Wolf’s pack BY JOE NEVILLS S OMETIMES, THE EFFORTS of a small, focused group can produce amazing things. For Jack Wolf’s Starlight Racing, it has produced an Eclipse Award winner, four Kentucky Derby (G1) starters, more than 50 stakes wins, and a strike rate at auction that would make just about anyone in the industry envious. With six investing parties and about 25 horses in training, Starlight Racing is a tight-knit group compared with many ownership syndicates, focus- Courtesy of Keeneland Ownership syndicate Starlight Racing succeeds with tight partnerships ing on quality over quantity, both among its members and horses. That quality is apparent in the partnership’s position among the top 40 owners in North America by 2012 earnings, with $798,200 through July 4. “It’s such a capital-intensive business, and I like to spread my risk and the risk of the partners,” said Wolf, the managing partner. “I actually like having partners. It’s a lot more fun to go to the races, and if you have any luck or success, it’s fun to experience that with your partners.” The seeds for the current version of Starlight Racing were planted in 2000 when Wolf, now 63, retired from his job as a hedge fund manager and was looking for an activity to share with his wife, Laurie. Wolf, a Louisville native, had owned a few claiming horses with a friend in the mid-1980s, but the responsibilities of work and family prevented him from doing more in racing. To get back into racing in a substantial way, the Wolfs hired bloodstock agent Barry Berkelhammer and purchased six yearlings at that year’s FasigTipton Kentucky selected yearling sale. One of those yearlings turned out to be Harlan’s Holiday, a three-time Grade 1 winner who was the post-time favorite in the 2002 Kentucky Derby, finishing seventh. The Wolfs began to take on partners in 2002, and Starlight Racing’s best Take the Points 26 July 21, 2012 Adam Coglianese/NYRA Octave 13-4-7-2, $1,660,934 Daughter of Unbridled’s Song was a twotime Grade 1 winner. She sold for $4million at the 2007 Fasig-Tipton Kentucky fall mixed sale. THOROUGHBRED TIMES 16-4-3-1, $943,590 The son of Even the Score was a turf specialist who won two Grade 1 races. He stands in Saudi Arabia. Bob Coglianese/Gulfstream Park Ashado 21-12-4-3, $3,931,440 A two-time Eclipse Award winner, the daughter of Saint Ballado won seven Grade 1 races and sold for $9-million at the 2005 Keeneland November sale, a then-world record for a broodmare prospect. 22-9-6-1, $3,632,664 From Starlight’s first crop of yearlings purchased at auction, the son of Harlan was a three-time Grade 1 winner. He stands at WinStar Farm. Keeneland Association/Bill Straus PhotosByZ.com Harlan’s Holiday New addition Stable’s juvenile Shanghai Bobby wins the Track Barron Stakes in June had two additional investors in three yearlings they purchased. One developed into two-time Eclipse Award winner Ashado, and the second was Grade 1 winner Purge. “Everybody says how lucky I am, but those were the luckiest two guys, because I had probably another ten horses on my own that year, and those three are the ones that cleared the table,” Wolf said. Wolf met one of the key cogs in Starlight’s operation in 2003 when he was introduced to Donald Lucarelli at a surprise party on Lake George in upstate New York. Lucarelli and his wife, Barbara, had owned Standardbreds earlier, but like Wolf, they had to give it up for other responsibilities. “We talked horses all night and had a lot of common interests,” Lucarelli said, “so I asked him, ‘If this “We’re looking for somebody who’s looking to get into the business for the experience. That’s really the reason that I’m in, because the economics can be difficult to rationalize.” thing comes down, would you consider taking on another partner?’ Naturally, he was looking to spread his risk at that time. We sold our business in 2004, then sat down with him and Laurie and came up with a game plan. He explained all the risks and rewards of being in the horse business and I was all for it.” DONNA BARTON BROTHERS added another title to her already distinguished résumé earlier this year when she was hired as the chief operating officer for Starlight Racing. The retired jockey and current on-air personality joined the ownership syndicate in April, and handles the group’s partnership development and client relations. With the yearling sale season under way, Barton Brothers has been attracting and arranging investors for the next generation of Starlight runners. “It’s been a little bit harder work than I expected,” she said, “especially because I went from doing the Triple Crown to preparing for our first sale in July and trying to get our partnerships together by