PU
BL
ER
Y E A R S
VICE
RY
HAPP
Y
Media Outlets
IVERSA
ANN
IC N E WS S
Happy Birthday PNS
Celebrating 15 Years of Impact Journalism
In 1996, a former Reuters’ television producer returned to her roots in Idaho and realized
NN
YA
Carr ying Public News
Stories in 2010
IVERSARY
Arizona News Connection
800.931.9983 • [email protected]
Phoenix, AZ
Tucson, AZ
34%
13%
Additionally, 68 stations outside the major markets aired the stories.
93 multi-platform media outlets in Arizona & border markets
ran 254 stories over 6,300 times plus 556 other news outlets
nationwide. Stories were also shared online 1,000s of times.
something was seriously wrong with local news: extreme, right-wing provided content was
commonplace; voices of justice, sustainability and compassion never made the air or were
buried in the last paragraph in the last column on the last page of the “paper of record.”
A lot has changed since then: information technology creates our “new normal” at exponential
rates, media consolidation is in hyper-drive, and the small member-supported news service she
pioneered to help balance the local airwaves became a national network of state-based news
services reaching 24 Million people per week!
Big Sky Connection (Montana)
888.320.9607
[email protected]
Billings
39%
Great Falls
23%
Kalispell-Flathead Valley
22%
Additionally, 112 stations outside the major markets aired the stories.
112 multi-platform media outlets in Montana & border markets
ran 134 stories over 16,000 times plus 780 other news outlets
nationwide. Stories were also shared online 1,000s of times.
From AP to local TV; national networks from Clear Channel, CBS and Sirius Satellite
Radio to National Native News, Pacifica, local newspapers, personal mobile phones
California News Service
and major blogs, our reporting is trusted on a daily basis by over 8,000 commercial as well as
800.317.6701 • [email protected]
community media outlets.
Bakersfield
Fresno
By providing multi-platform, non-partisan and “purple” voiced content that can change formats rapidly, we reach people wherever they are: crossing technological, geographic and
political divides.
members and those that have been with us since the beginning!
28%
5%
Los Angeles
20%
Merced
19%
Modesto
4%
Monterey-Salinas
19%
Oxnard-Ventura
Redding
PNS acknowledges and thanks all our supporters, with a special shout out to founding
22%
Chico
14%
6%
Riverside-San Bernardino
15%
Sacramento
20%
San Diego
21%
San Francisco
Visionary individuals, organizations and foundations have made it possible for us to lead
innovation in journalism for 15 years, meeting the constant challenge to inform public
debate with the voices we most need to hear.
San Jose
San Luis Obispo
public debate. Our work is far from finished, but our reach is growing thanks to those who
believe in the importance of “interesting the public in the public interest.”
Join us — be part of a media solution for the next 15 years!
888.891.9416 • [email protected] • www.publicnewsservice.org
23%
5%
Santa Barbara
39%
Santa Maria-Lompo
12%
Santa Rosa
Stockton
What has not changed is that those who hold the biggest microphones still dominate the
19%
13%
5%
Victor Valley
Visalia-Tulare
26%
4%
Additionally, 98 stations outside the major markets aired the stories.
514 multi-platform media outlets in California & border
markets ran 124 English and 31 Spanish stories over 8,300+
times plus 878 other news outlets nationwide. Stories were
also shared online 1,000s of times.
Public News Service Usage in 2010
Media Outlets that used PNS
stories from News Service States
Colorado News Connection
888.320.9604 • [email protected]
Cheyenne, WY
48%
Colorado Springs
29%
Denver-Boulder
38%
Fort Collins-Greeley
49%
Pueblo
33%
Additionally, 81 stations outside the major markets aired the stories.
114 multi-platform media outlets in Colorado & border markets ran
152 stories 7,000 times plus 521 other news outlets nationwide. Stories
were also shared online 1,000s of times.
Commonwealth News Service (Massachusetts)
888.320.9603 • [email protected]
Boston
13%
Cape Cod
16%
New Bedford-Fall River
20%
Portsmouth-Dover, NH
5%
Providence, RI
7%
Springfield
35%
Worcester
26%
Additionally, 27 stations outside the major markets aired the stories.
61 multi-platform media outlets in Massachusetts & border markets ran
91 stories 3,800 times plus 463 other news outlets nationwide. Stories
were also shared online 1,000s of times.
Connecticut News Service
800.931.4206 • [email protected]
Bridgeport
9%
Danbury
19%
Hartford-New Britain
18%
New Haven
800.931.0169 • [email protected]
19%
Brunswick, GA
New London
23%
Additionally, 52 stations outside the major markets aired the stories.
