eStore Guide 04/17/2013 Blackbaud NetCommunity 6.53 eStore US ©2013 Blackbaud, Inc. This publication, or any part thereof, may not be reproduced or transmitted in any form or by any means, electronic, or mechanical, including photocopying, recording, storage in an information retrieval system, or otherwise, without the prior written permission of Blackbaud, Inc. The information in this manual has been carefully checked and is believed to be accurate. Blackbaud, Inc., assumes no responsibility for any inaccuracies, errors, or omissions in this manual. In no event will Blackbaud, Inc., be liable for direct, indirect, special, incidental, or consequential damages resulting from any defect or omission in this manual, even if advised of the possibility of damages. In the interest of continuing product development, Blackbaud, Inc., reserves the right to make improvements in this manual and the products it describes at any time, without notice or obligation. All Blackbaud product names appearing herein are trademarks or registered trademarks of Blackbaud, Inc. All other products and company names mentioned herein are trademarks of their respective holder. eStore-2013 Contents ESTORE eStore Administration Part eStore Categories Part eStore QuickNav Part eStore Storefront Part Create Multiple eStores Inventory Tab Basic Tab Basic Tab Options Extended Tab Attributes Tab Attributes Tab Options E-Content Tab E-Content Tab Options Inventory Tab Items List Tab Orders Tab Orders Tab Options Categories Tab Configuration Tab Basic Tab Basic Tab Options RE Settings Tab RE Settings Tab Options Synonyms Tab Synonyms Tab Options Element Visibility Tab Element Visibility Tab Options SMTP Tab SMTP Tab Options Configurable Text Tab Configurable Text Tab Options Email Tab Email Tab Options Tax Rates Tab Shipping Tab Roles Tab Site Logs Tab Error Logs Tab 1 2 3 4 5 7 8 8 9 10 11 12 13 14 14 15 15 16 16 18 18 19 20 21 21 22 23 23 24 25 25 26 27 28 29 30 30 31 32 Transactions Tab Store Stats Tab Store Stats Tab Options eStore Attributes INDEX 33 34 35 35 37 chapter 1 eStore eStore Administration Part 2 eStore Categories Part 3 eStore QuickNav Part 4 eStore Storefront Part 5 Create Multiple eStores 7 Inventory Tab 8 Orders Tab 15 Categories Tab 16 Configuration Tab 18 Tax Rates Tab 29 Shipping Tab 30 Roles Tab 30 Site Logs Tab 31 Error Logs Tab 32 Transactions Tab 33 Store Stats Tab 34 eStore Attributes 35 With the eStore parts for Blackbaud NetCommunity, you can create a store within your website that is designed to solicit sponsors to support your organization’s mission. For example, donors can sponsor individuals to participate in your organization’s programs. You can also use the eStore to sell merchandise. Note: The Payment Card Industry Data Security Standards (PCI DSS) requirements do not allow you to store credit card or cardholder data in your database. To help you comply with PCI DSS, the eStore for Blackbaud 2 CHAPTER 1 NetCommunity no longer stores this information in the database. For information about PCI DSS requirements, see the Payment Application Data Security Standards Implementation Guide. On your website, the eStore consists of two web pages: One page displays the eStore to website users, and another page displays the administration tools to configure and maintain your eStore. On the page for website users, you place three custom parts: the eStore QuickNav, eStore Categories, and eStore Storefront parts. On the eStore Administration page, you place the eStore Administration part. Unlike other parts in Blackbaud NetCommunity, you do not configure the eStore parts on the Edit Part screen. Instead, you create parts and place them on their web pages. You then go to the eStore Administration page and use the tabs to configure and maintain your eStore. On the Edit Part screens, you link the web pages to enable links in your eStore. • The eStore Administration part displays a series of tabs to configure and maintain your eStore. With these tabs, you can manage inventory, configure basic settings, and view information about your eStore. For more information, see eStore Administration Part on page 2. • The eStore Categories part displays links to the categories that you create on the Categories tab of the eStore Administration page. For more information, see eStore Categories Part on page 3. • The eStore QuickNav part includes links, a search field, and a shopping cart summary. For more information, see eStore QuickNav Part on page 4. • The eStore Storefront part displays information in the eStore, such as items in a category, search results, a shopping cart, and checkout information. For more information, see eStore Storefront Part on page 5. eStore Administration Part With the eStore Administration part, you can configure and maintain your eStore. On eStore Administration page, a series of 11 tabs appears. Twelve additional tabs under the Inventory and Configuration tabs, and the bulk of the eStore administration is handled on these tabs. On the Inventory tab, you manage items in your eStore. On the Configuration tab, you configure settings for the eStore. You also use eStore Administration tabs to configure the eStore QuickNav, eStore Categories, and eStore Storefront parts. In-line help appears throughout the tabs to explain fields, checkboxes, and other items. Note: To access the eStore Administration page, website users must have supervisor rights. To allow users who are not supervisors to administer the eStore, you can create a role that allows them to act as eStore administrators but does not provide supervisor rights elsewhere on your website. Name this case-sensitive and spacing-sensitive role “NCCS Custom Store Admin.” • Inventory Tab on page 8 • Orders Tab on page 15 • Categories Tab on page 16 • Configuration Tab on page 18 • Tax Rates Tab on page 29 • Shipping Tab on page 30 • Roles Tab on page 30 • Site Logs Tab on page 31 • Error Logs Tab on page 32 • Transactions Tab on page 33 • Store Stats Tab on page 34 E S T O RE 3 } Design the eStore Administration part For information about how to create or edit a part, as well as the tabs on the Edit Part screen, see the Parts Guide. 1. From the Design tab, under Store Authorization, enter the store ID number. Note: To create multiple eStores on your website, each instance requires a unique store ID number. You can use 2 or any number from 21 to 29. To group the eStore QuickNav, eStore Categories, eStore Storefront, and eStore Administration parts, use the same store ID number for each part. For more information, see Create Multiple eStores on page 7. 2. Under Navigation, select web pages for links in your eStore. Tip: You should create the web pages for the eStore before you create the parts. If you create the parts first, you must return to the Edit Part screen after you create the web pages to select the links for your eStore. • In the Admin Page Link field, select the web page with the eStore Administration part. • In the Store Page Link field, select the web page with the eStore QuickNav, eStore Categories, and eStore Storefront parts. • In the Login Page Link field, select the web page with the User Login part. • In the Gift Card Page Link field, select the web page where users can download gift cards. Note: The link to a gift card page is optional and only appears in the eStore QuickNav part. If you do not use gift cards, you can leave this field blank. You can also hide the gift card page link from the Element Visibility tab of the eStore Administration page. 3. Click Save. You return to Parts. Note: You configure the eStore after you place the eStore Administration part on a web page and link it to the eStore page. You do not configure the eStore parts on the Edit Part screen as with other parts in Blackbaud NetCommunity. Instead, you use the tabs on the eStore Administration page to configure and maintain your eStore. eStore Categories Part With the eStore Categories part, website users can navigate through the categories in your eStore. The eStore Categories part displays links to the categories. When a website user selects a category, the list of items appears in the eStore Storefront part. Subcategories are indicated by an ellipses after a category name. The eStore Categories part can also include a link for website users to send the URL of your eStore to friends. 