Century 21 Real Estate LLC
Established: Real estate brokers Art Bartlett and Marsh Fisher established the CENTURY 21® brand in
Orange County California on July 28, 1971. With more than 111,000 independent sales professionals in
approximately 7,400 offices worldwide in 78 countries and territories worldwide, the CENTURY 21 System
is a leading global residential franchise real estate sales organization, providing the use of iconic brand
marks, a comprehensive educational platform and marketing support for its system members. For more
information, visit www.century21.com, century21Global.com, commercial.century21.com,
century21.com/finehomes, and century21espanol.com.
World Headquarters
Century 21 Real Estate LLC
175 Park Ave.
Madison, New Jersey 07940
877-221-2765
http://www.century21.com
Key Management
 Gregory Sexton, Chief Operating Officer
 Cara Whitley, Chief Marketing Officer
 Michael Miedler, Senior Vice President, Franchise Sales
Parent Company: Realogy Holdings Corp. (NYSE: RLGY)
Richard A. Smith, Chairman and Chief Executive Officer and President
John Peyton, President and Chief Executive Officer, Realogy Franchise Group
For information about Realogy, visit www.realogy.com.
Locations: Century 21 Real Estate LLC has a global reach, with offices in 78 countries and territories
worldwide. There are approximately 5,100 international offices outside the United States in the following
countries.
Albania
Angola
Aruba
Australia
Bahrain
Belgium
Belize
Bermuda
Brazil
Cambodia
Canada
Cape Verde
Cayman Islands
China
Colombia
Costa Rica
Curacao
Czech Republic
Dominica
Dominican Republic
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Egypt
England
France
Germany
Gibraltar
Greece
Grenada
Guadeloupe
Guam
Guatemala
Honduras
Hong Kong
Indonesia
Israel
Jamaica
Japan
Jordan
Kuwait
Lebanon
Luxembourg
Macau
Malta
Martinique
Mauritius
Mexico
Morocco
New Zealand
Nicaragua
Nigeria
Northern Ireland
Panama
Papua New Guinea
Peru
Portugal
Puerto Rico
Qatar
Romania
Russia
Saba
Saint Eustatius
Saudi Arabia
Scotland
Singapore
Slovakia
Slovenia
South Africa
South Korea
Spain
St. Martin/St. Maarten
Taiwan
Thailand
Turkey
Turks & Caicos
United Arab Emirates
Uruguay
Venezuela
Wales
Century 21 Real Estate LLC Milestones
July 1971 CENTURY 21® is founded by Art Bartlett and Marsh Fisher in Orange County, California.
March 1973 CENTURY 21 hosts its first national convention in Las Vegas.
August 1974 The CENTURY 21 System announces the signing of its first international Master Franchise
Agreement with U. Gary Charlwood and Peter Thomas to develop CENTURY 21 offices throughout Canada.
The first offices opened January 15, 1974.
September 1979 Transworld Corporation buys 100% of Century 21 Real Estate Corporation stock.
October 1979 Easter Seals is chosen to become the System's major philanthropic partner.
June 1983 Century 21 Real Estate Corporation signs an agreement with C. Itoh and Co., Ltd., to franchise
real estate offices in Japan, the System's second international franchise agreement.
September 1985 Metropolitan Life Insurance Company acquires Century 21 Real Estate Corporation.
March 1987 Century 21 Real Estate Corporation signs an agreement with Michel Trolle to franchise real
estate offices in throughout France.
May 1989 Century 21 Real Estate Corporation signs agreement with Phil Yeager to franchise real estate
offices in Mexico.
October 1989 Century 21 Real Estate Corporation signs agreement with CENTURY 21 Australasia, Pty.
Ltd. to franchise real estate offices in Australia and New Zealand.
October 1991 CENTURY 21 institutes a Quality Service Training Program and a SELLER SERVICE
PLEDGE® certificate that details services will be provided to a seller listing their property with the CENTURY
21 System.
August 1993 Century 21 Real Estate Corporation signs agreement with Luke Ng, CENTURY 21 Hong Kong
Limited to franchise real estate offices in Hong Kong.