then. It’s been hard since the Preakness [Stakes (G1)], but really since the Belmont Stakes (G1) to get our ducks in a row before we hit that first sale on July 10.” Barton Brothers says the position is a “labor of love” and praised Starlight for being a quality operation. “Starlight Racing, the way they do their partnerships, first of all it’s been a remarkably successful business plan,” she said. “Second, I’m never afraid to show anybody the fine details of the way they charge or expense anything. I feel like everything is done the way it should be, and it’s an association that I’m proud to be a part of.” With only a few months on the job, Barton Brothers has already made a strong first impression. “Donna’s gotten a lot of positive responses,” said Jack Wolf, principal partner for Starlight Racing. “Her exposure on NBC has helped. People respect her and like her. I’d rather talk to her about going to a syndicate than talk to me.” Taking the position with Starlight gave Barton Brothers yet another hat to wear, on top of on-air roles with NBC Sports and Television Games Network, working with her husband, bloodstock agent Frankie Brothers, and a burgeoning writing career. However, Barton Brothers noted that her position with NBC is her priority. In addition to coverage of Thoroughbred racing, her credits with the network include other equestrian events. “Everybody understands that my work for NBC comes first,” she said. “There’s never a tug of war there. I never Courtesy of NBC Universal/Steven Freeman photo Adam Coglianese/NYRA Donna Barton Brothers settles in as COO have to explain to anybody that I’m tied up doing an NBC show right now.” In August 2011, Barton Brothers released her first book, Inside Track: Insider’s Guide to Horse Racing, which details for beginners some of the basic “hows” and “whys” of the sport in an easy-to-digest format, right down to the best way to complain about a horse’s losing trip. Though completing the book took about four years from the first keystroke to the finished product, Barton Brothers said the majority was written in about three months, then sat on her computer until she decided to finish it before someone else puts out one like it. “My impetus for writing the book was just because this was a book that I felt needed to be out there for years,” she said. “Finally, one day I said, ‘Okay, nobody’s going to write the book.’ I had picked up a couple of different books along those lines, and based on those books, I wrote my table of contents before I ever wrote a page, and my table of contents never changed. From that perspective, it was just like filling in the blanks. I’d write a chapter head and write about it.” Barton Brothers is now in the process of writing her second book, an autobiographical work providing a first-person account of the sport’s inner workings. The inspiration for the project came from literary agent Helen Brann’s urging to read The Memory of it All by Betsy Blair, an actress and one-time wife of Gene Kelly. “When she told me that she wanted me to write a book about horse racing and my experience in horse racing, I just was not willing to do that, because I just thought there were so many more interesting people than me and the books don’t sell well,” Barton Brothers said. “When she had me read this book, I got what she meant. She wanted for somebody to take you behind the closed doors of horse racing, to tell you what it’s all about, to really let the reader be the camera on your shoulder in seeing how it all plays out, and you don’t need to be the star of the book for that to happen. “I get questions all the time about what it’s like to be on a horse and go that fast, and how a jockey gets mounts, and I think, ‘This is why she wants the book written,’ because people just don’t understand that stuff, so I’m working on it. It’s taking me a lot longer than the first one.” —Joe Nevills continued on page 28 Starlight Racing’s best Algorithms Courtesy of Keeneland Patricia McQueen Hilda’s Passion 14-8-2-0, $739,493 Daughter of Canadian Frontier was a sprint standout and set track record at Gulfstream for seven furlongs in winning Inside Information Stakes (G2). Sold for $1,225,000 at the 2011 Fasig-Tipton November sale. THOROUGHBRED TIMES 3-3-0-0, $301,500 Son of Bernardini won the 2012 Holy Bull Stakes (G3). Sidelined from Kentucky Derby trail due to injury but is expected back this fall. Bob Coglianese/Gulfstream Park Purge 15-6-1-2, $905,434 Son of Pulpit excelled at New York tracks, winning the 2005 Cigar Mile Handicap (G1). He stands in the Philippines. Keeneland/Coady Photography Monba 10-3-0-2, $669,034 Winner of the 2008 Blue Grass Stakes (G1), the son of Maria’s Mon now stands at