Magic School Bus Press Release

FOR IMMEDIATE RELEASE
DISCOVERY Children’s Museum Announces New Feature Traveling Exhibit:
Scholastic’s The Magic School Bus™ Kicks Up A Storm
LAS VEGAS, May 22, 2014 – Get ready for a complete weather experience when The Magic School Bus™ Kicks
Up A Storm at DISCOVERY Children’s Museum May 24 – Sept. 1, 2014. The exhibit is based on the popular
Scholastic Entertainment books and television series now available on Netflix. The Magic School Bus™ has been
transformed into a flying weather observatory where different types of weather can be created, experienced,
and measured. Visitors will be immersed in the weather exhibit in a uniquely Scholastic’s The Magic School Bus™
way by visiting Ms. Frizzle’s Classroom, climbing aboard the bus itself, transformed into a Weather Observatory
or visiting the Walkerville Weather Center. Through these three interactive environments, visitors can explore
the water cycle and its relation to weather, and how influences from air, heat, water and land combine to create
weather.
“We are pleased to host The Magic School Bus™ Kicks Up a Storm where visitors will learn about the science of
weather while having great fun,” states Linda Quinn, Chief Executive Officer of the Museum. “This hands-on
exhibit will introduce children to the wonder of science. We hope it will ignite a passion and interest in
understanding the world around them, and an ability to envision themselves as the scientists of the future.”
The Scholastic’s The Magic School Bus museum exhibit is an ideal way for children, parents and teachers to
have a real in-person Magic School Bus experience through Ms. Frizzle’s one-of-a-kind approach to making
science fun.
INSIDE THE EXHIBIT
Everyone can learn about the different types of weather and their characteristics, and how to read natural world
indicators to predict the weather. Plus, visitors can manipulate scientific measurement tools such as
thermometers and anemometers and get the behind-the-scenes scoop on how to read maps and graphs like a
real meteorologist!
Ms. Frizzle's Classroom
Filled to the brim with unique science projects created by her students, Ms. Frizzle’s Classroom gives kids handson experiences as only Scholastic’s The Magic School Bus can. Children can check out Ms. Frizzle’s Weather
Bureau to explore a variety of climatic regions and how people adapt to them while learning how weather
influences our decisions about clothing, shelter, food, work and even play.
Ralphie’s Hot Air Balloon Race
Children will have the exciting opportunity to send miniature hot air balloons sailing over a heated surface to
capture rising heat and learn about it’s important role in weather.
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Tim’s Hot Backyard
Kids can compare the effects of heat on a variety of surfaces. They will learn how heat comes from the sun and
how different surfaces absorb and reflect different amounts of heat.
Keesha’s Wind Globe
Kids can observe global wind patterns and how wind is created. They will be able to create air movement and
learn what happens when hot and cold air meet and how temperature differences affect the wind.
Carlos’ Air Blasters
Visitors can direct bursts of air and observe their impact on remote objects to learn about the mass of
air and how it travels in varying masses.
Wanda’s Watery World
The water cycle is an important part of weather. Children can learn about evaporation, condensation,
accumulation and precipitation as they activate a water cycle model and interact with key moments in
the cycle.
Pheobe’s Climate Puzzle
Piece together a jigsaw puzzle of the U.S. laid out in climate zones to learn how weather varies according
to the latitude and how environmental features play a part in defining weather.
Dorothy Ann’s Ring Around the Seasons
Visitors can spin a model of the Earth to learn how the seasons change as they observe how the planet’s tilt
affects the intensity of sunlight.
Arnold’s Cloud Cover Window
Children can measure cloud cover by using a gridded mirror and learn how cloud patterns provide clues
to the weather.
Liz’s Weather Friends
Kids can find out how weather affects animals through Liz’s feathered, furry and sometimes scaly friends as she
shares postcards on weather experiences.
Walkerville Weather Center
Future reporters will have the opportunity to observe and interpret weather data and post it on the Local
Weather Board, or try their hand at weather reporting by taking an assignment to gather weather data and file
a report. Kids can go “live” from the Frizzle News Network (FNN-TV) studio or Frizzle News Network Radio to
report the weather just like their favorite meteorologist – all while learning the inside scoop on the weather
terms and vocabulary used in the world of weather. They can even go “on-location” as a weather reporter to
share with viewers what safety precautions to take during severe weather or access videos on a variety of
weather topics at the Weather Video Jukebox.
Scholastic's The Magic School Bus Kicks Up a Storm was created by The Children’s Museum of Houston, in
collaboration with Scholastic Entertainment.
Exhibit Sponsors: In Las Vegas, The Magic School Bus™ Kicks Up A Storm exhibit is made possible through
generous donations by:
About Scholastic Entertainment
Scholastic Corporation (NASDAQ: SCHL) is the world's largest publisher and distributor of children's
books and a leader in educational technology. Scholastic creates quality educational and entertainment
materials and products for use in school and at home, including children's books, magazines,
technology-based products, teaching materials, television programming, films, videos and toys. The
company distributes its products and services through a variety of channels, including proprietary
school-based book clubs and book fairs, as well as school-based and direct-to home continuity
programs, plus retail stores, schools, libraries and television networks, and the company's Web site,
www.scholastic.com.
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