MEDIA KIT 2017
THE CHALLENGE
Cross Egypt Challenge is an international series of endurance motorcycles and scooter rallies conducted throughout the most challenging
roads and tracks of Egypt, a breathtaking experience that is equally fascinating for spectators and riders alike.
Cross Egypt Challenge is the only organized cross-country rally of its kind in the entire region and combines the best of adventure travel
and extreme sport. Each season of the endurance rally introduces a new route throughout the most famous spots of Egypt, a track that
nobody ever thought could be done on motorcycles or scooters.
Riders from the four corners of the globe fly yearly to Egypt to take part in Cross Egypt Challenge. To date, riders from over 32 countries
participated in the previous seasons of the challenge.
THE HISTORY
The series started in 2011 and the first season was a 9-days rally from the shores of the Mediterranean Sea in the north of Egypt to the
temple of Abu Simbel, on the southern borders of Egypt with a total distance of over 1,700 km.
The 2012 season included a 2,400 km route starting from Egypt’s famous capital and passing through the most exotic oases of the
Egyptian western desert before ending the season in the world’s largest open air museum, the city of Luxor.
The 2013 season of Cross Egypt Challenge also witnessed a 2,400 km route starting from Egypt’s famous coastal city Alexandria and
passing through the Egyptian eastern and western deserts before ending the season under the Great Sphinx in Giza.
The 2014 season’s long route was 2,950 km starting from Alexandria and going down the shores of the Red Sea coast before crossing the
Egyptian Eastern desert to ride the Nile Valley heading back north to end the season under the great Pyramids of Giza.
The 2015 season included a very special route in celebration of the fifth season of the challenge that started from Alexandria and went
south along the shores of the Red Sea Riviera to Luxor where the fifth season celebration took place, then crossed the Eastern desert to
Marsa Alam before heading back north to end the season under the great Pyramids of Giza.
The 2016 season included the longest route in the history of the challenge with 3,050 km that started from Alexandria, and went down the
Nile valley all the way to Abu Simbel before crossing the eastern desert to Marsa Alam and heading back by the Red Sea Riviera to end the
season under the great Pyramids of Giza
THE NUMBERS
2011
2012
2013
2014
2015
2016
1,700 km
2,400 km
2,400 km
2,950
2,200 km
3,50 km
No. of participants
15
26
45
60
75
57
Countries
3
12
14
11
12
11
Non Egyptians
3
10
26
40
54
Female participants
3
0
5
16
17
Route
Cross Egypt Challenge has grown over the years to become one of the most important rallies on the Egyptian calendar and one of the
most recognized events in the world. The above statistics demonstrate the numbers of participants and the yearly growth over the past
five years.
MEDIA REACH
The past six seasons of Cross Egypt Challenge have achieved major local and international media exposure, with TV and radio
interviews, magazines and newspapers articles, website and blog features, the coverage of the past five season of Cross Egypt
Challenge reached over 350 million people worldwide.
2017 SEASON
The 2017 season of Cross Egypt Challenge will feature a great route that spans over 8 stages and 2,490 km. The 2017 route will start
from Alexandria, and will go through the Mediterranean coast, the Red Sea Riviera, Egyptian eastern desert, Egyptian western desert
and the Nile valley before finishing the season in the most sacred place in Egypt, under the Great Pyramids of Giza.
2017 ROUTE
RIDING DISTANCES
270 km
290 km
260 km
255 km
350 km
0 km
365 km
385 km
315 km
Alexandria – Port Saed
Port Saed – Ain Sokhna
Ain Sokhna - Hurghada
Hurghada – Marsa Alam
Marsa Alam - Luxor
Rest day in Luxor
Luxor – Kharga Oasis
Kharga Oasis - Minya
Minya - Cairo
2,490 km
TOTAL DISTANCE
The 2017 season of Cross Egypt Challenge will feature a great route that spans over 8 stages and 2,490 km. The 2017 route will start
from Alexandria, and will go through the Mediterranean coast, the Red Sea Riviera, Egyptian eastern desert, Egyptian western desert
and the Nile valley before finishing the season in the most sacred place in Egypt, under the Great Pyramids of Giza.
2017 SCHEDULE
The 2017 season of Cross Egypt Challenge will take place between October 12 and 21, 2017. A week expected to be full of activities and
adventures with huge launch and closing ceremonies planned on the first and last days of the challenge. Official governor’s receptions
are planned in each destination as well.
CEC OBLIGATIONS
Cross Egypt Challenge is an intensive event that requires a lot of preparations and arrangements. All of the following services are
provided by Cross World Challenges as part of the overall development of the event:
Event planning
International PR
Local and international event-related promotion
Official event photography
TV production and distribution
Digital and social media development and promotion
Hospitality (Accommodation + food & beverage)
Vehicle fuel and oils
Onboard medical services
Onboard mechanics and technical support
Protective gear and clothing
Transportation
Radio communication
Security passes and permissions
Support crews
Chase trucks and support vehicles
Event-related insurance
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