January 1994 Century 21 Real Estate Corporation signs agreement with Rudy Geudens to franchise real
estate offices in the Benelux Region.
June 1995 Century 21 Real Estate Corporation becomes part of Hospitality Franchise Systems (HFS), the
precursor of Cendant Corporation.
March 1996 CENTURY 21 Fine Homes & Estates® and CENTURY 21 Recreational PropertiesSM is created.
Fine Homes & Estates is aimed to market high-end properties priced at $500,000 or above. Recreational
Properties is created to market vacation and second homes.
May 1998 The CENTURY 21 System announces the signing of a master franchise agreement to develop
CENTURY 21 Offices throughout South America.
October 2000 CENTURY 21 China opens its first franchise office in Beijing as part of a Master Franchise
Agreement.
December 2002 Century21Espanol.com, the CENTURY 21® System Spanish-language site, earns an
Outstanding website award from the 2002 WebAwards competition.
June 2004 Web Marketing Association awards Century 21 Real Estate Corporation with an Internet
Advertising Competition (IAC) award for its online Hispanic advertising campaign.
May 2006 Century 21 Real Estate LLC signs a master franchise agreement to license CENTURY 21
franchises in Russia.
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November 2006 Century 21 Real Estate LLC announces launch of CENTURY 21 Mobile (mobile.c21.com
or mobile.century21.com) which allows consumers access to property listing and offices searches via PDAs,
cell phones and other handheld devices with Internet access capability.
December 2006 Century 21 Real Estate LLC announces a master franchise agreement in Romania to
create CENTURY 21 Romania and the opening of its first offices affiliated with CENTURY 21 Bulgaria.
November 2007 Century 21 Real Estate LLC announces its expansion into South Africa. CENTURY 21
South Africa, headed by Dr. Duncan Gray, chief executive officer, granted exclusive franchising rights to the
CENTURY 21 name and system throughout South Africa.
August 2008 Century 21 Real Estate LLC announced its expansion in South America with the signing of a
master franchise agreement to open CENTURY 21 franchises in Brazil.
April 2009 CENTURY 21 Real Estate LLC Celebrates 30th Anniversary of its Philanthropic Partnership with
Easter Seals.
May 2009 Century 21 Real Estate LLC announced its expansion in Asia Pacific with the signing of a master
franchise agreement to open CENTURY 21 franchises in Thailand.
July 2009 Century 21 Real Estate LLC Recognized with Stevie® Award for Effectiveness of Online
Advertising Shift
August 2009 Century 21 Real Estate LLC announces the signing of an agreement by its Caribbean master
franchisee to open the first CENTURY 21 franchise in Bermuda.
October 2009 Century 21 Real Estate LLC announces its Web site, century21.com, was honored with
an Online Advertising Creativity Award from the OMMA Awards, and a Web Award in real estate excellence
from the Web Marketing Association.
December 2009 Century 21 Real Estate LLC announces the signing of a master franchise agreement to
license CENTURY 21 franchises in Slovakia.
February 2010 Richard W. Davidson appointed as President & CEO of Century 21 Real Estate LLC
February 2010 Century 21 Real Estate LLC announces that with the $2.1 million raised by its franchise
system in 2009, it has surpassed $100 million in funds raised for and donated directly by the franchise
system to Easter Seals, its sole philanthropic partner since 1979.
March 2010 Century 21 Real Estate LLC announces its tenth consecutive year of market leadership in
brand awareness. In a study conducted by Millward Brown, a leading global market research organization,
the CENTURY 21® brand achieved 97 percent name recognition, the highest consumer awareness level
when compared to other real estate brands. This is the 10th consecutive year in which Millward Brown’s
research has demonstrated CENTURY 21 as the leader in real estate brand awareness among consumers.
