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FACT'SHEET'
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Attendees'
More!than!240!keiki!!have!
participated!(2011:2014).'
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Charitable'Giving'
More!than!$15,000!was!
contributed!to!charities!
through!keiki)!lemonade!
sales!(2014)!'
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Board'of'Directors'
Steve'Sue,'Chairman!
BizGym.com!
!
Myron'Nakata,!
Treasurer/Secretary!
Leihut.com!
!
Russell'Hata,!Director!
Y.!Hata!&!Company!
!
Carol'Ai,!Director!
City!Mill!Company!
!
Alice'Inoue,!Director!
Happiness!U!
!
Tim'Caminos,!Director!
BBB!Hawaii!
!
Louise'Ing,!Director!
Alston,!Hunt,!Floyd,!&!Ing!
Lawyers!
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Staff'
EXECUTIVE'DIRECTOR'
Lesley!Harvey!
!
STORYUARTS'DIRECTOR'
Kimee!Balmilero!
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WEB'DEVELOPMENT'
John!LeBlanc!
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SOCIAL'MEDIA'
Rob!Bertholf!
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Location'
BIZGYM'FOUNDATION'
th
1012!18 !Ave.!
Honolulu,!HI!96816!
!
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!!
LEMONADE'ALLEY'
Description'
Lemonade!Alley!is!a!hands:on!youth!business!challenge!that!provides!kids!
kindergarten!through!12th!grade!with!an!opportunity!to!learn!about!
entrepreneurship,!financial!literacy,!and!charitable!giving.!Teams!of!2:5!keiki!create!a!
unique!lemon!drink,!design!and!build!a!lemonadxpe!stand,!pitch!their!business!on:
stage,!then!donate!their!lemonade!sale!proceeds!to!a!charity!of!their!choice.!
Lemonade!Alley!2014!raised!over!$15,000!for!local!charities!!
Main'Components'
• Divisions:!There!are!three!divisions!for!K:12!participants:!K:5,!6:9,!10:12.!Teams!
create!a!recipe,!build!a!lemonade!stand,!and!sell!lemonade!whose!proceeds!
benefit!a!charity!of!their!choice.!Teams!compete!based!on!(1)!a!1:page!business!
plan,!(2)!their!unique!Lemonade!recipe,!(3)!design!of!lemonade!stand,!(4)!a!1:
minute!pitch!and!(5)!revenue!donated!to!charity.!!
• Judging'Criteria:!Teams!are!judged!on!Recipe,!1:Page!Business!Plan,!Lemonade!
Stand,!Promotions!and!Sales!Dollars!donated!to!charity.!
• Cash'Prizes:'Teams!are!eligible!to!win!$1,000!cash,!runner:up!cash!prizes,!and!
product!prizes.!Winning!teams!in!each!division!also!win!scholarships!to!Camp!
BizGym,!the!summer!business!camp!for!young!entrepreneurs.!
Lemonade'Alley'2015'
Lemonade!Alley!2015!will!be!held!all:day!on!Saturday!April!11,!2015!at!Pearlridge!
Shopping!Center.!It!will!be!preceded!by!three!youth!workshops!at!which!participants!
learn!to!make!lemonade!by!local!celebrity!chefs,!develop!and!pitch!their!product,!and!
create!their!eye:catching!booth.!Interested!participants!can!find!additional!details!at!
lemonadealley.com/enter/.!!
Sponsorship'Opportunities'
Last!year’s!event!attracted!3,000+!visitors,!a!KSSK!Radio!live!cast,!a!90:minute!Olelo!
TV!show,!news!stories!on!all!local!networks,!and!wide!coverage!by!numerous!
newspapers,!magazines,!and!online!publications.!With!this!year’s!5th!anniversary,!we!
expect!increasing!media!&!community!attention.!For!information!on!sponsorship!
opportunities,!go!to:!lemonadealley.com/support/support:package:rates/!!
More'Information'
Please!visit!us!at!lemonadealley.com!or!contact!Lesley!at!lesley@bizgym.org.!!!!
Find'Us'Online''
Website:!www.lemonadealley.com!!
Facebook:!www.facebook.com/LemonadeAlley!!
Twitter:!@LemonadeAlley!(www.twitter.com/LemonadeAlley)!
Instagram:!@LemonadeAlley!(www.instagram.com/LemonadeAlley)!
YouTube:!http://www.youtube.com/user/LemonadeAlley!!!