Illinois News Connection
Fort Myers-Naples
Chicago
14%
Peoria
St. Louis, MO
36%
4%
7%
24%
Melbourne-Titusville
22%
11%
Iowa News Service
19%
Panama City
Additionally, 114 stations outside the major markets aired the stories.
168 multi-platform media outlets in Illinois & border markets ran 133
stories 5,000 times plus 555 other news outlets nationwide. Stories
were also shared online 1,000s of times.
888.692.8363 • [email protected]
31%
Pensacola
22%
Cedar Rapids
31%
Des Moines
10%
41%
Mason City
29%
The Florida Keys
32%
19%
Dubuque
13%
Tampa-St.Petersburg
West Palm Beach-Boca Raton
(Starts June 2011)
800.621.4194 • [email protected]
30%
Lakeland-Winter Haven
Tallahassee
19%
Marion-Carbondale
Indiana News Service
16%
Jacksonville
Sebring
21%
Evansville, IN
14%
12%
Sarasota-Bradenton
18%
Dubuque, IA
Gainsville-Oscala
19%
6%
Orlando
40%
Decatur
Fort Walton Beach
Miami-Fort Lauderdale
800.931.9973 • [email protected]
8%
Daytona Beach
Fort Pierce-Vero Beach
69 multi-media outlets in Connecticut & border markets ran 163 stories
over 4,600 times plus 1,244 other news outlets nationwide. Stories
were also shared online 1,000s of times.
Bloomington
Texas News Service
(Launching January 2011)
Florida News Connection
36%
Quad Cities, IL
46%
17%
Additionally, 56 stations outside the major markets aired the stories.
159 multi-platform media outlets in Florida & border markets ran 141
English and 11 Spanish stories about 5,900 times plus 555 other news
outlets nationwide. Stories were also shared online 1,000s of times.
Sioux City
Waterloo-Cedar Falls
36%
12%
47%
Additionally, 155 stations outside the major markets aired the stories.
212 multi-platform media outlets in Iowa & border markets ran 166
English and 6 Spanish stories 13,900 times plus 522 other news outlets
nationwide. Stories were also shared online 1,000s of times.
Michigan News Connection
States in Development
800.931.0085 • [email protected]
Arkansas, Indiana, Kansas,
Maryland, Nebraska and Utah
53%
Battle Creek
31%
Detroit
Flint
10%
32%
Grand Rapids
Indiana News Service
(Launching June 2011)
38%
Kalamazoo
Muskegon
South Bend, IN
16%
19%
45%
Traverse City-Petoskey
Additionally, 140 stations outside the major markets aired the stories.
242 multi-platform media outlets in Michigan & border markets ran 128
stories 7,800 times plus 554 other news outlets nationwide. Stories were
also shared online 1,000s of times.
Minnesota News Connection
888.692.9358 • [email protected]
Duluth-Superior, MI
57%
Fargo-Morehead, ND
51%
Grand Forks, ND
31%
Mankato-New Ulm
29%
Mason City, IA
21%
Minneapolis-St. Paul
22%
Rochester
24%
St. Cloud
31%
Additionally, 182 stations outside the major markets aired the stories.
275 multi-platform media outlets in Minnesota & border markets ran 232
stories 16,200+ times plus 689 other news outlets nationwide. Stories
were also shared online 1,000s of times.
Keystone State News Connection
nnec
nn
ecti
tion
on
(Pennsylvania)
nsyl
ns
ylva
vani
nia)
a)
Missouri News Service
800.931.9941 • [email protected]
cnews
cn
ew ser
se vic
vice.o
e.org
rg
Allentown-Bethlehem
24%
Altoona
Columbia
20%
Binghamton, NY
888.606.7494 • [email protected]
Rapid City
69%
Additionally, 157 stations outside the major markets aired the stories.
138 multi-platform media outlets in South Dakota & border markets
ran 156 stories 10,500+ times plus 650 other news outlets nationwide.
Stories were also shared online 1,000s of times.
800.931.1861 • [email protected]
Pittsburgh
25%
Reading
25%
Sunbury-Selinsgrove-Lewisburg
184 mu
multi-platform
multi
lti
media outlets in Missouri & border markets ran 138
stories
storie
sto
riess 4,00
44,000
,00 times plus 521 other news outlets nationwide. Stories were
aalso
lsoo sshared
hared
ed online 1,000s of times.
26%
9%
Wilkes Barre-Scranton
27%
Williamsport
19%
Wilmington, DE
Nevada
Nev
Ne
v
News Service
13%
York
8888.320.9602
8
• [email protected]
27%
29%
Evansville, IN
Lexington-Fayette
21%
Louisville
22%
Nashville, TN
Las Vegas
Reno
21%
27%
Additionally, 55 stations outside the major markets aired the stories.