4 CHAPTER 1 } Design the eStore Categories part For information about how to create or edit a part, as well as the tabs on the Edit Part screen, see the Parts Guide. 1. From the Design tab, under Store Authorization, enter the store ID number. Note: To create multiple eStores on your website, each instance requires a unique store ID number. You can use 2 or any number from 21 to 29. To group the eStore QuickNav, eStore Categories, eStore Storefront, and eStore Administration parts, use the same store ID number for each part. For more information, see Create Multiple eStores on page 7. 2. Under Navigation, select web pages for links in your eStore. Tip: You should create the web pages for the eStore before you create the parts. If you create the parts first, you must return to the Edit Part screen after you create the web pages to select the links for your eStore. • In the Admin Page Link field, select the web page with the eStore Administration part. • In the Store Page Link field, select the web page with the eStore QuickNav, eStore Categories, and eStore Storefront parts. • In the Login Page Link field, select the web page with the User Login part. • In the Gift Card Page Link field, select the web page where users can download gift cards. Note: The link to a gift card page is optional and only appears in the eStore QuickNav part. If you do not use gift cards, you can leave this field blank. You can also hide the gift card page link from the Element Visibility tab of the eStore Administration page. 3. Click Save. You return to Parts. Note: You edit of the eStore Categories part after you link it to the eStore Administration part. On the Categories tab of the eStore Administration page, you can manage categories and subcategories. eStore QuickNav Part With the eStore QuickNav part, website users can navigate the eStore, search for items in the catalog, and view a shopping cart summary. With the links in the eStore QuickNav part, website users can return to the default category in the eStore Storefront part, view the shopping cart and order histories, log in or log out, and contact your organization. When a store administrator logs in, a link appears to access the eStore Administration page. With the search field, website users can search the store catalog. With the shopping cart summary, website users can view items in the shopping cart and click a link to check out. E S T O RE 5 Note: The search field in the eStore QuickNav part searches only for text in an item’s display name or description. It does not search for other product information, such as the product ID number or price. } Design the eStore QuickNav part For information about how to create or edit a part, as well as the tabs on the Edit Part screen, see the Parts Guide. 1. From the Design tab, under Store Authorization, enter the store ID number. Note: To create multiple eStores on your website, each instance requires a unique store ID number. You can use 2 or any number from 21 to 29. To group the eStore QuickNav, eStore Categories, eStore Storefront, and eStore Administration parts, use the same store ID number for each part. For more information, see Create Multiple eStores on page 7. 2. Under Navigation, select web pages for links in your eStore. Tip: You should create the web pages for the eStore before you create the parts. If you create the parts first, you must return to the Edit Part screen after you create the web pages to select the links for the eStore. • In the Admin Page Link field, select the web page with the eStore Administration part. • In the Store Page Link field, select the web page with the eStore QuickNav, eStore Categories, and eStore Storefront parts. • In the Login Page Link field, select the web page with the User Login part. • In the Gift Card Page Link field, select the web page where users can download gift cards. Note: The link to a gift card page is optional and only appears in the eStore QuickNav part. If you do not use gift cards, leave this field blank. You can also hide the gift card page link from the Element Visibility tab of the eStore Administration page. 3. Click Save. You return to Parts. Note: You edit the eStore QuickNav part after you link it to the eStore Administration part. On the Configuration tab of the eStore Administration page, you can customize text and select whether to hide or display items. eStore Storefront Part With the eStore Storefront part, website users can view the information in your eStore. When a user selects a category in the eStore Categories part, the items in the category appear in the eStore Storefront part. The list of 6 CHAPTER 1 items includes product images, display names, prices, abridged item descriptions, and links to add items to the shopping cart. To view an unabridged item description, users can click the product image, display name, or a link under the abridged description. When users first arrive at the eStore, the eStore Storefront part displays a default category. Users can access this default category from a link in the eStore QuickNav part. In addition to categories, the eStore Storefront part can display search results, the shopping cart, and checkout information. } Design the eStore Storefront part For information about how to create or edit a part, as well as the tabs on the Edit Part screen, see the Parts Guide. 1. From the Design tab, under Store Authorization, enter the store ID number. Note: To create multiple eStores on your website, each instance requires a unique store ID number. You can use 2 or any number from 21 to 29. To group the eStore QuickNav, eStore Categories, eStore Storefront, and eStore Administration parts, use the same store ID number for each part. For more information, see Create Multiple eStores on page 7. 2. In the Category field, select a default category to display in the eStore Storefront part. You add categories on the Categories tab of the eStore Administration part. 3. Under Navigation, select web pages for links in your eStore. To select a web page, click Click here to select a page or Change. The Select a Page screen appears. Tip: You should create the web pages for the eStore before you create the parts. If you create the parts first, you must return to the Edit Part screen after you create the web pages to select the links for your eStore. • In the Admin Page Link field, select the web page with the eStore Administration part. • In the Store Page Link field, select the web page with the eStore QuickNav, eStore Categories, and eStore Storefront parts. E S T O RE 7 • In the Login Page Link field, select the web page with the User Login part. • In the Gift Card Page Link field, select the web page where users can download gift cards. Note: The link to a gift card page is optional and only appears in the eStore QuickNav part. If you do not use gift cards, you can leave this field blank. You can also hide the gift card page link from the Element Visibility tab of the eStore Administration page. 4. Under New User Role Assignment, select the roles to assign to new users who register through the eStore. 