June 2010 Century 21 Real Estate LLC upgrades the mobile real estate experience with the launch of its
dynamic iPhone® App. The CENTURY 21 iPhone app automatically provides mobile users with property
listings, open house information and CENTURY 21 Office locations. It also provides a quick overview of the
communities associated with each listing, including school details, community images and statistics.
October 2010 Century 21 Real Estate LLC introduces “THE GOLDEN RULER®,” a new reporting tool for
online property visibility. THE GOLDEN RULER provides a detailed analysis of consumer views and leads
resulting from the expanded visibility of CENTURY 21 home listings, which typically appear on over 500 real
estate industry and aggregator websites.
February 2011: Century 21 Real Estate LLC announced the launch of @C21HomeMatters, the official blog
of CENTURY 21. @C21HomeMatters is a unique digital destination for home buying and selling tips that are
informative and inspiring. Those tips will be offered along with compelling narratives on the latest trends,
industry news and key points to consider for anything related to homeownership.
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July 2011: Century 21 Real Estate LLC was recognized with the People’s Choice Innovator Award on July
28, 2011, the 40th anniversary of the brand. Voted on by consumers and real estate professionals, the
Inman People's Choice Innovator Award recognizes a standout in real estate-related technology.
December 2011: Century 21 Real Estate LLC was honored with the Stevie® Award for Best Mobile
Marketing Campaign of the Year. This innovative mobile marketing campaign enabled the CENTURY 21
brand to explore and interact with a growing segment of consumers who are mobile and social.
February 2012: Century 21 Real Estate LLC, releases its first Super Bowl commercial. With a rallying cry of
'SMARTER. BOLDER. FASTER.®,' the ad matches a typical and unflappable CENTURY 21 Agent in clever
scenarios with well-known celebrity icons Donald Trump, professional Football Hall of Famer and NFL
analyst Deion Sanders, and world-renowned short-track speed skater Apolo Ohno.
April 2012 Century 21 Real Estate LLC is recognized for its training programs with three AVA Awards and
its ninth placement in Training Magazine’s Top 125 ranking during the past 11 years, the most by any real
estate franchise brand.
April 2012 Century 21 Real Estate LLC announced it is the Official Real Estate Company of U.S. Soccer,
including the U.S. Men’s and Women’s National Teams, through March of 2014.
July 2012 Century 21 Real Estate LLC received a Platinum Hermes Creative Award for excellence in social
marketing.. The social marketing campaign encourages gamers to buy and sell virtual real estate through a
mobile game called We City.
January 2013 Century 21 Real Estate LLC announced that its 2013 SMARTER. BOLDER. FASTER.®
advertising campaign will bring its agents’ capabilities to life on one of the world’s largest advertising stages,
the Super Bowl
February 2013 Century 21 Real Estate LLC announced the promotion of Greg Sexton to Chief Operating
Officer.
March 2013 Century 21 Real Estate LLC announced it will take its CENTURY 21® Agents: SMARTER.
BOLDER. FASTER campaign to the Indianapolis Motor Speedway. CENTURY 21 will serve as the primary
sponsor for IZOD IndyCar Series driver Josef Newgarden’s No. 21 car in the Indianapolis 500.
April 2013 Century 21 Real Estate LLC wins 2013 AVA Digital Award for digital marketing/social campaign
category. The company receives Platinum Award global recognition for its SimCity Social Facebook
campaign.
June 2013 Century 21 Real Estate LLC partners with Properties Online, Inc. to provide custom websites for
every property listing, Unique property websites help real estate professionals affiliated with the
CENTURY21 System capture more listings and attract more buyers
July 2013 Century 21 Real Estate LLC activates “search by school” function on century21.com. Users can
now choose a specific school then view nearby homes for sale
September 2013 Century 21 Real Estate LLC announces it is the official real estate company of the USA
Bobsled and Skeleton Federation. The sponsorship puts the brand in front of the largest audiences on a
global scale.
