
Steinberg,
Eames Chair
02.03.02.-E
Andersen
From Font
to Image
02.16.05-E
G.Pesce
La Mamma
Drugs and
Consumption
Wall 7_2
02.15-E
Mel Ramos
Andy Warhol
Souper Dress
Wall 10_1
03.01.09-R
Ulrich Mack
Wallace Berman
verifax Collage
OCMA collection
01.01-E
Roy Lichtenstein
Untitled, 1965
02.11.05-E
Studio 65
Leonardo
02.11.06-E
G.Nelson
Schultz
Postmodern
Clichés
03.01.07-R
Ulrich Mack
03.01.11-R
Ulrich Mack
GALLERY 9
Wall 9_3
Wall 9_1
03.01.03-R
Heyman
03.01.05-R
Heyman
Credits
01.01.02-E
Wall 2_2
02.14.02-5-E
4x C.&R. Eames, LAR
02.17-06-E
Lichtenstein
Wall 1_1
02.17.04-E
Cazenave
03.01.08-R
Ulrich Mack
01.01.06-E
Castiglioni
01.01.05-E
Eames, DKR
Shop Window and
Trompe L'oeil
Wall 1_3
Wall 10_2
02.17-07-E
Lichtenstein
Living with Pop
Titel and Introduction
Reality as
Collage
01.01-E
Larry Rivers
Wall 2_1
02.17.03-E
Girard
01.05-E,
Andy Warhol
01.05.03-E,
S.International
Wall 9_4
02.11.03-E
Y.Lebovici
Fiche Male
03.01.10-R
Ulrich Mack
01.01.07-E
Architectural Design
GALLERY 10
Everyday Heroes
GALLERY 11
GALLERY 2
Wall 2_3
Wall 3_2
02.15.04-E
Studio 65
02.15.02-E
A.Jones
Woman, Chair
Wall 10_3
Female Fetish
Wall 10_4
Jasper Johns
Recent Still Life
OCMA Collection
Claes Oldenburg
Tea Bag
OCMA Collection
02.15.07-E
E.Sottsass
Ultrafragola
02.11-E
Clive Barker
GALLERY 1
01.05.01-E,
Anonym
Quoting Brands
Object and
Surface
Wall 3_1
Wall 8_2
Wall 6_1
Wall 1_4
02.05.09-E
Girard
02.04.03-E
Artifort
02.04.04-E
Mourgue Arconas
Corporation
02.04.05-E
Panton
02.04.01-E, Adami
GALLERY 3
Reproduction and
Make-Up
Monumental Torso
02.11-E
HC Westermann
02.08.10 bis 20-R
Plasticarchitecture
02.10-E
Giant Pill
02.10-03-E
02.10-02-E
02.10-06-E
02.10-04-E
02.06.07 bis 26-R
Venturi, Brown 20 lightboxes
02.16.01-E
Pesce u Co.
Wall 2_4
02.05.03-E
02.05.04-E
Colani
Everyday Life
made public
02.11.07-E
Chrysler Pavillon
Claes Oldenburg
Wedding Souvenir, 1966
OCMA Collection
02.05.06-E
Superstudio
02.13.06-E
Cow Wallpaper
Dissolution
of Images
02.08- E
Zanotta
02.03.03 bis 08-E
Girard, Wallpaper
Wall 3_4
02.06.06-R
C.&R. Eames
Glimpses of the USA
02.02-E,
Eames Chair
Wall 8_3
Wall 7_1
02.02-E,
M.Childers
01.04.02-E
J.Mc Hale
GALLERY 7
Wall 6_3
Wall 3_3
Wall 8_1
Wall 7_4
Wall 7_3
Billy Al Bengston
Birmingham Small Arms
02.14.06-09-E
A.Girard,
Flowers, Fabric
Roger Brown
In Circles, 1978
02.02.04-E
Hamilton
02.07.01-E
Hirche
Thinking
Automatons
02.10-05-E
Wall 5_2
01.04.04-E
02.05.07-E
Sottsass
R.Lichtenstein
China Set
Roy Lichtenstein
Two Paintings, 1984
OCMA Collection
02.08.02-E
Tupper Corporation
02.05.11-E
V.Panton Living Tower
Wall 4_2
01.04.03-E
Yoshiya
Stagborn Sumac
with Mayapples, 1981
GALLERY 6
Book (OCMA)
01.04.05-E
Eames, Film
Wall 5_1
GALLERY 5
01.06.-E
Warhol
TV
GALLERY 8
02.06.02-E
W.Klein, Broadway by light,
Filmprojection
01.06.10-ZGirard,
Porcelain
Wall 4_1
01.06.26-E
Matchbox Set
GALLERY 4
02.02.02.-E
Nelson
E.Ruscha
Annie
Wall 5_3
01.06.05-E
Girard, shopping bag
Wall 4_3
01.06.19-E
Collage
Andy Warhol
Mao, 1972, Set of 10
OCMA Collection
01.06.27-E
Lightbox
From Folk Art to Pop
Roy Lichtenstein
Cathedral Series 1-6
OCMA Collection
02.13.04-E
A.&P.Castiglioni
02.08.12-E,
Aarnio
02.08.04-E
Sarfatti
02.05.02-E
Hamilton
02.13-E
Pratone
02.13-E
A.Cazenave
02.08.08-E,
Aarnio, Pastilli
01.06.24-E
Girard
01.04.01-E
E.Paolozzi
Wall 8_4
02.13-E
G.Drocco
Wall 5_4
02
Pie .02.
tran 10-E
toni ,
,N
uv
ola
01.07.05-R
photodocumentation,
Ruthenbeck
01.07.08-R
The new domestic
landscape
01.07.06-R
showroom,
Eames
01.07.07-R
livingroom
installation
Products in
Museums
03.01.02-R
Heyman
Leon Manuchin
Wall 1_2
02.17.05-E
Capitello
03.01.01-R
Heyman
Dining Room
Wall 6_2
Wall 9_2
The Art of Graphics
Gärtnerstrasse 50
4057 Basel - Switzerland
object
wall text
white glossy PVC / varnish
on floor and platforms
white dispersion paint as on
walls for all shelves
Platforms painted in same
grey tone and surface
treatment as floor
electricity supply needed
display, projection - visible
project
drawn
modified
status
content
scale
tech. drawing
POPTOUR at OCMA
28.10.2016
00
Final Plans
Floor Plan
1:50/ A0
Cornelia Vinzens
The dimensions of the building needs to be
checked on site by the ownership. Any deviation