55 multi-platform media outlets in Nevada & border markets ran 130 English
stories & 1 Spanish 2,700+ times plus 685 other news outlets nationwide.
Stories were also shared online 1,000s of times.
Maine News Service
Cookeville, TN 2%
Parkersburg-Marietta, WV
206 multi-platform media outlets in Pennsylvania & border markets rann
129 stories 6,000 times plus 554 other news outlets nationwide. Stories
es
were also shared online 1,000s of times.
18%
Clarksville, TN
29%
Additionally,
Addit
Ad
dition
ion 133 stations outside the major markets aired the stories.
39%
39%
Lancaster
15%
Bowling Green
18%
St. Louis
Additionally, 62 stations outside the major markets aired the stories.
Kentucky News Connection
20%
Pittsburg, KS
441%
1%
%
5%
Trenton, NJ
41%
Kansas City
11%
Harrisburg-Lebanon
Greater Dakota News Service (South Dakota)
36%
Joplin
9%
Erie
Johnstown
800.931.1849 • [email protected]
7%
(December 2010)
800-931-1858 • [email protected]
Augusta-Watervile
2%
59%
Bangor
14%
Additionally, 104 stations outside the major markets aired the stories.
135 multi-platform media outlets in Kentucky & border markets ran 138
stories 5,100+ times plus 553 other news outlets nationwide. Stories
were also shared online 1,000s of times.
Portsmouth-Dover
2%
Additionally, 11 stations outside the major markets aired the stories.
In its first month, 34 multi-platform media outlets in Maine & border
markets ran 28 stories 200+ times plus 460 other news outlets nationwide.
Stories were also shared online 1,000s of times.
[email protected]
www.publicnewsservice.org
888.891.9416
facebook.com/PublicNewsService
twitter.com/pns_news
New Hampshire News Connection
Northern Rockies News Service (Idaho)
800.317.6704 • [email protected]
Boston, MA
888.692.8362 • [email protected]
2%
Bend, OR
32%
Concord (Lakes Region)
Lewiston-Auburn, ME
Boise
17%
Lebanon-Rutland-White River Junction
8%
51%
5%
Portsmouth-Dover
38%
Additionally, 38 stations outside the major markets aired the stories.
72 multi-platform media outlets in New Hampshire & border markets ran 99
stories 2,100 times plus 522 other news outlets nationwide. Stories were also
shared online 1,000s of times.
888.471.1722 • [email protected]
Albuquerque
40%
Santa Fe
32%
Additionally, 45 stations outside the major markets aired the stories.
126 multi-platform media outlets in New Mexico & border markets ran
131 English & 70 Spanish stories 3,500+ times plus 461 other news outlets
nationwide. Stories were also shared online 1,000s of times.
46%
Additionally, 57 stations outside the major markets aired the stories.
107 multi-platform media outlets in Idaho & border markets ran 124 stories
9,800+ times plus 1,313 other news outlets nationwide. Stories were also
shared online 1,000s of times.
888.320.9601 • [email protected]
Albany-Schenectady-Troy
63%
Binghamton
800.317.6698 • [email protected]
21%
Canton
8%
Elmira-Corning
9%
Hamptons-Riverhead
Cleveland
29%
31%
Dayton
Morristown, NJ
47%
Parkersburg-Marietta, WV
Washington News Service
17%
Toledo
888.692.9286 • [email protected]
32%
Wheeling, WV
36%
Seattle-Tacoma
51%
Portland
32%
37%
16%
35%
Syracuse
51%
9%
Prairie News Service (North Dakota)
888.692.8955 • [email protected]
Bismark
Additionally, 70 stations outside the major markets aired the stories.
232 multi-platform media outlets in New York & border markets ran 195 stories
13,600+ times plus 1,206 other news outlets nationwide. Stories were also
shared online 1,000s of times.
79%
Fargo-Moorhead
Grand Forks
45%
Additionally, 76 stations outside the major markets aired the stories.
127 multi-platform media outlets in North Dakota & border markets ran 120
stories 5,700+ times plus 1,308 other news outlets nationwide. Stories were also
shared online 1,000s of times.
54%
Morgantown-Clarksburg-Fairmont
36%
Parkersburg-Marietta
43%
42%
124 multi-platform media outlets in West Virginia & border markets ran 157
stories 5,400+ times plus 555 other news outlets nationwide. Stories were
also shared online 1,000s of times.