September 2013 Century 21 Real Estate LLC announces the launch of the new CENTURY 21 Global
Website at century21global.com.The new website provides consumers around the world with centralized
access to CENTURY 21 property listings.
October 2013 Century 21 Real Estate LLC signs four new international master franchise agreements in
Austria, Croatia, Kosovo, and Slovenia.
November 2013 CENTURY 21® Veterans Day survey finds home ownership most important factor for
returning service members. Owning a home makes majority of military veterans feel safer, but hurdles make
their pursuit challenging. CENTURY 21 partners with Easter Seals to deliver services to veterans and
families.
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November 2013 CENTURY 21® is honored with a Gold Stevie® Award for PR Campaign of the Year –
Social Media Focused.
December 2013 – Century 21 Real Estate LLC announced that it has been named one of Training
Magazine’s Top 125 companies for excellence in training and development programs. This marks the tenth
time in the last 12 years that CENTURY 21® has earned this prestigious recognition.
January 2014 – Century 21 Real Estate LLC announced that its website – century21.com – has become the
No. 1 “most visited” real estate franchise website. According to comScore, Inc., a global leader in digital
measurement and analytics, century21.com attracted more unique visitors than any other real estate
franchise brand site in every month of 2013. In fact, century21.com holds a commanding lead in the number
of unique website visitors in 2013 with 25.3 million for the entire year, which was approximately 10 million
unique visitors higher than the next-closest national franchise brand. In a year where the industry average
for all real estate sites was a 1% gain in total unique website visitors, CENTURY 21 posted a 49% yearover-year increase.
February 2014 – Century 21 Real Estate LLC announced it is going for gold with its televised advertising
campaign for the Winter Olympic Games and its sponsorship of the USA Bobsled and Skeleton Teams.
Throughout the Sochi 2014 Winter Olympic games, the brand will debut and run three new 30-second spots,
each with a focus on the relationship between the consumer and the CENTURY 21® agent.
February 2014 – Century 21 Real Estate LLC announced that the CENTURY 21® System raised
approximately $2.4 million in 2013 for Easter Seals. This donation is approximately 10 percent higher than in
the previous year, and brings the total contributions to Easter Seals by CENTURY 21 franchisees and
agents since 1979 to over $108 million. 2014 also marks the 35-year anniversary of the partnership between
CENTURY 21 and Easter Seals.
March 2014 – CENTURY 21® announces the launch of C21 Social XchangeSM, in conjunction with
agreements with Google and Videolicious. Through an industry-first licensing agreement with Google, a comarketing agreement with Google Adwords, and a comprehensive licensing agreement with Videolicious,
the C21 Social Xchange combines a comprehensive social media marketing, communications and
advertising tool suite for professionals affiliated with the CENTURY 21® System.
March 2014 – On March 27, CENTURY 21® takes over the YouTube homepage on the day that Google
identified as having the most online real estate searches last year. The YouTube takeover by Century 21
Real Estate LLC is a first by any real estate brand.
April 2014 – On April 2, Century 21.com “goes blue” in recognition of World Autism Day and in support for
its philanthropic partner, Easter Seals.
April 2014 –Century 21 Real Estate LLC completely revamps its Spanish language website
at Century21espanol.com. On it, the company is delivering the best features from Century21.com – like
smart search, innovative mapping, and school searches - and is implementing them in a manner to better
assist the Hispanic market. The site is designed to connect Spanish-speaking customers searching for
agents or offices with affiliated sales professionals in the CENTURY 21 System who also speak Spanish.
May 2014 –CENTURY 21 Social Advertising is recognized with a Gold ANDY Award, a Gold One Show
Pencil and the People's Choice Prize at the Webby Awards for its real-time social creative campaign.
June 2014 –Century 21 Real Estate LLC renews its sponsorship as the official real estate company of U.S.
Soccer. The company signed a multiyear renewal of its sponsorship of the U.S. Men’s, Women’s and Youth
National Teams through February, 2016. The partnership allows the CENTURY 21 System to place its
brand in front of hundreds of millions of fútbol fans around the globe.
