Speaking to Persuade
Chapter 16
Goals of Persuasive Speaking
—  1. Win
over your listeners
—  2. Know your subject thoroughly
Types of Persuasive Speeches
—  1. Speech
to Influence Thinking
◦  Aims to convince people to take your same
position on a particular subject
•  Examples of a Speech to Influence Thinking
•  To convince my audience that child geniuses should be
permitted to enroll in college classes
•  To convince my audience that the Chicago Bulls
are the best team in the NBA
•  To convince my audience that school should be yearround
Types of Persuasive Speeches
— 
2. Speech to Motivate Action
◦  Aims to convince people to take your same
position on a particular subject, but also aims to
get them to take action about the topic
•  Examples of a Speech to Motivate Action
•  To persuade my audience to donate blood
•  To persuade my audience to not text and drive
•  To persuade my audience to go to senior prom