Penn Ridge Farms in Pennsylvania. July 21, 2012 27 PhotosByZ.com PatLangPhoto.com Keeneland/Coady Photography “The benefit of that is that everybody watches the races together,” Barton Brothers said, “so everybody gets to watch the races together and enjoy them as a group—enjoy the wins and absorb the losses.” from page 27 Lucarelli soon became one of the managing partners of Starlight, and handles much of the bookkeeping responsibilities for the partnership. “As far as I’m concerned, I’m living the dream that a lot of guys wish they could live,” he said. “Jack and Laurie really gave us an opportunity to get in with their partnership. I don’t know what my future would have held if I’d done it differently, but I know this has been a very positive experience for us and our family.” Getting in While Starlight has a small group of investors, it is by no means a closed shop. The syndicate is in the process of raising capital, and has hired retired jockey and television broadcast personality Donna Barton Brothers as its chief operating officer to help attract new investors. For those interested in joining the syndicate, the first thing it’s going to take is money. Because Starlight is a high-end racing operation with a very select number of members, the capital needed to in- 28 July 21, 2012 vest is relatively high compared with those with more members. “It’s not for everybody,” Barton Brothers said. “Starlight is pretty high-end. It’s a boutique-ish type of racing syndicate. The minimum amount to invest is more than most people can afford, and certainly more than I would be able to afford.” Like a yearling at the sale, prospective members are vetted by Wolf and the other partners to ensure that they will jell with the group, agree with the syndicate’s philosophies, and understand the potential risks associated with the venture. “A lot of us attend the races, so the first thing we like to do is just sit down and get to know you and explain the risks that are involved,” Wolf said. “We’re looking for somebody who’s looking to get into the business for the experience. That’s really the reason that I’m in, because the economics can be difficult to rationalize.” And just what is Starlight Racing’s philosophy? “Our philosophy is that we buy yearlings,” Wolf said. “Some people would rather buy ready-made horses or horses out of the two-year-old sale. We THOROUGHBRED TIMES send most of them to Todd Pletcher and normally take our time getting them there. We try to get the horses placed in a spot where they can hopefully become stakes-placed or winners. When the horses show us they’re not of that caliber, we’ll tend to put them in claiming races or find people for a private transaction. “The good ones, we normally will try to sell as a stallion prospect or a broodmare prospect after their three- or four-year-old year. That’s basically our game plan. If you’re somebody that’s wanting to have a horse you buy as a yearling and race until it’s ten, then you probably don’t want to be in our partnership.” Investors that do tick off the right boxes can expect to have a cohesive group to join in the ownership experience. “The benefit of that is that everybody watches the races together,” Barton Brothers said, emphasizing that the group looks for for team players, “so everybody gets to watch the races together and enjoy them as a group—enjoy the wins and absorb the losses.” Auction block The launching pad for Starlight Racing’s success has always been the yearling sales. Each year, Starlight purchases from nine to 15 horses in the mid to upper segment of the market. Bloodstock agent Frank Brothers has worked with Starlight since 2009, replacing Berkelhammer. “I think that the reason that we’ve had success is we’ve consistently, from the get-go, attended the three major yearling sales,” Wolf said of the FasigTipton Kentucky July, Fasig-Tipton Saratoga, and Keeneland September yearling sales. “I’ve been to every one of those three sales since 2000. The consistency of going to the sales, knowing who you want to deal with, what type of stallions you want to buy, the pedigrees. The comfort level of those three sales has been beneficial.” Wolf said he will often take a yearling’s pedigree into consideration last when checking out potential purchases, instead focusing on athleticism, balance, conformation, and potential two-turn ability. While Wolf has been active in the yearling market for more than a decade, he has not embraced the two-year-old market with the same vigor, preferring to control a yearling’s development. Wolf sends the newly acquired yearlings to J. J. Pletcher’s Payton Training Center in Ocala to get them started. “Through the years, I’ve bought two horses