June 2014 –Century 21 Real Estate LLC announces that more real estate professionals affiliated with the
CENTURY 21 System are represented in the National Association of Hispanic Real Estate Professionals’
(NAHREP) Top 250 Latino Real Estate Agents list than any other national franchise brand. In all, the
CENTURY 21 brand had three of the top 5 Latino Real Estate Agents, five of the top 25, and 48 of the Top
250 nationwide. Marty Rodriguez of CENTURY 21 Marty Rodriguez, Glendora, CA, Johnny Rojas of
CENTURY 21 JR Gold Team Realty, Garfield, N.J., and Ricardo Acevedo of CENTURY 21 King The
Acevedo Team, Cucamonga, CA, were named the No. 3, 4 and 5 top-producing Latino residential real
estate agents, respectively, in the United States.
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July 2014 –Century 21 Real Estate LLC announced that its president and chief executive officer Rick
Davidson led a team of climbers on the 2014 “Climb for Kids.” Although Century 21 Real Estate LLC is not
an official sponsor of the “Climb for Kids,” the brand engaged consumers to generate awareness and
support for its philanthropic partner, Easter Seals. Davidson also serves as Chairperson of Easter Seals’
International Board of Directors.
August 2014 – CENTURY 21 Real Estate announced that it has been ranked highest in overall customer
satisfaction by the J.D. Power 2014 Home Buyer/Seller Satisfaction StudySM. Specifically, CENTURY 21®
Real Estate swept the awards by receiving the highest ranking among national real estate companies across
all four customer satisfaction segments in the study, including: First-Time Home-Buyer Satisfaction, Repeat
Home-Buyer Satisfaction, First-Time Home-Seller Satisfaction and Repeat Home-Seller Satisfaction.
August 2014 – CENTURY 21 Real Estate announced the results of the CENTURY 21® commissioned
“Singles Homebuyer Survey.” Among the key findings was that for three-quarters (75%) of single
homeowners aged 25-50, becoming a homeowner was at least fairly important with almost half (45%) of
single homeowners saying it was “very important” for them to become a homeowner.
September 2014 – CENTURY 21 Real Estate announced a marketing agreement to be the inaugural real
estate sponsor of SeniorHousingNet.com. As a result of this national marketing agreement, the U.S.-based
franchisees of CENTURY 21® will be provided with unique opportunities to engage and connect with this
growing segment of the market through SeniorHousingNet.com.
September 2014 – Century 21 Real Estate LLC president and chief executive officer Rick Davidson
announces in his “Market Update” that CENTURY 21 Real Estate social media campaigns earned national
recognition with awards in public relations and advertising, including: 1) A Gold Andy Award, 2) Gold and
Silver One Show Pencils awards, 3) A Bronze Clio Award, 4) A People’s Choice Award at the Webby’s and
5) The WOW Campaign of the Year Award from PR News.
November 2014 – Century 21 Real Estate announced that its global footprint has expanded in Asia, Africa
and South America with the recent opening of master franchise offices in Cambodia, India, Peru, and
Tunisia. The announcement was made during the company’s biannual International Master Franchisors
Conference, held in Macau, a special administrative region of the People's Republic of China.
December 2014 – Century 21 Real Estate announced it has earned a dozen advertising and marketing
awards in 2014 for its innovative real-time social and digital marketing initiatives. The brand’s award-winning
campaigns, coupled with its Social Xchange suite of tools and technologies, serve together as a great
springboard to further the social media efforts of its System members.
January 2015 – Century 21 Real Estate announces that it will for the second consecutive year be the official
real estate company of USA Bobsled & Skeleton. The CENTURY 21 - USA Bobsled & Skeleton sponsorship
includes a dedicated sled wrapped in black and gold featuring the CENTURY 21 logo. In addition, the
company’s logo will receive placement on all national team sleds and team jackets.
