Proposed Campus
Sign Program
Replacement
Emory Exterior Sign and
Wayfinding Program
DOCUMENTATION OF
DESIGN AND PROTOTYPING PROCESS
November 12, 2007
August 12, 2008
November 2008
January 2009
June 2009
Campus Services|Planning, Design, & Construction
framework in black
modified design scheme based on darker blue/metallic gold
October 2008
darker blue border
in shadow
raised shield element
with in gold on blue
detail
text PMS7500C
Blue PMS282C
address PMS 7501C
metallic gold pin stripe
concrete pad is not preferred
and used only when necessary
prototype sign
1
standard size
60” W panel
Donna & Marvin Schwartz
Center for
Performing Arts
1700 N. Decatur Road
large building identifier
52” H
2
42” W panel
Boisfeuillet Jones
Center
200 Dowman Drive
standard building identifier
3
24” W panel
Tufts
House
48” H
2004
Ridgewood Road
minor building identifier
Sabon Small Caps (outlined) with Myriad Pro Semibold
Building identification signs
Generally dissatisfied with the prototype color scheme, an alternative that was
darker and predominantly blue was considered; prototype sent back for
repainting and other detail modifications
Framework in black
modified design scheme based on darker blue/metallic gold
October 2008
Darker blue border
recessed in shadow
raised shield element
with in gold on blue
signs raised according
to site line/visibility
Visitor Parking
Blue PMS282C
Metallic gold pin stripes
Carlos Museum
Visitor Parking
Carlos Museum
International symbol
for Parking
All text in white
detail
Emory Clinics
Hospital
Emory Clinics
Hospital
reverse
Visitor Parking
Carlos Museum
approx.
7’-0” h
Emory Clinics
Hospital
wordmark
with simulated
embossed
on reverse
approx.
6’-6” h
Visitor Parking
Undergraduate Admission
Carlos Museum
Additional Parking
MyriadPro Semibold Condensed
min.
7’-0” h
clearance
reqd
for major roads
Wayfinding/vehicles and drivers
Details of color, type style, and sizes are refined
modified design scheme based on darker blue/metallic gold
October 2008
R. Howard Dobbs
University Center
Campus Directory
Peavine Parking
Campus Directory
Peavine Parking
Mary Gray
Monroe Theatre
approx.
7’-0” h
Destination Emory
Bookstores
Credit Union
Food Court
Information & Ticket Desk
Welcome. We’re here to help?
If you need this call
Legend
Cox Hall
ATMs
Medical Bookstore
Post Office
Directional for
footpaths and
walkways
Campus directory
Campus directory–wall version
Pedestrian wayfinding signs are revised
Wayfinding/pedestrians
modified design scheme based on darker blue/metallic gold
December 2008 and January 2009
initial post extrusion
final post extrusion
FILLER STRIP
INSIDE LEG
a representative, but not final, extrusion is used
in these prototypes
prototype development
REVEAL FILLER STRIP
OUTSIDE LEG
Revised prototypes featured difference on the two sides for consideration, a
revised post design, and panel attachment
design and scheme approved darker blue/metallic gold
February 2009
exception taken: marketing department
rejects gold shield for compliance
result: white logo
with shield
initial installations of final design
April–May 2009
Marketing department weighs in on the University insignia used
which then changed to white from gold; this compromise paves the
way for final approval; a number of orders are placed for new signs
actual product installations phase one
Peavine Lot
1
Psychology
2
Peavine Lot
Woodruff PE Center
Baseball/Softball
Dickey Dr
3
Peavine Lot
Woodruff PE Center
Eagle
Row
Campus Exit
Psychology
VD-1
VD-1
4
5
6
Child Study
Center
Entrance
Dowman Dr
00 Eagle Row
BS-2
subsequent pilot project completed
May 2009
BS-2
PD-3
BS-2
Preliminary layout options and standards are
compiled and sign planning with new orders
continue; modifications to old signs discontinued
actual product installations phase one