Wisconsin News Connection
888.320.9605 • [email protected]
Appleton-Oshkosh
30%
24%
Duluth-Superior, MN
68%
Eau Claire
35%
42%
La Crosse
Tennessee News Service
29%
Madison
800.931.1880 • [email protected]
31%
21%
Milwaukee-Racine
Bowling Green, KY
8%
5%
41%
Chattanooga
15%
Clarksville
17%
18%
49%
28%
49%
Wilmington
Additionally, 99 stations outside the major markets aired the stories.
60%
189 multi-platform media outlets in North Carolina & border markets ran 122
stories 5,400 times plus 554 other news outlets nationwide. Stories were also
shared online 1,000s of times.
51%
Johnson City-Kingsport
Knoxville
25%
29%
Memphis
Nashville
Sheboygan
9%
Wausau-Stevens Point
8%
Additionally, 67 stations outside the major markets aired the stories.
Cookeville
6%
Raleigh-Durham, SC
Rocky Mount-Wilson
20%
Huntington-Ashland
Green Bay
(April–December 2010)
800.931.4215 • [email protected]
Greenville-New Bern
Elkins-Buckhannon-Weston
49%
North Carolina News Service
Fayetteville
50%
35%
Additionally, 61 stations outside the major markets aired the stories.
23%
Charlotte-Gastonia
West Virginia News Service
Wheeling
17%
Greensboro-Winston-Salem
133 multi-platform media outlets in Washington & border markets ran
177 English & 5 Spanish stories 10,000+ times plus 652 other news outlets
nationwide. Stories were also shared online 1,000s of times.
Charleston
194 multi-platform media outlets in Oregon & border markets ran 174 English & 5 Spanish stories 12,000 times plus 683 other news outlets nationwide.
Stories were also shared online 1,000s of times.
10%
Rochester
Chattanooga, TN
28%
Additionally, 76 stations outside the major markets aired the stories.
Beckley
19%
Additionally, 99 stations outside the major markets aired the stories.
26%
Olean
Watertown
36%
Yakima
800.317.6705 • [email protected]
38%
Medford-Ashland
15%
Utica-Rome
34%
Tri-Cities
57 %
Eugene-Springfield
12%
Stamford-Norwalk, CT
11%
Spokane
244 multi-platform media outlets in Ohio & border markets ran 191 stories
10,600+ times plus 555 other news outlets nationwide. Stories were also
shared online 1,000s of times.
Bend
43%
Nassau-Suffolk
Poughkeepsie
28%
27%
44%
Lima
Oregon News Service
17%
New York City
Newburgh-Middletown
Richmond
Roanoke-Lynchburn
136 multi-platform media outlets in Virginia & border markets ran 127 English
& 1 Spanish news stories 7,400 times plus 2,014 other news outlets nationwide. Stories were also shared online 1,000s of times.
62%
Columbus
60%
14%
888.692.8368 • [email protected]
Ithaca
Middlesex-Somerset-Union
61 %
7%
Additionally, 78 stations outside the major markets aired the stories.
29%
Cincinnati
28%
Danbury, CT
2%
Charlottesville
Norfolk-Virginia Beach-Newport News
37%
Buffalo-Niagara Falls
Baltimore, MD
Harrisonburg
Ohio News Connection
Youngstown-Warren
49%
Additionally, 80 stations outside the major markets aired the stories.
New York News Connection
Virginia News Connection
800.931.1882 • [email protected]
Frederick, MD
Akron
New Mexico News Connection
(Starts January 2011)
800.931.0167 • [email protected]
57%
Spokane, WA
Manchester
Portland, ME
10%
Texas News Service
178 multi-platform media outlets in Wisconsin & border markets ran 133
stories 4,600+ times plus 520 other news outlets nationwide. Stories were also
shared online 1,000s of times.
21%
Additionally, 50 stations outside the major markets aired the stories.
151 multi-platform media outlets in Tennessee & border markets ran 100 English & 3 Spanish stories 3,300 times plus 461 other news outlets nationwide.
Stories were also shared online 1,000s of times.
Wyoming News Service
800.317.6708 • [email protected]
Fort Collins-Greeley, CO 2%
Rapid City, SD
Overall, Public News Service produced 4,543 news stories, and an average of 51 other news outlets used each story in various
formats. Stories were also reposted on hundreds of websites and viewed on the PNS web page 100s of 1,000s of times.
97%
Casper
Cheyenne
48%
34%
Additionally, 112 stations outside the major markets aired the stories.
114 multi-platform media outlets in Wyoming & border markets ran 120 stories
12,200+ times plus 2,164 other news outlets nationwide. Stories were also
shared online 1,000s of times.