January 2015 – Century 21 Real Estate announces that its already strong presence in metropolitan
Philadelphia is gaining momentum with the addition of three new independent brokerages and two current
affiliates renewing in the market.
February 2015 – Century 21 Real Estate announces that the CENTURY 21® System raised $2.9 million in
2014 for Easter Seals. The funds raised are 19 percent higher than the previous year’s effort. This brings the
total contributions to Easter Seals by CENTURY 21 franchisees and affiliated agents to over $111 million
since 1979.
February 2015 – Century 21 Real Estate announces the details of its new marketing campaign, which
includes the release of two new television spots, “The Chase” and “Mom’s Basement,” and three major
sponsorships with U.S. Soccer, CFH Racing and IndyCar Series driver Josef Newgarden.
March 2015 – Century 21 Real Estate announces that approximately 500 independent brokers and agents
affiliated with the CENTURY 21® System recently took to Capitol Hill to advocate on behalf of the nation’s
home buyers and sellers. CENTURY 21 took this leadership position to further establish strong relationships
with congressional leaders and build the strength of its collective voice as the franchisor with the largest
global network of offices in the residential real estate industry
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March 2015 – Century 21 Real Estate announces its 2014 CENTURY 21 Global 21 awards at the
company’s Global Conference in Washington, D.C. The CENTURY 21 Global 21 awards are given to the top
21 companies, offices, teams and affiliated agents of the CENTURY 21 System based on their prior year
sales production.
March 2015 – Century 21 Real Estate announces it has chosen Hootsuite, the world's most widely used
social relationship platform, to enhance its social media strategy and provide a center of excellence for
social selling. The solution, launched as C21® “Social for Business”, is comprised of Hootsuite Enterprise
combined with custom integrations and services.
April 2015 – Century 21 Real Estate announces that it is the exclusive real estate brand sponsor of the
National Association of Hispanic Real Estate Professionals’ (NAHREP) “53 Million & One Nuevo Latino
Tour. The sponsorship reflects another significant action taken by the brand to champion multiculturalism
within the real estate industry, foster Hispanic entrepreneurship, and bolster the company’s long-standing
core belief that Latino culture and homeownership are inseparable.
May 2015 – Century 21 Real Estate is bringing to market two new business self-study courses that take
online learning to a new, interactive level. C21® University students are able to access these courses on
any device, and at a time and place convenient to their schedules.
June 2015 – Century 21 Real Estate announces that Carter Murdoch has joined the company as Senior
Vice President, Strategic Growth and Industry Relations. Murdoch brings more than 20 years of operational
management experience in the mortgage and banking industries,
June 2015 – Century 21 Real Estate announces that Marty Rodriguez of CENTURY 21 Marty Rodriguez in
Glendora, California, is the No. 1 sales volume producer in the National Association of Hispanic Real Estate
Professionals’ (NAHREP) Top 250 Latino Real Estate Agents report with more than $178 million to her
credit in 2014. Ricardo Acevedo of CENTURY 21 King The Acevedo Team in Cucamonga, California, was
ranked No. 10 in overall sales volume by a Latino sales associate (approximately $58 million).
June 2015 – Century 21 Real Estate announces the results of the CENTURY 21® “Persons with Disabilities
Home Buying Survey” to gain insight into the current state of the real estate industry as it relates to
accessible housing, and serve as an integral part of the brand’s ongoing efforts to help persons with
disabilities live, learn, work and play in their communities and to have a future free of discrimination.
September 2015 – Century 21 Real Estate announces that it received four industry-leading customer
satisfaction awards in the annual J.D. Power 2015 Home Buyer/Seller Satisfaction StudySM. Specifically,
the CENTURY 21 brand swept the awards for the second year in a row by receiving the highest ranking
among national real estate firms across all four customer satisfaction segments in the study, including:
First-Time Home-Buyer Satisfaction, Repeat Home-Buyer Satisfaction, First-Time Home-Seller Satisfaction
and Repeat Home-Seller Satisfaction.
