Notes 4.1.notebook October 26, 2011 Chapter 4: Designing Studies Activity: See no evil, hear no evil? (pg 206) "I hear and I forget. I see and I remember. I do and I understand." - Confucius Determine class order - alphabetical by first name. In pairs... Student A: Study card quietly for 30 seconds. Recite the alphabet out loud. Tell Student B what you think the numbers on the card are. Student B will record how many correct. Student B: Read the pairs of numbers aloud 3 times slowly. Recite the alphabet aloud. Tell Student A what you think the numbers on the card are. Student A will record number correct. Parallel dotplots in Fathom. Sampling We choose a sample when we cannot collect data for the whole population. EX) Sampling Students and Soda (a) The student government at a high school surveys 100 of the students at the school to get their opinions about a change to the bell schedule. Population: Sample: (b) The quality control manager at a bottling company selects a sample of 10 cans from the production line every hour to see if the volume of the soda is within acceptable limits. Population: Sample: 1 Notes 4.1.notebook October 26, 2011 Surveys http://www.youtube.com/watch?v=KpUjMoXo800 EX) Unemployment Rates Current Population Survey (CPS) contacts about 60,000 households each month to determine information such as unemployment rates. EX) Consumer Confidence Each month the Conference Board takes a sample of 5000 households and asks them five questions about their appraisal of current business and employment conditions and expectations. Conducting a Sample Survey 1. Identify the population of interest. 2. Identify response variable (what you want to know). 3. Design a procedure to collect representative data. How NOT to sample CONVENIENCE SAMPLE: Sampling those who are easiest to reach. Ex) Pop of interest: Student body Sampling: Only students in your classes. Favors:__________________________ Ex) Pop of interest: All Americans Sampling: Standing in mall, asking anyone who will stop. Favors: _________________________ 2 Notes 4.1.notebook October 26, 2011 How NOT to sample (part 2) VOLUNTARY RESPONSE SAMPLE: Sampling those who CHOOSE to respond. Ex) Pop of interest: American voters Sampling: Call-in survey to news program Favors:__________________________ BIAS: SYSTEMATICALLY FAVORS CERTAIN OUTCOMES. Ex) A parent is concerned about the proposed budget cuts to the athletic program, so she asks spectators at the game if they agree. Would her resulting proportion of "No"s be a high or low estimate? CYU (pg 211) Identify the sampling method used. Explain how it could lead to bias. 1. A farmer brings a juice company several crates of oranges each week. A company inspector looks at 10 oranges from the top of each crate before deciding whether to buy all the oranges. 2. The ABC program Nightline once asked whether the UN should continue having its headquarters in the US. Viewers were invited to call one telephone number to respond "Yes" and another for "No." There was a charge for calling either number. More than 186,000 callers responded, and 67% said "No." Is this likely an over or under estimate? 3 Notes 4.1.notebook October 26, 2011 How to sample WELL SIMPLE RANDOM SAMPLE (SRS): Randomly chosen in such a way that every possible sample of the given size has an equal chance of being chosen. Think back to the activity at the beginning of class. Was there bias in the process of pairing up students? Activity: How large is a typical state? Use the map shown to estimate 5 states of average land area. (BTW, this is NOT the way to sample well.) Now, use the table to calculate your the mean land area for your sample. (dotplots on Fathom) 4 Notes 4.1.notebook October 26, 2011 Random Digit Table Use the Random Digit Table to select five states (sets of numbers). Some rules: 1. Use the same number of digits for each item. i.e. If going 1 - 50, use 01 for 1, 02 for 2, etc. 2. Know whether or not you can count repeated numbers. Demo Going back to the table, calculate your new mean area. (new dotplot on Fathom) How do they compare? Random Number Generator On Calculator: Math -> PRB -> RandInt(min, max, how many to choose) Select 5 states this way... How does the distribution of our randomly chosen states compare to the distribution of when we "tried" to randomly select? We estimated on the high side... Random sample Random sample 5
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