5. Under Merchant Account, select the merchant account to use to process credit card transactions received through the eStore, such as your organization’s IATS account. The system administrator sets up merchant accounts in Administration. For more information, see the Administration Guide. Warning: If you use Beanstream as your merchant account, you must use a two-letter country code. To edit country codes, go to Configuration in The Raiser's Edge and select International. Open the country code and enter two letters for the name. Then in Blackbaud NetCommunity, select that country code in System Options. 6. Click Save. You return to Parts. Note: You edit the items that appear in the eStore Storefront part after you link it to the eStore Administration part. On the Categories tab of the eStore Administration page, you can manage categories and subcategories. On the Inventory tab, you can manage items in the categories. Create Multiple eStores You can create multiple eStores for your website. Each instance requires a unique store ID number. You can use 2 or any number from 21 to 29 as the ID. To group the eStore QuickNav, eStore Categories, eStore Storefront, and eStore Administration parts, use the same store ID number for each part. When users purchase items from multiple eStore, they must check out multiple times. Each eStore has separate checkout functionality. We recommend that you design your website to avoid confusion when users access multiple stores. You may want to include text to explain the multiple stores, such as “Thank for you visiting our online stores. Please note we have separate stores. In some cases, you may see more than one checkout cart. If this occurs, you must check out more than once to receive all of your items.” Multiple stores can also impact eStore statistics. Statistics for each store appear in the statistics area. You may want to include unique identifiers on products to indicate which store products are purchased from. } Create multiple eStores For information about how to create or edit pages and parts, see the Parts Guide. 1. Create two web pages for each additional eStore. One page will contain the eStore Administration part. The other will contain the eStore Categories, eStore QuickNav, and eStore Storefront parts. 2. Create an eStore Administration part. For information about how to create this part, see eStore Administration Part on page 2. • In the Store Description field, enter a store ID number. You can use 2 or any number from 21 to 29. Each eStore requires a unique store ID number, and you must the same number on all four eStore parts. • Under Navigation, select the hyperlinks for your eStore. 3. Add the eStore Administration part to the page you created for it. 8 CHAPTER 1 4. Preview the web page on your website. On the Categories tab, add a temporary category. 5. Create eStore Categories, eStore QuickNav, and eStore Storefront parts. For information about how to create these part, see eStore Categories Part on page 3, eStore QuickNav Part on page 4, and eStore Storefront Part on page 5. • In the Store Description fields, enter the store ID number from the eStore Administration part. • Under Navigation, select the hyperlinks for your eStore. • For the eStore Storefront part, select the merchant account to use to process credit card transactions. 6. After you save the eStore Storefront part, it uses the temporary category you created as its default. You can edit the eStore Administration and eStore Storefront parts to change the default category. 7. Add the eStore Categories, eStore QuickNav, and eStore Storefront parts to the page you created for them. Inventory Tab On the Inventory tab, you can manage the items in your eStore. When you select the Inventory tab, a list of items in the eStore appears with product ID numbers, model names, prices, inventory numbers, Stock Keeping Unit numbers, whether the items are active, and thumbnail images. To edit an item, select it in the list and click Edit. To add an item, click Add Product at the end of the list. On the Product Administration tabs that appear under the Inventory tab, you manage the properties for items in the eStore. Basic Tab On the Basic tab, you can edit basic information such as display name, product image, price, and description for the items in your eStore. } Manage basic properties for an item in the eStore 1. On the eStore Administration page, select the Inventory tab. A list of the items in your eStore appears. 2. To add an item, click Add Product. To edit an item, select it and click Edit. The Product Administration tabs appear. 3. On the Basic tab, enter properties for the item such as the display name, price, and description. For an explanation of the options on this tab, see Basic Tab Options on page 9. E S T O RE 4. Click Save Inventory Item. Above the tab, “Product Updated” appears. Basic Tab Options Screen Item Description ID Display Order Item Number Display Name Sub Heading SKU Add To Category Fund Appeal Product Image Unit Cost Name Your Own Price Share Price The program assigns an ID number to each item in the eStore. When you edit the item, the Basic Tab displays this ID number. Enter the order to display the item in its category. For example, to display an item first in the list, enter “1.” If you do not enter a display order, the item appears in alphabetical order. If you enter the same number for multiple items, they appear in alphabetical order. Enter a number to identify the item. You can use letters and numerals. Enter the main heading for the item. In the eStore Storefront part, the display name acts as a link to the product description page. Enter a description to appear under the display name. Enter the Stock Keeping Unit. The SKU is a unique identifier used by merchants to track products and services. To include the item in a category on the eStore, select a category and click Add Selected Category. The category appears in the Current Categories field, and the item appears in the category list in the eStore Storefront part. You can select multiple categories for an item. To remove a category, click Remove Item From This Category. For information about how to add categories to the eStore, see Categories Tab on page 16. Select the fund to use when you download gift batches to The Raiser's Edge. Select the appeal to use when you download gift batches to The Raiser's Edge. To include an image with the item, click Add Image. In the eStore Storefront part, the image acts as a link to the product description page. To replace an image, click Change Image. Enter the price for the item. To let website users decide how much to pay, select this checkbox and enter “0” in the Unit Cost field. In the eStore Storefront part, a field appears for users to enter the price. Enter the price for a share of the item. For example, if your eStore includes sponsorships, 9 10 CHAPTER 1 Screen Item Description you can allow users to pay for some portion of that sponsorship. Enter the percentage to discount the item’s price. When you enter a discount, the unit Discount cost price appears in the eStore