September 2015 – Cara Whitley, a 20-year veteran of loyalty marketing, business development, strategy
and change management, is the company’s new global chief marketing officer. Whitley, who will lead the
marketing, advertising and digital media efforts through the C21® System’s next phase of continued global
expansion and growth, will report directly to Rick Davidson, president and chief executive officer.
September 2015 – John Kersten, president of Century 21 Town & Country in Utica, Mich., was presented
with the National Association of REALTORS® (NAR) Good Neighbor Award for his dedication and
commitment to serving his community through his work with Easter Seals, the philanthropic partner of
CENTURY 21®. In the past two decades alone, Kersten and his brokerage firm have raised more than
$14.6 million that has been donated to Easter Seals.
October 2015 – Century 21 Real Estate LLC announced that it is expanding its U.S. presence with the
affiliation of Asset Realty, a prominent Seattle firm. Founded by Chad Storey in 2005, Asset Realty will now
operate as CENTURY 21 Northwest Realty and provide residential real estate services to homebuyers and
sellers in the Seattle regional area.
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November 2015 – Century 21 Real Estate LLC announced that Todd Hetherington, CEO and Mary Lynn
Stone, President, of Alexandria, Virginia-based real estate powerhouse CENTURY 21 New Millennium, are
the recipients of the coveted RISMedia Real Estate Leadership Award.
December 2015 – Century 21 Real Estate LLC announced that it will partner with the full-service Hispanic
and digital agency, Pólvora Advertising, to further concentrate on meeting the unique needs of the diverse
Latino communities.
January 2016 – Century 21 Real Estate LLC announced that it is expanding its U.S. presence with the
affiliation of Blue Marlin Realty Group, a prominent luxury brokerage in the Northwest Florida Panhandle.
January 2016 – Century 21 Real Estate LLC announced that it its two largest independent franchisees –
CENTURY 21 Affiliated, Madison, Wisconsin and CENTURY 21 New Millennium, Alexandria, Virginia –
have renewed their franchise agreements. The result will be 101 CENTURY 21® independent offices and
over 2,500 affiliated agents continuing to be brand ambassadors and real estate leaders with consumers
and industry professionals alike, making a difference in communities throughout Illinois, Indiana, Maryland,
Michigan, Minnesota, Washington, D.C., Wisconsin, and Virginia.
.
January 2016 – Century 21 Real Estate LLC announced that it has expanded its global real estate network
into Slovenia with the launch of CENTURY 21 Slovenia in the country’s capital city of Ljubljana. The owners,
Victoria Babkova, signed an exclusive 25-year franchise agreement to develop the CENTURY 21® brand
throughout the Republic of Slovenia.
February 2016 – Century 21 Real Estate LLC announced that in 2015 the CENTURY 21 System raised
$2.9 million for the second consecutive year for Easter Seals, its philanthropic partner. This brings the total
contributions to Easter Seals by CENTURY 21 independent franchisees and affiliated sales professionals to
over $114 million since the partnership began in 1979.
March 2016 – Century 21 Real Estate LLC announced that Realty Executives SELA has chosen to affiliate
with the CENTURY 21® brand, and the firm will now operate as CENTURY 21 SELA. Led by President
Tammy Randles, CENTURY 21 SELA provides residential real estate, investment real estate and land
development services to buyers and sellers throughout southeast Louisiana.
March 2016 – Century 21 Real Estate LLC announced that it has continued strong momentum in 2015.
Forty-two independent real estate companies in the United States, and five international master franchisors
selected Century 21 Real Estate. In total, the brand welcomed 497 new offices globally: 405 internationally
and 92 in core and strategic markets in the U.S., including Alaska, Arizona, California, Colorado, Florida,
Georgia, Louisiana, Massachusetts, Mississippi, Michigan, North Carolina, Pennsylvania, Texas, Vermont,
and Washington.