in the two-year-old sales and haven’t had any luck,” Wolf said. “It’s just something that I became comfortable with. We like to get them as yearlings so we can break them the way we want to break them, and get them on schedule the way we want to.” Looking ahead Starlight Racing is in the midst of yet another successful year, with a pair of three-year-olds that caused a stir during the spring season. Algorithms grabbed headlines in January when he won the Holy Bull Stakes (G3), becoming the first horse to defeat champion two-year-old male Hansen. Algorithms emerged as one of the top contenders for the Kentucky Derby, but his campaign was derailed when a popped splint forced him to scratch the morning of the Fasig-Tipton Fountain of Youth Stakes (G2) and undergo surgery. The Education and aftercare Jack Wolf has been involved with several programs to enhance the lives of the human and equine participants in the sport. He and his wife, Laurie, are on the board of directors for The Race for Education, a scholarship program for family members of racing industry participants and those interested in becoming a part of the business. Along with fellow owners Paul Saylor and Johns Martin, the Wolfs sponsor the Ashado scholarship, which awards $6,000 per year for four years to an outstanding female student looking to pursue a career in an equinerelated field. The Wolfs also contribute 1% of the earnings from Starlight racehorses to the organization. “I think they really care about the people in the industry as much as the horses,” said Elisabeth Jensen, president and executive director of The Race for Education. “Often, a lot of people are very concerned about the horses day to day, and the welfare of the Bernardini colt is currently under the care of J. J. Pletcher preparing for his return. “He’ll be back this fall,” Wolf said. “We’re going to take a little more time on him than the normal cat. We probably won’t see Algorithms back to the track until the middle of August, but he’s doing well.” Wolf said that Hutcheson Stakes (G2) winner Thunder Moccasin will be returning soon from a spring breather for a summer campaign. With those two horses, along with Heavy Breathing, who finished third in the Vinery Racing Spiral Stakes (G3), Starlight had an active season on the Triple Crown trail. However, Wolf said the syndicate’s major goals have evolved over the years to more realistic objectives. “Everybody else would say to win the Kentucky Derby, and that may have been one of my ultimate goals when I was getting started, but that’s not horses, and the long-term care of the horses, but a lot of times, the individuals that actually work in the industry day in and day out taking care of the horses don’t really get a lot of attention from the people in the industry, and I think the Wolfs really care about the people that it takes to run the industry from a hands-on side, but also the young people that want to have a future in the industry.” Jack Wolf is also active in the post-racetrack careers of equine competitors as the president of the Thoroughbred Aftercare Alliance, a not-for-profit organization launched earlier this year with the goal of serving as an accrediting and fund-raising body for aftercare facilities. Launched in February, the alliance already has received backing from such groups as Breeders’ Cup Ltd., the Jockey Club, and Keeneland Association, and Wolf said the organization is close to establishing permanent funding. really it now,” Wolf said. “I think the goal is to buy good horses, to have good people as our partners and have a good time, to continue to compete at the graded stakes level and just watch these horses develop. Those are realistic goals, but to have a Breeders’ Cup or a Derby as the ultimate goal, really is not it anymore. We’ve run in four of those Derbys and three or four Oaks and a number of Breeders’ Cups, and man, you’ve gotta be lucky to win that Derby. To make that your ultimate goal is a little bit crazy.” Regardless of the race’s level of prestige, Wolf said that the thrill of victory is a hard habit to kick. “The thing that keeps you coming back is that last 30 or 40 yards of the race,” he said. “I guess we’re all just action junkies, but that’s the biggest part of it—being in a position to win in the last 30 or 40 yards.” Prep for Success Building Million-Dollar sales horses! The Keeneland September sales topper, the top weanling in Ocala, and the top yearling at Fasig-Tipton were all prepped or raised on Body Builder.™ And the list goes on and on… Nearly 2/3 of million-dollar yearlings were raised and prepped on Body Builder.™ Shouldn’t that tell you something? 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