with a line through it, and the discounted price is Percent highlighted. Enter the information to include on the product description page. An portion of this also appears in the category list in the eStore Storefront part. On the Basic Description description tab under the Configuration tab, you can set a character length for this abbreviated description. a heading for a secondary description on the product description page. For Description Enter example, if the item is a book, you can enter an “Author” heading and describe the Two Label author in the Description Two Value box. Description Enter the secondary description for the product description page. Two Value Enter the item’s weight. The program uses the weight to calculate shipping costs on the Weight Shipping tab. If you enter “0,” the program does not calculate shipping for the item. To include the item in the eStore, select Is Active. To suspend an item without deleting it, Is Active clear the checkbox. For example, you can temporarily suspend an item that is out of stock or remove a seasonal item during its offseason. Extended Tab On the Extended tab, you can add links from the product description page to other items in your eStore, and you can add testimonials to endorse the item. } Enter testimonials and links to related items 1. On the eStore Administration page, select the Inventory tab. A list of the items in your eStore appears. 2. To add an item, click Add Product. To edit an item, select it and click Edit. The Product Administration tabs appear. 3. Select the Extended tab. E S T O RE 11 4. In the Products Of Interest field, enter a comma-separated list of product ID numbers for related products. On the item’s product description page, product images, display names, and prices for the related items appear with links to add them to the shopping cart. The images and display names act as links to the product description pages for the related items. 5. In the Testimonial One, Testimonial Two, and Testimonial Three boxes, enter testimonials to include with the item. On the Basic tab under the Configuration tab, you select where to display testimonials. You can display them in the eStore QuickNav part, in a Testimonials section on the product description page, or both. 6. Click Save Inventory Item. Above the tab, “Product Updated” appears. Attributes Tab On the Attributes tab, you can create attribute templates and apply them to an item. On the product description page, the attribute appears as a drop-down menu, checkbox, or text field. For example, you can add a color attribute as a drop-down list to allow users to select a color. In the shopping cart, attributes appear beside the item. You can download eStore attributes to The Raiser's Edge in gift batches, but attributes do not map directly to existing attributes. You must create an ItemAttributes attribute in The Raiser's Edge and map it to the eStore attributes. When you download a gift with multiple attributes, the attribute names and values appear as a single text string in The Raiser's Edge. For example, an item with color, size, and engraving attributes in the eStore would download to the ItemAttributes attribute as “Color: red; Size: medium; Engraving: July 4, 2008.” For more about how to download attributes to The Raiser's Edge, see eStore Attributes on page 35. } Add attributes to an item 1. On the eStore Administration page, select the Inventory tab. A list of the items in your eStore appears. 2. To add an item, click Add Product. To edit an item, select it and click Edit. The Product Administration tabs appear. 3. On the Attributes tab, you can add attributes to an 12 CHAPTER 1 item or create attribute templates. For an explanation of the options on this tab, see Attributes Tab Options on page 12. 4. To create an attribute template, click Save As Template. 5. To apply an attribute to the item, click Add Attribute To Inventory Item. Above the tab, “Attribute added” appears, and the attribute appears in the Current Attributes for this Item grid. You can add multiple attributes. To remove an attribute, click Delete. Tip: You cannot delete an attribute template. You can edit its selection type, description, or selections and click Save As Template to overwrite the existing template, but you cannot delete it. If you change a template’s name and click Save As Template, you create a new template. Attributes Tab Options Screen Item Description Step One: Define New Attribute To load an attribute template, select it and click Load. Attribute Name Enter a name for the attribute. To save it as a template, click Save As Template. E S T O RE Screen Item 13 Description Select how to display the attribute choices in the eStore. To let users select a single option such as color from a drop-down menu, select “Single Selection Selection Type List.” To let users select multiple options such as height and width from a series of checkboxes, select “Multi-Select.” To let users enter text such as an engraving in a text field, select “User Input.” Enter the label to appear with the attribute field on the product description Description page. This is a required field. For Single Selection List and Multi-Select attributes, enter an attribute choice Step Two: Add Selection in the Selection Name field and the price in the Price Adjustment field, and Values click Add. A grid appears. Add additional attribute options as necessary. To delete an option, click Delete in the grid. Step Three: Add above To apply the attribute to the inventory item, click Add Attribute To attribute to this item Inventory Item. E-Content Tab On the E-Content tab, you can configure properties and enter information about items in your eStore that will be delivered electronically. } Manage properties for an item that is delivered electronically 1. On the eStore Administration page, select the Inventory tab. A list of the items in your eStore appears. 2. To add an item, click Add Product. To edit an item, select it and click Edit. The Product Administration tabs appear. 3. On the E-Content tab, you enter properties such as the URL and delivery method for an item that is delivered electronically. For an explanation of the options on this tab, see E-Content Tab Options on page 14. 14 CHAPTER 1 4. Click Save Inventory Item. Above the tab, “Product Updated” appears. E-Content Tab Options Screen Item Description URL to Content Location Content Label Open in New Browser? Enter the URL for the item. Enter the text for a link to the URL in the URL to Content Location field. To open the URL in a separate window, select this checkbox. To set an expiration date on the URL, enter the number of days to maintain the link. To allow website users to download the item for free from the product description page, select this checkbox. Days to Expiration Deliver Content In-Line? Inventory Tab On the Inventory tab, you can manage inventory numbers for items in your eStore. E S T O RE 15 } Adjust the inventory for an item 1. On the eStore Administration page, select the Inventory tab. A list of the items in your eStore appears. 2. To add an item, click Add Product. To edit an item, select it and click Edit. The Product Administration tabs appear. 3. Select the Inventory tab. 4. In the Add [] Items field, enter the quantity to add to your inventory and click Adjust Inventory. To subtract from the inventory, enter a negative number. 