March 2016 – Century 21 Real Estate LLC announced its 2015 CENTURY 21 GLOBAL 21® Awards at the
company’s Global Conference in Orlando, Florida. The CENTURY 21 GLOBAL 21 Awards are given to the
top 21 companies, offices, teams and sales associates of the CENTURY 21 System based on their prior
year sales production, also known as adjusted gross commission (AGC).
March 2016 – Century 21 Real Estate LLC announced that C21® ToolkitCMATM is now available to System
members on 21Online.com, its proprietary Intranet site.
March 2016 – Century 21 Real Estate LLC announced enhancements to its industry-leading global website
– century21global.com – to help make home shopping and searching for properties around the world easier
and more user-friendly. century21global.com features more than 275,000 listings in 18 languages and 36
currency conversions.
April 2016 – Century 21 Real Estate LLC announced that Southern California’s Troop Real Estate has
joined the CENTURY 21 franchise system by entering into a partnership with Midvale, Utah-based
CENTURY 21 Everest Realty Group.
June 2016 – Century 21 Real Estate LLC announced the launch of its “Give Dad Nothing” Father’s Day gift
campaign, enabling children of all ages to give their dads exactly what they seemingly wish for year-afteryear – a piece of absolutely nothing.
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June 2016 – Century 21 Real Estate LLC announced today that CENTURY 21 Affiliated of Madison,
Wisconsin and CENTURY 21 Martinez & Associates of Las Vegas, Nevada have been honored with the
2016 CENTURY 21® “2100 Club Award” for system-best transaction growth earned in 2015.
June 2016 – Century 21 Real Estate LLC announced today a Facebook contest -- The ‘Grita Gol’ or “Shout
Goal” campaign -- to find the most fanatic supporter of the U.S. National Soccer team in the United States.
June 2016 – Century 21 Real Estate LLC announced today that Marty Rodriguez of the Marty Rodriguez
Team of CENTURY 21 Marty Rodriguez in Glendora, California, is No. 1 and Dania Perry of CENTURY 21
Jim White & Associates in Treasure Island, Florida, is the No. 2 sales volume producer in the National
Association of Hispanic Real Estate Professionals’ (NAHREP) Top 250 Latino Real Estate Agents report.
July 2016 – Century 21 Real Estate LLC announced today that Dallas/Ft. Worth-based CENTURY 21
Judge Fite Company, via an unparalled commitment to its people and the local markets it serves, has
earned spots on three prestigious “Best Places to Work” lists in the last 12 months.
August 2016 – Century 21 Real Estate LLC announced today that the iconic CENTURY 21® brand
received all four industry-leading customer satisfaction awards in the annual J.D. Power 2016 Home
Buyer/Seller Satisfaction StudySM. For the third consecutive year, the CENTURY 21 brand swept the
awards by receiving the highest ranking among national real estate firms across four customer satisfaction
segments in the study.
August 2016 – Century 21 Real Estate LLC announced today that the Latino Community at large and
Hispanic Millennials endorse Century 21 Real Estate significantly higher than the competition, according to a
recently released 2016 Millward Brown consumer survey.
February 2017 – Century 21 Real Estate LLC announced today that in 2016 the CENTURY 21 System
raised $3.1 million for Easterseals, the indispensable resource for people and families facing disabilities.
Since the inception of this philanthropic partnership in 1979, CENTURY 21 independent franchisees and
affiliated sales professionals have raised more than $117 million for Easterseals.
March 2017 – Century 21 Real Estate LLC announced today that it has launched C21 Adulting, a digital and
social program designed to engage and educate Millennials, first-time homebuyers and prospective sales
associates on a variety of topics nestled under four core themes – House, Money, Work, and Life.
March 2017 – Century 21 Real Estate LLC announced today that Rick Davidson will be transitioning from
his role as President and CEO on April 21 to return to his entrepreneurial roots in real estate brokerage as a
principal and president of the Everest Group, operator of CENTURY 21 Everest-Troop Real Estate.
As of March 31, 2017.
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