5. Above the tab, an inventory adjustment note appears. Items List Tab To return to the inventory list, select the Items List tab. On the Inventory tab, a list of items in the eStore appears with product ID numbers, model names, prices, inventory numbers, Stock Keeping Unit numbers, whether the items are active, and thumbnail images. From this tab, you can manage items to your eStore. Orders Tab On the Orders tab, you can manage orders for items in your eStore. On this tab, you can search for orders and view details, edit shipping information, and mark orders as shipped. Note: You can also use The Raiser's Edge to mark orders as shipped. To do this, create a gift attribute called Shipped in The Raiser's Edge to indicate whether an item was shipped. After gift batches are downloaded from your eStore, create a query to search for all gifts that have the attributes downloaded from the eStore but do not have the Shipped gift attribute. When you ship items, add the Shipped gift attribute in The Raiser's Edge to indicate the shipping status. } Manage an order 1. On the eStore Administration page, select the Orders tab. 16 CHAPTER 1 2. Under Order Administration, enter your search criteria and click Go or Find By Date. A grid appears with any matching orders. 3. To view an order, click View. For an explanation of the details that appear, see Orders Tab Options on page 16. Orders Tab Options Screen Item Description Administrative Detail This section displays the order ID number and status of the order. If the item has been shipped, enter the date and tracking number and click Shipped. This section displays information about the items that were ordered, including Order Details item number, name, quantity, price, taxes, and shipping charges. Shipping This section displays the shipping address and shipping method. To change the Information shipping address, edit the address and click Update. Billing Information This section displays the payment method and transaction ID number. Categories Tab On the Categories tab, you can manage the categories in your eStore. On this tab, you can create categories to organize items in the eStore. For example, you can create categories for books and clothing to organize related products in your eStore. When you add a book to the eStore, you place it in the books category; when you add a hat or T-shirt, you place it in the Clothing category. When a website user selects a category in the eStore Categories part, a list of the items in that category appear in the eStore Storefront part. } Add a category to the eStore 1. On the eStore Administration page, select the Categories tab. Under Product Categories, the eStore categories appear. From this grid, you can edit and delete categories. E S T O RE 17 2. Under Add a Category, you can enter a category name and the order for the category to appear in the eStore Categories part. To create a subcategory, enter a category ID number from the CategoryID column of the grid. On the eStore Categories part, a category with subcategories is displayed with an ellipses in the category name. If you enabled Canadian sales taxes on the Basic tab under the Configuration tab, select the combination of Goods and Services Tax (GST), Harmonized Sales Tax (HST), and Provincial Sales Tax (PST) to apply to items in a category. You can apply all three taxes, GST/HST only, PST only, or none of the taxes. 3. To add your category, click Insert New. The category appears in the grid. To edit it, click Edit. To delete it, click Delete. 4. If you enabled Canadian sales taxes on the Basic tab under the Configuration tab, you can apply tax exceptions to categories that do not pay the normal tax rate. Under Add Exception, select a category, location, and tax category for the tax exemption. Then enter the value of the exemption. Warning: To enter a tax rate of less than one percent, you must move the decimal point two digits to the left because the program automatically converts numbers less than one to percentages. For example, if you enter “0.5,” the program converts it to 50 percent. Therefore, to add a 0.5 percent tax rate, enter “0.005” so that the program will convert it to 0.5 percent. 5. To add the tax exemption, click Insert New. The exemption appears in the grid. To edit it, click Edit. To delete it, click Delete. 18 CHAPTER 1 Configuration Tab On the Configuration tab, you can configure your eStore and manage store settings. When you select the Configuration tab, the eStore Configuration tabs appears. Basic Tab On the Basic tab, you can enter basic store settings such as store name, character count for product descriptions, and where to display testimonials. } Manage basic eStore settings 1. On the eStore Administration page, select the Configuration tab. The eStore Configuration tabs appear. 2. On the Basic tab, you enter properties for the eStore such as store name, whether users can update items in their cart, and the location of testimonials. For an explanation of the options on this tab, see Basic Tab Options on page 19. E S T O RE 3. Click Save. Above the tab, “Configuration Updated” appears. Basic Tab Options Screen Item Description Store Name Product Page Description Length Allow Anonymous Checkout Allow Cart Update Enter a store name. Enter a character limit to abbreviate the product descriptions on the eStore Storefront part. The complete descriptions appear on product description pages. To allow website users to pay for items without registering with your website, select this checkbox. To include a text field in the Quantity column of the shopping cart for website users to adjust the quantity for items, select this checkbox. Number Of ColumnsIn Menu Enter the number of columns for the list of categories in the eStore Categories part. 19 20 CHAPTER 1 Screen Item Description Testimonials Location Select where to display testimonials. You can display them in a Testimonials section on the product description page, under the eStore QuickNav part, or both. You enter testimonials on the Extended tab under the Inventory tab. Enter your Zip code to calculate shipping costs on the Shipping tab. To calculate the Goods and Services Tax, Harmonized Sales Tax, and Provincial Sales Tax for items sold in Canada, select Enable Canadian GST/HST and PST. On the Tax Rates tab, the Canadian GST/HST and PST grid appears with tax information. When you enable these Canadian sales taxes, you can create an invoice as required by Canadian law to break down the payment of each of these sales taxes. Ship From Zip Enable Canadian GST/HST and PST RE Settings Tab On the RE Settings tab, you can select how to create gift records in The Raiser's Edge. When you download eStore data to The Raiser's Edge, you can create a gift record for each item purchased, for each item type, or for each purchase. } Manage settings to create gifts in The Raiser's Edge 1. On the eStore Administration page, select the Configuration tab. The eStore Configuration tabs appear. 2. On the RE Settings tab, select how to create gift records in The Raiser's Edge. For an explanation of the options on this tab, see RE Settings Tab Options on page 21. 3. On the BBEC Settings tab, select how to create gift records in The Raiser's Edge. For an explanation of the options on this tab, see RE Settings Tab Options on page 21. E S T O RE 21 4. Click Save. Above the tab, “Configuration Updated” appears. RE Settings Tab Options Screen Item Description create a gift record in The Raiser's Edge for each item a user purchases, select Create an RE Gift for To this option. To allow website users to designate purchases in the eStore as Every Item Count tributes, you must select this option. create a gift record in The Raiser's Edge for each type of item a user purchases, Create an RE Gift for To select this option. When you select this, a single gift record is created when a user Each Item Type buys multiple copies of a single item type. Create ONE RE Split Gift To create a split gift record in The Raiser's Edge for all the items that a user purchases, select this option. Synonyms Tab On the Synonyms tab, you can customize text that appears in links, buttons, and other items in the eStore. } Manage text for eStore links 1. On the eStore Administration page, select the Configuration tab. The eStore Configuration tabs appear. 2. On the Synonyms tab, enter text to appear in links, buttons, and other items in the eStore. An entry is required in each field. For an explanation of the options on this tab, see Synonyms Tab Options on page 22. 22 CHAPTER 1 3. Click Save. Above the tab, “Configuration Updated” appears. Synonyms Tab Options Screen Item Description Enter text for the link in the eStore QuickNav part that displays the default category in the eStore Storefront part. This text also appears on a button in the shopping cart. You select the default category on the Edit Part screen for the eStore Storefront part. Billing Enter text for the checkout screen where users enter payment information. This text Synonym also appears as a link on the checkout screens. Shipping Bio Enter text for the checkout screen where users enter collects shipping information. This Synonym text also appears as a link on the checkout screens. text for the links in the eStore QuickNav part that displays the shopping cart. This Cart Synonym Enter text also appears in the links to add items to the shopping “cart. Enter text for the link in the eStore QuickNav part that displays the checkout screens. Checkout This text also appears in a button in the shopping cart and the product description Synonym page. When you enter a synonym, remember that “Now” appears after the your text. Transactions Enter text for the link in the eStore QuickNav part that displays order histories. This link Synonym only appears for website users who have placed orders. Place Order Enter text for the button to place an order on the checkout confirmation screen. Synonym Catalog Synonym E S T O RE 23 Element Visibility Tab On the Element Visibility tab, you can select whether to include page elements in the eStore. } Display and hide page elements 1. On the eStore Administration page, select the Configuration tab. The eStore Configuration tabs appear. 2. On the Element Visibility tab, select whether to display page elements in the eStore. For an explanation of the options on this tab, see Element Visibility Tab Options on page 23. 3. Click Save. Above the tab, “Configuration Updated” appears. Element Visibility Tab Options Screen Item Description Allow Items With this option to include items in the eStore catalog even when the inventory Zero Inventory To Be Select is depleted. Added To Cart? Select this option to display item numbers on the product description page and Show Model catalog listings. You enter item numbers on the Basic tab under the Inventory Number On Products in tab. Show Totals In Cart Select this option to display a row in the shopping cart with the total cost. 24 CHAPTER 1 Screen Item Description Show Information Table On Receipt Screen Show Billing Information Table On Receipt Screen Select this option to include biographical information about website users on the receipt screen. Show Cart Select this option to display a shopping cart summary and link in the eStore QuickNav part. Select this option to display a link in the eStore QuickNav part to order histories. Select this option to display a link in the eStore QuickNav part to the gift card page for users to download printable gift cards. Select this option to include a tributes section on the checkout screen where users enter billing information. In the tributes section, users can designate tributees for items they purchase in the eStore and send the tributee a card or email in their honor. This feature requires the Honor/Memorial Tracking module in The Raiser's Edge You enter the text for the tributes section on the Configurable Text tab. Show Order History Show Gift Card Link Show Tributes Section Select this option to include billing information for website users on the receipt screen. Show Printed Catalog Request CheckBox Select this option to include a checkbox on the checkout confirmation screen for users to request a printed version of the eStore catalog. Show Gift Roll Up CheckBox Select this option to include a checkbox and text field on the checkout confirmation screen for users to add a donation to your General Fund when they check out. Select this option to hide the opt-out choice in the tributes section of the checkout screen. When you hide the opt-out choice, users must select one of the other options for how to receive gift cards. Select this option to include a checkbox for users in the United Kingdom to indicate that donations to the eStore are eligible for Gift Aid funding. This checkbox appears on the checkout screen where users enter billing information. When donors declare that donations are eligible for Gift Aid, your organization can file a claim with HM Revenue & Customs to receive the taxes that donors paid. You enter text for the Gift Aid checkbox on the Configurable Text tab. Hide opt out option in tribute area Show a Gift Aid tick box SMTP Tab On the SMTP tab, you can enter settings for your SMTP server. SMTP, or Simple Mail Transfer Protocol, is a protocol used to send email messages between servers. Your SMTP settings allow you to send email messages from your eStore. } Manage SMTP server settings 1. On the eStore Administration page, select the Configuration tab. The eStore Configuration tabs appear. 2. On the SMTP tab, enter the settings for your SMTP server. For an explanation of the options on this tab, see SMTP Tab Options on page 25. E S T O RE 25 3. Click Save. Above the tab, “Configuration Updated” appears. SMTP Tab Options Screen Item Description SMTPServer Address SMTPServer UserName SMTPServer Password Enter a URL or IP address for the SMTP server. The program uses this address to map the eStore to the SMTP server. SMTP Port Enter the port number to use for the connection to the SMTP server. In the TCP/IP model, the designated port number for SMTP is 25. Enter the time in seconds to wait before an SMTP connection times out. If the program cannot connect to the SMTP server, it will continue to try until this timeout is exceeded. SMTP TimeOut Enter a user name to authenticate the connection with the SMTP server. Enter password to authenticate the connection with the SMTP server. Configurable Text Tab On the Configurable Text tab, you can edit text that appears on pages and fields in your eStore, as well as in email messages website users create when they send pages to friends. } Enter text for field labels and messages 1. On the eStore Administration page, select the Configuration tab. The eStore Configuration tabs appear. 2. On the Configurable Text tab, enter text for various areas of the eStore. For an explanation of the options on this tab, see Configurable Text Tab Options on page 26. 26 CHAPTER 1 3. Click Save. Above the tab, “Configuration Updated” appears. Configurable Text Tab Options Screen Item Description How Did You Hear About Us Topics Require “How Did You Hear About Us? Send This Page To A Friend Subject Send This Page To A Friend Body Thank You Page Header Thank You Page Text Enter a comma-separated list of choices for website users to select how they heard about your organization. The choices appear in a drop-down menu of a field on the checkout screen where users enter shipping information. Tribute Section Header Enter the heading for the tribute section on the checkout screen where users enter billing information. To include the tribute section, you select Show Tributes Section on the Element Visibility tab. Enter the message to include at the top of the tribute section on the checkout Tribute Section To require that users select an option in the How did you hear about us field when they check out, select this checkbox. Enter the subject for email messages that website users create when they click the link in the eStore Categories part to send URLs to friends. Enter the default email message that website users create when they click the link in the eStore Categories part to send URLs to friends. Enter the heading for the receipt/thank you page. Enter a message to appear on the receipt/thank you page. E S T O RE Screen Item Description Text Order Review Message screen. Enter a message to appear before the order details on the checkout confirmation screen. Enter text for the checkbox and text field that solicit donations to the General Fund when website users check out. This text appears on the checkout confirmation screen only when you select Show Gift Roll Up Section on the Element Visibility tab. Enter a label for the first login option that appears when unknown website users try to check out. Users select this option to create user IDs before they check out. Roll Up Caption New User Login Screen Prompt Existing User Login Screen Prompt Bypass Registration Screen Prompt How Did You Hear Label Tribute Opt Out Text Tribute Mail Card To Me Tribute Email Card Text Tribute Mail Card On Behalf Text Gift Aid, text above tick box 27 Enter a label for the second login option for unknown website users. Users select this option to log in with existing credentials and continue. Enter a label for the third login option for unknown website users. Users select this option to check out without registering or logging in. This only appears if you select Allow Anonymous CheckOut on the Basic tab under the Configuration tab. Enter a label for the field on the checkout screen where website users can select how they heard about your organization. Enter a label for the first tribute option on the checkout screen. When users selects this option, eStore purchases are not associated with tributes. Enter a label for the second tribute option. When users select this option, they receive gift cards for tributees at their shipping address on the checkout screen. Enter a label for the third tribute option. When users select this option, you email gift cards to the tributees. Users can include personal messages for the gift cards. Enter a label for the fourth tribute option. When users select this option, you mail gift cards to the tributees. Users can include personal messages for the gift cards. Enter text to appear above the Gift Aid checkbox on the checkout screen. Enter a label for the Gift Aid checkbox on the checkout screen. This checkbox allows Gift Aid, text to declare donations to the eStore are eligible for Gift Aid. To include the next to checkbox users checkbox, select Show Gift Aid tick box on the Element Visibility tab. Gift Aid, text Enter text to appear below the Gift Aid checkbox on the checkout screen. below tick box Search Catalog Enter the label for the text field in the eStore QuickNav part where users can enter box text criteria to search for items in the eStore. Email Tab On the Email tab, you can configure email settings for notifications and for messages from eStore users who want to contact you. } Manage email settings 1. On the eStore Administration page, select the Configuration tab. The eStore Configuration tabs appear. 2. On the Email tab, enter email settings for notifications and messages from eStore users. For an explanation of the options on this tab, see Email Tab Options on page 28. 28 CHAPTER 1 3. Click Save. Above the tab, “Configuration Updated” appears. Email Tab Options Screen Item Description Send Purchase Notification To Contact Email Contact Subject Receipt Email Subject Enter the email address that receives notifications when orders are completed. To make sure the program can use an email address, click Test. Enter an email address that receives contact messages when website users click the link in the eStore QuickNav part to contact your organization. Enter the subject for email messages that website users create when they click the link in the eStore QuickNav part to contact your organization. Enter the subject for receipt email messages that users receive when they purchase items in the eStore. Enter the receipt email message that website users receive when they purchase items in the eStore. You can insert tokens to populate data specific to the shopping cart transaction. Refer to the following token information for details about the data that appears when you include the token in your email. CART - Inserts cart data. This includes the item number, item name, quantity, price, and total Receipt Email Body price. CHARGEAMT - Inserts the total charge. Text or HTML CHARGEDATE - Inserts the charge date. SUBCHARGES - Inserts the applicable subcharge data for the transaction. This may include the tax, GST/HST Canadian tax, PST Canadian tax, or shipping charges. DOWNLOADURL - Inserts a download link and electronic content instructions. E S T O RE 29 Screen Item Description Warning: To include any images or hyperlinks in the body of your email message, you must use absolute paths. If you use relative paths, a red “x” appears in place of images and the links are broken Tax Rates Tab On the Tax Rates tab, you can enter tax rates for states and provinces to determine the tax rates to charge for items you sell in your eStore. } Add a tax rate 1. On the eStore Administration page, select the Tax Rates tab. 2. Under Add a Tax Rate, enter the tax rate as a percentage and select a state or province. To create a tax rate for a specific Zip code, enter a Zip code. Warning: To enter a tax rate of less than one percent, you must move the decimal point two digits to the left because the program automatically converts numbers less than one to percentages. For example, if you enter “0.5,” the program converts it to 50 percent. Therefore, to add a 0.5 percent tax rate, enter “0.005” so that the program will convert it to 0.5 percent. 3. Click Insert New. The tax rate entry appears in the Tax Rates grid. Note: If you select Enable Canadian GST/HST and PST on the Basic tab under the Configuration tab, the Canadian GST/HST and PST grid appears on the Tax Rates tab. This grid includes data to calculate the Goods and Services Tax, Harmonized Sales Tax, and Provincial Sales Tax for items sold in Canada and allows you to create an invoice as required by Canadian law to break down the payment of each of these sales taxes. To edit an entry in the grid, click Edit. To add an entry, enter tax information in the section below the grid and click Insert New. 30 CHAPTER 1 Shipping Tab On the Shipping tab, you can create categories to set shipping rates for items in your eStore. The shipping categories appear under Shipping Options on the checkout confirmation screen. } Manage shipping rates 1. On the eStore Administration page, select the Shipping tab. 2. In the Service field, enter the name for the shipping category. 3. In the Dollars Per Pound field, enter the rate to charge for items in the category. To calculate the shipping cost, this rate is multiplied by the item’s weight on the Basic tab under the Inventory tab. 4. Click Insert New. The shipping category appears under Shipping Calculator. Tip: To set shipping prices by item type instead of weight, you can enter the total price to charge in the Dollars Per Pound field and set the weight to “1” for items in the category. For example, to charge $2 shipping for all books, create a Books category and enter “2” in the Dollars Per Pound field. When you add books to the eStore, enter “1” in the Weight field on the Basic tab under the Inventory tab. Roles Tab On the Roles tab, you can provide discounts to website users who belong to user roles. For example, you can give users in a Staff Members role a 10 percent discount on items in the eStore. } Add a discount for a user role 1. On the eStore Administration page, select the Roles tab. E S T O RE 31 2. Under Add Role Discount, select a user role and enter the discount percentage. 3. Click Insert New. The discount appears under Role Based Discounts. Site Logs Tab On the Site Logs tab, you can view a list of the actions that occur in the eStore. The Site Logs tab records actions by website users and system administrators in the eStore. It displays actions such as viewing items in the catalog, adding items to a shopping cart, and updating inventory in eStore Administration. } View site logs 1. On the eStore Administration page, select the Site Logs tab. 32 CHAPTER 1 2. The Site Logs grid displays each event in the eStore, along with a user name, description, item ID number, and the date and time. 3. You can clear the entries in the Site Logs grid, but this will delete information necessary for certain reports. • To clear the grid, click Delete All. • To delete events before a certain date, enter a date and click Delete All Before. Error Logs Tab On the Error Logs tab, you can view a list of errors that occur in the eStore. You can use the Error Logs tab to identify and resolve any problems that affect your eStore. However, not all errors are a cause for concern; some entries in the error log have little impact on the eStore. } View error logs 1. On the eStore Administration page, select the Error Logs tab. E S T O RE 33 2. The Error Logs grid displays each error in the eStore, along with a user name, error message, item ID number, and the date and time. 3. You can clear the entries in the Error Logs grid as necessary. • To clear the grid, click Delete All. • To delete events before a certain date, enter a date and click Delete All Before. • To delete a single entry, select it and click Delete. Transactions Tab On the Transactions tab, you view information about transactions in The Raiser's Edge. You can filter the grid to view all transactions or to view only those transactions that are not processed } View transactions 1. On the eStore Administration page, select the Transactions tab. 34 CHAPTER 1 2. The grid displays each eStore transaction downloaded to The Raiser's Edge, along with the XML object data, whether the transaction is deleted, gift amount, and last name of the user. Store Stats Tab On the Store Stats tab, you can view basic statistics about your eStore based on the information on the Site Logs tab. This tab displays the total revenue, most popular items, orders for the past six months, and how often items were viewed or added to shopping carts. You can perform more extensive reporting on eStore statistics through The Raiser's Edge. } View eStore statistics 1. On the eStore Administration page, select the Store Stats tab. E S T O RE 35 2. The Store Stats tab displays statistics about the items in the eStore. For an explanation of the items on this tab, see Store Stats Tab Options on page 35. Store Stats Tab Options Screen Item Description All Orders Top Products Orders by month, last 6 months What was viewed What was added to basket This section displays the total revenue for the eStore. This section displays the revenue and number of orders for the best-selling items. This section displays the revenue and number of orders for the past six months. This section displays a list of items and how often they were viewed. This section displays a list of times items and how often they were added to shopping carts. eStore Attributes To download gift batches from the eStore, you must first create gift attributes in The Raiser's Edge. When you download gift batches, the information in the eStore is mapped to the attributes in The Raiser's Edge. For example, if a website user purchases an item that includes item attributes in your eStore, those attributes are downloaded as a text string to the ItemAttributes attribute. Gift Attributes Description NCCS_ProductID The ID number to identify a product in the eStore. 36 CHAPTER 1 Gift Attributes Description The number you enter for the item on the Basic tab under the Inventory tab on the eStore Administration page. This can include letters and numerals. NCCS_Quantity The quantity purchased for a particular item. NCCS_ItemDescription The description of an item. NCCS_ItemPrice The price of an item. The eStore ID number. For multiple eStores, each instance requires a NCCS_StoreID unique ID. For information about multiple eStores, see Create Multiple eStores on page 7. NCCS_SendCatalog A website user’s selection in the checkbox to request a catalog. A website user’s selection in the field that asks how users heard about your NCCS_HowDidYouHear organization. A text string that combines any information about an item that is added NCCS_ItemAttributes through the Attributes tab under the Inventory tab on the eStore Administration page. NCCS_AcknowledgeEmail A tributee’s email address if you use the Honor/Memorial Tracking module. NCCS_TributeType The tribute type if you use the Honor/Memorial Tracking module. mailing instructions if you use the Honor/Memorial Tracking NCCS_MailingInstructions Tribute module. NCCS_TributeFullName A tributee’s name if you use the Honor/Memorial Tracking module. NCCS_ShippingFullName The full name associated with the shipping address. NCCS_ShippingAddress The street address in the shipping address. NCCS_ShippingCity The city in the shipping address. NCCS_ShippingState The state in the shipping address. NCCS_ShippingPostalCode The Zip code in the shipping address. NCCS_ShippingCountry The country in the shipping address. personal message a user enters if you use the Honor/Memorial NCCS_PersonalMessage The Tracking module. NCCS_ItemNumber Index A administration categories attributes R 16 35 16 18 18 25 23 27 20 24 21 E error logs tab 32 I inventory tab attributes basic settings e-content extended settings inventory 8 11 8 13 10 14 shipping tab site logs tab store administration configuration design error logs inventory orders roles shipping site logs store statistics tax rates transactions store catalog design store main design store quicknav design store stats tab 15 30 31 2 18 3 32 8 15 30 30 31 34 29 33 3 4 5 6 4 5 34 T tax rates tab transactions tab O orders tab 20 30 S C categories tab configuration tab basic settings configurable text element visibility email settings RE settings SMTP server settings synonyms Raiser’s Edge settings roles tab 29 33 38 INDEX
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